INNOVATOR ETFS TRUST KOCT
US SML CP PWR B · ETP · CUSIP 45782C599
86
institutional holders
+3 vs Q2 2025
2.2m
shares reported held*
$72.4mreported value*
15 new
15 added
30 reduced
10 sold out
net bought ≈ $426.9k (+12.9k shares)
* Summed across managers. Shares that two managers' reports both contain – a subsidiary's holdings that its parent's report includes too, or a sub-adviser's in its client's – are counted once. Holder counts are more reliable. Implied quarter-end price ≈ $32.99.
Trends to Q3 2025
Institutional holders
Managers reporting a position, each quarter
Numbers
| Quarter | Holders |
|---|---|
| Q3 2022 | 35 |
| Q4 2022 | 52 |
| Q1 2023 | 52 |
| Q2 2023 | 55 |
| Q3 2023 | 55 |
| Q4 2023 | 80 |
| Q1 2024 | 76 |
| Q2 2024 | 75 |
| Q3 2024 | 72 |
| Q4 2024 | 91 |
| Q1 2025 | 92 |
| Q2 2025 | 83 |
| Q3 2025 | 86 |
Buyers vs sellers
Managers adding to or starting a position, vs cutting or selling out
Bought or addedCut or sold out
Numbers
| Quarter | Bought or added | Cut or sold out |
|---|---|---|
| Q4 2023 | 57 | 12 |
| Q1 2024 | 23 | 36 |
| Q2 2024 | 22 | 33 |
| Q3 2024 | 27 | 34 |
| Q4 2024 | 54 | 22 |
| Q1 2025 | 25 | 41 |
| Q2 2025 | 14 | 43 |
| Q3 2025 | 30 | 40 |
Biggest buyers
| Crown Wealth Group, LLC | New | +41.1k |
| Capital Investment Advisory Services, LLC | Added | +35.1k |
| MERCER GLOBAL ADVISORS INC /ADV | New | +32.2k |
| Cetera Investment Advisers | Added | +28.4k |
| Concurrent Investment Advisors, LLC | New | +25.0k |
| Janney Montgomery Scott LLC | New | +21.3k |
| Accredited Investors Inc. | New | +19.3k |
| JPMORGAN CHASE & CO | Added | +14.5k |
| GM Advisory Group, LLC | New | +12.7k |
| AXXCESS WEALTH MANAGEMENT, LLC | New | +12.2k |
Biggest sellers
| MTM FINANCIAL GROUP, LLC | Sold out | -41.9k |
| OLD MISSION CAPITAL LLC | Sold out | -25.7k |
| Kingsview Wealth Management, LLC | Reduced | -25.4k |
| Cape Investment Advisory, Inc. | Sold out | -18.5k |
| UBS Group AG | Reduced | -16.9k |
| RAYMOND JAMES FINANCIAL INC | Reduced | -16.6k |
| Global Strategic Investment Solutions, LLC | Reduced | -14.7k |
| Kestra Advisory Services, LLC | Reduced | -12.5k |
| CITADEL ADVISORS LLC | Sold out | -12.2k |
| SUSQUEHANNA INTERNATIONAL GROUP, LLP | Sold out | -11.2k |
Holders, Q3 2025
| Manager | Shares | Change |
|---|---|---|
| Compass Financial Group, Inc. 3.60% of their portfolio | 243.2k $8.0m | Reduced -10.8k |
| OSAIC HOLDINGS, INC. 0.01% of their portfolio | 172.4k $5.6m | Reduced -6.5k |
| Valtinson Bruner Financial Planning LLC 1.16% of their portfolio | 118.6k $3.9m | Reduced -680 |
| Cetera Investment Advisers 0.00% of their portfolio | 116.9k $3.9m | Added +28.4k |
| COMMONWEALTH EQUITY SERVICES, LLC 0.00% of their portfolio | 100.7k $3.3m | Reduced -10.2k |
| TRUIST FINANCIAL CORP 0.00% of their portfolio | 76.1k $2.5m | Reduced -10.7k |
| Global Strategic Investment Solutions, LLC 0.25% of their portfolio | 74.4k $2.5m | Reduced -14.7k |
| ENVESTNET ASSET MANAGEMENT INC 0.00% of their portfolio | 69.2k $2.3m | Reduced -3.6k |
| SageView Advisory Group, LLC 0.06% of their portfolio | 54.8k $1.8m | Added +606 |
| LPL Financial LLC 0.00% of their portfolio | 46.2k $1.5m | Added +9.9k |
| DHJJ Financial Advisors, Ltd. 0.50% of their portfolio | 45.0k $1.5m | Reduced -1.1k |
| Focus Partners Wealth 0.00% of their portfolio | 41.2k $1.4m | Reduced -5.8k |
| Crown Wealth Group, LLC 0.41% of their portfolio | 41.1k $1.4m | New |
| HighTower Advisors, LLC 0.00% of their portfolio | 40.2k $1.3m | Unchanged |
| BLUE BELL PRIVATE WEALTH MANAGEMENT, LLC 0.19% of their portfolio | 37.4k $1.2m | Reduced -119 |
| Capital Investment Advisory Services, LLC 0.09% of their portfolio | 35.9k $1.2m | Added +35.1k |
| Stratos Wealth Advisors, LLC 0.05% of their portfolio | 33.4k $1.1m | Reduced -4.6k |
| MERCER GLOBAL ADVISORS INC /ADV 0.00% of their portfolio | 32.2k $1.1m | New |
| Tradition Wealth Management, LLC 0.08% of their portfolio | 31.1k $1.0m | Unchanged |
| CWM, LLC 0.00% of their portfolio | 29.2k $964.0k | Reduced -7.4k |
| INDEPENDENT FINANCIAL GROUP, LLC 0.02% of their portfolio | 26.9k $887.9k | Unchanged |
| U.S. Capital Wealth Advisors, LLC 0.02% of their portfolio | 25.6k $846.5k | Added +256 |
| Concurrent Investment Advisors, LLC 0.01% of their portfolio | 25.0k $826.9k | New |
| FOUNDERS FINANCIAL SECURITIES LLC 0.05% of their portfolio | 24.4k $805.1k | Added +5.0k |
| CORRADO ADVISORS, LLC 0.41% of their portfolio | 23.1k $762.0k | Reduced -31 |
| Kestra Advisory Services, LLC 0.00% of their portfolio | 21.8k $720.5k | Reduced -12.5k |
| Janney Montgomery Scott LLC 0.00% of their portfolio | 21.3k $705.0k | New |
| Cambridge Investment Research Advisors, Inc. 0.00% of their portfolio | 21.3k $705.0k | Reduced -2.2k |
| JPMORGAN CHASE & CO 0.00% of their portfolio | 21.1k $697.2k | Added +14.5k |
| Compass Advisory Group LLC 0.19% of their portfolio | 20.5k $678.3k | Unchanged |
| Sunbelt Securities, Inc. 0.04% of their portfolio | 19.5k $644.7k | Reduced -3.7k |
| WEALTH ALLIANCE, LLC 0.07% of their portfolio | 19.4k $641.2k | Unchanged |
| Accredited Investors Inc. 0.04% of their portfolio | 19.3k $636.6k | New |
| RETIREMENT GUYS FORMULA LLC 0.22% of their portfolio | 18.7k $617.6k | Unchanged |
| NATIONS FINANCIAL GROUP INC, /IA/ /ADV 0.04% of their portfolio | 18.4k $607.2k | Reduced -1.2k |
| RAYMOND JAMES FINANCIAL INC 0.00% of their portfolio | 18.2k $601.5k | Reduced -16.6k |
| Long Island Wealth Management, Inc. 0.29% of their portfolio | 18.2k $600.9k | Added +212 |
| Fragasso Financial Advisors Inc 0.04% of their portfolio | 18.1k $604.2k | Reduced -737 |
| Brookstone Capital Management 0.01% of their portfolio | 16.6k $546.6k | Reduced -98 |
| Wood Tarver Financial Group, LLC 0.16% of their portfolio | 16.0k $529.0k | Added +2.3k |
| Advisory Services Network, LLC 0.01% of their portfolio | 15.0k $493.8k | Reduced -728 |
| Diligent Investors, LLC 0.12% of their portfolio | 14.3k $472.4k | Added +1.0k |
| Bullseye Investment Management, LLC 0.23% of their portfolio | 13.1k $383.4k | Unchanged |
| GM Advisory Group, LLC 0.02% of their portfolio | 12.7k $418.3k | New |
| AXXCESS WEALTH MANAGEMENT, LLC 0.01% of their portfolio | 12.2k $403.8k | New |
| FSA Advisors, Inc. 0.32% of their portfolio | 12.2k $403.2k | Added +1.6k |
| Quantinno Capital Management LP 0.00% of their portfolio | 11.4k $377.7k | New |
| IFP Advisors, Inc 0.01% of their portfolio | 11.3k $374.7k | Added +1.1k |
| WEDBUSH SECURITIES INC 0.01% of their portfolio | 11.3k $373.0k | Unchanged |
| OneDigital Investment Advisors LLC 0.00% of their portfolio | 11.0k $364.4k | New |
| CRA Financial Services, LLC 0.05% of their portfolio | 10.6k $350.7k | Unchanged |
| COMMONS CAPITAL, LLC 0.23% of their portfolio | 10.6k $350.1k | Reduced -168 |
| Capital Analysts, LLC 0.01% of their portfolio | 10.5k $346.0k | Unchanged |
| BCS Wealth Management 0.07% of their portfolio | 9.9k $325.7k | Reduced -2.3k |
| WEALTH ENHANCEMENT ADVISORY SERVICES, LLC 0.00% of their portfolio | 9.8k $325.9k | Added +81 |
| Kingsview Wealth Management, LLC 0.00% of their portfolio | 9.3k $307.7k | Reduced -25.4k |
| CAPTRUST FINANCIAL ADVISORS 0.00% of their portfolio | 9.3k $307.1k | Unchanged |
| Vantage Point Financial LLC 0.12% of their portfolio | 9.0k $298.0k | Unchanged |
| LEIGH BALDWIN & CO., LLC 0.17% of their portfolio | 8.9k $293.9k | Added +1.0k |
| Outlook Wealth Advisors, LLC 0.07% of their portfolio | 8.8k $289.1k | Unchanged |
| First Heartland Consultants, Inc. 0.02% of their portfolio | 8.7k $286.2k | Reduced -528 |
| WEALTHGARDEN F.S. LLC 0.20% of their portfolio | 8.6k $286.5k | New |
| NorthCrest Asset Manangement, LLC 0.01% of their portfolio | 8.5k $283.3k | New |
| WINNACLE WEALTH LLC 0.21% of their portfolio | 7.9k $267.6k | New |
| Arete Wealth Advisors, LLC 0.02% of their portfolio | 7.7k $254.0k | Added +695 |
| AE Wealth Management LLC 0.00% of their portfolio | 7.7k $253.5k | Unchanged |
| NewEdge Advisors, LLC 0.00% of their portfolio | 7.7k $252.8k | Reduced -5.8k |
| First Commonwealth Financial Corp /PA/ 0.04% of their portfolio | 7.5k $247.6k | Unchanged |
| PRINCIPAL SECURITIES, INC. 0.00% of their portfolio | 7.2k $239.3k | Unchanged |
| WOLVERINE TRADING, LLC 0.00% of their portfolio | 7.1k $233.2k | New |
| SIGNATUREFD, LLC 0.00% of their portfolio | 6.5k $215.5k | Unchanged |
| Forvis Mazars Wealth Advisors, LLC 0.00% of their portfolio | 6.3k $208.5k | Reduced -6.7k |
| Elmwood Wealth Management, Inc. 0.07% of their portfolio | 6.1k $201.4k | New |
| CoreCap Advisors, LLC 0.01% of their portfolio | 4.4k $144.2k | Unchanged |
| AdvisorNet Financial, Inc 0.01% of their portfolio | 3.3k $109.2k | Unchanged |
| WealthShield Partners, LLC 0.01% of their portfolio | 3.2k $107.3k | Unchanged |
| PFS Partners, LLC 0.04% of their portfolio | 2.5k $83.6k | Unchanged |
| Steward Partners Investment Advisory, LLC 0.00% of their portfolio | 2.4k $78.8k | Reduced -1.3k |
| UBS Group AG 0.00% of their portfolio | 1.5k $50.7k | Reduced -16.9k |
| Noble Wealth Management PBC 0.03% of their portfolio | 1.5k $49.5k | First filing |
| Rockefeller Capital Management L.P. 0.00% of their portfolio | 1.2k $40.6k | New |
| HARBOUR INVESTMENTS, INC. 0.00% of their portfolio | 1.1k $37.7k | Reduced -6.3k |
| Financial Network Wealth Advisors LLC 0.03% of their portfolio | 965 $31.9k | Unchanged |
| Larson Financial Group LLC 0.00% of their portfolio | 500 $16.5k | Unchanged |
| EVOLUTION WEALTH MANAGEMENT INC. 0.00% of their portfolio | 100 $3.3k | Unchanged |
| MORGAN STANLEY 0.00% of their portfolio | 1 $33 | Unchanged |