Vault-13

INNOVATOR ETFS TRUST UNOV

US EQTY ULTRA BU · ETP · CUSIP 45782C565

55 institutional holders +4 vs Q1 2025
1,432,4661.4m shares reported held*
$51.7mreported value*
8 new 7 added 20 reduced 5 sold out net sold ≈ $85.1m (-2.4m shares)

* Summed across managers. Shares that two managers' reports both contain – a subsidiary's holdings that its parent's report includes too, or a sub-adviser's in its client's – are counted once. Holder counts are more reliable. Implied quarter-end price ≈ $36.12.

Trends to Q2 2025

Institutional holders

Managers reporting a position, each quarter

0204060Q3 22: 23Q4 22: 39Q1 23: 31Q2 23: 33Q3 23: 33Q4 23: 33Q1 24: 36Q2 24: 40Q3 24: 37Q4 24: 50Q1 25: 51Q2 25: 5555Q3 22Q2 23Q1 24Q4 24Q2 25
Numbers
QuarterHolders
Q3 202223
Q4 202239
Q1 202331
Q2 202333
Q3 202333
Q4 202333
Q1 202436
Q2 202440
Q3 202437
Q4 202450
Q1 202551
Q2 202555

Buyers vs sellers

Managers adding to or starting a position, vs cutting or selling out

Bought or addedCut or sold out
40040Q3 23: 8 bought or addedQ3 23: 19 cut or sold outQ4 23: 14 bought or addedQ4 23: 18 cut or sold outQ4 23Q1 24: 14 bought or addedQ1 24: 18 cut or sold outQ2 24: 12 bought or addedQ2 24: 17 cut or sold outQ2 24Q3 24: 10 bought or addedQ3 24: 19 cut or sold outQ4 24: 35 bought or addedQ4 24: 8 cut or sold outQ4 24Q1 25: 16 bought or addedQ1 25: 26 cut or sold outQ2 25: 15 bought or addedQ2 25: 25 cut or sold outQ2 25
Numbers
QuarterBought or addedCut or sold out
Q3 2023819
Q4 20231418
Q1 20241418
Q2 20241217
Q3 20241019
Q4 2024358
Q1 20251626
Q2 20251525

Biggest buyers

RK Capital Management, LLC/FL New +107,130+107.1k
UBS Group AG Added +30,497+30.5k
OLD MISSION CAPITAL LLC Added +21,653+21.7k
HRT FINANCIAL LP New +19,691+19.7k
SUSQUEHANNA INTERNATIONAL GROUP, LLP Added +16,403+16.4k
C2P Capital Advisory Group, LLC d.b.a. Prosperity Capital Advisors Added +12,680+12.7k
JANE STREET GROUP, LLC New +8,573+8.6k
RAYMOND JAMES FINANCIAL INC New +7,387+7.4k
OSAIC HOLDINGS, INC. Added +6,094+6.1k
CRA Financial Services, LLC New +5,875+5.9k

Biggest sellers

Brookstone Capital Management Reduced -1,563,744-1.6m
Talon Private Wealth, LLC Reduced -953,717-953.7k
IHT Wealth Management, LLC Reduced -15,516-15.5k
CITADEL ADVISORS LLC Sold out -12,524-12.5k
Buska Wealth Management, LLC Reduced -10,440-10.4k
Arkadios Wealth Advisors Sold out -10,237-10.2k
Spire Wealth Management Reduced -10,099-10.1k
ROTHSCHILD INVESTMENT LLC Sold out -3,000-3.0k
Continuum Advisory, LLC Sold out -2,536-2.5k
LPL Financial LLC Reduced -1,880-1.9k

Major shareholders (over 5%)

Anyone who owns more than 5% of a class of the company's shares has to say so: on Schedule 13D if they may try to influence or control the company, on 13G if they're a passive investor, and update it as the stake changes. Each holder's latest filing, from 19 Dec 2024 on; percentages are of the share class, as the holder worked them out.

No one currently above 5% in the filings since 19 Dec 2024.

Fell to 5% or below in the last year: Brookstone Capital Management (3.0%, 2026-06-03)

Holders, Q2 2025

#ManagerLocationShares Value% of their portfolioChangeShares change
1 C2P Capital Advisory Group, LLC d.b.a. Prosperity Capital Advisors 0.33% of their portfolio Westlake, OH 140,841140.8k $5.1m $5.1m 0.33% Added +12.7k +12,680
2 OSAIC HOLDINGS, INC. 0.01% of their portfolio SCOTTSDALE, AZ 133,083133.1k $4.8m $4.8m 0.01% Added +6.1k +6,094
3 RK Capital Management, LLC/FL 4.74% of their portfolio Weston, FL 107,130107.1k $3.9m $3.9m 4.74% New
4 MGO ONE SEVEN LLC 0.12% of their portfolio Beachwood, OH 99,57499.6k $3.6m $3.6m 0.12% Reduced -1.2k -1,158
5 Brookstone Capital Management 0.04% of their portfolio WHEATON, IL 84,88784.9k $3.1m $3.1m 0.04% Reduced -1.6m -1,563,744
6 IHT Wealth Management, LLC 0.08% of their portfolio Chicago, IL 82,80282.8k $3.0m $3.0m 0.08% Reduced -15.5k -15,516
7 COMMONWEALTH EQUITY SERVICES, LLC 0.00% of their portfolio WALTHAM, MA 67,74667.7k $2.4m $2.4m 0.00% Reduced -1.7k -1,745
8 KFG WEALTH MANAGEMENT, LLC 0.30% of their portfolio GRANGER, IN 52,38652.4k $1.9m $1.9m 0.30% Reduced -845 -845
9 CENTRAL VALLEY ADVISORS, LLC 0.60% of their portfolio SACRAMENTO, CA 48,80448.8k $1.8m $1.8m 0.60% Reduced -1.5k -1,477
10 OLD MISSION CAPITAL LLC 0.04% of their portfolio CHICAGO, IL 45,87145.9k $1.7m $1.7m 0.04% Added +21.7k +21,653
11 SageView Advisory Group, LLC 0.06% of their portfolio Newport Beach, CA 41,92241.9k $1.5m $1.5m 0.06% Reduced -1.0k -1,024
12 Buska Wealth Management, LLC 0.31% of their portfolio WAUSAU, WI 31,57731.6k $1.1m $1.1m 0.31% Reduced -10.4k -10,440
13 ENVESTNET ASSET MANAGEMENT INC 0.00% of their portfolio Berwyn, PA 30,99331.0k $1.1m $1.1m 0.00% Reduced -1.0k -1,035
14 UBS Group AG 0.00% of their portfolio ZURICH, V8 30,65730.7k $1.1m $1.1m 0.00% Added +30.5k +30,497
15 MML INVESTORS SERVICES, LLC 0.00% of their portfolio SPRINGFIELD, MA 29,12329.1k $1.1m $1.1m 0.00% Reduced -134 -134
16 Kestra Advisory Services, LLC 0.00% of their portfolio AUSTIN, TX 27,12627.1k $979.1k $979.1k 0.00% Added +762 +762
17 Castle Rock Wealth Management, LLC 0.23% of their portfolio WALNUT CREEK, CA 26,94726.9k $981.4k $981.4k 0.23% Reduced -806 -806
18 SUSQUEHANNA INTERNATIONAL GROUP, LLP 0.00% of their portfolio BALA CYNWYD, PA 23,34823.3k $842.7k $842.7k 0.00% Added +16.4k +16,403
19 AE Wealth Management LLC 0.01% of their portfolio TOPEKA, KS 22,37422.4k $807.6k $807.6k 0.01% Reduced -1.7k -1,688
20 Trek Financial, LLC 0.05% of their portfolio Scottsdale, AZ 22,03722.0k $795.4k $795.4k 0.05% Unchanged
21 ATTICUS WEALTH MANAGEMENT, LLC 0.21% of their portfolio Palm Beach Gardens, FL 21,77821.8k $786.1k $786.1k 0.21% Unchanged
22 Cetera Investment Advisers 0.00% of their portfolio SCHAUMBURG, IL 21,02321.0k $758.8k $758.8k 0.00% Added +307 +307
23 HRT FINANCIAL LP 0.00% of their portfolio NEW YORK, NY 19,69119.7k $710.0k $710.0k 0.00% New
24 Spire Wealth Management 0.03% of their portfolio MCLEAN, VA 19,62919.6k $708.4k $708.4k 0.03% Reduced -10.1k -10,099
25 Arete Wealth Advisors, LLC 0.04% of their portfolio CHICAGO, IL 17,47017.5k $631.0k $631.0k 0.04% Reduced -877 -877
26 Cambridge Investment Research Advisors, Inc. 0.00% of their portfolio FAIRFIELD, IA 15,15215.2k $547.0k $547.0k 0.00% Reduced -425 -425
27 LPL Financial LLC 0.00% of their portfolio FORT MILL, SC 14,75014.8k $532.4k $532.4k 0.00% Reduced -1.9k -1,880
28 Bison Wealth, LLC 0.04% of their portfolio ATLANTA, GA 14,70114.7k $530.6k $530.6k 0.04% Unchanged
29 TRUIST FINANCIAL CORP 0.00% of their portfolio CHARLOTTE, NC 14,53414.5k $524.6k $524.6k 0.00% Unchanged
30 Talon Private Wealth, LLC 0.06% of their portfolio THE VILLAGES, FL 12,95613.0k $467.6k $467.6k 0.06% Reduced -953.7k -953,717
31 Three Seasons Wealth, LLC 0.05% of their portfolio SALT LAKE CITY, UT 11,11711.1k $401.3k $401.3k 0.05% Unchanged
32 WorthPointe, LLC 0.15% of their portfolio La Jolla, CA 9,7329.7k $351.3k $351.3k 0.15% Unchanged
33 VestGen Advisors, LLC 0.01% of their portfolio CHICAGO, IL 9,5249.5k $343.8k $343.8k 0.01% Unchanged
34 JANE STREET GROUP, LLC 0.00% of their portfolio NEW YORK, NY 8,5738.6k $309.4k $309.4k 0.00% New
35 FINANCIAL MANAGEMENT NETWORK INC 0.05% of their portfolio MISSION VIEJO, CA 8,3658.4k $303.2k $303.2k 0.05% Unchanged
36 IMG Wealth Management, Inc. 0.22% of their portfolio JACKSONVILLE, FL 7,9467.9k $286.8k $286.8k 0.22% Reduced -557 -557
37 RAYMOND JAMES FINANCIAL INC 0.00% of their portfolio ST. PETERSBURG, FL 7,3877.4k $266.6k $266.6k 0.00% New
38 Lakeridge Wealth Management LLC 0.11% of their portfolio MENTOR, OH 6,8816.9k $248.4k $248.4k 0.11% Unchanged
39 Advisory Services Network, LLC 0.00% of their portfolio ATLANTA, GA 6,6766.7k $244.0k $244.0k 0.00% Unchanged
40 FC Advisory LLC 0.07% of their portfolio WEST CHESTER, PA 6,5016.5k $234.6k $234.6k 0.07% Unchanged
41 CRA Financial Services, LLC 0.03% of their portfolio NORTHFIELD, NJ 5,8755.9k $212.1k $212.1k 0.03% New
42 Wood Tarver Financial Group, LLC 0.05% of their portfolio BOISE, ID 4,6674.7k $168.0k $168.0k 0.05% Reduced -109 -109
43 CENTAURUS FINANCIAL, INC. 0.01% of their portfolio ANAHEIM, CA 4,5254.5k $163.0k $163.0k 0.01% Unchanged
44 BARCLAYS PLC 0.00% of their portfolio LONDON, X0 2,8632.9k $103.3k $103.3k 0.00% Reduced -203 -203
45 AdvisorNet Financial, Inc 0.01% of their portfolio MINNETONKA, MN 2,8282.8k $102.1k $102.1k 0.01% Unchanged
46 CoreCap Advisors, LLC 0.00% of their portfolio SOUTHFIELD, MI 1,8841.9k $68.0k $68.0k 0.00% Unchanged
47 HARBOUR INVESTMENTS, INC. 0.00% of their portfolio MADISON, WI 1,4141.4k $51.0k $51.0k 0.00% Unchanged
48 EVOLUTION WEALTH MANAGEMENT INC. 0.06% of their portfolio FORT MYERS, FL 1,3361.3k $48.2k $48.2k 0.06% First filing
49 Ameritas Advisory Services, LLC 0.00% of their portfolio Lincoln, NE 1,1001.1k $39.7k $39.7k 0.00% New
50 DHJJ Financial Advisors, Ltd. 0.01% of their portfolio NAPERVILLE, IL 525525 $18.9k $18.9k 0.01% Unchanged
51 Archer Investment Corp 0.00% of their portfolio Carmel, IN 495495 $17.9k $17.9k 0.00% Unchanged
52 Aptus Capital Advisors, LLC 0.00% of their portfolio FAIRHOPE, AL 450450 $16.2k $16.2k 0.00% New
53 GUARDIAN WEALTH ADVISORS, LLC / NC 0.00% of their portfolio RALEIGH, NC 450450 $16.2k $16.2k 0.00% New
54 Arax Advisory Partners 0.00% of their portfolio NEW YORK, NY 440440 $15.9k $15.9k 0.00% Unchanged
55 CONCOURSE FINANCIAL GROUP SECURITIES, INC. — of their portfolio BIRMINGHAM, AL 00 $0 $0 — Unchanged