INNOVATOR ETFS TRUST KJAN
US SML CP PWR B · ETP · CUSIP 45782C474
123
institutional holders
+35 vs Q4 2023
9.0m
shares reported held*
$317.6mreported value*
42 new
54 added
15 reduced
6 sold out
net bought ≈ $159.8m (+4.5m shares)
* Summed across managers. Shares that two managers' reports both contain – a subsidiary's holdings that its parent's report includes too, or a sub-adviser's in its client's – are counted once. Holder counts are more reliable. Implied quarter-end price ≈ $35.33.
Trends to Q1 2024
Institutional holders
Managers reporting a position, each quarter
Numbers
| Quarter | Holders |
|---|---|
| Q3 2022 | 64 |
| Q4 2022 | 70 |
| Q1 2023 | 75 |
| Q2 2023 | 78 |
| Q3 2023 | 73 |
| Q4 2023 | 88 |
| Q1 2024 | 123 |
Buyers vs sellers
Managers adding to or starting a position, vs cutting or selling out
Bought or addedCut or sold out
Numbers
| Quarter | Bought or added | Cut or sold out |
|---|---|---|
| Q4 2022 | 18 | 34 |
| Q1 2023 | 42 | 23 |
| Q2 2023 | 24 | 31 |
| Q3 2023 | 15 | 42 |
| Q4 2023 | 35 | 32 |
| Q1 2024 | 96 | 21 |
Biggest buyers
| Berkshire Money Management, Inc. | Added | +1.2m |
| Legacy CG, LLC | New | +460.4k |
| STEPHENS INC /AR/ | Added | +379.1k |
| Cetera Investment Advisers | Added | +365.7k |
| PERSONAL CFO SOLUTIONS, LLC | New | +303.4k |
| COMMONWEALTH EQUITY SERVICES, LLC | Added | +279.4k |
| Gradient Investments LLC | Added | +275.3k |
| PFS Partners, LLC | Added | +255.1k |
| PRINCIPAL SECURITIES, INC. | Added | +140.7k |
| AVALON CAPITAL MANAGEMENT | New | +96.1k |
Biggest sellers
| SMI Advisory Services, LLC | Reduced | -487.0k |
| Bullseye Investment Management, LLC | Sold out | -111.3k |
| Cetera Advisor Networks LLC | Sold out | -45.2k |
| Stuart Chaussee & Associates, Inc. | Sold out | -38.5k |
| AE Wealth Management LLC | Reduced | -26.1k |
| Cetera Advisors LLC | Sold out | -16.2k |
| BLUE BELL PRIVATE WEALTH MANAGEMENT, LLC | Sold out | -11.4k |
| Koshinski Asset Management, Inc. | Reduced | -9.5k |
| JPMORGAN CHASE & CO | Reduced | -7.4k |
| CITADEL ADVISORS LLC | Reduced | -7.3k |
Holders, Q1 2024
| Manager | Shares | Change |
|---|---|---|
| Berkshire Money Management, Inc. 7.19% of their portfolio | 1.7m $59.6m | Added +1.2m |
| Compass Advisory Group LLC 8.57% of their portfolio | 548.1k $19.4m | Added +36.8k |
| PFS Partners, LLC 12.46% of their portfolio | 520.3k $18.4m | Added +255.1k |
| Legacy CG, LLC 5.91% of their portfolio | 460.4k $16.3m | New |
| ODonnell Financial Services, LLC 7.03% of their portfolio | 433.9k $15.3m | Added +38.1k |
| COMMONWEALTH EQUITY SERVICES, LLC 0.02% of their portfolio | 389.9k $13.8m | Added +279.4k |
| STEPHENS INC /AR/ 0.21% of their portfolio | 385.1k $13.6m | Added +379.1k |
| Cetera Investment Advisers 0.03% of their portfolio | 377.6k $13.4m | Added +365.7k |
| Long Island Wealth Management, Inc. 8.52% of their portfolio | 341.0k $12.1m | Added +32.1k |
| MBL Wealth, LLC 1.33% of their portfolio | 331.2k $11.7m | Added +63.2k |
| PERSONAL CFO SOLUTIONS, LLC 1.67% of their portfolio | 303.4k $10.7m | New |
| Gradient Investments LLC 0.23% of their portfolio | 276.1k $9.8m | Added +275.3k |
| PRINCIPAL SECURITIES, INC. 0.16% of their portfolio | 142.4k $5.0m | Added +140.7k |
| OSAIC HOLDINGS, INC. 0.01% of their portfolio | 124.3k $4.4m | Added +38.8k |
| Kestra Advisory Services, LLC 0.03% of their portfolio | 113.7k $4.0m | Added +60.4k |
| SMI Advisory Services, LLC 1.08% of their portfolio | 109.6k $3.8m | Reduced -487.0k |
| AdvisorNet Financial, Inc 0.36% of their portfolio | 106.1k $3.8m | Reduced -156 |
| Brookstone Capital Management 0.06% of their portfolio | 101.1k $3.6m | Added +60.1k |
| AVALON CAPITAL MANAGEMENT 1.39% of their portfolio | 96.1k $3.4m | New |
| MGO ONE SEVEN LLC 0.15% of their portfolio | 83.6k $3.0m | New |
| IFP Advisors, Inc 0.12% of their portfolio | 79.5k $2.8m | Added +9.1k |
| RFG Advisory, LLC 0.09% of their portfolio | 77.3k $2.7m | New |
| Raymond James Financial Services Advisors, Inc. 0.00% of their portfolio | 71.9k $2.5m | New |
| Cambridge Investment Research Advisors, Inc. 0.01% of their portfolio | 70.0k $2.5m | Added +52.8k |
| Sunbelt Securities, Inc. 0.27% of their portfolio | 69.0k $2.4m | Added +13.5k |
| Marcum Wealth, LLC 0.21% of their portfolio | 58.5k $2.1m | New |
| LINCOLN NATIONAL CORP 0.03% of their portfolio | 54.8k $1.9m | Added +35.5k |
| CORRADO ADVISORS, LLC 1.23% of their portfolio | 52.7k $1.9m | Added +12.6k |
| Pallas Capital Advisors LLC 0.08% of their portfolio | 51.1k $1.8m | New |
| Janney Montgomery Scott LLC 0.01% of their portfolio | 50.7k $1.8m | Added +28.2k |
| INDEPENDENT FINANCIAL GROUP, LLC 0.08% of their portfolio | 48.4k $1.7m | Added +8.2k |
| Forvis Mazars Wealth Advisors, LLC 0.04% of their portfolio | 46.1k $1.6m | Reduced -6.5k |
| BLAIR WILLIAM & CO/IL 0.00% of their portfolio | 44.6k $1.6m | New |
| TRUIST FINANCIAL CORP 0.00% of their portfolio | 42.6k $1.5m | Added +25.3k |
| CARY STREET PARTNERS INVESTMENT ADVISORY LLC 0.06% of their portfolio | 41.2k $1.5m | New |
| DHJJ Financial Advisors, Ltd. 0.64% of their portfolio | 40.9k $1.4m | Added +1.2k |
| HighTower Advisors, LLC 0.00% of their portfolio | 38.4k $1.4m | Added +10.5k |
| RAYMOND JAMES & ASSOCIATES 0.00% of their portfolio | 34.9k $1.2m | New |
| Catalina Capital Group, LLC 0.52% of their portfolio | 34.4k $1.2m | New |
| LPL Financial LLC 0.00% of their portfolio | 33.0k $1.2m | Added +3.3k |
| Weaver Consulting Group 0.43% of their portfolio | 32.7k $1.2m | New |
| WEALTH ENHANCEMENT ADVISORY SERVICES, LLC 0.00% of their portfolio | 32.5k $1.1m | Added +727 |
| AVANTAX ADVISORY SERVICES, INC. 0.01% of their portfolio | 31.4k $1.1m | Added +847 |
| FSA Advisors, Inc. 1.16% of their portfolio | 30.5k $1.1m | Added +17.3k |
| JT Stratford LLC 0.21% of their portfolio | 30.3k $1.1m | New |
| PRIVATE CLIENT SERVICES, LLC 0.65% of their portfolio | 27.4k $969.2k | New |
| Capital Analysts, LLC 0.04% of their portfolio | 26.7k $946.0k | Added +695 |
| WEALTH ALLIANCE, LLC 0.12% of their portfolio | 26.7k $943.0k | Added +7.4k |
| Global Trust Asset Management, LLC 0.38% of their portfolio | 26.5k $937.3k | New |
| SageView Advisory Group, LLC 0.04% of their portfolio | 25.7k $721.1k | Added +9.4k |
| SECURED RETIREMENT ADVISORS, LLC 0.64% of their portfolio | 21.5k $759.2k | New |
| Trek Financial, LLC 0.06% of their portfolio | 21.4k $757.8k | Reduced -6.4k |
| Maltin Wealth Management, Inc. 0.41% of their portfolio | 20.4k $720.1k | New |
| Strategic Blueprint, LLC 0.05% of their portfolio | 19.5k $688.9k | Added +10.5k |
| VIMA LLC 0.69% of their portfolio | 19.4k $597.0k | New |
| ENVESTNET ASSET MANAGEMENT INC 0.00% of their portfolio | 19.3k $682.1k | Added +123 |
| Arete Wealth Advisors, LLC 0.06% of their portfolio | 19.2k $680.6k | Added +10.9k |
| NATIONS FINANCIAL GROUP INC, /IA/ /ADV 0.06% of their portfolio | 19.2k $680.5k | Reduced -100 |
| NewEdge Advisors, LLC 0.01% of their portfolio | 17.1k $604.8k | New |
| Advisory Services Network, LLC 0.01% of their portfolio | 17.1k $604.7k | New |
| JANE STREET GROUP, LLC 0.00% of their portfolio | 17.0k $601.5k | New |
| LYNX CAPITAL GROUP LTD /ADV 0.38% of their portfolio | 15.9k $562.3k | Unchanged |
| Faithward Advisors, LLC 0.10% of their portfolio | 15.5k $549.0k | Added +4.8k |
| MML INVESTORS SERVICES, LLC 0.00% of their portfolio | 15.5k $547.0k | Added +1.7k |
| CoreCap Advisors, LLC 0.03% of their portfolio | 15.0k $530.4k | Added +5.2k |
| BANK OF MONTREAL /CAN/ 0.00% of their portfolio | 14.8k $526.0k | Added +4.9k |
| Clear Point Advisors Inc. 0.42% of their portfolio | 14.3k $507.5k | Added +5.2k |
| Koshinski Asset Management, Inc. 0.05% of their portfolio | 13.7k $484.0k | Reduced -9.5k |
| Sigma Planning Corp 0.02% of their portfolio | 13.6k $481.7k | New |
| Cedar Brook Financial Partners, LLC 0.09% of their portfolio | 13.3k $470.5k | New |
| ACAS, LLC 0.45% of their portfolio | 13.1k $463.3k | Added +883 |
| Sugarloaf Wealth Management, LLC 0.10% of their portfolio | 13.0k $460.2k | Added +7.4k |
| WorthPointe, LLC 0.23% of their portfolio | 12.9k $457.7k | New |
| CASTLE WEALTH MANAGEMENT LLC 0.23% of their portfolio | 12.7k $447.6k | Added +6.2k |
| GTS SECURITIES LLC 0.01% of their portfolio | 11.8k $418.9k | New |
| First Commonwealth Financial Corp /PA/ 0.11% of their portfolio | 11.7k $412.6k | New |
| Belpointe Asset Management LLC 0.03% of their portfolio | 11.4k $404.0k | New |
| Apollon Wealth Management, LLC 0.01% of their portfolio | 11.0k $389.1k | Unchanged |
| Visionary Wealth Advisors 0.03% of their portfolio | 10.8k $382.8k | New |
| OneDigital Investment Advisors LLC 0.01% of their portfolio | 10.6k $374.1k | Reduced -583 |
| Tradition Wealth Management, LLC 0.04% of their portfolio | 10.5k $372.3k | New |
| First Heartland Consultants, Inc. 0.04% of their portfolio | 10.5k $372.0k | New |
| BCGM Wealth Management, LLC 0.13% of their portfolio | 10.4k $366.1k | Added +740 |
| Diligent Investors, LLC 0.09% of their portfolio | 9.9k $351.8k | Added +2.0k |
| Atria Wealth Solutions, Inc. 0.00% of their portfolio | 9.9k $350.0k | New |
| Cypress Wealth Services, LLC 0.08% of their portfolio | 9.8k $346.4k | Unchanged |
| Beacon Financial Advisory LLC 0.17% of their portfolio | 9.7k $342.9k | New |
| CAPTRUST FINANCIAL ADVISORS 0.00% of their portfolio | 9.2k $324.0k | Added +100 |
| AE Wealth Management LLC 0.00% of their portfolio | 9.2k $323.9k | Reduced -26.1k |
| Arkadios Wealth Advisors 0.03% of their portfolio | 9.1k $323.3k | New |
| CREATIVE FINANCIAL DESIGNS INC /ADV 0.03% of their portfolio | 8.8k $313.0k | New |
| TFB Advisors LLC 0.11% of their portfolio | 8.8k $299.5k | Reduced -2.4k |
| InterOcean Capital Group, LLC 0.01% of their portfolio | 8.7k $309.3k | Added +2.6k |
| Valtinson Bruner Financial Planning LLC 0.13% of their portfolio | 8.7k $306.1k | Reduced -1.3k |
| MORGAN STANLEY 0.00% of their portfolio | 7.5k $265.3k | Added +2.5k |
| Main Street Financial Solutions, LLC 0.03% of their portfolio | 7.5k $264.6k | Unchanged |
| Stratos Wealth Advisors, LLC 0.02% of their portfolio | 7.5k $264.2k | New |
| Summit Wealth Partners, LLC 0.06% of their portfolio | 7.4k $260.8k | Reduced -239 |
| Global Strategic Investment Solutions, LLC 0.03% of their portfolio | 7.3k $259.5k | New |
| CITADEL ADVISORS LLC 0.00% of their portfolio | 7.3k $258.9k | Reduced -7.3k |