INNOVATOR ETFS TRUST EJAN
EMRGNG MKT JAN · ETP · CUSIP 45782C516
76
institutional holders
+6 vs Q4 2024
2.2m
shares reported held*
$65.3mreported value*
13 new
23 added
26 reduced
7 sold out
net sold ≈ $5.2m (-171.8k shares)
* Summed across managers. Shares that two managers' reports both contain – a subsidiary's holdings that its parent's report includes too, or a sub-adviser's in its client's – are counted once. Holder counts are more reliable. Implied quarter-end price ≈ $30.10.
Trends to Q1 2025
Institutional holders
Managers reporting a position, each quarter
Numbers
| Quarter | Holders |
|---|---|
| Q3 2022 | 52 |
| Q4 2022 | 44 |
| Q1 2023 | 58 |
| Q2 2023 | 62 |
| Q3 2023 | 57 |
| Q4 2023 | 87 |
| Q1 2024 | 73 |
| Q2 2024 | 67 |
| Q3 2024 | 70 |
| Q4 2024 | 70 |
| Q1 2025 | 76 |
Buyers vs sellers
Managers adding to or starting a position, vs cutting or selling out
Bought or addedCut or sold out
Numbers
| Quarter | Bought or added | Cut or sold out |
|---|---|---|
| Q2 2023 | 19 | 27 |
| Q3 2023 | 17 | 36 |
| Q4 2023 | 47 | 25 |
| Q1 2024 | 34 | 54 |
| Q2 2024 | 24 | 37 |
| Q3 2024 | 17 | 32 |
| Q4 2024 | 26 | 35 |
| Q1 2025 | 36 | 33 |
Biggest buyers
| HFG Wealth Management, LLC | Added | +69.1k |
| Onyx Bridge Wealth Group LLC | New | +61.1k |
| Allworth Financial LP | Added | +46.5k |
| RAYMOND JAMES FINANCIAL INC | Added | +45.6k |
| HighTower Advisors, LLC | Added | +28.4k |
| CORRADO ADVISORS, LLC | Added | +21.4k |
| OLD MISSION CAPITAL LLC | New | +20.6k |
| Long Island Wealth Management, Inc. | Added | +16.9k |
| First Heartland Consultants, Inc. | New | +13.4k |
| Belpointe Asset Management LLC | Added | +12.8k |
Biggest sellers
| STEPHENS INC /AR/ | Reduced | -302.9k |
| OSAIC HOLDINGS, INC. | Reduced | -141.2k |
| 3EDGE Asset Management, LP | Sold out | -36.4k |
| Kestra Advisory Services, LLC | Reduced | -31.7k |
| CITADEL ADVISORS LLC | Sold out | -14.6k |
| CAPTRUST FINANCIAL ADVISORS | Reduced | -8.6k |
| Forvis Mazars Wealth Advisors, LLC | Sold out | -8.1k |
| OneDigital Investment Advisors LLC | Sold out | -6.8k |
| IFP Advisors, Inc | Reduced | -6.5k |
| MBL Wealth, LLC | Reduced | -6.2k |
Holders, Q1 2025
| Manager | Shares | Change |
|---|---|---|
| HFG Wealth Management, LLC 4.49% of their portfolio | 252.0k $7.4m | Added +69.1k |
| Allworth Financial LP 0.03% of their portfolio | 166.9k $5.0m | Added +46.5k |
| Long Island Wealth Management, Inc. 2.74% of their portfolio | 149.0k $4.5m | Added +16.9k |
| MBL Wealth, LLC 0.40% of their portfolio | 129.8k $3.9m | Reduced -6.2k |
| STEPHENS INC /AR/ 0.05% of their portfolio | 119.0k $3.6m | Reduced -302.9k |
| CORRADO ADVISORS, LLC 2.03% of their portfolio | 100.7k $3.0m | Added +21.4k |
| HighTower Advisors, LLC 0.00% of their portfolio | 89.4k $2.7m | Added +28.4k |
| OSAIC HOLDINGS, INC. 0.01% of their portfolio | 86.6k $2.6m | Reduced -141.2k |
| Onyx Bridge Wealth Group LLC 0.27% of their portfolio | 61.1k $1.8m | New |
| RAYMOND JAMES FINANCIAL INC 0.00% of their portfolio | 60.0k $1.8m | Added +45.6k |
| PRINCIPAL SECURITIES, INC. 0.04% of their portfolio | 53.8k $1.6m | Unchanged |
| Kestra Advisory Services, LLC 0.01% of their portfolio | 47.6k $1.4m | Reduced -31.7k |
| Diligent Investors, LLC 0.30% of their portfolio | 40.2k $1.2m | Reduced -4.3k |
| COMMONWEALTH EQUITY SERVICES, LLC 0.00% of their portfolio | 39.7k $1.2m | Added +3.5k |
| Cetera Investment Advisers 0.00% of their portfolio | 37.6k $1.1m | Added +3.8k |
| CWM, LLC 0.00% of their portfolio | 34.1k $1.0m | Reduced -2.2k |
| WPWealth LLP 0.20% of their portfolio | 33.4k $1.0m | Added +6.4k |
| Sunbelt Securities, Inc. 0.08% of their portfolio | 30.2k $913.3k | Added +749 |
| AdvisorNet Financial, Inc 0.07% of their portfolio | 29.7k $898.3k | Unchanged |
| Cypress Wealth Services, LLC 0.17% of their portfolio | 28.2k $852.4k | Unchanged |
| My Personal CFO, LLC 0.41% of their portfolio | 27.0k $816.1k | Reduced -1.1k |
| Strategic Blueprint, LLC 0.04% of their portfolio | 26.6k $803.0k | Reduced -1.9k |
| GILL CAPITAL PARTNERS, LLC 0.27% of their portfolio | 26.0k $785.4k | Reduced -296 |
| Compass Advisory Group LLC 0.26% of their portfolio | 24.7k $746.3k | Added +144 |
| Belpointe Asset Management LLC 0.04% of their portfolio | 23.9k $723.3k | Added +12.8k |
| ALTFEST L J & CO INC 0.09% of their portfolio | 23.8k $718.8k | Reduced -186 |
| AVANTAX ADVISORY SERVICES, INC. 0.00% of their portfolio | 23.8k $718.7k | Added +6.4k |
| CAPTRUST FINANCIAL ADVISORS 0.00% of their portfolio | 22.0k $664.0k | Reduced -8.6k |
| IFP Advisors, Inc 0.02% of their portfolio | 21.8k $659.5k | Reduced -6.5k |
| WEALTH ENHANCEMENT ADVISORY SERVICES, LLC 0.00% of their portfolio | 21.3k $643.9k | Reduced -2.0k |
| OLD MISSION CAPITAL LLC 0.01% of their portfolio | 20.6k $622.5k | New |
| Janney Montgomery Scott LLC 0.00% of their portfolio | 19.9k $602.0k | Reduced -3.9k |
| Arete Wealth Advisors, LLC 0.05% of their portfolio | 19.7k $596.0k | Added +1.0k |
| SUSQUEHANNA INTERNATIONAL GROUP, LLP 0.00% of their portfolio | 16.6k $501.2k | Added +5.3k |
| SIGNATUREFD, LLC 0.01% of their portfolio | 15.0k $452.2k | Unchanged |
| Consolidated Portfolio Review Corp 0.07% of their portfolio | 14.6k $442.0k | Added +195 |
| ENVESTNET ASSET MANAGEMENT INC 0.00% of their portfolio | 13.6k $411.7k | Added +859 |
| First Heartland Consultants, Inc. 0.04% of their portfolio | 13.4k $404.5k | New |
| LPL Financial LLC 0.00% of their portfolio | 12.8k $387.1k | Added +1.6k |
| Tradition Wealth Management, LLC 0.03% of their portfolio | 12.5k $377.4k | Reduced -265 |
| Capasso Planning Partners LLC 0.16% of their portfolio | 12.4k $374.3k | Reduced -2.8k |
| Cambridge Investment Research Advisors, Inc. 0.00% of their portfolio | 11.8k $356.0k | Reduced -1.4k |
| Trek Financial, LLC 0.03% of their portfolio | 11.6k $349.9k | Reduced -4.7k |
| Clear Point Advisors Inc. 0.29% of their portfolio | 10.7k $323.3k | Unchanged |
| Jacobi Capital Management LLC 0.02% of their portfolio | 10.4k $315.0k | Unchanged |
| ROVIN CAPITAL /UT/ /ADV 0.09% of their portfolio | 9.6k $290.0k | Reduced -960 |
| Faithward Advisors, LLC 0.05% of their portfolio | 9.6k $290.1k | New |
| Cape Investment Advisory, Inc. 0.11% of their portfolio | 9.1k $275.4k | Reduced -100 |
| WINNACLE WEALTH LLC 0.22% of their portfolio | 8.0k $243.1k | Reduced -296 |
| AssuredPartners Investment Advisors, LLC 0.05% of their portfolio | 7.8k $237.1k | Reduced -922 |
| MML INVESTORS SERVICES, LLC 0.00% of their portfolio | 7.8k $235.0k | New |
| Triad Wealth Partners, LLC 0.07% of their portfolio | 7.5k $228.1k | New |
| WorthPointe, LLC 0.10% of their portfolio | 7.3k $222.0k | New |
| WEALTH ALLIANCE, LLC 0.03% of their portfolio | 7.3k $219.7k | Unchanged |
| HRT FINANCIAL LP 0.00% of their portfolio | 7.0k $211.0k | New |
| Weaver Consulting Group 0.06% of their portfolio | 7.0k $211.4k | Reduced -933 |
| HARBOUR INVESTMENTS, INC. 0.01% of their portfolio | 6.0k $182.9k | Added +5.6k |
| DHJJ Financial Advisors, Ltd. 0.07% of their portfolio | 5.7k $173.7k | Added +192 |
| Farther Finance Advisors, LLC 0.00% of their portfolio | 5.3k $161.7k | New |
| Steward Partners Investment Advisory, LLC 0.00% of their portfolio | 3.0k $91.0k | Unchanged |
| Whipplewood Advisors, LLC 0.03% of their portfolio | 2.8k $43.1k | Added +1.3k |
| CoreCap Advisors, LLC 0.00% of their portfolio | 2.5k $76.4k | Reduced -9 |
| UBS Group AG 0.00% of their portfolio | 2.4k $73.4k | Added +2.4k |
| Capital Analysts, LLC 0.00% of their portfolio | 2.2k $66.0k | New |
| Capital Investment Advisory Services, LLC 0.01% of their portfolio | 2.1k $62.8k | Unchanged |
| AE Wealth Management LLC 0.00% of their portfolio | 1.2k $36.0k | Reduced -130 |
| MORGAN STANLEY 0.00% of their portfolio | 518 $15.7k | Reduced -1.8k |
| WELLS FARGO & COMPANY/MN 0.00% of their portfolio | 439 $13.3k | Unchanged |
| Compass Financial Services Inc 0.01% of their portfolio | 421 $12.7k | New |
| LANARK FINANCIAL, INC. 0.00% of their portfolio | 350 $10.0k | New |
| Financial Network Wealth Advisors LLC 0.01% of their portfolio | 332 $10.0k | New |
| Archer Investment Corp 0.00% of their portfolio | 326 $9.9k | Unchanged |
| JPMORGAN CHASE & CO 0.00% of their portfolio | 270 $8.2k | Added +237 |
| INVESTMENT MANAGEMENT CORP /VA/ /ADV 0.00% of their portfolio | 165 $5.0k | Unchanged |
| ASSETMARK, INC 0.00% of their portfolio | 74 $2.2k | Unchanged |
| CONCOURSE FINANCIAL GROUP SECURITIES, INC. — of their portfolio | 0 $0 | Unchanged |