Vault-13

INNOVATOR ETFS TRUST PSEP

US EQTY PWR BUF · ETP · CUSIP 45782C656

196 institutional holders +2 vs Q1 2025
13,491,69413.5m shares reported held*
$551.7mreported value*
13 new 25 added 91 reduced 11 sold out net sold ≈ $24.3m (-595.2k shares)

* Summed across managers. Shares that two managers' reports both contain – a subsidiary's holdings that its parent's report includes too, or a sub-adviser's in its client's – are counted once. Holder counts are more reliable. Implied quarter-end price ≈ $40.89.

Trends to Q2 2025

Institutional holders

Managers reporting a position, each quarter

0100200300Q3 22: 138Q4 22: 155Q1 23: 154Q2 23: 144Q3 23: 155Q4 23: 161Q1 24: 161Q2 24: 167Q3 24: 193Q4 24: 212Q1 25: 194Q2 25: 196196Q3 22Q2 23Q1 24Q4 24Q2 25
Numbers
QuarterHolders
Q3 2022138
Q4 2022155
Q1 2023154
Q2 2023144
Q3 2023155
Q4 2023161
Q1 2024161
Q2 2024167
Q3 2024193
Q4 2024212
Q1 2025194
Q2 2025196

Buyers vs sellers

Managers adding to or starting a position, vs cutting or selling out

Bought or addedCut or sold out
2000200Q3 23: 97 bought or addedQ3 23: 55 cut or sold outQ4 23: 65 bought or addedQ4 23: 56 cut or sold outQ4 23Q1 24: 32 bought or addedQ1 24: 93 cut or sold outQ2 24: 26 bought or addedQ2 24: 84 cut or sold outQ2 24Q3 24: 118 bought or addedQ3 24: 53 cut or sold outQ4 24: 46 bought or addedQ4 24: 96 cut or sold outQ4 24Q1 25: 38 bought or addedQ1 25: 118 cut or sold outQ2 25: 38 bought or addedQ2 25: 102 cut or sold outQ2 25
Numbers
QuarterBought or addedCut or sold out
Q3 20239755
Q4 20236556
Q1 20243293
Q2 20242684
Q3 202411853
Q4 20244696
Q1 202538118
Q2 202538102

Biggest buyers

Penserra Capital Management LLC Added +195,404+195.4k
MML INVESTORS SERVICES, LLC Added +80,272+80.3k
ENVESTNET ASSET MANAGEMENT INC Added +46,872+46.9k
UBS Group AG Added +39,390+39.4k
OneDigital Investment Advisors LLC Added +36,721+36.7k
OLD MISSION CAPITAL LLC New +31,677+31.7k
Cerity Partners LLC Added +20,177+20.2k
LPL Financial LLC Added +19,679+19.7k
Arkadios Wealth Advisors New +13,301+13.3k
MGO ONE SEVEN LLC New +12,458+12.5k

Biggest sellers

HighTower Advisors, LLC Reduced -267,667-267.7k
ALLIANCEBERNSTEIN L.P. Reduced -89,769-89.8k
BLAIR WILLIAM & CO/IL Reduced -76,120-76.1k
SageView Advisory Group, LLC Sold out -67,935-67.9k
Stuart Chaussee & Associates, Inc. Reduced -62,479-62.5k
TOWNSQUARE CAPITAL LLC Sold out -61,972-62.0k
Brookstone Capital Management Reduced -57,994-58.0k
COMMONWEALTH EQUITY SERVICES, LLC Reduced -55,772-55.8k
WEALTH ENHANCEMENT ADVISORY SERVICES, LLC Reduced -45,371-45.4k
STEPHENS INC /AR/ Reduced -30,687-30.7k

Holders, Q2 2025

#ManagerLocationShares Value% of their portfolioChangeShares change
1 ALLIANCEBERNSTEIN L.P. 0.04% of their portfolio NASHVILLE, TN 3,304,9613.3m $135.1m $135.1m 0.04% Reduced -89.8k -89,769
2 Penserra Capital Management LLC 0.82% of their portfolio ORINDA, CA 1,433,7151.4m $58.6m $58.6m 0.82% Added +195.4k +195,404
3 Stuart Chaussee & Associates, Inc. 5.66% of their portfolio BEVERLY HILLS, CA 614,899614.9k $25.1m $25.1m 5.66% Reduced -62.5k -62,479
4 COMMONWEALTH EQUITY SERVICES, LLC 0.03% of their portfolio WALTHAM, MA 600,138600.1k $24.5m $24.5m 0.03% Reduced -55.8k -55,772
5 OSAIC HOLDINGS, INC. 0.04% of their portfolio SCOTTSDALE, AZ 561,087561.1k $22.9m $22.9m 0.04% Reduced -334 -334
6 LPL Financial LLC 0.00% of their portfolio FORT MILL, SC 338,746338.7k $13.9m $13.9m 0.00% Added +19.7k +19,679
7 Cresset Asset Management, LLC 0.07% of their portfolio Chicago, IL 333,628333.6k $13.6m $13.6m 0.07% Reduced -11.5k -11,461
8 RAYMOND JAMES FINANCIAL INC 0.00% of their portfolio ST. PETERSBURG, FL 332,538332.5k $13.6m $13.6m 0.00% Reduced -9.6k -9,570
9 ENVESTNET ASSET MANAGEMENT INC 0.00% of their portfolio Berwyn, PA 323,809323.8k $13.2m $13.2m 0.00% Added +46.9k +46,872
10 Kestra Advisory Services, LLC 0.06% of their portfolio AUSTIN, TX 305,087305.1k $12.5m $12.5m 0.06% Reduced -9.7k -9,715
11 HighTower Advisors, LLC 0.01% of their portfolio CHICAGO, IL 252,392252.4k $10.3m $10.3m 0.01% Reduced -267.7k -267,667
12 NorthCoast Asset Management LLC 0.04% of their portfolio STAMFORD, CT 240,622240.6k $9.8m $9.8m 0.04% Added +1.8k +1,831
13 MBL Wealth, LLC 0.80% of their portfolio CHARLOTTE, NC 205,041205.0k $8.4m $8.4m 0.80% Added +197 +197
14 Beacon Pointe Advisors, LLC 0.08% of their portfolio NEWPORT BEACH, CA 179,868179.9k $7.4m $7.4m 0.08% Added +10.3k +10,331
15 Cetera Investment Advisers 0.01% of their portfolio SCHAUMBURG, IL 162,016162.0k $6.6m $6.6m 0.01% Added +4.5k +4,543
16 TRUIST FINANCIAL CORP 0.01% of their portfolio CHARLOTTE, NC 160,502160.5k $6.6m $6.6m 0.01% Reduced -20 -20
17 MML INVESTORS SERVICES, LLC 0.01% of their portfolio SPRINGFIELD, MA 122,394122.4k $5.0m $5.0m 0.01% Added +80.3k +80,272
18 YARGER WEALTH STRATEGIES, LLC 2.60% of their portfolio WESTERVILLE, OH 121,577121.6k $5.0m $5.0m 2.60% Reduced -13.4k -13,408
19 WEALTH ENHANCEMENT ADVISORY SERVICES, LLC 0.01% of their portfolio PLYMOUTH, MN 116,978117.0k $4.8m $4.8m 0.01% Reduced -45.4k -45,371
20 CoreCap Advisors, LLC 0.17% of their portfolio SOUTHFIELD, MI 100,885100.9k $4.1m $4.1m 0.17% Reduced -2.0k -2,017
21 Bellwether Advisors, LLC 0.67% of their portfolio LINCOLN, NE 95,80395.8k $3.9m $3.9m 0.67% Reduced -809 -809
22 KFG WEALTH MANAGEMENT, LLC 0.63% of their portfolio GRANGER, IN 95,28695.3k $3.9m $3.9m 0.63% Reduced -4.8k -4,781
23 Brookstone Capital Management 0.05% of their portfolio WHEATON, IL 90,98491.0k $3.7m $3.7m 0.05% Reduced -58.0k -57,994
24 Cambridge Investment Research Advisors, Inc. 0.01% of their portfolio FAIRFIELD, IA 90,84990.8k $3.7m $3.7m 0.01% Reduced -8.0k -8,042
25 OneDigital Investment Advisors LLC 0.04% of their portfolio OVERLAND PARK, KS 86,63586.6k $3.5m $3.5m 0.04% Added +36.7k +36,721
26 MTM FINANCIAL GROUP, LLC 1.77% of their portfolio BETHLEHEM, PA 79,77579.8k $3.3m $3.3m 1.77% Reduced -836 -836
27 Weaver Capital Management LLC 0.80% of their portfolio SUWANEE, GA 79,48379.5k $3.3m $3.3m 0.80% Reduced -1.4k -1,351
28 Jacobi Capital Management LLC 0.20% of their portfolio PITTSTON, PA 75,05275.1k $3.1m $3.1m 0.20% Unchanged
29 First Commonwealth Financial Corp /PA/ 0.64% of their portfolio Indiana, PA 72,85872.9k $3.0m $3.0m 0.64% Reduced -7.5k -7,501
30 Focus Partners Wealth 0.01% of their portfolio ST LOUIS, MO 69,66069.7k $2.8m $2.8m 0.01% Reduced -1.7k -1,660
31 Forvis Mazars Wealth Advisors, LLC 0.06% of their portfolio Springfield, MO 67,43267.4k $2.8m $2.8m 0.06% Reduced -8.6k -8,637
32 MAI Capital Management 0.02% of their portfolio INDEPENDENCE, OH 61,19861.2k $2.5m $2.5m 0.02% Reduced -18.9k -18,874
33 BECK CAPITAL MANAGEMENT, LLC 0.58% of their portfolio AUSTIN, TX 57,31757.3k $2.3m $2.3m 0.58% Reduced -176 -176
34 Janney Montgomery Scott LLC 0.01% of their portfolio PHILADELPHIA, PA 56,55856.6k $2.3m $2.3m 0.01% Reduced -494 -494
35 CreativeOne Wealth, LLC 0.06% of their portfolio OVERLAND PARK, KS 54,62054.6k $2.2m $2.2m 0.06% Added +2.6k +2,626
36 UBS Group AG 0.00% of their portfolio ZURICH, V8 52,92052.9k $2.2m $2.2m 0.00% Added +39.4k +39,390
37 AE Wealth Management LLC 0.02% of their portfolio TOPEKA, KS 52,03352.0k $2.1m $2.1m 0.02% Reduced -2.2k -2,178
38 ALTFEST L J & CO INC 0.25% of their portfolio NEW YORK, NY 51,90851.9k $2.1m $2.1m 0.25% Unchanged
39 Diligent Investors, LLC 0.50% of their portfolio REDLANDS, CA 51,57251.6k $2.1m $2.1m 0.50% Reduced -1.3k -1,253
40 Camelot Portfolios, LLC 1.24% of their portfolio Maumee, OH 50,49850.5k $2.1m $2.1m 1.24% Reduced -6.0k -6,032
41 Chris Bulman Inc 1.16% of their portfolio ROSEVILLE, CA 49,89149.9k $2.0m $2.0m 1.16% Reduced -225 -225
42 CORRADO ADVISORS, LLC 1.24% of their portfolio RAMSEY, NJ 49,70049.7k $2.0m $2.0m 1.24% Reduced -115 -115
43 AVANTAX ADVISORY SERVICES, INC. 0.01% of their portfolio DALLAS, TX 49,46749.5k $2.0m $2.0m 0.01% Added +73 +73
44 Valtinson Bruner Financial Planning LLC 0.62% of their portfolio NEW BRIGHTON, MN 48,50748.5k $2.0m $2.0m 0.62% Unchanged
45 Pathway Financial Advisors LLC 0.29% of their portfolio SOUTH BURLINGTON, VT 48,33548.3k $2.0m $2.0m 0.29% Reduced -1.3k -1,335
46 Visionary Wealth Advisors 0.10% of their portfolio O'FALLON, IL 47,53147.5k $1.9m $1.9m 0.10% Reduced -12.0k -12,010
47 Michels Family Financial, LLC 1.59% of their portfolio FORT WORTH, TX 45,68945.7k $1.9m $1.9m 1.59% Reduced -220 -220
48 Keystone Wealth Services, LLC 0.44% of their portfolio PALM DESERT, CA 44,89544.9k $1.8m $1.8m 0.44% Reduced -1.3k -1,255
49 Pinnacle Wealth Management Group, Inc. 1.02% of their portfolio PLYMOUTH, MI 43,33543.3k $1.8m $1.8m 1.02% Reduced -400 -400
50 Garden State Investment Advisory Services LLC 0.47% of their portfolio Red Bank, NJ 42,38842.4k $1.7m $1.7m 0.47% Reduced -24.0k -24,048
51 Cape Investment Advisory, Inc. 0.61% of their portfolio MCDONOUGH, GA 41,15141.2k $1.7m $1.7m 0.61% Reduced -5.1k -5,075
52 Advisory Alpha, LLC 0.05% of their portfolio HOLLAND, MI 40,53940.5k $1.7m $1.7m 0.05% Added +1.5k +1,508
53 NATIONS FINANCIAL GROUP INC, /IA/ /ADV 0.11% of their portfolio CEDAR RAPIDS, IA 40,40540.4k $1.7m $1.7m 0.11% Added +1.2k +1,245
54 STEPHENS INC /AR/ 0.02% of their portfolio LITTLE ROCK, AR 38,78738.8k $1.6m $1.6m 0.02% Reduced -30.7k -30,687
55 CAPTRUST FINANCIAL ADVISORS 0.00% of their portfolio RALEIGH, NC 35,43535.4k $1.4m $1.4m 0.00% Unchanged
56 BROWN WEALTH MANAGEMENT, LLC 0.44% of their portfolio NAPERVILLE, IL 34,93134.9k $1.4m $1.4m 0.44% Unchanged
57 MERCER GLOBAL ADVISORS INC /ADV 0.00% of their portfolio DENVER, CO 34,64534.6k $1.4m $1.4m 0.00% Reduced -12.8k -12,827
58 Sovran Advisors, LLC 0.15% of their portfolio SAN DIEGO, CA 33,73233.7k $1.4m $1.4m 0.15% Reduced -1.7k -1,658
59 Advisory Services Network, LLC 0.02% of their portfolio ATLANTA, GA 33,68633.7k $1.4m $1.4m 0.02% Reduced -144 -144
60 BCGM Wealth Management, LLC 0.39% of their portfolio LAFAYETTE, IN 33,48033.5k $1.4m $1.4m 0.39% Reduced -130 -130
61 Atria Wealth Solutions, Inc. 0.03% of their portfolio NEW YORK, NY 33,41733.4k $1.4m $1.4m 0.03% Reduced -6.8k -6,770
62 Apollon Wealth Management, LLC 0.03% of their portfolio MOUNT PLEASANT, SC 33,00033.0k $1.3m $1.3m 0.03% Unchanged
63 Tradition Wealth Management, LLC 0.11% of their portfolio EDINA, MN 32,79832.8k $1.3m $1.3m 0.11% Reduced -364 -364
64 OLD MISSION CAPITAL LLC 0.03% of their portfolio CHICAGO, IL 31,67731.7k $1.3m $1.3m 0.03% New
65 Cerity Partners LLC 0.00% of their portfolio NEW YORK, NY 30,84430.8k $1.3m $1.3m 0.00% Added +20.2k +20,177
66 BLAIR WILLIAM & CO/IL 0.00% of their portfolio CHICAGO, IL 28,39928.4k $1.2m $1.2m 0.00% Reduced -76.1k -76,120
67 BCS Wealth Management 0.25% of their portfolio JOHNSON CITY, TN 28,10528.1k $1.1m $1.1m 0.25% Reduced -35 -35
68 Farther Finance Advisors, LLC 0.02% of their portfolio SAN FRANCISCO, CA 26,87626.9k $1.1m $1.1m 0.02% Unchanged
69 FSA Advisors, Inc. 0.88% of their portfolio TROY, MI 26,33026.3k $1.1m $1.1m 0.88% Reduced -332 -332
70 Patriot Financial Group Insurance Agency, LLC 0.12% of their portfolio Westborough, MA 26,03026.0k $1.1m $1.1m 0.12% Reduced -300 -300
71 Continuum Advisory, LLC 0.13% of their portfolio EAGLE, ID 25,64025.6k $1.0m $1.0m 0.13% Added +2.1k +2,126
72 Outlook Wealth Advisors, LLC 0.27% of their portfolio SHENANDOAH, TX 25,61625.6k $1.0m $1.0m 0.27% Reduced -1.5k -1,495
73 WEALTH ALLIANCE, LLC 0.12% of their portfolio MELLVILLE, NY 25,28825.3k $1.0m $1.0m 0.12% Unchanged
74 Bedel Financial Consulting, Inc. 0.13% of their portfolio INDIANAPOLIS, IN 24,06724.1k $984.1k $984.1k 0.13% Unchanged
75 Foundations Investment Advisors, LLC 0.02% of their portfolio PHOENIX, AZ 23,95124.0k $979.4k $979.4k 0.02% Reduced -1.6k -1,605
76 CYPRESS FINANCIAL PLANNING LLC 0.31% of their portfolio HADDON HEIGHTS, NJ 23,30523.3k $952.9k $952.9k 0.31% Reduced -62 -62
77 Straight Path Wealth Management 0.32% of their portfolio Jenison, MI 22,71022.7k $928.6k $928.6k 0.32% Unchanged
78 CITY HOLDING CO 0.12% of their portfolio CHARLESTON, WV 21,85521.9k $893.4k $893.4k 0.12% Reduced -1.5k -1,500
79 SUSQUEHANNA INTERNATIONAL GROUP, LLP 0.00% of their portfolio BALA CYNWYD, PA 21,07821.1k $861.9k $861.9k 0.00% Added +2.3k +2,273
80 HARBOUR INVESTMENTS, INC. 0.02% of their portfolio MADISON, WI 20,46120.5k $836.6k $836.6k 0.02% Reduced -6.1k -6,147
81 Valmark Advisers, Inc. 0.01% of their portfolio AKRON, OH 20,37520.4k $833.1k $833.1k 0.01% Unchanged
82 Focus Financial Network, Inc. 0.03% of their portfolio MINNEAPOLIS, MN 20,02120.0k $818.7k $818.7k 0.03% Reduced -1.3k -1,274
83 NewEdge Advisors, LLC 0.00% of their portfolio NEW ORLEANS, LA 19,77619.8k $808.6k $808.6k 0.00% Reduced -570 -570
84 Weaver Consulting Group 0.22% of their portfolio HUNTINGTON BEACH, CA 19,31219.3k $789.7k $789.7k 0.22% Reduced -1.4k -1,415
85 Arete Wealth Advisors, LLC 0.06% of their portfolio CHICAGO, IL 19,15019.1k $783.0k $783.0k 0.06% Unchanged
86 AdvisorNet Financial, Inc 0.05% of their portfolio MINNETONKA, MN 18,23418.2k $745.6k $745.6k 0.05% Unchanged
87 Concurrent Investment Advisors, LLC 0.01% of their portfolio Tampa, FL 17,58017.6k $718.9k $718.9k 0.01% Added +412 +412
88 Cornerstone Wealth Group, LLC 0.05% of their portfolio HUNTERSVILLE, NC 16,45816.5k $673.0k $673.0k 0.05% Reduced -95 -95
89 BigSur Wealth Management LLC 0.17% of their portfolio MIAMI, FL 16,00016.0k $654.2k $654.2k 0.17% Unchanged
90 Quest 10 Wealth Builders, Inc. 0.63% of their portfolio Fuquay-Varina, VA 15,72915.7k $643.2k $643.2k 0.63% Unchanged
91 MeadowBrook Investment Advisors LLC 0.56% of their portfolio Livonia, MI 15,26015.3k $624.0k $624.0k 0.56% Reduced -25 -25
92 Beacon Financial Advisory LLC 0.16% of their portfolio CLEVELAND, OH 15,18615.2k $621.0k $621.0k 0.16% Reduced -1.2k -1,205
93 BANK OF MONTREAL /CAN/ 0.00% of their portfolio TORONTO, A6 14,67014.7k $599.9k $599.9k 0.00% Unchanged
94 Three Seasons Wealth, LLC 0.07% of their portfolio SALT LAKE CITY, UT 14,35214.4k $586.9k $586.9k 0.07% Unchanged
95 Wood Tarver Financial Group, LLC 0.17% of their portfolio BOISE, ID 14,12814.1k $577.0k $577.0k 0.17% Unchanged
96 Compass Advisory Group LLC 0.18% of their portfolio MELVILLE, NY 13,88813.9k $567.9k $567.9k 0.18% Reduced -1.6k -1,565
97 Cannon Advisors, Inc. 0.45% of their portfolio CHARLOTTE, NC 13,81013.8k $564.7k $564.7k 0.45% Reduced -183 -183
98 Summit Wealth Partners, LLC 0.11% of their portfolio Orlando, FL 13,47613.5k $551.0k $551.0k 0.11% Reduced -1.2k -1,162
99 U.S. Capital Wealth Advisors, LLC 0.02% of their portfolio AUSTIN, TX 13,32413.3k $544.8k $544.8k 0.02% Unchanged
100 Arkadios Wealth Advisors 0.02% of their portfolio ATLANTA, GA 13,30113.3k $543.9k $543.9k 0.02% New