INNOVATOR ETFS TRUST PDEC
US EQTY PWR BUF · ETP · CUSIP 45782C540
229
institutional holders
-2 vs Q4 2025
18.0m
shares reported held*
$768.8mreported value*
12 new
32 added
107 reduced
18 sold out
net sold ≈ $45.4m (-1.1m shares)
* Summed across managers. Shares that two managers' reports both contain – a subsidiary's holdings that its parent's report includes too, or a sub-adviser's in its client's – are counted once ($340.0k this quarter). Holder counts are more reliable. Implied quarter-end price ≈ $42.64.
Trends to Q1 2026
Institutional holders
Managers reporting a position, each quarter
Numbers
| Quarter | Holders |
|---|---|
| Q3 2022 | 86 |
| Q4 2022 | 140 |
| Q1 2023 | 150 |
| Q2 2023 | 150 |
| Q3 2023 | 140 |
| Q4 2023 | 171 |
| Q1 2024 | 172 |
| Q2 2024 | 174 |
| Q3 2024 | 165 |
| Q4 2024 | 207 |
| Q1 2025 | 210 |
| Q2 2025 | 216 |
| Q3 2025 | 206 |
| Q4 2025 | 231 |
| Q1 2026 | 229 |
Buyers vs sellers
Managers adding to or starting a position, vs cutting or selling out
Bought or addedCut or sold out
Numbers
| Quarter | Bought or added | Cut or sold out |
|---|---|---|
| Q2 2024 | 39 | 86 |
| Q3 2024 | 28 | 102 |
| Q4 2024 | 114 | 54 |
| Q1 2025 | 86 | 89 |
| Q2 2025 | 74 | 88 |
| Q3 2025 | 42 | 111 |
| Q4 2025 | 110 | 78 |
| Q1 2026 | 44 | 125 |
Biggest buyers
| Penserra Capital Management LLC | Added | +87.0k |
| Kestra Advisory Services, LLC | Added | +50.9k |
| MBL Wealth, LLC | Added | +38.4k |
| NORTHERN TRUST CORP | New | +35.0k |
| Beacon Pointe Advisors, LLC | Added | +34.9k |
| Patriot Financial Group Insurance Agency, LLC | Added | +33.6k |
| ENVESTNET ASSET MANAGEMENT INC | Added | +28.2k |
| Integrity Advisory Solutions, LLC | Added | +17.6k |
| Triton Financial Group Inc | Added | +16.2k |
| Atlantic Private Wealth, LLC | Added | +14.6k |
Biggest sellers
| Soltis Investment Advisors LLC | Reduced | -256.6k |
| OSAIC HOLDINGS, INC. | Reduced | -187.8k |
| WEALTH ENHANCEMENT ADVISORY SERVICES, LLC | Reduced | -158.6k |
| Pathstone Holdings, LLC | Reduced | -102.0k |
| Mariner, LLC | Reduced | -57.0k |
| Atria Investments, Inc | Reduced | -53.0k |
| BCS Wealth Management | Reduced | -53.0k |
| Cetera Investment Advisers | Reduced | -52.5k |
| HighTower Advisors, LLC | Reduced | -49.5k |
| MML INVESTORS SERVICES, LLC | Reduced | -43.4k |
Holders, Q1 2026
| Manager | Shares | Change |
|---|---|---|
| ALLIANCEBERNSTEIN L.P. 0.05% of their portfolio | 3.2m $140.9m | Reduced -25.4k |
| Penserra Capital Management LLC 0.77% of their portfolio | 1.5m $65.3m | Added +87.0k |
| Focus Partners Wealth 0.05% of their portfolio | 1.1m $47.2m | Reduced -3.1k |
| Brookstone Capital Management 0.40% of their portfolio | 830.5k $35.3m | Reduced -10.5k |
| BLAIR WILLIAM & CO/IL 0.09% of their portfolio | 735.0k $31.2m | Reduced -20.5k |
| COMMONWEALTH EQUITY SERVICES, LLC 0.04% of their portfolio | 662.0k $28.1m | Added +301 |
| LPL Financial LLC 0.01% of their portfolio | 603.2k $25.6m | Reduced -25.6k |
| OSAIC HOLDINGS, INC. 0.04% of their portfolio | 598.8k $25.5m | Reduced -187.8k |
| HighTower Advisors, LLC 0.02% of their portfolio | 471.5k $20.0m | Reduced -49.5k |
| Kestra Advisory Services, LLC 0.05% of their portfolio | 315.3k $13.4m | Added +50.9k |
| Cetera Investment Advisers 0.01% of their portfolio | 295.8k $12.6m | Reduced -52.5k |
| Caprock Group, LLC 0.27% of their portfolio | 259.8k $11.0m | Unchanged |
| ENVESTNET ASSET MANAGEMENT INC 0.00% of their portfolio | 257.9k $11.0m | Added +28.2k |
| RAYMOND JAMES FINANCIAL INC 0.00% of their portfolio | 249.6k $10.6m | Reduced -8.7k |
| Bellwether Advisors, LLC 1.73% of their portfolio | 240.9k $10.2m | Reduced -7.9k |
| Beacon Pointe Advisors, LLC 0.05% of their portfolio | 211.9k $9.0m | Added +34.9k |
| MBL Wealth, LLC 0.54% of their portfolio | 168.6k $7.2m | Added +38.4k |
| TRUIST FINANCIAL CORP 0.01% of their portfolio | 156.0k $6.6m | Added +2.9k |
| Belpointe Asset Management LLC 0.23% of their portfolio | 148.4k $6.3m | Reduced -6.5k |
| CRA Financial Services, LLC 0.73% of their portfolio | 131.8k $5.6m | Reduced -3.4k |
| Janney Montgomery Scott LLC 0.01% of their portfolio | 130.4k $5.5m | Added +5.8k |
| GTS FINANCIAL, LLC 3.79% of their portfolio | 127.2k $4.8m | First filing |
| Catalina Capital Group, LLC 3.29% of their portfolio | 126.1k $5.4m | Added +8.5k |
| CoreCap Advisors, LLC 0.18% of their portfolio | 125.5k $5.3m | Reduced -6.2k |
| GILL CAPITAL PARTNERS, LLC 1.43% of their portfolio | 116.7k $5.0m | Added +595 |
| Cambridge Investment Research Advisors, Inc. 0.01% of their portfolio | 116.2k $4.9m | Reduced -21.0k |
| Global Strategic Investment Solutions, LLC 0.48% of their portfolio | 115.5k $4.9m | Reduced -37.8k |
| Pathstone Holdings, LLC 0.02% of their portfolio | 109.2k $4.6m | Reduced -102.0k |
| First Commonwealth Financial Corp /PA/ 0.67% of their portfolio | 99.8k $4.2m | Reduced -6.6k |
| MML INVESTORS SERVICES, LLC 0.01% of their portfolio | 96.7k $4.1m | Reduced -43.4k |
| Trek Financial, LLC 0.20% of their portfolio | 86.6k $3.7m | Reduced -6.4k |
| Capital Analysts, LLC 0.09% of their portfolio | 84.9k $3.6m | Unchanged |
| KFG WEALTH MANAGEMENT, LLC 0.46% of their portfolio | 84.1k $3.6m | Added +5.4k |
| Castle Rock Wealth Management, LLC 0.76% of their portfolio | 82.7k $3.5m | Reduced -1.2k |
| OneDigital Investment Advisors LLC 0.03% of their portfolio | 81.8k $3.5m | Reduced -2.6k |
| Keating Financial Advisory Services, Inc. 0.54% of their portfolio | 78.2k $3.3m | Reduced -2.4k |
| Cassady Wealth & Retirement Planning, LLC 1.81% of their portfolio | 77.9k $3.5m | Reduced -33 |
| CORRADO ADVISORS, LLC 1.73% of their portfolio | 77.9k $3.3m | Reduced -1.2k |
| INDEPENDENT FINANCIAL GROUP, LLC 0.07% of their portfolio | 76.1k $3.2m | Reduced -236 |
| Compass Advisory Group LLC 0.83% of their portfolio | 72.8k $3.1m | Added +170 |
| Pinnacle Wealth Management Group, Inc. 1.49% of their portfolio | 71.6k $3.0m | Reduced -650 |
| Outlook Wealth Advisors, LLC 0.72% of their portfolio | 69.6k $3.0m | Reduced -41.3k |
| Steward Partners Investment Advisory, LLC 0.02% of their portfolio | 69.5k $3.0m | Reduced -305 |
| YARGER WEALTH STRATEGIES, LLC 1.19% of their portfolio | 69.1k $2.9m | Reduced -5.1k |
| Weaver Capital Management LLC 0.62% of their portfolio | 67.7k $2.9m | Reduced -957 |
| MAI Capital Management 0.02% of their portfolio | 66.7k $2.8m | Reduced -2.3k |
| Mariner, LLC 0.00% of their portfolio | 66.0k $2.8m | Reduced -57.0k |
| Cerity Partners LLC 0.00% of their portfolio | 65.5k $2.8m | Reduced -802 |
| AlphaCore Capital LLC 0.07% of their portfolio | 64.8k $2.8m | Reduced -1.0k |
| Patriot Financial Group Insurance Agency, LLC 0.15% of their portfolio | 64.5k $2.7m | Added +33.6k |
| Diligent Investors, LLC 0.68% of their portfolio | 64.2k $2.7m | Reduced -1.8k |
| Forvis Mazars Wealth Advisors, LLC 0.05% of their portfolio | 61.4k $2.6m | Reduced -3.5k |
| Southland Equity Partners LLC 0.50% of their portfolio | 60.1k $2.6m | Reduced -751 |
| Fortune Financial Group, Inc. 2.28% of their portfolio | 59.7k $2.5m | Added +3.0k |
| Weaver Consulting Group 0.59% of their portfolio | 58.2k $2.5m | Added +3.1k |
| Chris Bulman Inc 1.06% of their portfolio | 57.0k $2.4m | Reduced -713 |
| Atria Investments, Inc 0.03% of their portfolio | 54.5k $2.3m | Reduced -53.0k |
| SIGNATUREFD, LLC 0.04% of their portfolio | 54.1k $2.3m | Unchanged |
| Jacobi Capital Management LLC 0.13% of their portfolio | 54.1k $2.3m | Reduced -8.8k |
| Noble Wealth Management PBC 1.15% of their portfolio | 52.9k $2.3m | Reduced -5.8k |
| MILESTONE ASSET MANAGEMENT, LLC 0.41% of their portfolio | 52.5k $2.2m | Reduced -3.4k |
| NewEdge Advisors, LLC 0.01% of their portfolio | 52.2k $2.2m | Reduced -5.0k |
| BCS Wealth Management 0.45% of their portfolio | 52.0k $2.2m | Reduced -53.0k |
| Cresset Asset Management, LLC 0.01% of their portfolio | 51.9k $2.2m | Unchanged |
| MTM FINANCIAL GROUP, LLC 1.00% of their portfolio | 50.2k $2.1m | Added +390 |
| HARBOUR INVESTMENTS, INC. 0.03% of their portfolio | 46.6k $2.0m | Reduced -3.5k |
| Foundations Investment Advisors, LLC 0.02% of their portfolio | 46.4k $2.0m | Added +224 |
| Concurrent Investment Advisors, LLC 0.02% of their portfolio | 46.3k $2.0m | Unchanged |
| Tradition Wealth Management, LLC 0.14% of their portfolio | 46.1k $2.0m | Reduced -2.5k |
| ATTICUS WEALTH MANAGEMENT, LLC 0.53% of their portfolio | 46.0k $2.0m | Reduced -1.6k |
| CAPTRUST FINANCIAL ADVISORS 0.00% of their portfolio | 44.5k $1.9m | Unchanged |
| WEALTH ENHANCEMENT ADVISORY SERVICES, LLC 0.00% of their portfolio | 43.4k $1.9m | Reduced -158.6k |
| RED REEF ADVISORS LLC 1.90% of their portfolio | 42.6k $1.8m | Reduced -463 |
| Farther Finance Advisors, LLC 0.02% of their portfolio | 42.6k $1.8m | Reduced -1.7k |
| RETIREMENT GUYS FORMULA LLC 0.81% of their portfolio | 41.4k $1.8m | Added +1.2k |
| AE Wealth Management LLC 0.01% of their portfolio | 40.9k $1.7m | Reduced -670 |
| Liberty Atlantic Advisors LLC 1.44% of their portfolio | 39.7k $1.7m | Reduced -28 |
| SAGESPRING WEALTH PARTNERS, LLC 0.03% of their portfolio | 38.6k $1.6m | Reduced -469 |
| WEALTH ALLIANCE, LLC 0.16% of their portfolio | 37.4k $1.6m | Reduced -1.3k |
| Advisory Services Network, LLC 0.02% of their portfolio | 36.8k $1.6m | Reduced -215 |
| NORTHERN TRUST CORP 0.00% of their portfolio | 35.0k $1.5m | New |
| SUSQUEHANNA INTERNATIONAL GROUP, LLP 0.00% of their portfolio | 33.9k $1.4m | Reduced -7.9k |
| Triton Financial Group Inc 2.43% of their portfolio | 32.4k $1.4m | Added +16.2k |
| Ascent Wealth Partners, LLC 0.16% of their portfolio | 31.8k $1.3m | Reduced -1.2k |
| Integrity Advisory Solutions, LLC 0.17% of their portfolio | 30.8k $1.3m | Added +17.6k |
| RETIREMENT INCOME SOLUTIONS, INC 0.22% of their portfolio | 29.7k $1.3m | Unchanged |
| Forty-three Eighteen Advisors, LLC 0.94% of their portfolio | 29.3k $1.2m | Unchanged |
| FSA Advisors, Inc. 0.82% of their portfolio | 29.3k $1.2m | Reduced -79 |
| Arkadios Wealth Advisors 0.02% of their portfolio | 28.6k $1.2m | Added +2.0k |
| MGO ONE SEVEN LLC 0.02% of their portfolio | 28.1k $1.2m | Reduced -1.3k |
| IFP Advisors, Inc 0.02% of their portfolio | 27.6k $1.2m | Reduced -4.8k |
| Talon Private Wealth, LLC 0.16% of their portfolio | 27.6k $1.2m | First filing |
| Long Island Wealth Management, Inc. 0.51% of their portfolio | 25.7k $1.1m | Reduced -800 |
| SILVER OAK SECURITIES, INCORPORATED 0.08% of their portfolio | 25.7k $1.1m | Reduced -16 |
| NATIONS FINANCIAL GROUP INC, /IA/ /ADV 0.06% of their portfolio | 25.5k $1.1m | Added +103 |
| Financial Solutions Advisory Group, Inc. 0.14% of their portfolio | 23.8k $1.0m | First filing |
| Three Seasons Wealth, LLC 0.37% of their portfolio | 22.9k $975.4k | Unchanged |
| CreativeOne Wealth, LLC 0.02% of their portfolio | 22.0k $936.4k | Reduced -1.3k |
| First City Capital Management, Inc. 0.49% of their portfolio | 21.8k $926.9k | Reduced -670 |
| HB Wealth Management, LLC 0.01% of their portfolio | 21.7k $922.3k | Unchanged |