Vault-13

INNOVATOR ETFS TRUST KJAN

US SML CP PWR B · ETP · CUSIP 45782C474

121 institutional holders -9 vs Q1 2025
5,313,4065.3m shares reported held*
$199.2mreported value*
7 new 35 added 44 reduced 15 sold out net sold ≈ $36.1m (-963.1k shares)

* Summed across managers. Shares that two managers' reports both contain – a subsidiary's holdings that its parent's report includes too, or a sub-adviser's in its client's – are counted once. Holder counts are more reliable. Implied quarter-end price ≈ $37.49.

Trends to Q2 2025

Institutional holders

Managers reporting a position, each quarter

050100150Q3 22: 64Q4 22: 70Q1 23: 75Q2 23: 78Q3 23: 73Q4 23: 88Q1 24: 123Q2 24: 125Q3 24: 119Q4 24: 123Q1 25: 130Q2 25: 121121Q3 22Q2 23Q1 24Q4 24Q2 25
Numbers
QuarterHolders
Q3 202264
Q4 202270
Q1 202375
Q2 202378
Q3 202373
Q4 202388
Q1 2024123
Q2 2024125
Q3 2024119
Q4 2024123
Q1 2025130
Q2 2025121

Buyers vs sellers

Managers adding to or starting a position, vs cutting or selling out

Bought or addedCut or sold out
1000100Q3 23: 15 bought or addedQ3 23: 42 cut or sold outQ4 23: 35 bought or addedQ4 23: 32 cut or sold outQ4 23Q1 24: 96 bought or addedQ1 24: 21 cut or sold outQ2 24: 51 bought or addedQ2 24: 55 cut or sold outQ2 24Q3 24: 37 bought or addedQ3 24: 66 cut or sold outQ4 24: 23 bought or addedQ4 24: 69 cut or sold outQ4 24Q1 25: 66 bought or addedQ1 25: 51 cut or sold outQ2 25: 42 bought or addedQ2 25: 59 cut or sold outQ2 25
Numbers
QuarterBought or addedCut or sold out
Q3 20231542
Q4 20233532
Q1 20249621
Q2 20245155
Q3 20243766
Q4 20242369
Q1 20256651
Q2 20254259

Biggest buyers

Long Island Wealth Management, Inc. Added +138,112+138.1k
OSAIC HOLDINGS, INC. Added +80,181+80.2k
WEALTH ENHANCEMENT ADVISORY SERVICES, LLC Added +57,945+57.9k
Kestra Advisory Services, LLC Added +51,858+51.9k
RAYMOND JAMES FINANCIAL INC Added +20,151+20.2k
UBS Group AG New +19,583+19.6k
JANE STREET GROUP, LLC Added +16,014+16.0k
Merit Financial Group, LLC New +12,975+13.0k
LPL Financial LLC Added +11,799+11.8k
OneDigital Investment Advisors LLC Added +11,131+11.1k

Biggest sellers

STEPHENS INC /AR/ Sold out -429,752-429.8k
Cetera Investment Advisers Reduced -279,462-279.5k
CARY STREET PARTNERS FINANCIAL LLC Sold out -118,999-119.0k
MBL Wealth, LLC Reduced -109,876-109.9k
Berkshire Money Management, Inc. Reduced -96,641-96.6k
MGO ONE SEVEN LLC Sold out -65,064-65.1k
AssuredPartners Investment Advisors, LLC Reduced -56,872-56.9k
COMMONWEALTH EQUITY SERVICES, LLC Reduced -47,779-47.8k
SUSQUEHANNA INTERNATIONAL GROUP, LLP Sold out -41,497-41.5k
ODonnell Financial Services, LLC Reduced -28,965-29.0k

Holders, Q2 2025

#ManagerLocationShares Value% of their portfolioChangeShares change
1 Compass Advisory Group LLC 6.42% of their portfolio MELVILLE, NY 541,364541.4k $20.3m $20.3m 6.42% Added +4.5k +4,519
2 PFS Partners, LLC 9.70% of their portfolio MINE HILL, NJ 513,644513.6k $19.3m $19.3m 9.70% Reduced -5.7k -5,726
3 Long Island Wealth Management, Inc. 8.45% of their portfolio MELVILLE, NY 433,892433.9k $16.3m $16.3m 8.45% Added +138.1k +138,112
4 COMMONWEALTH EQUITY SERVICES, LLC 0.02% of their portfolio WALTHAM, MA 387,064387.1k $14.5m $14.5m 0.02% Reduced -47.8k -47,779
5 OSAIC HOLDINGS, INC. 0.02% of their portfolio SCOTTSDALE, AZ 260,925260.9k $9.8m $9.8m 0.02% Added +80.2k +80,181
6 MBL Wealth, LLC 0.77% of their portfolio CHARLOTTE, NC 214,227214.2k $8.0m $8.0m 0.77% Reduced -109.9k -109,876
7 Berkshire Money Management, Inc. 0.62% of their portfolio DALTON, MA 157,000157.0k $5.9m $5.9m 0.62% Reduced -96.6k -96,641
8 Cetera Investment Advisers 0.01% of their portfolio SCHAUMBURG, IL 153,508153.5k $5.8m $5.8m 0.01% Reduced -279.5k -279,462
9 Kestra Advisory Services, LLC 0.03% of their portfolio AUSTIN, TX 150,893150.9k $5.7m $5.7m 0.03% Added +51.9k +51,858
10 RAYMOND JAMES FINANCIAL INC 0.00% of their portfolio ST. PETERSBURG, FL 146,664146.7k $5.5m $5.5m 0.00% Added +20.2k +20,151
11 BLAIR WILLIAM & CO/IL 0.01% of their portfolio CHICAGO, IL 118,736118.7k $4.5m $4.5m 0.01% Added +2.6k +2,572
12 PRINCIPAL SECURITIES, INC. 0.07% of their portfolio DES MOINES, IA 103,518103.5k $3.9m $3.9m 0.07% Added +999 +999
13 AdvisorNet Financial, Inc 0.24% of their portfolio MINNETONKA, MN 100,894100.9k $3.8m $3.8m 0.24% Reduced -441 -441
14 WEALTH ENHANCEMENT ADVISORY SERVICES, LLC 0.01% of their portfolio PLYMOUTH, MN 96,58396.6k $3.7m $3.7m 0.01% Added +57.9k +57,945
15 INVESTMENT MANAGEMENT CORP /VA/ /ADV 2.89% of their portfolio ROANOKE, VA 84,90184.9k $3.2m $3.2m 2.89% Added +63 +63
16 LPL Financial LLC 0.00% of their portfolio FORT MILL, SC 83,59983.6k $3.1m $3.1m 0.00% Added +11.8k +11,799
17 Brookstone Capital Management 0.04% of their portfolio WHEATON, IL 82,32682.3k $3.1m $3.1m 0.04% Reduced -1.1k -1,080
18 HighTower Advisors, LLC 0.00% of their portfolio CHICAGO, IL 78,20478.2k $2.9m $2.9m 0.00% Reduced -22.1k -22,114
19 Pallas Capital Advisors LLC 0.10% of their portfolio BRAINTREE, MA 70,32870.3k $2.6m $2.6m 0.10% Added +1.7k +1,698
20 Sunbelt Securities, Inc. 0.23% of their portfolio HOUSTON, TX 68,30168.3k $2.6m $2.6m 0.23% Added +94 +94
21 Wood Tarver Financial Group, LLC 0.61% of their portfolio BOISE, ID 53,92953.9k $2.0m $2.0m 0.61% Reduced -2.3k -2,308
22 Strategic Blueprint, LLC 0.09% of their portfolio ATLANTA, GA 50,15650.2k $1.9m $1.9m 0.09% Added +923 +923
23 Cambridge Investment Research Advisors, Inc. 0.01% of their portfolio FAIRFIELD, IA 48,22648.2k $1.8m $1.8m 0.01% Reduced -5.5k -5,530
24 TRUIST FINANCIAL CORP 0.00% of their portfolio CHARLOTTE, NC 46,21746.2k $1.7m $1.7m 0.00% Added +1.7k +1,697
25 Fragasso Financial Advisors Inc 0.11% of their portfolio SEWICKLEY, PA 43,86443.9k $1.6m $1.6m 0.11% Reduced -1.1k -1,068
26 OneDigital Investment Advisors LLC 0.02% of their portfolio OVERLAND PARK, KS 41,92441.9k $1.6m $1.6m 0.02% Added +11.1k +11,131
27 INDEPENDENT FINANCIAL GROUP, LLC 0.04% of their portfolio SAN DIEGO, CA 40,24440.2k $1.5m $1.5m 0.04% Reduced -2.7k -2,694
28 Faithward Advisors, LLC 0.23% of their portfolio LANCASTER, PA 40,10140.1k $1.5m $1.5m 0.23% Reduced -12 -12
29 DHJJ Financial Advisors, Ltd. 0.48% of their portfolio NAPERVILLE, IL 35,81535.8k $1.3m $1.3m 0.48% Reduced -177 -177
30 IFP Advisors, Inc 0.04% of their portfolio TAMPA, FL 35,62235.6k $1.3m $1.3m 0.04% Reduced -11 -11
31 Capital Analysts, LLC 0.04% of their portfolio FORT WASHINGTON, PA 33,22733.2k $1.2m $1.2m 0.04% Reduced -772 -772
32 RED CRANE WEALTH MANAGEMENT, LLC 1.13% of their portfolio SAN FRANCISCO, CA 33,12333.1k $1.2m $1.2m 1.13% Reduced -4.5k -4,471
33 JT Stratford LLC 0.19% of their portfolio GAINESVILLE, GA 32,63832.6k $1.2m $1.2m 0.19% Added +297 +297
34 HBW ADVISORY SERVICES LLC 0.14% of their portfolio SIMI VALLEY, CA 30,96631.0k $1.2m $1.2m 0.14% Reduced -1.2k -1,183
35 AVANTAX ADVISORY SERVICES, INC. 0.01% of their portfolio DALLAS, TX 29,73429.7k $1.1m $1.1m 0.01% Added +57 +57
36 Weaver Consulting Group 0.30% of their portfolio HUNTINGTON BEACH, CA 29,22129.2k $1.1m $1.1m 0.30% Reduced -1.3k -1,347
37 FSA Advisors, Inc. 0.88% of their portfolio TROY, MI 28,98329.0k $1.1m $1.1m 0.88% Reduced -267 -267
38 Bullseye Investment Management, LLC 0.59% of their portfolio CINCINNATI, OH 27,15527.2k $970.5k $970.5k 0.59% Unchanged
39 JANE STREET GROUP, LLC 0.00% of their portfolio NEW YORK, NY 26,45726.5k $991.6k $991.6k 0.00% Added +16.0k +16,014
40 WEALTH ALLIANCE, LLC 0.11% of their portfolio MELLVILLE, NY 25,67925.7k $962.5k $962.5k 0.11% Unchanged
41 Miller Financial Services LLC 1.18% of their portfolio MARSHALL, MI 24,66024.7k $924.3k $924.3k 1.18% Reduced -150 -150
42 Belpointe Asset Management LLC 0.04% of their portfolio RENO, NV 23,77323.8k $891.0k $891.0k 0.04% Added +600 +600
43 BCGM Wealth Management, LLC 0.24% of their portfolio LAFAYETTE, IN 22,74522.7k $852.5k $852.5k 0.24% Unchanged
44 Janney Montgomery Scott LLC 0.00% of their portfolio PHILADELPHIA, PA 21,84221.8k $819.0k $819.0k 0.00% Reduced -3.2k -3,215
45 Arete Wealth Advisors, LLC 0.05% of their portfolio CHICAGO, IL 19,64119.6k $736.0k $736.0k 0.05% Unchanged
46 UBS Group AG 0.00% of their portfolio ZURICH, V8 19,58319.6k $734.0k $734.0k 0.00% New
47 NATIONS FINANCIAL GROUP INC, /IA/ /ADV 0.05% of their portfolio CEDAR RAPIDS, IA 18,72818.7k $701.9k $701.9k 0.05% Reduced -12 -12
48 Advisory Services Network, LLC 0.01% of their portfolio ATLANTA, GA 18,11418.1k $685.7k $685.7k 0.01% Unchanged
49 ENVESTNET ASSET MANAGEMENT INC 0.00% of their portfolio Berwyn, PA 17,95017.9k $672.8k $672.8k 0.00% Reduced -3.8k -3,833
50 WorthPointe, LLC 0.27% of their portfolio La Jolla, CA 17,33017.3k $649.5k $649.5k 0.27% Added +333 +333
51 ACAS, LLC 0.45% of their portfolio RANCHO SANTA FE, CA 17,07317.1k $666.3k $666.3k 0.45% Added +175 +175
52 OLD MISSION CAPITAL LLC 0.02% of their portfolio CHICAGO, IL 16,17716.2k $606.3k $606.3k 0.02% Added +5.5k +5,535
53 First Commonwealth Financial Corp /PA/ 0.13% of their portfolio Indiana, PA 15,99416.0k $599.5k $599.5k 0.13% Added +43 +43
54 NewEdge Advisors, LLC 0.00% of their portfolio NEW ORLEANS, LA 15,91315.9k $596.4k $596.4k 0.00% Reduced -1.5k -1,530
55 FOUNDERS FINANCIAL SECURITIES LLC 0.04% of their portfolio TOWSON, MD 15,76015.8k $590.7k $590.7k 0.04% Added +3.8k +3,822
56 Trek Financial, LLC 0.04% of their portfolio Scottsdale, AZ 14,21714.2k $532.9k $532.9k 0.04% Added +18 +18
57 MML INVESTORS SERVICES, LLC 0.00% of their portfolio SPRINGFIELD, MA 14,15014.2k $530.0k $530.0k 0.00% Reduced -268 -268
58 LYNX CAPITAL GROUP LTD /ADV 0.26% of their portfolio BEACHWOOD, OH 14,12114.1k $529.3k $529.3k 0.26% Unchanged
59 World Investment Advisors 0.01% of their portfolio LINCROFT, NJ 13,74513.7k $515.2k $515.2k 0.01% Unchanged
60 Foundations Investment Advisors, LLC 0.01% of their portfolio PHOENIX, AZ 13,42413.4k $503.1k $503.1k 0.01% Added +500 +500
61 Collaborative Wealth Managment Inc. 0.22% of their portfolio LAKE MARY, FL 13,34613.3k $500.2k $500.2k 0.22% Added +1.0k +1,028
62 AssuredPartners Investment Advisors, LLC 0.12% of their portfolio Tampa, FL 13,29113.3k $498.1k $498.1k 0.12% Reduced -56.9k -56,872
63 Merit Financial Group, LLC 0.01% of their portfolio ALPHARETTA, GA 12,97513.0k $486.3k $486.3k 0.01% New
64 Forvis Mazars Wealth Advisors, LLC 0.01% of their portfolio Springfield, MO 12,95113.0k $485.4k $485.4k 0.01% Reduced -4.2k -4,226
65 Clear Point Advisors Inc. 0.41% of their portfolio MELVILLE, NY 12,84912.8k $481.6k $481.6k 0.41% Reduced -1.4k -1,400
66 First City Capital Management, Inc. 0.25% of their portfolio SAVANNAH, GA 11,67011.7k $437.4k $437.4k 0.25% Unchanged
67 First Heartland Consultants, Inc. 0.04% of their portfolio LAKE ST. LOUIS, MO 11,11111.1k $416.4k $416.4k 0.04% Reduced -73 -73
68 ODonnell Financial Services, LLC 0.16% of their portfolio SAN RAFAEL, CA 10,94510.9k $410.2k $410.2k 0.16% Reduced -29.0k -28,965
69 Koshinski Asset Management, Inc. 0.03% of their portfolio DECATUR, IL 10,74010.7k $402.5k $402.5k 0.03% Reduced -465 -465
70 Visionary Wealth Advisors 0.02% of their portfolio O'FALLON, IL 10,72710.7k $402.0k $402.0k 0.02% Reduced -1.1k -1,134
71 ROYAL BANK OF CANADA 0.00% of their portfolio TORONTO, A6 10,40010.4k $390.0k $390.0k 0.00% Added +5.2k +5,200
72 Tradition Wealth Management, LLC 0.03% of their portfolio EDINA, MN 10,25210.3k $384.2k $384.2k 0.03% Reduced -20 -20
73 Atria Wealth Solutions, Inc. 0.01% of their portfolio NEW YORK, NY 10,01410.0k $377.2k $377.2k 0.01% New
74 Apollon Wealth Management, LLC 0.01% of their portfolio MOUNT PLEASANT, SC 10,00010.0k $374.8k $374.8k 0.01% Unchanged
75 CORRADO ADVISORS, LLC 0.22% of their portfolio RAMSEY, NJ 9,7829.8k $366.6k $366.6k 0.22% Reduced -55 -55
76 Main Street Financial Solutions, LLC 0.03% of their portfolio NEWTOWN, PA 9,7009.7k $363.6k $363.6k 0.03% Unchanged
77 Diligent Investors, LLC 0.09% of their portfolio REDLANDS, CA 9,5979.6k $359.7k $359.7k 0.09% Unchanged
78 CAPTRUST FINANCIAL ADVISORS 0.00% of their portfolio RALEIGH, NC 9,0609.1k $339.6k $339.6k 0.00% Unchanged
79 CREATIVE FINANCIAL DESIGNS INC /ADV 0.02% of their portfolio KOKOMO, IN 8,7808.8k $329.1k $329.1k 0.02% Reduced -100 -100
80 Advus Financial Partners, LLC 0.08% of their portfolio WINTER PARK, FL 8,4938.5k $318.3k $318.3k 0.08% Reduced -7.4k -7,398
81 Valtinson Bruner Financial Planning LLC 0.10% of their portfolio NEW BRIGHTON, MN 8,2548.3k $309.4k $309.4k 0.10% Unchanged
82 WOLVERINE TRADING, LLC 0.01% of their portfolio CHICAGO, IL 8,0498.0k $301.4k $301.4k 0.01% New
83 Vantage Point Financial LLC 0.12% of their portfolio LISLE, IL 7,5117.5k $281.5k $281.5k 0.12% Unchanged
84 EP Wealth Advisors, LLC 0.00% of their portfolio TORRANCE, CA 7,3587.4k $275.8k $275.8k 0.00% Reduced -560 -560
85 PFG Advisors 0.01% of their portfolio Phoenix, AZ 7,1867.2k $269.3k $269.3k 0.01% Reduced -4.6k -4,561
86 Cornerstone Wealth Group, LLC 0.02% of their portfolio HUNTERSVILLE, NC 7,1737.2k $268.8k $268.8k 0.02% Unchanged
87 SageView Advisory Group, LLC 0.01% of their portfolio Newport Beach, CA 6,8056.8k $261.0k $261.0k 0.01% Unchanged
88 Phoenix Financial Ltd. 0.00% of their portfolio Givatayim, L3 6,6556.7k $249.0k $249.0k 0.00% Unchanged
89 Berger Financial Group, Inc 0.02% of their portfolio PLYMOUTH, MN 6,4876.5k $243.1k $243.1k 0.02% Added +54 +54
90 Outlook Wealth Advisors, LLC 0.06% of their portfolio SHENANDOAH, TX 6,4556.5k $241.9k $241.9k 0.06% Unchanged
91 WEDBUSH SECURITIES INC 0.01% of their portfolio PASADENA, CA 6,3456.3k $238.0k $238.0k 0.01% Unchanged
92 Helium Advisors LLC 0.15% of their portfolio VANCOUVER, WA 6,3146.3k $236.6k $236.6k 0.15% Unchanged
93 TFB Advisors LLC 0.06% of their portfolio OVERLAND PARK, KS 6,2516.3k $234.3k $234.3k 0.06% Reduced -253 -253
94 U.S. Capital Wealth Advisors, LLC 0.01% of their portfolio AUSTIN, TX 6,2386.2k $233.8k $233.8k 0.01% Unchanged
95 1776 Wealth LLC 0.09% of their portfolio ATLANTA, GA 6,1126.1k $229.1k $229.1k 0.09% Added +157 +157
96 Grantvest Financial Group LLC 0.17% of their portfolio MATAWAN, NJ 6,0796.1k $227.8k $227.8k 0.17% Unchanged
97 CoreCap Advisors, LLC 0.01% of their portfolio SOUTHFIELD, MI 5,9806.0k $224.1k $224.1k 0.01% Reduced -26 -26
98 HARBOUR INVESTMENTS, INC. 0.01% of their portfolio MADISON, WI 5,9706.0k $223.8k $223.8k 0.01% Added +987 +987
99 AE Wealth Management LLC 0.00% of their portfolio TOPEKA, KS 5,7165.7k $214.2k $214.2k 0.00% Reduced -160 -160
100 Beacon Financial Advisory LLC 0.05% of their portfolio CLEVELAND, OH 5,6505.7k $211.8k $211.8k 0.05% Reduced -1.4k -1,400