Vault-13

INNOVATOR ETFS TRUST PDEC

US EQTY PWR BUF · ETP · CUSIP 45782C540

140 institutional holders -10 vs Q2 2023
13,973,84814.0m shares reported held*
$452.1mreported value*
7 new 20 added 62 reduced 17 sold out net sold ≈ $49.9m (-1.5m shares)

* Summed across managers. Shares that two managers' reports both contain – a subsidiary's holdings that its parent's report includes too, or a sub-adviser's in its client's – are counted once ($186.4k this quarter). Holder counts are more reliable. Implied quarter-end price ≈ $32.36.

Trends to Q3 2023

Institutional holders

Managers reporting a position, each quarter

050100150Q3 22: 86Q4 22: 140Q1 23: 150Q2 23: 150Q3 23: 140140Q3 22Q4 22Q1 23Q2 23Q3 23
Numbers
QuarterHolders
Q3 202286
Q4 2022140
Q1 2023150
Q2 2023150
Q3 2023140

Buyers vs sellers

Managers adding to or starting a position, vs cutting or selling out

Bought or addedCut or sold out
2000200Q4 22: 112 bought or addedQ4 22: 19 cut or sold outQ4 22Q1 23: 78 bought or addedQ1 23: 44 cut or sold outQ1 23Q2 23: 30 bought or addedQ2 23: 83 cut or sold outQ2 23Q3 23: 27 bought or addedQ3 23: 79 cut or sold outQ3 23
Numbers
QuarterBought or addedCut or sold out
Q4 202211219
Q1 20237844
Q2 20233083
Q3 20232779

Biggest buyers

Soltis Investment Advisors LLC New +105,719+105.7k
WEALTH ENHANCEMENT ADVISORY SERVICES, LLC New +72,532+72.5k
Penserra Capital Management LLC Added +71,340+71.3k
Foundations Investment Advisors, LLC New +70,557+70.6k
CITADEL ADVISORS LLC Added +61,733+61.7k
TOWNSQUARE CAPITAL LLC Added +54,849+54.8k
Crown Wealth Group, LLC Added +33,920+33.9k
LPL Financial LLC Added +31,493+31.5k
HighTower Advisors, LLC Added +18,339+18.3k
SUSQUEHANNA INTERNATIONAL GROUP, LLP Added +18,016+18.0k

Biggest sellers

Compass Advisory Group LLC Reduced -423,689-423.7k
Brookstone Capital Management Reduced -294,780-294.8k
COMMONWEALTH EQUITY SERVICES, LLC Reduced -199,562-199.6k
Janney Montgomery Scott LLC Reduced -179,339-179.3k
Global Strategic Investment Solutions, LLC Reduced -133,334-133.3k
Lineweaver Wealth Advisors, LLC Sold out -121,831-121.8k
OSAIC HOLDINGS, INC. Reduced -75,627-75.6k
ALLIANCEBERNSTEIN L.P. Reduced -53,334-53.3k
STEPHENS INC /AR/ Reduced -45,485-45.5k
KFG WEALTH MANAGEMENT, LLC Reduced -45,006-45.0k

Holders, Q3 2023

#ManagerLocationShares Value% of their portfolioChangeShares change
1 ALLIANCEBERNSTEIN L.P. 0.05% of their portfolio NASHVILLE, TN 3,421,4733.4m $110.7m $110.7m 0.05% Reduced -53.3k -53,334
2 Strategic Wealth Partners Group, LLC 5.16% of their portfolio DEERFIELD, IL 1,074,4511.1m $34.8m $34.8m 5.16% Reduced -26.8k -26,750
3 Penserra Capital Management LLC 0.46% of their portfolio ORINDA, CA 684,976685.0k $22.2m $22.2m 0.46% Added +71.3k +71,340
4 HighTower Advisors, LLC 0.04% of their portfolio CHICAGO, IL 577,790577.8k $18.7m $18.7m 0.04% Added +18.3k +18,339
5 Brookstone Capital Management 0.40% of their portfolio WHEATON, IL 564,179564.2k $18.2m $18.2m 0.40% Reduced -294.8k -294,780
6 Cetera Investment Advisers 0.12% of their portfolio SCHAUMBURG, IL 415,761415.8k $13.5m $13.5m 0.12% Reduced -16.1k -16,084
7 Global Strategic Investment Solutions, LLC 1.66% of their portfolio Scottsdale, AZ 398,503398.5k $12.9m $12.9m 1.66% Reduced -133.3k -133,334
8 STEPHENS INC /AR/ 0.24% of their portfolio LITTLE ROCK, AR 392,508392.5k $12.7m $12.7m 0.24% Reduced -45.5k -45,485
9 COMMONWEALTH EQUITY SERVICES, LLC 0.03% of their portfolio WALTHAM, MA 383,766383.8k $12.4m $12.4m 0.03% Reduced -199.6k -199,562
10 OSAIC HOLDINGS, INC. 0.02% of their portfolio SCOTTSDALE, AZ 371,120371.1k $12.0m $12.0m 0.02% Reduced -75.6k -75,627
11 MBL Wealth, LLC 1.68% of their portfolio CHARLOTTE, NC 369,273369.3k $11.9m $11.9m 1.68% Reduced -22.2k -22,250
12 Crown Wealth Group, LLC 8.10% of their portfolio Charlotte, NC 333,026333.0k $10.8m $10.8m 8.10% Added +33.9k +33,920
13 ENVESTNET ASSET MANAGEMENT INC 0.00% of their portfolio Berwyn, PA 301,461301.5k $9.8m $9.8m 0.00% Added +6.6k +6,552
14 TRUIST FINANCIAL CORP 0.01% of their portfolio CHARLOTTE, NC 256,764256.8k $8.3m $8.3m 0.01% Reduced -6.1k -6,123
15 LINCOLN NATIONAL CORP 0.14% of their portfolio RADNOR, PA 221,130221.1k $7.2m $7.2m 0.14% Reduced -34.6k -34,614
16 Raymond James Financial Services Advisors, Inc. 0.01% of their portfolio ST. PETERSBURG, FL 165,231165.2k $5.3m $5.3m 0.01% Reduced -3.6k -3,578
17 Compass Advisory Group LLC 2.73% of their portfolio MELVILLE, NY 160,644160.6k $5.2m $5.2m 2.73% Reduced -423.7k -423,689
18 Beacon Pointe Advisors, LLC 0.06% of their portfolio NEWPORT BEACH, CA 145,609145.6k $4.7m $4.7m 0.06% Reduced -8.6k -8,603
19 Cambridge Investment Research Advisors, Inc. 0.02% of their portfolio FAIRFIELD, IA 134,671134.7k $4.4m $4.4m 0.02% Reduced -17.3k -17,252
20 Forvis Mazars Wealth Advisors, LLC 0.12% of their portfolio Springfield, MO 126,978127.0k $4.1m $4.1m 0.12% Reduced -1.4k -1,386
21 TOWNSQUARE CAPITAL LLC 0.07% of their portfolio Lehi, UT 115,250115.2k $3.7m $3.7m 0.07% Added +54.8k +54,849
22 AE Wealth Management LLC 0.02% of their portfolio TOPEKA, KS 111,295111.3k $3.6m $3.6m 0.02% Reduced -30.0k -29,998
23 Janney Montgomery Scott LLC 0.01% of their portfolio PHILADELPHIA, PA 108,123108.1k $3.5m $3.5m 0.01% Reduced -179.3k -179,339
24 Soltis Investment Advisors LLC 0.44% of their portfolio ST. GEORGE, UT 105,719105.7k $3.4m $3.4m 0.44% New
25 Cetera Advisors LLC 0.05% of their portfolio DENVER, CO 95,81395.8k $3.1m $3.1m 0.05% Reduced -38.7k -38,727
26 Cetera Advisor Networks LLC 0.02% of their portfolio EL SEGUNDO, CA 87,10087.1k $2.8m $2.8m 0.02% Added +10.8k +10,767
27 CORRADO ADVISORS, LLC 1.88% of their portfolio RAMSEY, NJ 84,52084.5k $2.7m $2.7m 1.88% Reduced -1.6k -1,564
28 MILESTONE ASSET MANAGEMENT, LLC 0.86% of their portfolio PITTSBURGH, PA 76,32976.3k $2.5m $2.5m 0.86% Reduced -5.1k -5,063
29 YARGER WEALTH STRATEGIES, LLC 2.08% of their portfolio WESTERVILLE, OH 75,54175.5k $2.4m $2.4m 2.08% Reduced -814 -814
30 Kestra Advisory Services, LLC 0.02% of their portfolio AUSTIN, TX 74,31974.3k $2.4m $2.4m 0.02% Reduced -5.3k -5,301
31 Bellwether Advisors, LLC 0.65% of their portfolio LINCOLN, NE 73,53773.5k $2.4m $2.4m 0.65% Reduced -1.2k -1,232
32 WEALTH ENHANCEMENT ADVISORY SERVICES, LLC 0.01% of their portfolio PLYMOUTH, MN 72,53272.5k $2.3m $2.3m 0.01% New
33 KFG WEALTH MANAGEMENT, LLC 1.27% of their portfolio GRANGER, IN 72,47972.5k $2.3m $2.3m 1.27% Reduced -45.0k -45,006
34 Tradition Wealth Management, LLC 0.28% of their portfolio EDINA, MN 71,03571.0k $2.3m $2.3m 0.28% Added +744 +744
35 Foundations Investment Advisors, LLC 0.07% of their portfolio PHOENIX, AZ 70,55770.6k $2.3m $2.3m 0.07% New
36 CITADEL ADVISORS LLC 0.00% of their portfolio MIAMI, FL 70,46870.5k $2.3m $2.3m 0.00% Added +61.7k +61,733
37 Steward Partners Investment Advisory, LLC 0.03% of their portfolio STAMFORD, CT 70,29570.3k $2.3m $2.3m 0.03% Reduced -13.0k -12,986
38 MML INVESTORS SERVICES, LLC 0.01% of their portfolio SPRINGFIELD, MA 68,72368.7k $2.2m $2.2m 0.01% Added +7.6k +7,634
39 Sigma Planning Corp 0.08% of their portfolio ANN ARBOR, MI 68,47368.5k $2.2m $2.2m 0.08% Reduced -5.6k -5,623
40 AlphaCore Capital LLC 0.34% of their portfolio LA JOLLA, CA 65,80065.8k $2.1m $2.1m 0.34% Unchanged
41 Pillar Wealth Advisors, LLC 1.82% of their portfolio WESTTOWN, PA 64,88764.9k $2.1m $2.1m 1.82% Reduced -310 -310
42 GILL CAPITAL PARTNERS, LLC 0.86% of their portfolio DENVER, CO 60,14960.1k $1.9m $1.9m 0.86% Reduced -6.3k -6,295
43 Horan Capital Advisors, LLC. 0.78% of their portfolio CINCINNATI, OH 60,10260.1k $1.9m $1.9m 0.78% Reduced -6.6k -6,559
44 CRA Financial Services, LLC 0.52% of their portfolio NORTHFIELD, NJ 57,98158.0k $1.9m $1.9m 0.52% Reduced -35.6k -35,620
45 INDEPENDENT FINANCIAL GROUP, LLC 0.12% of their portfolio SAN DIEGO, CA 57,62457.6k $1.9m $1.9m 0.12% Unchanged
46 Outlook Wealth Advisors, LLC 0.65% of their portfolio SHENANDOAH, TX 52,79652.8k $1.7m $1.7m 0.65% Reduced -1.1k -1,057
47 CoreCap Advisors, LLC 0.12% of their portfolio SOUTHFIELD, MI 52,62552.6k $1.7m $1.7m 0.12% Reduced -3.4k -3,445
48 NewEdge Advisors, LLC 0.02% of their portfolio NEW ORLEANS, LA 52,31152.3k $1.7m $1.7m 0.02% Unchanged
49 RETIREMENT INCOME SOLUTIONS, INC 0.46% of their portfolio ANN ARBOR, MI 51,27251.3k $1.7m $1.7m 0.46% Unchanged
50 BCS Wealth Management 0.60% of their portfolio JOHNSON CITY, TN 44,71644.7k $1.4m $1.4m 0.60% Reduced -6.3k -6,255
51 MTM FINANCIAL GROUP, LLC 1.10% of their portfolio BETHLEHEM, PA 40,82240.8k $1.3m $1.3m 1.10% Unchanged
52 LPL Financial LLC 0.00% of their portfolio FORT MILL, SC 40,77840.8k $1.3m $1.3m 0.00% Added +31.5k +31,493
53 Weaver Consulting Group 0.55% of their portfolio HUNTINGTON BEACH, CA 37,94137.9k $1.2m $1.2m 0.55% Unchanged
54 Advisory Services Network, LLC 0.03% of their portfolio ATLANTA, GA 36,75036.8k $1.2m $1.2m 0.03% Unchanged
55 Steward Financial Group LLC 0.37% of their portfolio COLLEYVILLE, TX 36,12036.1k $1.2m $1.2m 0.37% Unchanged
56 SUSQUEHANNA INTERNATIONAL GROUP, LLP 0.00% of their portfolio BALA CYNWYD, PA 32,44632.4k $1.0m $1.0m 0.00% Added +18.0k +18,016
57 Advisory Alpha, LLC 0.05% of their portfolio HOLLAND, MI 30,88130.9k $999.3k $999.3k 0.05% Reduced -3.6k -3,610
58 ATTICUS WEALTH MANAGEMENT, LLC 0.38% of their portfolio Palm Beach Gardens, FL 30,75030.8k $995.1k $995.1k 0.38% Unchanged
59 WEALTH ALLIANCE, LLC 0.15% of their portfolio MELLVILLE, NY 29,38829.4k $951.0k $951.0k 0.15% Unchanged
60 Sageworth Trust Co 0.07% of their portfolio LANCASTER, PA 27,66427.7k $895.2k $895.2k 0.07% Unchanged
61 WILBANKS SMITH & THOMAS ASSET MANAGEMENT LLC 0.03% of their portfolio NORFOLK, VA 26,14726.1k $846.1k $846.1k 0.03% Unchanged
62 Capital Analysts, LLC 0.05% of their portfolio FORT WASHINGTON, PA 25,79525.8k $835.0k $835.0k 0.05% Reduced -7.8k -7,800
63 MAI Capital Management 0.01% of their portfolio INDEPENDENCE, OH 25,20225.2k $815.5k $815.5k 0.01% Reduced -15.9k -15,944
64 Pinnacle Wealth Management Group, Inc. 0.74% of their portfolio PLYMOUTH, MI 25,07025.1k $811.3k $811.3k 0.74% Unchanged
65 CITY HOLDING CO 0.14% of their portfolio CHARLESTON, WV 24,97525.0k $808.2k $808.2k 0.14% Reduced -3.2k -3,160
66 OneDigital Investment Advisors LLC 0.02% of their portfolio OVERLAND PARK, KS 24,91424.9k $806.2k $806.2k 0.02% Unchanged
67 BROWN WEALTH MANAGEMENT, LLC 0.38% of their portfolio NAPERVILLE, IL 24,52924.5k $793.8k $793.8k 0.38% Added +502 +502
68 Strategic Blueprint, LLC 0.07% of their portfolio ATLANTA, GA 24,12024.1k $780.5k $780.5k 0.07% Added +3.7k +3,720
69 AVANTAX ADVISORY SERVICES, INC. 0.01% of their portfolio DALLAS, TX 23,89723.9k $773.3k $773.3k 0.01% Reduced -2.5k -2,520
70 Firestone Capital Management 0.25% of their portfolio SOUTH MIAMI, FL 22,98723.0k $743.9k $743.9k 0.25% Reduced -2.4k -2,394
71 Keystone Wealth Services, LLC 0.28% of their portfolio PALM DESERT, CA 22,52022.5k $728.7k $728.7k 0.28% Unchanged
72 Southland Equity Partners LLC 0.25% of their portfolio WILDWOOD, MO 22,40322.4k $725.0k $725.0k 0.25% Added +1.1k +1,082
73 Castle Rock Wealth Management, LLC 0.23% of their portfolio WALNUT CREEK, CA 21,34221.3k $690.6k $690.6k 0.23% Reduced -103 -103
74 RAYMOND JAMES & ASSOCIATES 0.00% of their portfolio ST PETERSBURG, FL 21,32921.3k $690.2k $690.2k 0.00% Reduced -847 -847
75 Orion Capital Management LLC 0.43% of their portfolio CORONADO, CA 20,50020.5k $663.4k $663.4k 0.43% Reduced -460 -460
76 Sound View Wealth Advisors Group, LLC 0.08% of their portfolio SAVANNAH, GA 20,27020.3k $655.9k $655.9k 0.08% Reduced -783 -783
77 WEALTHSOURCE PARTNERS, LLC 0.04% of their portfolio SAN LUIS OBISPO, CA 20,15020.1k $652.1k $652.1k 0.04% Unchanged
78 CAPTRUST FINANCIAL ADVISORS 0.00% of their portfolio RALEIGH, NC 18,81218.8k $608.8k $608.8k 0.00% Unchanged
79 IFP Advisors, Inc 0.03% of their portfolio TAMPA, FL 18,80818.8k $608.6k $608.6k 0.03% Reduced -22.9k -22,878
80 Csenge Advisory Group 0.04% of their portfolio CLEARWATER, FL 18,44218.4k $596.8k $596.8k 0.04% Unchanged
81 WEDBUSH SECURITIES INC 0.03% of their portfolio PASADENA, CA 18,38218.4k $595.0k $595.0k 0.03% Added +5.7k +5,722
82 NATIONS FINANCIAL GROUP INC, /IA/ /ADV 0.06% of their portfolio CEDAR RAPIDS, IA 17,98918.0k $582.1k $582.1k 0.06% Reduced -685 -685
83 Visionary Wealth Advisors 0.05% of their portfolio O'FALLON, IL 17,35617.4k $561.6k $561.6k 0.05% Unchanged
84 COLDSTREAM CAPITAL MANAGEMENT INC 0.02% of their portfolio BELLEVUE, WA 16,36016.4k $529.4k $529.4k 0.02% Unchanged
85 OLD MISSION CAPITAL LLC 0.02% of their portfolio CHICAGO, IL 16,33516.3k $528.6k $528.6k 0.02% Added +2.0k +2,047
86 Sutton Wealth Advisors Inc. 0.23% of their portfolio TAMPA, FL 14,72314.7k $476.4k $476.4k 0.23% Unchanged
87 Evolution Wealth Advisors, LLC 0.10% of their portfolio AVENTURA, FL 14,30514.3k $462.9k $462.9k 0.10% Unchanged
88 Valtinson Bruner Financial Planning LLC 0.25% of their portfolio NEW BRIGHTON, MN 14,08314.1k $455.7k $455.7k 0.25% Reduced -175 -175
89 Patriot Financial Group Insurance Agency, LLC 0.09% of their portfolio Westborough, MA 13,78713.8k $446.1k $446.1k 0.09% Added +300 +300
90 BCGM Wealth Management, LLC 0.20% of their portfolio LAFAYETTE, IN 13,78013.8k $445.9k $445.9k 0.20% Reduced -14.7k -14,735
91 Cerity Partners LLC 0.00% of their portfolio NEW YORK, NY 13,25013.2k $428.8k $428.8k 0.00% Reduced -2.5k -2,486
92 Arax Advisory Partners 0.05% of their portfolio NEW YORK, NY 12,84412.8k $415.6k $415.6k 0.05% Unchanged
93 Waterloo Capital, L.P. 0.12% of their portfolio AUSTIN, TX 12,83912.8k $415.5k $415.5k 0.12% Unchanged
94 CYPRESS FINANCIAL PLANNING LLC 0.23% of their portfolio HADDON HEIGHTS, NJ 12,05012.1k $389.9k $389.9k 0.23% Reduced -686 -686
95 Sugarloaf Wealth Management, LLC 0.10% of their portfolio DULUTH, GA 11,70311.7k $378.7k $378.7k 0.10% Unchanged
96 Modera Wealth Management, LLC 0.01% of their portfolio WESTWOOD, NJ 11,53111.5k $373.1k $373.1k 0.01% Unchanged
97 Cypress Wealth Services, LLC 0.10% of their portfolio PALM DESERT, CA 11,48311.5k $371.6k $371.6k 0.10% Unchanged
98 DHJJ Financial Advisors, Ltd. 0.18% of their portfolio NAPERVILLE, IL 11,10711.1k $359.4k $359.4k 0.18% Reduced -603 -603
99 Marathon Mission, Inc. 0.33% of their portfolio ALBANY, NY 10,89110.9k $344.0k $344.0k 0.33% Reduced -5 -5
100 Sunbelt Securities, Inc. 0.05% of their portfolio HOUSTON, TX 10,70510.7k $346.4k $346.4k 0.05% Unchanged