Vault-13

INNOVATOR ETFS TRUST PSEP

US EQTY PWR BUF · ETP · CUSIP 45782C656

194 institutional holders -18 vs Q4 2024
14,088,31414.1m shares reported held*
$541.1mreported value*
11 new 27 added 92 reduced 26 sold out net sold ≈ $173.6m (-4.5m shares)

* Summed across managers. Shares that two managers' reports both contain – a subsidiary's holdings that its parent's report includes too, or a sub-adviser's in its client's – are counted once. Holder counts are more reliable. Implied quarter-end price ≈ $38.41.

Trends to Q1 2025

Institutional holders

Managers reporting a position, each quarter

0100200300Q3 22: 138Q4 22: 155Q1 23: 154Q2 23: 144Q3 23: 155Q4 23: 161Q1 24: 161Q2 24: 167Q3 24: 193Q4 24: 212Q1 25: 194194Q3 22Q1 23Q3 23Q1 24Q3 24Q1 25
Numbers
QuarterHolders
Q3 2022138
Q4 2022155
Q1 2023154
Q2 2023144
Q3 2023155
Q4 2023161
Q1 2024161
Q2 2024167
Q3 2024193
Q4 2024212
Q1 2025194

Buyers vs sellers

Managers adding to or starting a position, vs cutting or selling out

Bought or addedCut or sold out
2000200Q2 23: 23 bought or addedQ2 23: 98 cut or sold outQ3 23: 97 bought or addedQ3 23: 55 cut or sold outQ3 23Q4 23: 65 bought or addedQ4 23: 56 cut or sold outQ1 24: 32 bought or addedQ1 24: 93 cut or sold outQ1 24Q2 24: 26 bought or addedQ2 24: 84 cut or sold outQ3 24: 118 bought or addedQ3 24: 53 cut or sold outQ3 24Q4 24: 46 bought or addedQ4 24: 96 cut or sold outQ1 25: 38 bought or addedQ1 25: 118 cut or sold outQ1 25
Numbers
QuarterBought or addedCut or sold out
Q2 20232398
Q3 20239755
Q4 20236556
Q1 20243293
Q2 20242684
Q3 202411853
Q4 20244696
Q1 202538118

Biggest buyers

LPL Financial LLC Added +131,130+131.1k
ENVESTNET ASSET MANAGEMENT INC Added +61,040+61.0k
COMMONWEALTH EQUITY SERVICES, LLC Added +44,675+44.7k
Penserra Capital Management LLC Added +42,858+42.9k
SageView Advisory Group, LLC Added +27,532+27.5k
GTS SECURITIES LLC New +15,088+15.1k
B. Riley Wealth Advisors, Inc. New +13,544+13.5k
UBS Group AG Added +13,362+13.4k
CALTON & ASSOCIATES, INC. New +10,992+11.0k
SUSQUEHANNA INTERNATIONAL GROUP, LLP Added +10,423+10.4k

Biggest sellers

AE Wealth Management LLC Reduced -1,146,037-1.1m
Allworth Financial LP Reduced -902,501-902.5k
Brookstone Capital Management Reduced -745,987-746.0k
RAYMOND JAMES FINANCIAL INC Reduced -614,040-614.0k
Joseph Group Capital Management Reduced -411,507-411.5k
Wellment Financial Sold out -111,675-111.7k
Focus Partners Wealth Reduced -73,320-73.3k
ALLIANCEBERNSTEIN L.P. Reduced -66,289-66.3k
HighTower Advisors, LLC Reduced -53,554-53.6k
Garden State Investment Advisory Services LLC Reduced -53,301-53.3k

Holders, Q1 2025

#ManagerLocationShares Value% of their portfolioChangeShares change
1 ALLIANCEBERNSTEIN L.P. 0.05% of their portfolio NASHVILLE, TN 3,394,7303.4m $130.4m $130.4m 0.05% Reduced -66.3k -66,289
2 Penserra Capital Management LLC 0.85% of their portfolio ORINDA, CA 1,238,3111.2m $47.6m $47.6m 0.85% Added +42.9k +42,858
3 Stuart Chaussee & Associates, Inc. 6.48% of their portfolio BEVERLY HILLS, CA 677,378677.4k $26.0m $26.0m 6.48% Reduced -3.3k -3,284
4 COMMONWEALTH EQUITY SERVICES, LLC 0.04% of their portfolio WALTHAM, MA 655,910655.9k $25.2m $25.2m 0.04% Added +44.7k +44,675
5 OSAIC HOLDINGS, INC. 0.05% of their portfolio SCOTTSDALE, AZ 561,421561.4k $21.6m $21.6m 0.05% Reduced -44.8k -44,830
6 HighTower Advisors, LLC 0.03% of their portfolio CHICAGO, IL 520,059520.1k $20.0m $20.0m 0.03% Reduced -53.6k -53,554
7 Cresset Asset Management, LLC 0.07% of their portfolio Chicago, IL 345,089345.1k $13.3m $13.3m 0.07% Reduced -4.5k -4,530
8 RAYMOND JAMES FINANCIAL INC 0.00% of their portfolio ST. PETERSBURG, FL 342,108342.1k $13.1m $13.1m 0.00% Reduced -614.0k -614,040
9 LPL Financial LLC 0.00% of their portfolio FORT MILL, SC 319,067319.1k $12.3m $12.3m 0.00% Added +131.1k +131,130
10 Kestra Advisory Services, LLC 0.06% of their portfolio AUSTIN, TX 314,802314.8k $12.1m $12.1m 0.06% Reduced -12.2k -12,153
11 ENVESTNET ASSET MANAGEMENT INC 0.00% of their portfolio Berwyn, PA 276,937276.9k $10.6m $10.6m 0.00% Added +61.0k +61,040
12 NorthCoast Asset Management LLC 0.05% of their portfolio STAMFORD, CT 238,791238.8k $9.2m $9.2m 0.05% Reduced -7.6k -7,575
13 MBL Wealth, LLC 0.80% of their portfolio CHARLOTTE, NC 204,844204.8k $7.9m $7.9m 0.80% Reduced -8.8k -8,821
14 Beacon Pointe Advisors, LLC 0.07% of their portfolio NEWPORT BEACH, CA 169,537169.5k $6.5m $6.5m 0.07% Reduced -11.7k -11,746
15 WEALTH ENHANCEMENT ADVISORY SERVICES, LLC 0.01% of their portfolio PLYMOUTH, MN 162,349162.3k $6.2m $6.2m 0.01% Reduced -5.2k -5,167
16 TRUIST FINANCIAL CORP 0.01% of their portfolio CHARLOTTE, NC 160,522160.5k $6.2m $6.2m 0.01% Added +880 +880
17 Cetera Investment Advisers 0.01% of their portfolio SCHAUMBURG, IL 157,473157.5k $6.0m $6.0m 0.01% Added +1.9k +1,868
18 Brookstone Capital Management 0.08% of their portfolio WHEATON, IL 148,978149.0k $5.7m $5.7m 0.08% Reduced -746.0k -745,987
19 YARGER WEALTH STRATEGIES, LLC 3.02% of their portfolio WESTERVILLE, OH 134,985135.0k $5.2m $5.2m 3.02% Reduced -1.7k -1,737
20 BLAIR WILLIAM & CO/IL 0.01% of their portfolio CHICAGO, IL 104,519104.5k $4.0m $4.0m 0.01% Reduced -1.3k -1,326
21 CoreCap Advisors, LLC 0.17% of their portfolio SOUTHFIELD, MI 102,902102.9k $4.0m $4.0m 0.17% Reduced -1.6k -1,602
22 KFG WEALTH MANAGEMENT, LLC 0.70% of their portfolio GRANGER, IN 100,067100.1k $3.8m $3.8m 0.70% Reduced -4.7k -4,736
23 Cambridge Investment Research Advisors, Inc. 0.01% of their portfolio FAIRFIELD, IA 98,89198.9k $3.8m $3.8m 0.01% Reduced -42.8k -42,758
24 Bellwether Advisors, LLC 0.78% of their portfolio LINCOLN, NE 96,61296.6k $3.7m $3.7m 0.78% Reduced -257 -257
25 Weaver Capital Management LLC 0.83% of their portfolio SUWANEE, GA 80,83480.8k $3.1m $3.1m 0.83% Reduced -14.3k -14,342
26 MTM FINANCIAL GROUP, LLC 1.81% of their portfolio BETHLEHEM, PA 80,61180.6k $3.1m $3.1m 1.81% Reduced -804 -804
27 First Commonwealth Financial Corp /PA/ 0.73% of their portfolio Indiana, PA 80,35980.4k $3.1m $3.1m 0.73% Reduced -6.4k -6,434
28 MAI Capital Management 0.02% of their portfolio INDEPENDENCE, OH 80,07280.1k $3.1m $3.1m 0.02% Reduced -23.1k -23,148
29 Forvis Mazars Wealth Advisors, LLC 0.07% of their portfolio Springfield, MO 76,06976.1k $2.9m $2.9m 0.07% Reduced -22.8k -22,760
30 Jacobi Capital Management LLC 0.21% of their portfolio PITTSTON, PA 75,05275.1k $2.9m $2.9m 0.21% Reduced -5.3k -5,348
31 Focus Partners Wealth 0.01% of their portfolio ST LOUIS, MO 71,32071.3k $2.7m $2.7m 0.01% Reduced -73.3k -73,320
32 STEPHENS INC /AR/ 0.04% of their portfolio LITTLE ROCK, AR 69,47469.5k $2.7m $2.7m 0.04% Reduced -6.3k -6,273
33 SageView Advisory Group, LLC 0.11% of their portfolio Newport Beach, CA 67,93567.9k $2.6m $2.6m 0.11% Added +27.5k +27,532
34 Garden State Investment Advisory Services LLC 0.82% of their portfolio Red Bank, NJ 66,43666.4k $2.6m $2.6m 0.82% Reduced -53.3k -53,301
35 TOWNSQUARE CAPITAL LLC 0.03% of their portfolio Lehi, UT 61,97262.0k $2.4m $2.4m 0.03% Reduced -1.8k -1,833
36 Visionary Wealth Advisors 0.14% of their portfolio O'FALLON, IL 59,54159.5k $2.3m $2.3m 0.14% Added +4.0k +4,019
37 BECK CAPITAL MANAGEMENT, LLC 0.65% of their portfolio AUSTIN, TX 57,49357.5k $2.2m $2.2m 0.65% Reduced -3.2k -3,180
38 Janney Montgomery Scott LLC 0.01% of their portfolio PHILADELPHIA, PA 57,05257.1k $2.2m $2.2m 0.01% Added +803 +803
39 Camelot Portfolios, LLC 1.35% of their portfolio Maumee, OH 56,53056.5k $2.2m $2.2m 1.35% Added +10.2k +10,244
40 AE Wealth Management LLC 0.02% of their portfolio TOPEKA, KS 54,21154.2k $2.1m $2.1m 0.02% Reduced -1.1m -1,146,037
41 Diligent Investors, LLC 0.49% of their portfolio REDLANDS, CA 52,82552.8k $2.0m $2.0m 0.49% Reduced -22.6k -22,555
42 CreativeOne Wealth, LLC 0.06% of their portfolio OVERLAND PARK, KS 51,99452.0k $2.0m $2.0m 0.06% Reduced -2.0k -1,991
43 ALTFEST L J & CO INC 0.25% of their portfolio NEW YORK, NY 51,90851.9k $2.0m $2.0m 0.25% Reduced -3.2k -3,227
44 Chris Bulman Inc 1.22% of their portfolio ROSEVILLE, CA 50,11650.1k $1.9m $1.9m 1.22% Reduced -7.3k -7,283
45 OneDigital Investment Advisors LLC 0.02% of their portfolio OVERLAND PARK, KS 49,91449.9k $1.9m $1.9m 0.02% Reduced -2.0k -2,000
46 CORRADO ADVISORS, LLC 1.28% of their portfolio RAMSEY, NJ 49,81549.8k $1.9m $1.9m 1.28% Reduced -376 -376
47 Pathway Financial Advisors LLC 0.34% of their portfolio SOUTH BURLINGTON, VT 49,67049.7k $1.9m $1.9m 0.34% Reduced -2.5k -2,480
48 AVANTAX ADVISORY SERVICES, INC. 0.01% of their portfolio DALLAS, TX 49,39449.4k $1.9m $1.9m 0.01% Unchanged
49 Valtinson Bruner Financial Planning LLC 0.63% of their portfolio NEW BRIGHTON, MN 48,50748.5k $1.9m $1.9m 0.63% Reduced -5.9k -5,862
50 MERCER GLOBAL ADVISORS INC /ADV 0.00% of their portfolio DENVER, CO 47,47247.5k $1.8m $1.8m 0.00% Reduced -6.7k -6,656
51 Cape Investment Advisory, Inc. 0.71% of their portfolio MCDONOUGH, GA 46,22646.2k $1.8m $1.8m 0.71% Reduced -1.3k -1,340
52 Keystone Wealth Services, LLC 0.48% of their portfolio PALM DESERT, CA 46,15046.1k $1.8m $1.8m 0.48% Reduced -1.8k -1,753
53 Michels Family Financial, LLC 1.59% of their portfolio FORT WORTH, TX 45,90945.9k $1.8m $1.8m 1.59% Reduced -2.4k -2,425
54 Pinnacle Wealth Management Group, Inc. 1.17% of their portfolio PLYMOUTH, MI 43,73543.7k $1.7m $1.7m 1.17% Reduced -650 -650
55 MML INVESTORS SERVICES, LLC 0.01% of their portfolio SPRINGFIELD, MA 42,12242.1k $1.6m $1.6m 0.01% Reduced -3.5k -3,518
56 IFP Advisors, Inc 0.05% of their portfolio TAMPA, FL 41,26141.3k $1.6m $1.6m 0.05% Reduced -5.2k -5,169
57 Atria Wealth Solutions, Inc. 0.02% of their portfolio NEW YORK, NY 40,18740.2k $1.5m $1.5m 0.02% Reduced -4.8k -4,795
58 NATIONS FINANCIAL GROUP INC, /IA/ /ADV 0.11% of their portfolio CEDAR RAPIDS, IA 39,16039.2k $1.5m $1.5m 0.11% Reduced -8 -8
59 Advisory Alpha, LLC 0.05% of their portfolio HOLLAND, MI 39,03139.0k $1.5m $1.5m 0.05% Added +3.3k +3,284
60 CAPTRUST FINANCIAL ADVISORS 0.00% of their portfolio RALEIGH, NC 35,43535.4k $1.4m $1.4m 0.00% Reduced -16 -16
61 Sovran Advisors, LLC 0.17% of their portfolio SAN DIEGO, CA 35,39035.4k $1.3m $1.3m 0.17% Unchanged
62 BROWN WEALTH MANAGEMENT, LLC 0.46% of their portfolio NAPERVILLE, IL 34,93134.9k $1.3m $1.3m 0.46% Reduced -1.3k -1,303
63 Advisory Services Network, LLC 0.02% of their portfolio ATLANTA, GA 33,83033.8k $1.3m $1.3m 0.02% Unchanged
64 BCGM Wealth Management, LLC 0.40% of their portfolio LAFAYETTE, IN 33,61033.6k $1.3m $1.3m 0.40% Unchanged
65 Tradition Wealth Management, LLC 0.11% of their portfolio EDINA, MN 33,16233.2k $1.3m $1.3m 0.11% Reduced -128 -128
66 Apollon Wealth Management, LLC 0.03% of their portfolio MOUNT PLEASANT, SC 33,00033.0k $1.3m $1.3m 0.03% Reduced -1.0k -1,000
67 BCS Wealth Management 0.28% of their portfolio JOHNSON CITY, TN 28,14028.1k $1.1m $1.1m 0.28% Reduced -7.0k -7,000
68 Outlook Wealth Advisors, LLC 0.29% of their portfolio SHENANDOAH, TX 27,11127.1k $1.0m $1.0m 0.29% Reduced -51.6k -51,644
69 Farther Finance Advisors, LLC 0.03% of their portfolio SAN FRANCISCO, CA 26,87626.9k $1.0m $1.0m 0.03% Reduced -1.9k -1,910
70 RED CRANE WEALTH MANAGEMENT, LLC 0.98% of their portfolio SAN FRANCISCO, CA 26,71226.7k $1.0m $1.0m 0.98% Reduced -250 -250
71 FSA Advisors, Inc. 0.81% of their portfolio TROY, MI 26,66226.7k $1.0m $1.0m 0.81% Reduced -14.0k -13,973
72 HARBOUR INVESTMENTS, INC. 0.03% of their portfolio MADISON, WI 26,60826.6k $1.0m $1.0m 0.03% Added +499 +499
73 Patriot Financial Group Insurance Agency, LLC 0.14% of their portfolio Westborough, MA 26,33026.3k $1.0m $1.0m 0.14% Reduced -225 -225
74 Foundations Investment Advisors, LLC 0.02% of their portfolio PHOENIX, AZ 25,55625.6k $981.6k $981.6k 0.02% Reduced -930 -930
75 WEALTH ALLIANCE, LLC 0.12% of their portfolio MELLVILLE, NY 25,28825.3k $971.3k $971.3k 0.12% Unchanged
76 Bedel Financial Consulting, Inc. 0.13% of their portfolio INDIANAPOLIS, IN 24,06724.1k $926.1k $926.1k 0.13% Unchanged
77 Continuum Advisory, LLC 0.12% of their portfolio EAGLE, ID 23,51423.5k $903.2k $903.2k 0.12% Reduced -2.1k -2,140
78 CYPRESS FINANCIAL PLANNING LLC 0.32% of their portfolio HADDON HEIGHTS, NJ 23,36723.4k $897.5k $897.5k 0.32% Reduced -2.5k -2,504
79 CITY HOLDING CO 0.13% of their portfolio CHARLESTON, WV 23,35523.4k $896.8k $896.8k 0.13% Unchanged
80 Straight Path Wealth Management 0.35% of their portfolio Jenison, MI 22,71022.7k $872.3k $872.3k 0.35% Unchanged
81 WPWealth LLP 0.17% of their portfolio FORT WORTH, TX 21,81121.8k $837.8k $837.8k 0.17% Reduced -7.2k -7,198
82 Focus Financial Network, Inc. 0.03% of their portfolio MINNEAPOLIS, MN 21,29521.3k $817.9k $817.9k 0.03% Reduced -649 -649
83 Weaver Consulting Group 0.24% of their portfolio HUNTINGTON BEACH, CA 20,72720.7k $796.1k $796.1k 0.24% Added +50 +50
84 Valmark Advisers, Inc. 0.01% of their portfolio AKRON, OH 20,37520.4k $782.6k $782.6k 0.01% Unchanged
85 NewEdge Advisors, LLC 0.00% of their portfolio NEW ORLEANS, LA 20,34620.3k $781.5k $781.5k 0.00% Reduced -5.5k -5,473
86 Arete Wealth Advisors, LLC 0.06% of their portfolio CHICAGO, IL 19,15019.1k $736.0k $736.0k 0.06% Unchanged
87 SUSQUEHANNA INTERNATIONAL GROUP, LLP 0.00% of their portfolio BALA CYNWYD, PA 18,80518.8k $722.3k $722.3k 0.00% Added +10.4k +10,423
88 AdvisorNet Financial, Inc 0.05% of their portfolio MINNETONKA, MN 18,23418.2k $700.4k $700.4k 0.05% Added +1.7k +1,718
89 Concurrent Investment Advisors, LLC 0.02% of their portfolio Tampa, FL 17,16817.2k $659.4k $659.4k 0.02% Added +142 +142
90 Cornerstone Wealth Group, LLC 0.05% of their portfolio HUNTERSVILLE, NC 16,55316.6k $635.8k $635.8k 0.05% Reduced -42 -42
91 Sigma Planning Corp 0.02% of their portfolio ANN ARBOR, MI 16,53516.5k $635.1k $635.1k 0.02% Reduced -1.5k -1,500
92 Beacon Financial Advisory LLC 0.19% of their portfolio CLEVELAND, OH 16,39116.4k $629.6k $629.6k 0.19% Unchanged
93 BigSur Wealth Management LLC 0.17% of their portfolio MIAMI, FL 16,00016.0k $614.6k $614.6k 0.17% Unchanged
94 RFG Advisory, LLC 0.02% of their portfolio BIRMINGHAM, AL 15,81815.8k $607.6k $607.6k 0.02% Reduced -297 -297
95 Quest 10 Wealth Builders, Inc. 0.65% of their portfolio Fuquay-Varina, VA 15,72915.7k $610.5k $610.5k 0.65% Reduced -13.6k -13,614
96 Compass Advisory Group LLC 0.21% of their portfolio MELVILLE, NY 15,45315.5k $593.5k $593.5k 0.21% Reduced -1.3k -1,302
97 Chicago Partners Investment Group LLC 0.02% of their portfolio CHICAGO, IL 15,43215.4k $596.1k $596.1k 0.02% Reduced -3.4k -3,417
98 MeadowBrook Investment Advisors LLC 0.55% of their portfolio Livonia, MI 15,28515.3k $587.1k $587.1k 0.55% Unchanged
99 AQR CAPITAL MANAGEMENT LLC 0.00% of their portfolio Greenwich, CT 15,25515.3k $585.9k $585.9k 0.00% Added +275 +275
100 GTS SECURITIES LLC 0.03% of their portfolio NEW YORK, NY 15,08815.1k $579.5k $579.5k 0.03% New