Vault-13

INNOVATOR ETFS TRUST PNOV

US EQTY PWR BUF · ETP · CUSIP 45782C573

178 institutional holders +37 vs Q3 2024
17,912,70917.9m shares reported held*
$678.5mreported value*
31 new 62 added 40 reduced 6 sold out net bought ≈ $89.8m (+2.4m shares)

* Summed across managers. Shares that two managers' reports both contain – a subsidiary's holdings that its parent's report includes too, or a sub-adviser's in its client's – are counted once ($468.5k this quarter). Holder counts are more reliable. Implied quarter-end price ≈ $37.88.

Trends to Q4 2024

Institutional holders

Managers reporting a position, each quarter

0100200Q3 22: 81Q4 22: 142Q1 23: 151Q2 23: 145Q3 23: 127Q4 23: 147Q1 24: 151Q2 24: 146Q3 24: 141Q4 24: 178178Q3 22Q1 23Q3 23Q1 24Q3 24Q4 24
Numbers
QuarterHolders
Q3 202281
Q4 2022142
Q1 2023151
Q2 2023145
Q3 2023127
Q4 2023147
Q1 2024151
Q2 2024146
Q3 2024141
Q4 2024178

Buyers vs sellers

Managers adding to or starting a position, vs cutting or selling out

Bought or addedCut or sold out
1000100Q1 23: 38 bought or addedQ1 23: 74 cut or sold outQ2 23: 27 bought or addedQ2 23: 87 cut or sold outQ2 23Q3 23: 21 bought or addedQ3 23: 88 cut or sold outQ4 23: 78 bought or addedQ4 23: 44 cut or sold outQ4 23Q1 24: 28 bought or addedQ1 24: 80 cut or sold outQ2 24: 22 bought or addedQ2 24: 74 cut or sold outQ2 24Q3 24: 22 bought or addedQ3 24: 87 cut or sold outQ4 24: 93 bought or addedQ4 24: 46 cut or sold outQ4 24
Numbers
QuarterBought or addedCut or sold out
Q1 20233874
Q2 20232787
Q3 20232188
Q4 20237844
Q1 20242880
Q2 20242274
Q3 20242287
Q4 20249346

Biggest buyers

Brookstone Capital Management Added +864,310+864.3k
WEALTH ENHANCEMENT ADVISORY SERVICES, LLC Added +302,773+302.8k
Penserra Capital Management LLC Added +202,097+202.1k
Concurrent Investment Advisors, LLC New +147,594+147.6k
ENVESTNET ASSET MANAGEMENT INC Added +110,410+110.4k
OSAIC HOLDINGS, INC. Added +101,241+101.2k
Comprehensive Financial Consultants Institutional, Inc. New +94,376+94.4k
Beacon Pointe Advisors, LLC Added +86,031+86.0k
Three Seasons Wealth, LLC Added +83,518+83.5k
COMMONWEALTH EQUITY SERVICES, LLC Added +83,462+83.5k

Biggest sellers

ALLIANCEBERNSTEIN L.P. Reduced -549,622-549.6k
Stuart Chaussee & Associates, Inc. Reduced -92,220-92.2k
LPL Financial LLC Reduced -48,046-48.0k
UBS Group AG Sold out -31,292-31.3k
TOWNSQUARE CAPITAL LLC Reduced -29,787-29.8k
JANE STREET GROUP, LLC Reduced -26,940-26.9k
Advisory Alpha, LLC Reduced -24,554-24.6k
RFG Advisory, LLC Reduced -19,973-20.0k
OLD MISSION CAPITAL LLC Reduced -16,655-16.7k
WPWealth LLP Reduced -13,631-13.6k

Major shareholders (over 5%)

Anyone who owns more than 5% of a class of the company's shares has to say so: on Schedule 13D if they may try to influence or control the company, on 13G if they're a passive investor, and update it as the stake changes. Each holder's latest filing, from 19 Dec 2024 on; percentages are of the share class, as the holder worked them out.

HolderStakeChangeShares Last filed
Brookstone Capital Management 13G · institution new · filed 2026-01-06 5.2% new 1.2m≈ $55.3m 2026-01-06

Holders, Q4 2024

#ManagerLocationShares Value% of their portfolioChangeShares change
1 ALLIANCEBERNSTEIN L.P. 0.07% of their portfolio NASHVILLE, TN 5,218,6045.2m $197.7m $197.7m 0.07% Reduced -549.6k -549,622
2 Stuart Chaussee & Associates, Inc. 25.86% of their portfolio BEVERLY HILLS, CA 2,754,9642.8m $104.3m $104.3m 25.86% Reduced -92.2k -92,220
3 Penserra Capital Management LLC 0.87% of their portfolio ORINDA, CA 1,250,0311.3m $47.3m $47.3m 0.87% Added +202.1k +202,097
4 Brookstone Capital Management 0.53% of their portfolio WHEATON, IL 964,594964.6k $36.5m $36.5m 0.53% Added +864.3k +864,310
5 COMMONWEALTH EQUITY SERVICES, LLC 0.03% of their portfolio WALTHAM, MA 474,693474.7k $18.0m $18.0m 0.03% Added +83.5k +83,462
6 OSAIC HOLDINGS, INC. 0.03% of their portfolio SCOTTSDALE, AZ 404,187404.2k $15.3m $15.3m 0.03% Added +101.2k +101,241
7 WEALTH ENHANCEMENT ADVISORY SERVICES, LLC 0.03% of their portfolio PLYMOUTH, MN 348,348348.3k $13.2m $13.2m 0.03% Added +302.8k +302,773
8 RAYMOND JAMES FINANCIAL INC 0.00% of their portfolio ST. PETERSBURG, FL 335,875335.9k $12.7m $12.7m 0.00% First filing
9 Buska Wealth Management, LLC 3.65% of their portfolio WAUSAU, WI 300,886300.9k $11.4m $11.4m 3.65% Reduced -6.0k -5,970
10 LPL Financial LLC 0.00% of their portfolio FORT MILL, SC 276,249276.2k $10.5m $10.5m 0.00% Reduced -48.0k -48,046
11 Beacon Pointe Advisors, LLC 0.11% of their portfolio NEWPORT BEACH, CA 255,431255.4k $9.7m $9.7m 0.11% Added +86.0k +86,031
12 Cetera Investment Advisers 0.02% of their portfolio SCHAUMBURG, IL 245,041245.0k $9.3m $9.3m 0.02% Added +32.7k +32,701
13 NorthCoast Asset Management LLC 0.05% of their portfolio STAMFORD, CT 243,132243.1k $9.2m $9.2m 0.05% Added +76.5k +76,525
14 Kestra Advisory Services, LLC 0.05% of their portfolio AUSTIN, TX 223,704223.7k $8.5m $8.5m 0.05% Reduced -3.2k -3,189
15 ENVESTNET ASSET MANAGEMENT INC 0.00% of their portfolio Berwyn, PA 211,391211.4k $8.0m $8.0m 0.00% Added +110.4k +110,410
16 HighTower Advisors, LLC 0.01% of their portfolio CHICAGO, IL 187,675187.7k $7.1m $7.1m 0.01% Added +13.2k +13,172
17 Concurrent Investment Advisors, LLC 0.15% of their portfolio Tampa, FL 147,594147.6k $5.6m $5.6m 0.15% New
18 Three Seasons Wealth, LLC 2.49% of their portfolio SALT LAKE CITY, UT 134,926134.9k $5.1m $5.1m 2.49% Added +83.5k +83,518
19 TRUIST FINANCIAL CORP 0.01% of their portfolio CHARLOTTE, NC 133,916133.9k $5.1m $5.1m 0.01% Added +29.8k +29,835
20 CoreCap Advisors, LLC 0.20% of their portfolio SOUTHFIELD, MI 113,581113.6k $4.3m $4.3m 0.20% Added +25.9k +25,860
21 GILL CAPITAL PARTNERS, LLC 1.45% of their portfolio DENVER, CO 106,447106.4k $4.0m $4.0m 1.45% Added +57.0k +56,972
22 CAPTRUST FINANCIAL ADVISORS 0.01% of their portfolio RALEIGH, NC 100,767100.8k $3.8m $3.8m 0.01% Reduced -3.8k -3,773
23 Bellwether Advisors, LLC 0.65% of their portfolio LINCOLN, NE 96,50496.5k $3.7m $3.7m 0.65% Added +18.8k +18,775
24 Comprehensive Financial Consultants Institutional, Inc. 1.30% of their portfolio Bloomington, IN 94,37694.4k $3.6m $3.6m 1.30% New
25 Jacobi Capital Management LLC 0.23% of their portfolio PITTSTON, PA 80,52180.5k $3.0m $3.0m 0.23% Reduced -1.8k -1,825
26 Keystone Wealth Services, LLC 0.79% of their portfolio PALM DESERT, CA 78,30378.3k $3.0m $3.0m 0.79% Reduced -3.8k -3,827
27 NATIONS FINANCIAL GROUP INC, /IA/ /ADV 0.22% of their portfolio CEDAR RAPIDS, IA 77,80177.8k $2.9m $2.9m 0.22% New
28 McAlister, Sweet & Associates, Inc. 1.98% of their portfolio HOUSTON, TX 73,64673.6k $2.8m $2.8m 1.98% New
29 MML INVESTORS SERVICES, LLC 0.01% of their portfolio SPRINGFIELD, MA 71,01671.0k $2.7m $2.7m 0.01% Added +45.1k +45,075
30 CORNERSTONE ADVISORS ASSET MANAGEMENT, LLC 0.57% of their portfolio BETHLEHEM, PA 70,22470.2k $2.7m $2.7m 0.57% Unchanged
31 Requisite Capital Management, LLC 0.54% of their portfolio DALLAS, TX 69,77069.8k $2.6m $2.6m 0.54% New
32 Cambridge Investment Research Advisors, Inc. 0.01% of their portfolio FAIRFIELD, IA 69,04269.0k $2.6m $2.6m 0.01% Added +14.9k +14,925
33 Focus Partners Wealth 0.00% of their portfolio ST LOUIS, MO 65,32665.3k $2.5m $2.5m 0.00% Added +33.3k +33,346
34 MAI Capital Management 0.02% of their portfolio INDEPENDENCE, OH 63,21463.2k $2.4m $2.4m 0.02% Added +17.9k +17,945
35 ATTICUS WEALTH MANAGEMENT, LLC 0.66% of their portfolio Palm Beach Gardens, FL 56,35856.4k $2.1m $2.1m 0.66% Added +1.3k +1,330
36 RFG Advisory, LLC 0.06% of their portfolio BIRMINGHAM, AL 56,16856.2k $2.1m $2.1m 0.06% Reduced -20.0k -19,973
37 WEALTH ALLIANCE, LLC 0.25% of their portfolio MELLVILLE, NY 54,90054.9k $2.1m $2.1m 0.25% Added +6.4k +6,359
38 Riggs Capital Management LLC 2.02% of their portfolio AMERICAN FORK, UT 54,22454.2k $2.1m $2.1m 2.02% First filing
39 MTM FINANCIAL GROUP, LLC 1.15% of their portfolio BETHLEHEM, PA 50,94050.9k $1.9m $1.9m 1.15% Added +628 +628
40 WPWealth LLP 0.39% of their portfolio FORT WORTH, TX 49,91549.9k $1.9m $1.9m 0.39% Reduced -13.6k -13,631
41 BLUE BELL PRIVATE WEALTH MANAGEMENT, LLC 0.35% of their portfolio BLUE BELL, PA 48,13848.1k $1.8m $1.8m 0.35% Added +113 +113
42 BCS Wealth Management 0.44% of their portfolio JOHNSON CITY, TN 46,79946.8k $1.8m $1.8m 0.44% Added +13.8k +13,788
43 CRA Financial Services, LLC 0.30% of their portfolio NORTHFIELD, NJ 45,81345.8k $1.7m $1.7m 0.30% Added +7.1k +7,129
44 KFG WEALTH MANAGEMENT, LLC 0.32% of their portfolio GRANGER, IN 45,25345.3k $1.7m $1.7m 0.32% Added +14.7k +14,680
45 SageView Advisory Group, LLC 0.07% of their portfolio Newport Beach, CA 44,76444.8k $1.7m $1.7m 0.07% New
46 Talon Private Wealth, LLC 0.35% of their portfolio THE VILLAGES, FL 44,68044.7k $1.7m $1.7m 0.35% New
47 Forvis Mazars Wealth Advisors, LLC 0.04% of their portfolio Springfield, MO 41,86641.9k $1.6m $1.6m 0.04% Reduced -4.1k -4,080
48 RETIREMENT INCOME SOLUTIONS, INC 0.31% of their portfolio ANN ARBOR, MI 40,21840.2k $1.5m $1.5m 0.31% Unchanged
49 Prairie Wealth Advisors, Inc. 0.72% of their portfolio OMAHA, NE 39,34439.3k $1.5m $1.5m 0.72% Reduced -305 -305
50 Castle Rock Wealth Management, LLC 0.36% of their portfolio WALNUT CREEK, CA 39,17839.2k $1.5m $1.5m 0.36% Added +3.0k +3,015
51 Bison Wealth, LLC 0.18% of their portfolio ATLANTA, GA 38,66338.7k $1.5m $1.5m 0.18% First filing
52 Advisory Alpha, LLC 0.05% of their portfolio HOLLAND, MI 37,63437.6k $1.4m $1.4m 0.05% Reduced -24.6k -24,554
53 Southland Equity Partners LLC 0.32% of their portfolio WILDWOOD, MO 36,77136.8k $1.4m $1.4m 0.32% Added +28.9k +28,871
54 Allegiance Financial Group Advisory Services LLC 0.45% of their portfolio VIENNA, VA 36,28836.3k $1.4m $1.4m 0.45% Added +30.8k +30,787
55 Sugarloaf Wealth Management, LLC 0.25% of their portfolio DULUTH, GA 34,73234.7k $1.3m $1.3m 0.25% Added +2.1k +2,140
56 AE Wealth Management LLC 0.01% of their portfolio TOPEKA, KS 34,29434.3k $1.3m $1.3m 0.01% Reduced -9.6k -9,609
57 OLD MISSION CAPITAL LLC 0.03% of their portfolio CHICAGO, IL 34,28534.3k $1.3m $1.3m 0.03% Reduced -16.7k -16,655
58 NewEdge Advisors, LLC 0.01% of their portfolio NEW ORLEANS, LA 34,24334.2k $1.3m $1.3m 0.01% Reduced -306 -306
59 Cape Investment Advisory, Inc. 0.50% of their portfolio MCDONOUGH, GA 34,00034.0k $1.3m $1.3m 0.50% Reduced -100 -100
60 MERCER GLOBAL ADVISORS INC /ADV 0.00% of their portfolio DENVER, CO 33,59033.6k $1.3m $1.3m 0.00% Reduced -8 -8
61 Trek Financial, LLC 0.09% of their portfolio Scottsdale, AZ 33,31733.3k $1.3m $1.3m 0.09% Added +20.7k +20,697
62 IFP Advisors, Inc 0.04% of their portfolio TAMPA, FL 33,11633.1k $1.3m $1.3m 0.04% Added +24.5k +24,463
63 Fragasso Financial Advisors Inc 0.09% of their portfolio SEWICKLEY, PA 31,95432.0k $1.2m $1.2m 0.09% Unchanged
64 BLAIR WILLIAM & CO/IL 0.00% of their portfolio CHICAGO, IL 31,79231.8k $1.2m $1.2m 0.00% New
65 Foundations Investment Advisors, LLC 0.02% of their portfolio PHOENIX, AZ 31,05231.1k $1.2m $1.2m 0.02% Added +7.8k +7,813
66 B. Riley Wealth Advisors, Inc. 0.04% of their portfolio MEMPHIS, TN 31,02631.0k $1.2m $1.2m 0.04% Added +20.0k +19,975
67 Patriot Financial Group Insurance Agency, LLC 0.16% of their portfolio Westborough, MA 30,66430.7k $1.2m $1.2m 0.16% Added +3.9k +3,863
68 Cresset Asset Management, LLC 0.01% of their portfolio Chicago, IL 29,97430.0k $1.1m $1.1m 0.01% Added +6.0k +6,016
69 OneDigital Investment Advisors LLC 0.01% of their portfolio OVERLAND PARK, KS 29,43629.4k $1.1m $1.1m 0.01% Added +1.3k +1,271
70 Diligent Investors, LLC 0.25% of their portfolio REDLANDS, CA 29,05029.1k $1.1m $1.1m 0.25% Unchanged
71 Janney Montgomery Scott LLC 0.00% of their portfolio PHILADELPHIA, PA 29,01929.0k $1.1m $1.1m 0.00% Added +7.2k +7,188
72 Spire Wealth Management 0.03% of their portfolio MCLEAN, VA 28,78328.8k $1.1m $1.1m 0.03% Added +9.3k +9,328
73 Chris Bulman Inc 0.69% of their portfolio ROSEVILLE, CA 28,37828.4k $1.1m $1.1m 0.69% Added +9.5k +9,462
74 Global Strategic Investment Solutions, LLC 0.13% of their portfolio Scottsdale, AZ 28,33328.3k $1.1m $1.1m 0.13% Reduced -75 -75
75 Farther Finance Advisors, LLC 0.04% of their portfolio SAN FRANCISCO, CA 27,97428.0k $1.1m $1.1m 0.04% New
76 Apollon Wealth Management, LLC 0.02% of their portfolio MOUNT PLEASANT, SC 27,76827.8k $1.1m $1.1m 0.02% Reduced -5.9k -5,932
77 ARS Wealth Advisors Group, LLC 0.14% of their portfolio St. Petersburg, FL 26,92426.9k $1.0m $1.0m 0.14% Reduced -928 -928
78 CreativeOne Wealth, LLC 0.03% of their portfolio OVERLAND PARK, KS 24,28924.3k $919.9k $919.9k 0.03% Added +2.5k +2,507
79 Weaver Capital Management LLC 0.26% of their portfolio SUWANEE, GA 24,13724.1k $914.2k $914.2k 0.26% Added +17.4k +17,402
80 Bedel Financial Consulting, Inc. 0.12% of their portfolio INDIANAPOLIS, IN 23,25023.2k $895.1k $895.1k 0.12% Unchanged
81 First Commonwealth Financial Corp /PA/ 0.20% of their portfolio Indiana, PA 22,76822.8k $862.3k $862.3k 0.20% Added +9.7k +9,689
82 Orion Capital Management LLC 0.38% of their portfolio CORONADO, CA 22,74222.7k $861.3k $861.3k 0.38% Added +405 +405
83 CORRADO ADVISORS, LLC 0.56% of their portfolio RAMSEY, NJ 22,56422.6k $854.6k $854.6k 0.56% New
84 Csenge Advisory Group 0.05% of their portfolio CLEARWATER, FL 22,36222.4k $847.0k $847.0k 0.05% Unchanged
85 U.S. Capital Wealth Advisors, LLC 0.02% of their portfolio AUSTIN, TX 20,47220.5k $775.4k $775.4k 0.02% New
86 Steward Partners Investment Advisory, LLC 0.01% of their portfolio STAMFORD, CT 19,85319.9k $751.9k $751.9k 0.01% Added +1.3k +1,277
87 Crown Wealth Group, LLC 0.30% of their portfolio Charlotte, NC 19,64819.6k $744.2k $744.2k 0.30% Reduced -17 -17
88 Ascent Wealth Partners, LLC 0.09% of their portfolio NEW HARTFORD, NY 17,70517.7k $670.6k $670.6k 0.09% New
89 SUSQUEHANNA INTERNATIONAL GROUP, LLP 0.00% of their portfolio BALA CYNWYD, PA 16,43916.4k $622.6k $622.6k 0.00% Reduced -13.0k -12,952
90 TOWNSQUARE CAPITAL LLC 0.01% of their portfolio Lehi, UT 15,72815.7k $595.7k $595.7k 0.01% Reduced -29.8k -29,787
91 Clear Point Advisors Inc. 0.51% of their portfolio MELVILLE, NY 15,67215.7k $593.6k $593.6k 0.51% Unchanged
92 Quest 10 Wealth Builders, Inc. 0.59% of their portfolio Fuquay-Varina, VA 15,57515.6k $589.9k $589.9k 0.59% First filing
93 AQR CAPITAL MANAGEMENT LLC 0.00% of their portfolio Greenwich, CT 15,48915.5k $586.6k $586.6k 0.00% Unchanged
94 Arax Advisory Partners 0.04% of their portfolio NEW YORK, NY 15,30515.3k $579.7k $579.7k 0.04% Added +772 +772
95 Siligmueller & Norvid Wealth Advisors LLC 0.25% of their portfolio GLEN ELLYN, IL 15,21315.2k $576.2k $576.2k 0.25% First filing
96 Advisory Services Network, LLC 0.01% of their portfolio ATLANTA, GA 14,87614.9k $563.4k $563.4k 0.01% Added +4.0k +3,971
97 Berkshire Money Management, Inc. 0.06% of their portfolio DALTON, MA 13,77613.8k $521.8k $521.8k 0.06% Added +540 +540
98 WorthPointe, LLC 0.21% of their portfolio La Jolla, CA 13,55913.6k $513.5k $513.5k 0.21% Added +5.1k +5,110
99 Dakota Wealth Management 0.01% of their portfolio PALM BEACH GARDENS, FL 13,40013.4k $507.5k $507.5k 0.01% New
100 AVANTAX ADVISORY SERVICES, INC. 0.00% of their portfolio DALLAS, TX 13,37513.4k $506.6k $506.6k 0.00% Added +848 +848