Vault-13

INNOVATOR ETFS TRUST KJAN

US SML CP PWR B · ETP · CUSIP 45782C474

130 institutional holders +7 vs Q4 2024
6,334,2916.3m shares reported held*
$226.5mreported value*
16 new 50 added 44 reduced 7 sold out net bought ≈ $21.7m (+606.3k shares)

* Summed across managers. Shares that two managers' reports both contain – a subsidiary's holdings that its parent's report includes too, or a sub-adviser's in its client's – are counted once. Holder counts are more reliable. Implied quarter-end price ≈ $35.76.

Trends to Q1 2025

Institutional holders

Managers reporting a position, each quarter

050100150Q3 22: 64Q4 22: 70Q1 23: 75Q2 23: 78Q3 23: 73Q4 23: 88Q1 24: 123Q2 24: 125Q3 24: 119Q4 24: 123Q1 25: 130130Q3 22Q1 23Q3 23Q1 24Q3 24Q1 25
Numbers
QuarterHolders
Q3 202264
Q4 202270
Q1 202375
Q2 202378
Q3 202373
Q4 202388
Q1 2024123
Q2 2024125
Q3 2024119
Q4 2024123
Q1 2025130

Buyers vs sellers

Managers adding to or starting a position, vs cutting or selling out

Bought or addedCut or sold out
1000100Q2 23: 24 bought or addedQ2 23: 31 cut or sold outQ3 23: 15 bought or addedQ3 23: 42 cut or sold outQ3 23Q4 23: 35 bought or addedQ4 23: 32 cut or sold outQ1 24: 96 bought or addedQ1 24: 21 cut or sold outQ1 24Q2 24: 51 bought or addedQ2 24: 55 cut or sold outQ3 24: 37 bought or addedQ3 24: 66 cut or sold outQ3 24Q4 24: 23 bought or addedQ4 24: 69 cut or sold outQ1 25: 66 bought or addedQ1 25: 51 cut or sold outQ1 25
Numbers
QuarterBought or addedCut or sold out
Q2 20232431
Q3 20231542
Q4 20233532
Q1 20249621
Q2 20245155
Q3 20243766
Q4 20242369
Q1 20256651

Biggest buyers

Cetera Investment Advisers Added +314,528+314.5k
RAYMOND JAMES FINANCIAL INC Added +87,645+87.6k
BLAIR WILLIAM & CO/IL Added +71,611+71.6k
COMMONWEALTH EQUITY SERVICES, LLC Added +58,968+59.0k
Compass Advisory Group LLC Added +47,921+47.9k
STEPHENS INC /AR/ Added +45,600+45.6k
Fragasso Financial Advisors Inc New +44,932+44.9k
Wood Tarver Financial Group, LLC Added +42,664+42.7k
ODonnell Financial Services, LLC New +39,910+39.9k
Strategic Blueprint, LLC Added +27,352+27.4k

Biggest sellers

Berkshire Money Management, Inc. Reduced -116,559-116.6k
AVALON CAPITAL MANAGEMENT Sold out -89,797-89.8k
Kestra Advisory Services, LLC Reduced -44,202-44.2k
OLD MISSION CAPITAL LLC Reduced -41,443-41.4k
Capital Investment Advisory Services, LLC Reduced -29,891-29.9k
Global Trust Asset Management, LLC Reduced -19,240-19.2k
JANE STREET GROUP, LLC Reduced -17,811-17.8k
ENVESTNET ASSET MANAGEMENT INC Reduced -9,566-9.6k
Forvis Mazars Wealth Advisors, LLC Reduced -9,516-9.5k
OneDigital Investment Advisors LLC Reduced -8,664-8.7k

Holders, Q1 2025

#ManagerLocationShares Value% of their portfolioChangeShares change
1 Compass Advisory Group LLC 6.68% of their portfolio MELVILLE, NY 536,845536.8k $19.2m $19.2m 6.68% Added +47.9k +47,921
2 PFS Partners, LLC 9.88% of their portfolio MINE HILL, NJ 519,370519.4k $18.6m $18.6m 9.88% Added +68 +68
3 COMMONWEALTH EQUITY SERVICES, LLC 0.02% of their portfolio WALTHAM, MA 434,843434.8k $15.5m $15.5m 0.02% Added +59.0k +58,968
4 Cetera Investment Advisers 0.03% of their portfolio SCHAUMBURG, IL 432,970433.0k $15.5m $15.5m 0.03% Added +314.5k +314,528
5 STEPHENS INC /AR/ 0.23% of their portfolio LITTLE ROCK, AR 429,752429.8k $15.4m $15.4m 0.23% Added +45.6k +45,600
6 MBL Wealth, LLC 1.17% of their portfolio CHARLOTTE, NC 324,103324.1k $11.6m $11.6m 1.17% Reduced -7.0k -6,985
7 Long Island Wealth Management, Inc. 6.44% of their portfolio MELVILLE, NY 295,780295.8k $10.6m $10.6m 6.44% Added +5.1k +5,113
8 Berkshire Money Management, Inc. 1.02% of their portfolio DALTON, MA 253,641253.6k $9.1m $9.1m 1.02% Reduced -116.6k -116,559
9 OSAIC HOLDINGS, INC. 0.01% of their portfolio SCOTTSDALE, AZ 180,744180.7k $6.5m $6.5m 0.01% Added +25.6k +25,583
10 RAYMOND JAMES FINANCIAL INC 0.00% of their portfolio ST. PETERSBURG, FL 126,513126.5k $4.5m $4.5m 0.00% Added +87.6k +87,645
11 CARY STREET PARTNERS FINANCIAL LLC 0.13% of their portfolio RICHMOND, VA 118,999119.0k $4.3m $4.3m 0.13% Reduced -7.0k -7,050
12 BLAIR WILLIAM & CO/IL 0.01% of their portfolio CHICAGO, IL 116,164116.2k $4.2m $4.2m 0.01% Added +71.6k +71,611
13 PRINCIPAL SECURITIES, INC. 0.09% of their portfolio DES MOINES, IA 102,519102.5k $3.8m $3.8m 0.09% Unchanged
14 AdvisorNet Financial, Inc 0.27% of their portfolio MINNETONKA, MN 101,335101.3k $3.6m $3.6m 0.27% Reduced -1.6k -1,611
15 HighTower Advisors, LLC 0.00% of their portfolio CHICAGO, IL 100,318100.3k $3.6m $3.6m 0.00% Added +16.5k +16,457
16 Kestra Advisory Services, LLC 0.02% of their portfolio AUSTIN, TX 99,03599.0k $3.5m $3.5m 0.02% Reduced -44.2k -44,202
17 INVESTMENT MANAGEMENT CORP /VA/ /ADV 2.73% of their portfolio ROANOKE, VA 84,83884.8k $3.0m $3.0m 2.73% Reduced -426 -426
18 Brookstone Capital Management 0.04% of their portfolio WHEATON, IL 83,40683.4k $3.0m $3.0m 0.04% Added +11.1k +11,102
19 LPL Financial LLC 0.00% of their portfolio FORT MILL, SC 71,80071.8k $2.6m $2.6m 0.00% Added +6.6k +6,589
20 AssuredPartners Investment Advisors, LLC 0.48% of their portfolio Tampa, FL 70,16370.2k $2.5m $2.5m 0.48% Reduced -1.7k -1,699
21 Pallas Capital Advisors LLC 0.10% of their portfolio BRAINTREE, MA 68,63068.6k $2.5m $2.5m 0.10% Added +3.7k +3,687
22 Sunbelt Securities, Inc. 0.22% of their portfolio HOUSTON, TX 68,20768.2k $2.4m $2.4m 0.22% Reduced -94 -94
23 MGO ONE SEVEN LLC 0.09% of their portfolio Beachwood, OH 65,06465.1k $2.3m $2.3m 0.09% Reduced -100 -100
24 Marcum Wealth, LLC 0.18% of their portfolio CLEVELAND, OH 57,81857.8k $2.1m $2.1m 0.18% Added +1.2k +1,187
25 Wood Tarver Financial Group, LLC 0.65% of their portfolio BOISE, ID 56,23756.2k $2.0m $2.0m 0.65% Added +42.7k +42,664
26 Cambridge Investment Research Advisors, Inc. 0.01% of their portfolio FAIRFIELD, IA 53,75653.8k $1.9m $1.9m 0.01% Reduced -1.4k -1,402
27 Strategic Blueprint, LLC 0.10% of their portfolio ATLANTA, GA 49,23349.2k $1.8m $1.8m 0.10% Added +27.4k +27,352
28 Fragasso Financial Advisors Inc 0.12% of their portfolio SEWICKLEY, PA 44,93244.9k $1.6m $1.6m 0.12% New
29 TRUIST FINANCIAL CORP 0.00% of their portfolio CHARLOTTE, NC 44,52044.5k $1.6m $1.6m 0.00% Added +7.3k +7,347
30 INDEPENDENT FINANCIAL GROUP, LLC 0.05% of their portfolio SAN DIEGO, CA 42,93842.9k $1.5m $1.5m 0.05% Reduced -3.8k -3,768
31 SUSQUEHANNA INTERNATIONAL GROUP, LLP 0.00% of their portfolio BALA CYNWYD, PA 41,49741.5k $1.5m $1.5m 0.00% Added +11.1k +11,103
32 Faithward Advisors, LLC 0.25% of their portfolio LANCASTER, PA 40,11340.1k $1.4m $1.4m 0.25% Added +24.5k +24,459
33 ODonnell Financial Services, LLC 0.59% of their portfolio SAN RAFAEL, CA 39,91039.9k $1.4m $1.4m 0.59% New
34 WEALTH ENHANCEMENT ADVISORY SERVICES, LLC 0.00% of their portfolio PLYMOUTH, MN 38,63838.6k $1.4m $1.4m 0.00% Added +271 +271
35 RED CRANE WEALTH MANAGEMENT, LLC 1.29% of their portfolio SAN FRANCISCO, CA 37,59437.6k $1.3m $1.3m 1.29% Added +1.2k +1,239
36 DHJJ Financial Advisors, Ltd. 0.52% of their portfolio NAPERVILLE, IL 35,99236.0k $1.3m $1.3m 0.52% Added +1.3k +1,323
37 IFP Advisors, Inc 0.04% of their portfolio TAMPA, FL 35,63335.6k $1.3m $1.3m 0.04% Added +199 +199
38 Capital Analysts, LLC 0.05% of their portfolio FORT WASHINGTON, PA 33,99934.0k $1.2m $1.2m 0.05% Added +7.3k +7,267
39 JT Stratford LLC 0.20% of their portfolio GAINESVILLE, GA 32,34132.3k $1.2m $1.2m 0.20% Reduced -1.2k -1,206
40 HBW ADVISORY SERVICES LLC 0.16% of their portfolio SIMI VALLEY, CA 32,14932.1k $1.1m $1.1m 0.16% Added +4.7k +4,663
41 OneDigital Investment Advisors LLC 0.01% of their portfolio OVERLAND PARK, KS 30,79330.8k $1.1m $1.1m 0.01% Reduced -8.7k -8,664
42 Weaver Consulting Group 0.33% of their portfolio HUNTINGTON BEACH, CA 30,56830.6k $1.1m $1.1m 0.33% Added +94 +94
43 AVANTAX ADVISORY SERVICES, INC. 0.01% of their portfolio DALLAS, TX 29,67729.7k $1.1m $1.1m 0.01% Added +935 +935
44 FSA Advisors, Inc. 0.83% of their portfolio TROY, MI 29,25029.2k $1.0m $1.0m 0.83% Reduced -667 -667
45 Bullseye Investment Management, LLC 0.59% of their portfolio CINCINNATI, OH 27,15527.2k $970.5k $970.5k 0.59% Reduced -6.0k -6,025
46 WEALTH ALLIANCE, LLC 0.11% of their portfolio MELLVILLE, NY 25,67925.7k $917.8k $917.8k 0.11% Reduced -983 -983
47 Janney Montgomery Scott LLC 0.00% of their portfolio PHILADELPHIA, PA 25,05725.1k $896.0k $896.0k 0.00% Added +1.0k +1,013
48 Miller Financial Services LLC 1.27% of their portfolio MARSHALL, MI 24,81024.8k $886.7k $886.7k 1.27% Reduced -645 -645
49 Belpointe Asset Management LLC 0.04% of their portfolio RENO, NV 23,17323.2k $828.2k $828.2k 0.04% Added +10.1k +10,108
50 BCGM Wealth Management, LLC 0.25% of their portfolio LAFAYETTE, IN 22,74522.7k $812.9k $812.9k 0.25% Added +13.3k +13,284
51 Maltin Wealth Management, Inc. 0.38% of their portfolio RIDGEWOOD, NJ 22,45422.5k $802.5k $802.5k 0.38% Reduced -293 -293
52 ENVESTNET ASSET MANAGEMENT INC 0.00% of their portfolio Berwyn, PA 21,78321.8k $778.5k $778.5k 0.00% Reduced -9.6k -9,566
53 Arete Wealth Advisors, LLC 0.05% of their portfolio CHICAGO, IL 19,64119.6k $702.0k $702.0k 0.05% Added +398 +398
54 NATIONS FINANCIAL GROUP INC, /IA/ /ADV 0.05% of their portfolio CEDAR RAPIDS, IA 18,74018.7k $669.8k $669.8k 0.05% Reduced -180 -180
55 Advisory Services Network, LLC 0.01% of their portfolio ATLANTA, GA 18,11418.1k $647.4k $647.4k 0.01% Reduced -849 -849
56 NewEdge Advisors, LLC 0.00% of their portfolio NEW ORLEANS, LA 17,44317.4k $623.4k $623.4k 0.00% Added +36 +36
57 Forvis Mazars Wealth Advisors, LLC 0.01% of their portfolio Springfield, MO 17,17717.2k $613.9k $613.9k 0.01% Reduced -9.5k -9,516
58 WorthPointe, LLC 0.28% of their portfolio La Jolla, CA 16,99717.0k $607.5k $607.5k 0.28% Added +3.8k +3,832
59 ACAS, LLC 0.46% of their portfolio RANCHO SANTA FE, CA 16,89816.9k $598.0k $598.0k 0.46% Added +1.5k +1,455
60 Crown Wealth Group, LLC 0.31% of their portfolio Charlotte, NC 16,69916.7k $596.8k $596.8k 0.31% Reduced -1.1k -1,100
61 First Commonwealth Financial Corp /PA/ 0.13% of their portfolio Indiana, PA 15,95116.0k $570.1k $570.1k 0.13% Added +4.8k +4,795
62 Advus Financial Partners, LLC 0.16% of their portfolio WINTER PARK, FL 15,89115.9k $567.9k $567.9k 0.16% New
63 MML INVESTORS SERVICES, LLC 0.00% of their portfolio SPRINGFIELD, MA 14,41814.4k $515.0k $515.0k 0.00% Added +2.4k +2,426
64 Clear Point Advisors Inc. 0.46% of their portfolio MELVILLE, NY 14,24914.2k $509.3k $509.3k 0.46% Unchanged
65 Trek Financial, LLC 0.04% of their portfolio Scottsdale, AZ 14,19914.2k $507.5k $507.5k 0.04% Reduced -150 -150
66 LYNX CAPITAL GROUP LTD /ADV 0.26% of their portfolio BEACHWOOD, OH 14,12114.1k $504.7k $504.7k 0.26% Unchanged
67 World Investment Advisors 0.01% of their portfolio LINCROFT, NJ 13,74513.7k $491.2k $491.2k 0.01% New
68 Foundations Investment Advisors, LLC 0.01% of their portfolio PHOENIX, AZ 12,92412.9k $461.9k $461.9k 0.01% Added +2.0k +1,986
69 Collaborative Wealth Managment Inc. 0.21% of their portfolio LAKE MARY, FL 12,31812.3k $440.2k $440.2k 0.21% Added +5.7k +5,723
70 FOUNDERS FINANCIAL SECURITIES LLC 0.04% of their portfolio TOWSON, MD 11,93811.9k $422.1k $422.1k 0.04% New
71 Visionary Wealth Advisors 0.03% of their portfolio O'FALLON, IL 11,86111.9k $423.9k $423.9k 0.03% Added +1.1k +1,055
72 PFG Advisors 0.02% of their portfolio Phoenix, AZ 11,74711.7k $419.8k $419.8k 0.02% New
73 First City Capital Management, Inc. 0.25% of their portfolio SAVANNAH, GA 11,67011.7k $417.1k $417.1k 0.25% Unchanged
74 Koshinski Asset Management, Inc. 0.03% of their portfolio DECATUR, IL 11,20511.2k $400.5k $400.5k 0.03% Reduced -1.5k -1,530
75 First Heartland Consultants, Inc. 0.04% of their portfolio LAKE ST. LOUIS, MO 11,18411.2k $399.7k $399.7k 0.04% Added +1.1k +1,113
76 OLD MISSION CAPITAL LLC 0.01% of their portfolio CHICAGO, IL 10,64210.6k $380.3k $380.3k 0.01% Reduced -41.4k -41,443
77 JANE STREET GROUP, LLC 0.00% of their portfolio NEW YORK, NY 10,44310.4k $373.2k $373.2k 0.00% Reduced -17.8k -17,811
78 Tradition Wealth Management, LLC 0.03% of their portfolio EDINA, MN 10,27210.3k $367.1k $367.1k 0.03% Reduced -254 -254
79 Apollon Wealth Management, LLC 0.01% of their portfolio MOUNT PLEASANT, SC 10,00010.0k $357.4k $357.4k 0.01% Unchanged
80 CORRADO ADVISORS, LLC 0.23% of their portfolio RAMSEY, NJ 9,8379.8k $351.6k $351.6k 0.23% New
81 Main Street Financial Solutions, LLC 0.03% of their portfolio NEWTOWN, PA 9,7009.7k $346.7k $346.7k 0.03% Added +2.2k +2,220
82 Diligent Investors, LLC 0.08% of their portfolio REDLANDS, CA 9,5979.6k $343.0k $343.0k 0.08% Added +1.2k +1,182
83 CAPTRUST FINANCIAL ADVISORS 0.00% of their portfolio RALEIGH, NC 9,0609.1k $323.8k $323.8k 0.00% Reduced -100 -100
84 CREATIVE FINANCIAL DESIGNS INC /ADV 0.03% of their portfolio KOKOMO, IN 8,8808.9k $317.4k $317.4k 0.03% Added +230 +230
85 Valtinson Bruner Financial Planning LLC 0.10% of their portfolio NEW BRIGHTON, MN 8,2548.3k $295.0k $295.0k 0.10% Unchanged
86 EP Wealth Advisors, LLC 0.00% of their portfolio TORRANCE, CA 7,9187.9k $283.0k $283.0k 0.00% Reduced -123 -123
87 Vantage Point Financial LLC 0.14% of their portfolio LISLE, IL 7,5117.5k $268.4k $268.4k 0.14% Unchanged
88 Cornerstone Wealth Group, LLC 0.02% of their portfolio HUNTERSVILLE, NC 7,1737.2k $256.4k $256.4k 0.02% New
89 Beacon Financial Advisory LLC 0.08% of their portfolio CLEVELAND, OH 7,0507.0k $252.0k $252.0k 0.08% Reduced -467 -467
90 SageView Advisory Group, LLC 0.01% of their portfolio Newport Beach, CA 6,8056.8k $243.2k $243.2k 0.01% Added +258 +258
91 WINNACLE WEALTH LLC 0.22% of their portfolio WACO, TX 6,7096.7k $239.8k $239.8k 0.22% Reduced -366 -366
92 Sigma Planning Corp 0.01% of their portfolio ANN ARBOR, MI 6,6736.7k $238.5k $238.5k 0.01% Added +546 +546
93 Phoenix Financial Ltd. 0.00% of their portfolio Givatayim, L3 6,6556.7k $237.4k $237.4k 0.00% New
94 Cypress Wealth Services, LLC 0.05% of their portfolio PALM DESERT, CA 6,5116.5k $232.7k $232.7k 0.05% Unchanged
95 TFB Advisors LLC 0.07% of their portfolio OVERLAND PARK, KS 6,5046.5k $232.5k $232.5k 0.07% Reduced -1.0k -1,000
96 Outlook Wealth Advisors, LLC 0.06% of their portfolio SHENANDOAH, TX 6,4556.5k $230.7k $230.7k 0.06% New
97 Berger Financial Group, Inc 0.02% of their portfolio PLYMOUTH, MN 6,4336.4k $229.9k $229.9k 0.02% Reduced -234 -234
98 WEDBUSH SECURITIES INC 0.01% of their portfolio PASADENA, CA 6,3456.3k $227.0k $227.0k 0.01% Unchanged
99 Helium Advisors LLC 0.16% of their portfolio VANCOUVER, WA 6,3146.3k $225.7k $225.7k 0.16% Unchanged
100 U.S. Capital Wealth Advisors, LLC 0.01% of their portfolio AUSTIN, TX 6,2386.2k $222.9k $222.9k 0.01% New