Vault-13

INNOVATOR ETFS TRUST PJAN

US EQTY PWR BUF · ETP · CUSIP 45782C508

247 institutional holders +3 vs Q1 2025
22,091,10222.1m shares reported held*
$973.2mreported value*
18 new 57 added 96 reduced 17 sold out net bought ≈ $18.2m (+413.4k shares)

* Summed across managers. Shares that two managers' reports both contain – a subsidiary's holdings that its parent's report includes too, or a sub-adviser's in its client's – are counted once ($1.8m this quarter). Holder counts are more reliable. Implied quarter-end price ≈ $44.05.

Trends to Q2 2025

Institutional holders

Managers reporting a position, each quarter

0100200300Q3 22: 125Q4 22: 131Q1 23: 151Q2 23: 153Q3 23: 147Q4 23: 170Q1 24: 217Q2 24: 220Q3 24: 215Q4 24: 224Q1 25: 244Q2 25: 247247Q3 22Q2 23Q1 24Q4 24Q2 25
Numbers
QuarterHolders
Q3 2022125
Q4 2022131
Q1 2023151
Q2 2023153
Q3 2023147
Q4 2023170
Q1 2024217
Q2 2024220
Q3 2024215
Q4 2024224
Q1 2025244
Q2 2025247

Buyers vs sellers

Managers adding to or starting a position, vs cutting or selling out

Bought or addedCut or sold out
2000200Q3 23: 38 bought or addedQ3 23: 84 cut or sold outQ4 23: 74 bought or addedQ4 23: 70 cut or sold outQ4 23Q1 24: 149 bought or addedQ1 24: 42 cut or sold outQ2 24: 56 bought or addedQ2 24: 115 cut or sold outQ2 24Q3 24: 54 bought or addedQ3 24: 117 cut or sold outQ4 24: 63 bought or addedQ4 24: 112 cut or sold outQ4 24Q1 25: 136 bought or addedQ1 25: 81 cut or sold outQ2 25: 75 bought or addedQ2 25: 113 cut or sold outQ2 25
Numbers
QuarterBought or addedCut or sold out
Q3 20233884
Q4 20237470
Q1 202414942
Q2 202456115
Q3 202454117
Q4 202463112
Q1 202513681
Q2 202575113

Biggest buyers

COMMONWEALTH EQUITY SERVICES, LLC Added +303,991+304.0k
Long Island Wealth Management, Inc. Added +297,431+297.4k
Penserra Capital Management LLC Added +178,338+178.3k
Catalina Capital Group, LLC Added +115,971+116.0k
Orion Porfolio Solutions, LLC Added +94,338+94.3k
CWM, LLC Added +47,087+47.1k
Farther Finance Advisors, LLC Added +46,143+46.1k
BENJAMIN EDWARDS INC Added +43,606+43.6k
Kestra Advisory Services, LLC Added +42,605+42.6k
OneDigital Investment Advisors LLC Added +39,228+39.2k

Biggest sellers

WEALTH ENHANCEMENT ADVISORY SERVICES, LLC Reduced -177,122-177.1k
OSAIC HOLDINGS, INC. Reduced -98,663-98.7k
MML INVESTORS SERVICES, LLC Reduced -81,521-81.5k
RED CRANE WEALTH MANAGEMENT, LLC Reduced -73,763-73.8k
ALLIANCEBERNSTEIN L.P. Reduced -69,175-69.2k
Capasso Planning Partners LLC Reduced -57,935-57.9k
TOWNSQUARE CAPITAL LLC Reduced -57,719-57.7k
MAI Capital Management Reduced -49,429-49.4k
Brookstone Capital Management Reduced -43,583-43.6k
RAYMOND JAMES FINANCIAL INC Reduced -34,257-34.3k

Holders, Q2 2025

#ManagerLocationShares Value% of their portfolioChangeShares change
1 ALLIANCEBERNSTEIN L.P. 0.06% of their portfolio NASHVILLE, TN 3,828,3143.8m $168.6m $168.6m 0.06% Reduced -69.2k -69,175
2 COMMONWEALTH EQUITY SERVICES, LLC 0.08% of their portfolio WALTHAM, MA 1,403,3531.4m $61.8m $61.8m 0.08% Added +304.0k +303,991
3 Penserra Capital Management LLC 0.82% of their portfolio ORINDA, CA 1,334,5661.3m $58.8m $58.8m 0.82% Added +178.3k +178,338
4 OSAIC HOLDINGS, INC. 0.08% of their portfolio SCOTTSDALE, AZ 990,360990.4k $43.6m $43.6m 0.08% Reduced -98.7k -98,663
5 MML INVESTORS SERVICES, LLC 0.11% of their portfolio SPRINGFIELD, MA 854,004854.0k $37.6m $37.6m 0.11% Reduced -81.5k -81,521
6 Brookstone Capital Management 0.45% of their portfolio WHEATON, IL 782,663782.7k $34.5m $34.5m 0.45% Reduced -43.6k -43,583
7 RAYMOND JAMES FINANCIAL INC 0.01% of their portfolio ST. PETERSBURG, FL 700,049700.0k $30.8m $30.8m 0.01% Reduced -34.3k -34,257
8 LPL Financial LLC 0.01% of their portfolio FORT MILL, SC 670,791670.8k $29.5m $29.5m 0.01% Added +12.7k +12,694
9 Southland Equity Partners LLC 4.19% of their portfolio WILDWOOD, MO 433,565433.6k $19.1m $19.1m 4.19% Reduced -1.3k -1,309
10 Long Island Wealth Management, Inc. 9.18% of their portfolio MELVILLE, NY 401,391401.4k $17.7m $17.7m 9.18% Added +297.4k +297,431
11 NorthCoast Asset Management LLC 0.07% of their portfolio STAMFORD, CT 370,275370.3k $16.3m $16.3m 0.07% Reduced -4.0k -4,002
12 ENVESTNET ASSET MANAGEMENT INC 0.00% of their portfolio Berwyn, PA 354,921354.9k $15.6m $15.6m 0.00% Added +33.5k +33,453
13 BLAIR WILLIAM & CO/IL 0.04% of their portfolio CHICAGO, IL 351,885351.9k $15.5m $15.5m 0.04% Added +802 +802
14 Weaver Capital Management LLC 3.51% of their portfolio SUWANEE, GA 323,549323.5k $14.3m $14.3m 3.51% Reduced -16.0k -16,040
15 Bellwether Advisors, LLC 2.02% of their portfolio LINCOLN, NE 269,012269.0k $11.8m $11.8m 2.02% Reduced -47 -47
16 WEALTH ENHANCEMENT ADVISORY SERVICES, LLC 0.02% of their portfolio PLYMOUTH, MN 258,076258.1k $11.4m $11.4m 0.02% Reduced -177.1k -177,122
17 Cetera Investment Advisers 0.02% of their portfolio SCHAUMBURG, IL 257,903257.9k $11.4m $11.4m 0.02% Added +9.0k +8,952
18 CWM, LLC 0.04% of their portfolio OMAHA, NE 246,556246.6k $10.9m $10.9m 0.04% Added +47.1k +47,087
19 Ascent Wealth Partners, LLC 1.32% of their portfolio NEW HARTFORD, NY 243,170243.2k $10.7m $10.7m 1.32% Reduced -1.7k -1,705
20 BENJAMIN EDWARDS INC 0.14% of their portfolio Clayton, MO 243,042243.0k $10.7m $10.7m 0.14% Added +43.6k +43,606
21 Janney Montgomery Scott LLC 0.03% of their portfolio PHILADELPHIA, PA 223,936223.9k $9.9m $9.9m 0.03% Added +15.9k +15,868
22 Orion Porfolio Solutions, LLC 0.07% of their portfolio OMAHA, NE 197,732197.7k $8.7m $8.7m 0.07% Added +94.3k +94,338
23 World Investment Advisors 0.20% of their portfolio LINCROFT, NJ 196,559196.6k $8.7m $8.7m 0.20% Reduced -3.1k -3,110
24 Forvis Mazars Wealth Advisors, LLC 0.18% of their portfolio Springfield, MO 193,837193.8k $8.5m $8.5m 0.18% Reduced -16.1k -16,145
25 AA Financial Advisors, LLC 1.81% of their portfolio Columbus, OH 190,959191.0k $8.4m $8.4m 1.81% Reduced -183 -183
26 Kestra Advisory Services, LLC 0.04% of their portfolio AUSTIN, TX 182,762182.8k $8.1m $8.1m 0.04% Added +42.6k +42,605
27 Beacon Pointe Advisors, LLC 0.08% of their portfolio NEWPORT BEACH, CA 176,457176.5k $7.8m $7.8m 0.08% Added +6.8k +6,847
28 Element Squared LLC 4.80% of their portfolio MINNEAPOLIS, MN 174,846174.8k $7.7m $7.7m 4.80% First filing
29 Motiv8 Investments LLC 4.49% of their portfolio PORT ST. LUCIE, FL 166,707166.7k $7.3m $7.3m 4.49% Reduced -2.9k -2,855
30 Range Financial Group LLC 2.77% of their portfolio TIGARD, OR 160,171160.2k $7.1m $7.1m 2.77% Reduced -4.2k -4,194
31 Cambridge Investment Research Advisors, Inc. 0.02% of their portfolio FAIRFIELD, IA 139,596139.6k $6.1m $6.1m 0.02% Reduced -82 -82
32 CoreCap Advisors, LLC 0.24% of their portfolio SOUTHFIELD, MI 134,446134.4k $5.9m $5.9m 0.24% Added +2.2k +2,171
33 HighTower Advisors, LLC 0.01% of their portfolio CHICAGO, IL 133,496133.5k $5.9m $5.9m 0.01% Reduced -4.4k -4,444
34 Pallas Capital Advisors LLC 0.22% of their portfolio BRAINTREE, MA 132,013132.0k $5.8m $5.8m 0.22% Reduced -25.1k -25,052
35 MAI Capital Management 0.04% of their portfolio INDEPENDENCE, OH 130,111130.1k $5.7m $5.7m 0.04% Reduced -49.4k -49,429
36 Catalina Capital Group, LLC 3.76% of their portfolio Torrance, CA 126,543126.5k $5.6m $5.6m 3.76% Added +116.0k +115,971
37 BCGM Wealth Management, LLC 1.52% of their portfolio LAFAYETTE, IN 122,471122.5k $5.4m $5.4m 1.52% Added +1.3k +1,349
38 Steward Partners Investment Advisory, LLC 0.04% of their portfolio STAMFORD, CT 122,013122.0k $5.4m $5.4m 0.04% Added +908 +908
39 GILL CAPITAL PARTNERS, LLC 1.60% of their portfolio DENVER, CO 112,619112.6k $5.0m $5.0m 1.60% Reduced -4.0k -4,024
40 Integrated Wealth Concepts LLC 0.05% of their portfolio WALTHAM, MA 105,676105.7k $4.7m $4.7m 0.05% Reduced -1.0k -1,000
41 IFP Advisors, Inc 0.13% of their portfolio TAMPA, FL 103,236103.2k $4.5m $4.5m 0.13% Added +795 +795
42 TRUIST FINANCIAL CORP 0.01% of their portfolio CHARLOTTE, NC 103,065103.1k $4.5m $4.5m 0.01% Added +991 +991
43 OneDigital Investment Advisors LLC 0.05% of their portfolio OVERLAND PARK, KS 100,557100.6k $4.4m $4.4m 0.05% Added +39.2k +39,228
44 Cresset Asset Management, LLC 0.02% of their portfolio Chicago, IL 93,33893.3k $4.1m $4.1m 0.02% Reduced -7.4k -7,405
45 CRA Financial Services, LLC 0.59% of their portfolio NORTHFIELD, NJ 87,35987.4k $3.8m $3.8m 0.59% Reduced -1.9k -1,950
46 Elmwood Wealth Management, Inc. 1.50% of their portfolio BERKELEY, CA 86,19186.2k $3.8m $3.8m 1.50% Added +2.5k +2,468
47 First Commonwealth Financial Corp /PA/ 0.77% of their portfolio Indiana, PA 80,66080.7k $3.6m $3.6m 0.77% Unchanged
48 MTM FINANCIAL GROUP, LLC 1.86% of their portfolio BETHLEHEM, PA 77,85677.9k $3.4m $3.4m 1.86% Unchanged
49 Farther Finance Advisors, LLC 0.07% of their portfolio SAN FRANCISCO, CA 75,73575.7k $3.3m $3.3m 0.07% Added +46.1k +46,143
50 CITY HOLDING CO 0.43% of their portfolio CHARLESTON, WV 74,75074.8k $3.3m $3.3m 0.43% Reduced -6.7k -6,665
51 Compass Advisory Group LLC 1.02% of their portfolio MELVILLE, NY 72,93972.9k $3.2m $3.2m 1.02% Added +7.4k +7,417
52 WEALTH ALLIANCE, LLC 0.35% of their portfolio MELLVILLE, NY 71,64171.6k $3.2m $3.2m 0.35% Reduced -82 -82
53 Diligent Investors, LLC 0.72% of their portfolio REDLANDS, CA 69,47869.5k $3.1m $3.1m 0.72% Unchanged
54 EVERMAY WEALTH MANAGEMENT LLC 0.35% of their portfolio ARLINGTON, VA 64,39264.4k $2.8m $2.8m 0.35% Unchanged
55 PRINCIPAL SECURITIES, INC. 0.05% of their portfolio DES MOINES, IA 62,95563.0k $2.8m $2.8m 0.05% Added +852 +852
56 CENTAURUS FINANCIAL, INC. 0.16% of their portfolio ANAHEIM, CA 62,02162.0k $2.7m $2.7m 0.16% Reduced -488 -488
57 BLUE BELL PRIVATE WEALTH MANAGEMENT, LLC 0.45% of their portfolio BLUE BELL, PA 60,81360.8k $2.7m $2.7m 0.45% Reduced -44 -44
58 JPMORGAN CHASE & CO 0.00% of their portfolio NEW YORK, NY 59,99360.0k $2.6m $2.6m 0.00% Added +3.1k +3,087
59 JDM Financial Group LLC 1.21% of their portfolio AUSTIN, TX 58,00058.0k $2.6m $2.6m 1.21% Unchanged
60 HBW ADVISORY SERVICES LLC 0.30% of their portfolio SIMI VALLEY, CA 54,67854.7k $2.4m $2.4m 0.30% Added +616 +616
61 Triad Wealth Partners, LLC 0.47% of their portfolio LAWRENCE, KS 52,82352.8k $2.3m $2.3m 0.47% Added +25.2k +25,213
62 WorthPointe, LLC 0.97% of their portfolio La Jolla, CA 52,61352.6k $2.3m $2.3m 0.97% Added +306 +306
63 KFG WEALTH MANAGEMENT, LLC 0.35% of their portfolio GRANGER, IN 50,12250.1k $2.2m $2.2m 0.35% Reduced -11 -11
64 AdvisorNet Financial, Inc 0.14% of their portfolio MINNETONKA, MN 49,12249.1k $2.2m $2.2m 0.14% Added +2.7k +2,654
65 CORRADO ADVISORS, LLC 1.31% of their portfolio RAMSEY, NJ 48,56648.6k $2.1m $2.1m 1.31% Reduced -217 -217
66 Nikulski Financial, Inc. 0.58% of their portfolio BETTENDORF, IA 48,43048.4k $2.1m $2.1m 0.58% Reduced -2.1k -2,100
67 Trek Financial, LLC 0.14% of their portfolio Scottsdale, AZ 47,77647.8k $2.1m $2.1m 0.14% Reduced -1.4k -1,376
68 FSA Advisors, Inc. 1.70% of their portfolio TROY, MI 47,39647.4k $2.1m $2.1m 1.70% Reduced -73 -73
69 Stuart Chaussee & Associates, Inc. 0.46% of their portfolio BEVERLY HILLS, CA 46,62546.6k $2.1m $2.1m 0.46% Reduced -3.8k -3,795
70 HARBOUR INVESTMENTS, INC. 0.05% of their portfolio MADISON, WI 46,36546.4k $2.0m $2.0m 0.05% Reduced -824 -824
71 Encompass More Asset Management 0.47% of their portfolio Danville, CA 45,25545.3k $2.0m $2.0m 0.47% Added +7.5k +7,463
72 Talon Private Wealth, LLC 0.27% of their portfolio THE VILLAGES, FL 44,54744.5k $2.0m $2.0m 0.27% Reduced -3.5k -3,497
73 WealthPlan Investment Management, LLC 0.14% of their portfolio OMAHA, NE 43,97844.0k $1.9m $1.9m 0.14% Added +250 +250
74 KMG FIDUCIARY PARTNERS, LLC 0.14% of their portfolio TOLEDO, OH 43,90743.9k $1.9m $1.9m 0.14% Unchanged
75 INDEPENDENT FINANCIAL GROUP, LLC 0.05% of their portfolio SAN DIEGO, CA 43,46143.5k $1.9m $1.9m 0.05% Added +1.4k +1,407
76 AE Wealth Management LLC 0.01% of their portfolio TOPEKA, KS 43,32143.3k $1.9m $1.9m 0.01% Reduced -13.2k -13,185
77 Patriot Financial Group Insurance Agency, LLC 0.21% of their portfolio Westborough, MA 40,57640.6k $1.8m $1.8m 0.21% Added +674 +674
78 FOUNDERS FINANCIAL SECURITIES LLC 0.14% of their portfolio TOWSON, MD 40,47940.5k $1.8m $1.8m 0.14% Added +8.3k +8,308
79 Horizon Investments, LLC 0.03% of their portfolio Charlotte, NC 40,36140.4k $1.8m $1.8m 0.03% Added +18.2k +18,250
80 Advisory Services Network, LLC 0.03% of their portfolio ATLANTA, GA 40,04640.0k $1.8m $1.8m 0.03% Reduced -1 -1
81 Focus Partners Wealth 0.00% of their portfolio ST LOUIS, MO 39,36139.4k $1.7m $1.7m 0.00% Reduced -1.4k -1,361
82 RED CRANE WEALTH MANAGEMENT, LLC 1.54% of their portfolio SAN FRANCISCO, CA 38,47738.5k $1.7m $1.7m 1.54% Reduced -73.8k -73,763
83 Jessup Wealth Management, Inc 0.68% of their portfolio DAYTON, OH 38,20238.2k $1.7m $1.7m 0.68% Reduced -845 -845
84 Bison Wealth, LLC 0.13% of their portfolio ATLANTA, GA 37,67437.7k $1.7m $1.7m 0.13% Added +346 +346
85 Dakota Wealth Management 0.03% of their portfolio PALM BEACH GARDENS, FL 37,26237.3k $1.6m $1.6m 0.03% Unchanged
86 Apollon Wealth Management, LLC 0.03% of their portfolio MOUNT PLEASANT, SC 36,86736.9k $1.6m $1.6m 0.03% Unchanged
87 Orion Capital Management LLC 0.62% of their portfolio CORONADO, CA 36,78636.8k $1.6m $1.6m 0.62% Added +1.4k +1,438
88 RFG Advisory, LLC 0.04% of their portfolio BIRMINGHAM, AL 36,34136.3k $1.6m $1.6m 0.04% Reduced -5.8k -5,850
89 U.S. Capital Wealth Advisors, LLC 0.05% of their portfolio AUSTIN, TX 35,32235.3k $1.6m $1.6m 0.05% Reduced -755 -755
90 Continuum Advisory, LLC 0.18% of their portfolio EAGLE, ID 34,57134.6k $1.5m $1.5m 0.18% Reduced -70 -70
91 NewEdge Advisors, LLC 0.01% of their portfolio NEW ORLEANS, LA 34,36234.4k $1.5m $1.5m 0.01% Unchanged
92 CreativeOne Wealth, LLC 0.04% of their portfolio OVERLAND PARK, KS 33,74533.7k $1.5m $1.5m 0.04% Added +13.2k +13,187
93 Castle Rock Wealth Management, LLC 0.34% of their portfolio WALNUT CREEK, CA 32,56332.6k $1.4m $1.4m 0.34% Unchanged
94 CAPTRUST FINANCIAL ADVISORS 0.00% of their portfolio RALEIGH, NC 31,95332.0k $1.4m $1.4m 0.00% Reduced -50 -50
95 Mutual Advisors, LLC 0.03% of their portfolio OMAHA, NE 31,28131.3k $1.4m $1.4m 0.03% Reduced -332 -332
96 Atria Wealth Solutions, Inc. 0.03% of their portfolio NEW YORK, NY 30,89430.9k $1.4m $1.4m 0.03% Reduced -5.8k -5,845
97 RPS ADVISORY SOLUTIONS LLC 0.73% of their portfolio LOUISVILLE, KY 30,39630.4k $1.3m $1.3m 0.73% Added +3.2k +3,159
98 First City Capital Management, Inc. 0.77% of their portfolio SAVANNAH, GA 30,20030.2k $1.3m $1.3m 0.77% Unchanged
99 Crown Wealth Group, LLC 0.47% of their portfolio Charlotte, NC 28,38728.4k $1.3m $1.3m 0.47% Added +2.7k +2,690
100 AQR CAPITAL MANAGEMENT LLC 0.00% of their portfolio Greenwich, CT 28,30028.3k $1.2m $1.2m 0.00% Reduced -15.2k -15,245