Vault-13

INNOVATOR ETFS TRUST PAUG

US EQTY PWR BF · ETP · CUSIP 45782C680

178 institutional holders +35 vs Q2 2023
22,054,72422.1m shares reported held*
$684.7mreported value*
50 new 87 added 26 reduced 15 sold out net bought ≈ $216.5m (+7.0m shares)

* Summed across managers. Shares that two managers' reports both contain – a subsidiary's holdings that its parent's report includes too, or a sub-adviser's in its client's – are counted once ($36.6k this quarter). Holder counts are more reliable. Implied quarter-end price ≈ $31.05.

Trends to Q3 2023

Institutional holders

Managers reporting a position, each quarter

0100200Q3 22: 121Q4 22: 125Q1 23: 122Q2 23: 143Q3 23: 178178Q3 22Q4 22Q1 23Q2 23Q3 23
Numbers
QuarterHolders
Q3 2022121
Q4 2022125
Q1 2023122
Q2 2023143
Q3 2023178

Buyers vs sellers

Managers adding to or starting a position, vs cutting or selling out

Bought or addedCut or sold out
2000200Q4 22: 53 bought or addedQ4 22: 49 cut or sold outQ4 22Q1 23: 50 bought or addedQ1 23: 57 cut or sold outQ1 23Q2 23: 58 bought or addedQ2 23: 51 cut or sold outQ2 23Q3 23: 137 bought or addedQ3 23: 41 cut or sold outQ3 23
Numbers
QuarterBought or addedCut or sold out
Q4 20225349
Q1 20235057
Q2 20235851
Q3 202313741

Biggest buyers

Brookstone Capital Management Added +774,997+775.0k
OSAIC HOLDINGS, INC. Added +707,535+707.5k
COMMONWEALTH EQUITY SERVICES, LLC Added +613,014+613.0k
PERSONAL CFO SOLUTIONS, LLC New +520,701+520.7k
Cresset Asset Management, LLC Added +479,314+479.3k
AE Wealth Management LLC Added +453,748+453.7k
BLAIR WILLIAM & CO/IL New +296,406+296.4k
MAI Capital Management New +241,054+241.1k
STEPHENS INC /AR/ New +235,485+235.5k
WEST MICHIGAN ADVISORS, LLC New +227,094+227.1k

Biggest sellers

ALTFEST L J & CO INC Reduced -628,492-628.5k
Transform Wealth, LLC Reduced -398,039-398.0k
Soltis Investment Advisors LLC Reduced -296,000-296.0k
Berkshire Money Management, Inc. Sold out -284,434-284.4k
Atria Investments, Inc Sold out -235,825-235.8k
Mariner, LLC Reduced -215,705-215.7k
Sageworth Trust Co Reduced -202,200-202.2k
CITADEL ADVISORS LLC Sold out -58,986-59.0k
INTEGRAL INVESTMENT ADVISORS, INC. Reduced -57,420-57.4k
OLD MISSION CAPITAL LLC Sold out -43,626-43.6k

Holders, Q3 2023

#ManagerLocationShares Value% of their portfolioChangeShares change
1 ALLIANCEBERNSTEIN L.P. 0.04% of their portfolio NASHVILLE, TN 2,708,0422.7m $84.1m $84.1m 0.04% Added +197.1k +197,123
2 AE Wealth Management LLC 0.32% of their portfolio TOPEKA, KS 1,708,7921.7m $53.1m $53.1m 0.32% Added +453.7k +453,748
3 OSAIC HOLDINGS, INC. 0.07% of their portfolio SCOTTSDALE, AZ 1,481,4181.5m $46.0m $46.0m 0.07% Added +707.5k +707,535
4 COMMONWEALTH EQUITY SERVICES, LLC 0.07% of their portfolio WALTHAM, MA 1,097,8171.1m $34.1m $34.1m 0.07% Added +613.0k +613,014
5 Brookstone Capital Management 0.66% of their portfolio WHEATON, IL 965,866965.9k $30.0m $30.0m 0.66% Added +775.0k +774,997
6 Sageworth Trust Co 1.84% of their portfolio LANCASTER, PA 805,500805.5k $25.0m $25.0m 1.84% Reduced -202.2k -202,200
7 Penserra Capital Management LLC 0.47% of their portfolio ORINDA, CA 728,804728.8k $22.6m $22.6m 0.47% Added +76.1k +76,115
8 ENVESTNET ASSET MANAGEMENT INC 0.01% of their portfolio Berwyn, PA 725,488725.5k $22.5m $22.5m 0.01% Added +184.1k +184,102
9 INTEGRAL INVESTMENT ADVISORS, INC. 15.75% of their portfolio TURLOCK, CA 725,382725.4k $22.5m $22.5m 15.75% Reduced -57.4k -57,420
10 HighTower Advisors, LLC 0.03% of their portfolio CHICAGO, IL 563,575563.6k $17.5m $17.5m 0.03% Added +204.7k +204,653
11 PERSONAL CFO SOLUTIONS, LLC 3.20% of their portfolio CHESTER, NJ 520,701520.7k $16.2m $16.2m 3.20% New
12 Cresset Asset Management, LLC 0.11% of their portfolio Chicago, IL 496,893496.9k $15.4m $15.4m 0.11% Added +479.3k +479,314
13 Ascent Wealth Partners, LLC 2.75% of their portfolio NEW HARTFORD, NY 481,662481.7k $15.0m $15.0m 2.75% Added +28.1k +28,091
14 InterOcean Capital Group, LLC 0.36% of their portfolio NASHVILLE, TN 374,544374.5k $11.6m $11.6m 0.36% Added +182.5k +182,509
15 BLAIR WILLIAM & CO/IL 0.04% of their portfolio CHICAGO, IL 296,406296.4k $9.2m $9.2m 0.04% New
16 Transform Wealth, LLC 0.87% of their portfolio GREENWOOD VILLAGE, CO 266,375266.4k $8.3m $8.3m 0.87% Reduced -398.0k -398,039
17 Steward Partners Investment Advisory, LLC 0.12% of their portfolio STAMFORD, CT 257,781257.8k $8.0m $8.0m 0.12% Added +211.0k +211,035
18 TRUIST FINANCIAL CORP 0.01% of their portfolio CHARLOTTE, NC 245,844245.8k $7.6m $7.6m 0.01% Added +114.5k +114,549
19 MAI Capital Management 0.11% of their portfolio INDEPENDENCE, OH 241,054241.1k $7.5m $7.5m 0.11% New
20 Cambridge Investment Research Advisors, Inc. 0.03% of their portfolio FAIRFIELD, IA 239,273239.3k $7.4m $7.4m 0.03% Added +150.8k +150,830
21 STEPHENS INC /AR/ 0.14% of their portfolio LITTLE ROCK, AR 235,485235.5k $7.3m $7.3m 0.14% New
22 Raymond James Financial Services Advisors, Inc. 0.01% of their portfolio ST. PETERSBURG, FL 230,080230.1k $7.1m $7.1m 0.01% Added +139.0k +138,998
23 WEST MICHIGAN ADVISORS, LLC 3.77% of their portfolio HOLLAND, MI 227,094227.1k $7.1m $7.1m 3.77% New
24 Beacon Pointe Advisors, LLC 0.09% of their portfolio NEWPORT BEACH, CA 226,586226.6k $7.0m $7.0m 0.09% Added +136.1k +136,123
25 Cetera Advisor Networks LLC 0.04% of their portfolio EL SEGUNDO, CA 209,118209.1k $6.5m $6.5m 0.04% Added +142.7k +142,675
26 Caprock Group, LLC 0.48% of their portfolio BOISE, ID 203,014203.0k $6.3m $6.3m 0.48% New
27 Cetera Advisors LLC 0.09% of their portfolio DENVER, CO 188,866188.9k $5.9m $5.9m 0.09% Added +68.7k +68,745
28 LINCOLN NATIONAL CORP 0.10% of their portfolio RADNOR, PA 157,553157.6k $4.9m $4.9m 0.10% Added +104.7k +104,688
29 Belpointe Asset Management LLC 0.49% of their portfolio RENO, NV 150,897150.9k $4.7m $4.7m 0.49% New
30 WEALTH ENHANCEMENT ADVISORY SERVICES, LLC 0.02% of their portfolio PLYMOUTH, MN 150,016150.0k $4.7m $4.7m 0.02% New
31 GILL CAPITAL PARTNERS, LLC 2.02% of their portfolio DENVER, CO 147,174147.2k $4.6m $4.6m 2.02% Added +105.4k +105,399
32 Steward Financial Group LLC 1.31% of their portfolio COLLEYVILLE, TX 132,320132.3k $4.1m $4.1m 1.31% Added +48.4k +48,393
33 CoreCap Advisors, LLC 0.29% of their portfolio SOUTHFIELD, MI 129,575129.6k $4.0m $4.0m 0.29% Added +53.7k +53,679
34 CORRADO ADVISORS, LLC 2.55% of their portfolio RAMSEY, NJ 119,350119.3k $3.7m $3.7m 2.55% Added +41.5k +41,450
35 Advisory Alpha, LLC 0.18% of their portfolio HOLLAND, MI 113,718113.7k $3.5m $3.5m 0.18% Added +70.6k +70,581
36 Kestra Advisory Services, LLC 0.03% of their portfolio AUSTIN, TX 113,718113.7k $3.5m $3.5m 0.03% Added +67.2k +67,181
37 Janney Montgomery Scott LLC 0.01% of their portfolio PHILADELPHIA, PA 111,935111.9k $3.5m $3.5m 0.01% Added +84.5k +84,518
38 Diligent Investors, LLC 1.05% of their portfolio REDLANDS, CA 111,005111.0k $3.4m $3.4m 1.05% New
39 Capital Analysts, LLC 0.19% of their portfolio FORT WASHINGTON, PA 109,029109.0k $3.4m $3.4m 0.19% Added +105.3k +105,337
40 Keystone Wealth Services, LLC 1.28% of their portfolio PALM DESERT, CA 108,757108.8k $3.4m $3.4m 1.28% Added +7.6k +7,572
41 Global Strategic Investment Solutions, LLC 0.41% of their portfolio Scottsdale, AZ 103,427103.4k $3.2m $3.2m 0.41% New
42 Atria Wealth Solutions, Inc. 0.04% of their portfolio NEW YORK, NY 99,49499.5k $3.1m $3.1m 0.04% Added +80.5k +80,501
43 YARGER WEALTH STRATEGIES, LLC 2.61% of their portfolio WESTERVILLE, OH 98,89798.9k $3.1m $3.1m 2.61% Added +422 +422
44 Cetera Investment Advisers 0.03% of their portfolio SCHAUMBURG, IL 96,16596.2k $3.0m $3.0m 0.03% Added +27.6k +27,624
45 World Investment Advisors 0.57% of their portfolio LINCROFT, NJ 94,76694.8k $2.9m $2.9m 0.57% New
46 Lineweaver Wealth Advisors, LLC 0.83% of their portfolio VALLEY VIEW, OH 91,60191.6k $2.8m $2.8m 0.83% Added +19.5k +19,497
47 Cornerstone Wealth Group, LLC 0.47% of their portfolio HUNTERSVILLE, NC 86,14386.1k $2.7m $2.7m 0.47% Reduced -276 -276
48 CAPTRUST FINANCIAL ADVISORS 0.01% of their portfolio RALEIGH, NC 85,45485.5k $2.7m $2.7m 0.01% Added +30.8k +30,812
49 CRA Financial Services, LLC 0.71% of their portfolio NORTHFIELD, NJ 83,33683.3k $2.6m $2.6m 0.71% Added +72.4k +72,357
50 DHJJ Financial Advisors, Ltd. 1.28% of their portfolio NAPERVILLE, IL 80,96481.0k $2.5m $2.5m 1.28% Added +56.2k +56,214
51 Bellwether Advisors, LLC 0.68% of their portfolio LINCOLN, NE 80,14780.1k $2.5m $2.5m 0.68% Added +2.9k +2,899
52 KFG WEALTH MANAGEMENT, LLC 1.34% of their portfolio GRANGER, IN 79,26879.3k $2.5m $2.5m 1.34% Added +20.6k +20,598
53 TOWNSQUARE CAPITAL LLC 0.04% of their portfolio Lehi, UT 76,32476.3k $2.4m $2.4m 0.04% Added +64.3k +64,334
54 Disciplined Investments, LLC 1.42% of their portfolio TULSA, OK 75,28975.3k $2.3m $2.3m 1.42% New
55 Trek Financial, LLC 0.21% of their portfolio Scottsdale, AZ 73,72373.7k $2.3m $2.3m 0.21% Added +19.9k +19,900
56 Forvis Mazars Wealth Advisors, LLC 0.07% of their portfolio Springfield, MO 72,88572.9k $2.3m $2.3m 0.07% Added +24.2k +24,156
57 OneDigital Investment Advisors LLC 0.05% of their portfolio OVERLAND PARK, KS 71,59171.6k $2.2m $2.2m 0.05% Added +22.8k +22,765
58 EVERMAY WEALTH MANAGEMENT LLC 0.44% of their portfolio ARLINGTON, VA 70,11770.1k $2.2m $2.2m 0.44% New
59 Southland Equity Partners LLC 0.73% of their portfolio WILDWOOD, MO 67,97068.0k $2.1m $2.1m 0.73% Added +542 +542
60 Pillar Wealth Advisors, LLC 1.79% of their portfolio WESTTOWN, PA 66,61266.6k $2.1m $2.1m 1.79% Added +15.3k +15,267
61 BCS Wealth Management 0.80% of their portfolio JOHNSON CITY, TN 61,90561.9k $1.9m $1.9m 0.80% Added +25.8k +25,816
62 JANE STREET GROUP, LLC 0.00% of their portfolio NEW YORK, NY 61,60261.6k $1.9m $1.9m 0.00% Added +42.0k +42,009
63 Foundations Investment Advisors, LLC 0.05% of their portfolio PHOENIX, AZ 57,13557.1k $1.8m $1.8m 0.05% New
64 MILESTONE ASSET MANAGEMENT, LLC 0.61% of their portfolio PITTSBURGH, PA 56,48956.5k $1.8m $1.8m 0.61% New
65 AVANTAX ADVISORY SERVICES, INC. 0.02% of their portfolio DALLAS, TX 54,12954.1k $1.7m $1.7m 0.02% Added +15.1k +15,095
66 Outlook Wealth Advisors, LLC 0.63% of their portfolio SHENANDOAH, TX 52,77552.8k $1.6m $1.6m 0.63% Added +1.8k +1,846
67 First City Capital Management, Inc. 0.98% of their portfolio SAVANNAH, GA 50,43550.4k $1.6m $1.6m 0.98% Added +1.5k +1,500
68 MTM FINANCIAL GROUP, LLC 1.27% of their portfolio BETHLEHEM, PA 49,21549.2k $1.5m $1.5m 1.27% Added +10.2k +10,200
69 McAlister, Sweet & Associates, Inc. 1.28% of their portfolio HOUSTON, TX 48,32848.3k $1.5m $1.5m 1.28% Added +2.4k +2,438
70 LPL Financial LLC 0.00% of their portfolio FORT MILL, SC 48,17448.2k $1.5m $1.5m 0.00% Added +29.4k +29,387
71 Cerity Partners LLC 0.01% of their portfolio NEW YORK, NY 44,70044.7k $1.4m $1.4m 0.01% Added +1.4k +1,400
72 Valmark Advisers, Inc. 0.03% of their portfolio AKRON, OH 44,59544.6k $1.4m $1.4m 0.03% Added +19.9k +19,945
73 Strategic Blueprint, LLC 0.13% of their portfolio ATLANTA, GA 44,06844.1k $1.4m $1.4m 0.13% Added +6.2k +6,248
74 Orion Capital Management LLC 0.86% of their portfolio CORONADO, CA 42,72542.7k $1.3m $1.3m 0.86% Added +480 +480
75 Accuvest Global Advisors 0.72% of their portfolio PROVO, UT 42,49042.5k $1.3m $1.3m 0.72% Added +7.5k +7,490
76 MML INVESTORS SERVICES, LLC 0.01% of their portfolio SPRINGFIELD, MA 40,39540.4k $1.3m $1.3m 0.01% New
77 Clay Northam Wealth Management, LLC 1.16% of their portfolio HUNTINGTON BEACH, CA 37,61037.6k $1.2m $1.2m 1.16% Unchanged
78 Sigma Planning Corp 0.04% of their portfolio ANN ARBOR, MI 36,69036.7k $1.1m $1.1m 0.04% New
79 SUSQUEHANNA INTERNATIONAL GROUP, LLP 0.00% of their portfolio BALA CYNWYD, PA 35,87335.9k $1.1m $1.1m 0.00% Reduced -1.4k -1,395
80 BCGM Wealth Management, LLC 0.51% of their portfolio LAFAYETTE, IN 35,53135.5k $1.1m $1.1m 0.51% Added +8.3k +8,264
81 Maltin Wealth Management, Inc. 0.76% of their portfolio RIDGEWOOD, NJ 35,27735.3k $1.1m $1.1m 0.76% Reduced -9.9k -9,869
82 WEALTH ALLIANCE, LLC 0.17% of their portfolio MELLVILLE, NY 34,48034.5k $1.1m $1.1m 0.17% Added +12.0k +12,028
83 Patriot Financial Group Insurance Agency, LLC 0.22% of their portfolio Westborough, MA 33,83333.8k $1.1m $1.1m 0.22% Added +20.5k +20,452
84 Continuum Advisory, LLC 0.17% of their portfolio EAGLE, ID 33,48233.5k $1.0m $1.0m 0.17% New
85 BENJAMIN F. EDWARDS & COMPANY, INC. 0.04% of their portfolio ST. LOUIS, MO 32,01232.0k $994.0k $994.0k 0.04% Added +19.7k +19,695
86 Focus Financial Network, Inc. 0.05% of their portfolio MINNEAPOLIS, MN 31,29631.3k $971.7k $971.7k 0.05% Added +1.7k +1,691
87 CITY HOLDING CO 0.17% of their portfolio CHARLESTON, WV 29,99330.0k $931.0k $931.0k 0.17% Reduced -20.8k -20,757
88 ALTFEST L J & CO INC 0.15% of their portfolio NEW YORK, NY 29,86629.9k $927.0k $927.0k 0.15% Reduced -628.5k -628,492
89 LEVEL FOUR ADVISORY SERVICES, LLC 0.06% of their portfolio DALLAS, TX 29,16529.2k $905.6k $905.6k 0.06% Reduced -1.9k -1,855
90 NATIONS FINANCIAL GROUP INC, /IA/ /ADV 0.09% of their portfolio CEDAR RAPIDS, IA 27,78027.8k $862.6k $862.6k 0.09% Added +20.4k +20,411
91 SageView Advisory Group, LLC 0.05% of their portfolio Newport Beach, CA 27,56827.6k $856.0k $856.0k 0.05% New
92 Crown Wealth Group, LLC 0.61% of their portfolio Charlotte, NC 26,17826.2k $812.8k $812.8k 0.61% Added +8.6k +8,615
93 ATTICUS WEALTH MANAGEMENT, LLC 0.31% of their portfolio Palm Beach Gardens, FL 25,97326.0k $806.5k $806.5k 0.31% New
94 Parker Financial LLC 0.56% of their portfolio SILVERDALE, WA 25,82625.8k $802.4k $802.4k 0.56% Reduced -11.1k -11,062
95 Retirement Planning Group, LLC 0.08% of their portfolio LEAWOOD, KS 25,58525.6k $794.4k $794.4k 0.08% New
96 HARBOUR INVESTMENTS, INC. 0.04% of their portfolio MADISON, WI 25,54025.5k $793.0k $793.0k 0.04% Reduced -96 -96
97 Cedar Brook Financial Partners, LLC 0.20% of their portfolio CLEVELAND, OH 24,61024.6k $764.1k $764.1k 0.20% New
98 Pinnacle Wealth Management Group, Inc. 0.69% of their portfolio PLYMOUTH, MI 24,46024.5k $759.5k $759.5k 0.69% Added +9.3k +9,325
99 RFG Advisory, LLC 0.03% of their portfolio BIRMINGHAM, AL 24,35124.4k $756.1k $756.1k 0.03% New
100 Cape Investment Advisory, Inc. 0.40% of their portfolio MCDONOUGH, GA 22,64022.6k $703.0k $703.0k 0.40% Added +11.5k +11,500