INNOVATOR ETFS TRUST BFEB
US EQTY BUFR FEB · ETP · CUSIP 45782C433
* Summed across managers. Shares that two managers' reports both contain – a subsidiary's holdings that its parent's report includes too, or a sub-adviser's in its client's – are counted once. Holder counts are more reliable. Implied quarter-end price ≈ $43.05.
Trends to Q4 2024
Institutional holders
Managers reporting a position, each quarter
Numbers
| Quarter | Holders |
|---|---|
| Q3 2022 | 52 |
| Q4 2022 | 50 |
| Q1 2023 | 79 |
| Q2 2023 | 76 |
| Q3 2023 | 74 |
| Q4 2023 | 76 |
| Q1 2024 | 86 |
| Q2 2024 | 87 |
| Q3 2024 | 85 |
| Q4 2024 | 78 |
Buyers vs sellers
Managers adding to or starting a position, vs cutting or selling out
Numbers
| Quarter | Bought or added | Cut or sold out |
|---|---|---|
| Q1 2023 | 52 | 21 |
| Q2 2023 | 21 | 41 |
| Q3 2023 | 17 | 31 |
| Q4 2023 | 14 | 37 |
| Q1 2024 | 56 | 22 |
| Q2 2024 | 16 | 42 |
| Q3 2024 | 16 | 43 |
| Q4 2024 | 7 | 50 |
Biggest buyers
| Penserra Capital Management LLC | Added | +47.5k |
| JANE STREET GROUP, LLC | New | +13.1k |
| SUSQUEHANNA INTERNATIONAL GROUP, LLP | Added | +12.4k |
| TWO SIGMA SECURITIES, LLC | New | +9.9k |
| CreativeOne Wealth, LLC | New | +7.9k |
| Kestra Advisory Services, LLC | Added | +7.5k |
| ORG Partners LLC | New | +600 |
Biggest sellers
| JPMORGAN CHASE & CO | Reduced | -28.7k |
| CITADEL ADVISORS LLC | Reduced | -21.2k |
| Financial Network Wealth Advisors LLC | Reduced | -15.1k |
| Fragasso Financial Advisors Inc | Reduced | -14.4k |
| ENVESTNET ASSET MANAGEMENT INC | Reduced | -14.3k |
| COMMONWEALTH EQUITY SERVICES, LLC | Reduced | -14.1k |
| Mattson Financial Services, LLC | Sold out | -14.0k |
| CoreCap Advisors, LLC | Reduced | -11.2k |
| Snowden Capital Advisors LLC | Reduced | -11.0k |
| BCGM Wealth Management, LLC | Sold out | -10.0k |
Major shareholders (over 5%)
Anyone who owns more than 5% of a class of the company's shares has to say so: on Schedule 13D if they may try to influence or control the company, on 13G if they're a passive investor, and update it as the stake changes. Each holder's latest filing, from 19 Dec 2024 on; percentages are of the share class, as the holder worked them out.
No one currently above 5% in the filings since 19 Dec 2024.
Fell to 5% or below in the last year: Brookstone Capital Management (2.0%, 2026-10-02)
Holders, Q4 2024
| Manager | Shares | Change |
|---|---|---|
| Penserra Capital Management LLC 0.28% of their portfolio | 356.1k $15.3m | Added +47.5k |
| OSAIC HOLDINGS, INC. 0.01% of their portfolio | 126.1k $5.4m | Reduced -8.1k |
| COMMONWEALTH EQUITY SERVICES, LLC 0.01% of their portfolio | 103.0k $4.4m | Reduced -14.1k |
| RAYMOND JAMES FINANCIAL INC 0.00% of their portfolio | 98.6k $4.2m | First filing |
| My Personal CFO, LLC 1.64% of their portfolio | 74.1k $3.2m | Unchanged |
| BLAIR WILLIAM & CO/IL 0.01% of their portfolio | 74.0k $3.2m | Unchanged |
| Bellwether Advisors, LLC 0.53% of their portfolio | 68.2k $2.9m | Unchanged |
| Cetera Investment Advisers 0.01% of their portfolio | 66.0k $2.8m | Reduced -6.2k |
| HighTower Advisors, LLC 0.00% of their portfolio | 64.7k $2.8m | Reduced -1.9k |
| Valtinson Bruner Financial Planning LLC 0.85% of their portfolio | 56.3k $2.4m | Reduced -294 |
| Fragasso Financial Advisors Inc 0.16% of their portfolio | 48.3k $2.1m | Reduced -14.4k |
| SUSQUEHANNA INTERNATIONAL GROUP, LLP 0.00% of their portfolio | 37.2k $1.6m | Added +12.4k |
| BLUE BELL PRIVATE WEALTH MANAGEMENT, LLC 0.29% of their portfolio | 35.1k $1.5m | Reduced -2.3k |
| Cambridge Investment Research Advisors, Inc. 0.00% of their portfolio | 34.7k $1.5m | Reduced -1.1k |
| ENVESTNET ASSET MANAGEMENT INC 0.00% of their portfolio | 33.5k $1.4m | Reduced -14.3k |
| DHJJ Financial Advisors, Ltd. 0.55% of their portfolio | 33.0k $1.4m | Reduced -3.6k |
| MACROVIEW INVESTMENT MANAGEMENT LLC 1.37% of their portfolio | 31.3k $1.3m | Reduced -266 |
| OLD MISSION CAPITAL LLC 0.03% of their portfolio | 29.0k $1.2m | Reduced -1.6k |
| Kestra Advisory Services, LLC 0.01% of their portfolio | 28.3k $1.2m | Added +7.5k |
| Beacon Pointe Advisors, LLC 0.01% of their portfolio | 28.2k $1.2m | Reduced -182 |
| Berkshire Money Management, Inc. 0.13% of their portfolio | 26.7k $1.2m | Unchanged |
| FSA Advisors, Inc. 1.37% of their portfolio | 26.7k $1.1m | Reduced -213 |
| INTEGRAL INVESTMENT ADVISORS, INC. 0.33% of their portfolio | 24.0k $1.0m | Unchanged |
| MML INVESTORS SERVICES, LLC 0.00% of their portfolio | 23.5k $1.0m | Reduced -885 |
| TOWNSQUARE CAPITAL LLC 0.01% of their portfolio | 23.3k $1.0m | Reduced -8.0k |
| Cerity Partners LLC 0.00% of their portfolio | 21.8k $938.6k | Reduced -407 |
| Janney Montgomery Scott LLC 0.00% of their portfolio | 20.2k $870.0k | Reduced -984 |
| LPL Financial LLC 0.00% of their portfolio | 17.3k $745.9k | Reduced -2.4k |
| BCS Wealth Management 0.18% of their portfolio | 16.9k $729.0k | Reduced -3.8k |
| Brookstone Capital Management 0.01% of their portfolio | 16.9k $726.7k | Reduced -4.5k |
| PCA Investment Advisory Services Inc. 0.32% of their portfolio | 15.8k $681.5k | Unchanged |
| Lantz Financial LLC 0.16% of their portfolio | 13.7k $592.1k | Unchanged |
| First Commonwealth Financial Corp /PA/ 0.14% of their portfolio | 13.6k $586.8k | Unchanged |
| JANE STREET GROUP, LLC 0.00% of their portfolio | 13.1k $564.8k | New |
| Arax Advisory Partners 0.04% of their portfolio | 13.1k $564.0k | Unchanged |
| PRINCIPAL SECURITIES, INC. 0.01% of their portfolio | 12.3k $527.9k | Reduced -647 |
| Outlook Wealth Advisors, LLC 0.15% of their portfolio | 12.1k $522.1k | Reduced -185 |
| AE Wealth Management LLC 0.00% of their portfolio | 11.1k $476.4k | Reduced -1.6k |
| TWO SIGMA SECURITIES, LLC 0.08% of their portfolio | 9.9k $425.1k | New |
| Visionary Wealth Advisors 0.02% of their portfolio | 9.6k $412.4k | Unchanged |
| OneDigital Investment Advisors LLC 0.00% of their portfolio | 9.6k $411.7k | Unchanged |
| B. Riley Wealth Advisors, Inc. 0.01% of their portfolio | 9.3k $400.8k | Unchanged |
| Trek Financial, LLC 0.03% of their portfolio | 9.0k $388.2k | Unchanged |
| Sigma Planning Corp 0.01% of their portfolio | 8.8k $378.9k | Unchanged |
| Snowden Capital Advisors LLC 0.01% of their portfolio | 8.7k $373.2k | Reduced -11.0k |
| Chicago Partners Investment Group LLC 0.01% of their portfolio | 8.3k $357.6k | Unchanged |
| RFG Advisory, LLC 0.01% of their portfolio | 8.3k $355.7k | Reduced -7.2k |
| CRA Financial Services, LLC 0.06% of their portfolio | 8.1k $350.9k | Reduced -500 |
| CoreCap Advisors, LLC 0.02% of their portfolio | 7.9k $340.0k | Reduced -11.2k |
| CreativeOne Wealth, LLC 0.01% of their portfolio | 7.9k $338.8k | New |
| Focus Financial Network, Inc. 0.01% of their portfolio | 7.8k $334.1k | Unchanged |
| CENTRAL VALLEY ADVISORS, LLC 0.14% of their portfolio | 7.3k $316.2k | Unchanged |
| Advisory Services Network, LLC 0.01% of their portfolio | 7.2k $309.7k | Reduced -4.2k |
| Global Trust Asset Management, LLC 0.11% of their portfolio | 6.5k $277.8k | Unchanged |
| Orion Capital Management LLC 0.12% of their portfolio | 6.3k $271.3k | Reduced -400 |
| Bluesphere Advisors LLC 0.13% of their portfolio | 6.2k $267.0k | Unchanged |
| Belpointe Asset Management LLC 0.01% of their portfolio | 5.5k $227.0k | Unchanged |
| Gradient Investments LLC 0.00% of their portfolio | 5.0k $215.0k | Reduced -7.8k |
| PFG Advisors 0.01% of their portfolio | 4.9k $211.6k | Reduced -1.7k |
| CITADEL ADVISORS LLC 0.00% of their portfolio | 4.9k $211.0k | Reduced -21.2k |
| Weaver Consulting Group 0.06% of their portfolio | 4.8k $207.0k | Unchanged |
| Archer Investment Corp 0.05% of their portfolio | 4.0k $172.3k | Unchanged |
| CREATIVE FINANCIAL DESIGNS INC /ADV 0.01% of their portfolio | 2.2k $96.9k | Unchanged |
| Financial Network Wealth Advisors LLC 0.18% of their portfolio | 2.2k $96.6k | Reduced -15.1k |
| Spire Wealth Management 0.00% of their portfolio | 2.1k $88.9k | Unchanged |
| Sugarloaf Wealth Management, LLC 0.02% of their portfolio | 1.8k $79.3k | Unchanged |
| HARBOUR INVESTMENTS, INC. 0.00% of their portfolio | 1.7k $74.9k | Unchanged |
| NewEdge Advisors, LLC 0.00% of their portfolio | 1.7k $74.7k | Unchanged |
| Integrity Financial Corp /WA 0.03% of their portfolio | 1.3k $56.6k | Unchanged |
| Quest 10 Wealth Builders, Inc. 0.05% of their portfolio | 1.2k $53.3k | First filing |
| ORG Partners LLC 0.00% of their portfolio | 600 $25.8k | New |
| Larson Financial Group LLC 0.00% of their portfolio | 475 $20.5k | Unchanged |
| JDM Financial Group LLC 0.01% of their portfolio | 450 $19.4k | Unchanged |
| AdvisorNet Financial, Inc 0.00% of their portfolio | 310 $13.4k | Reduced -310 |
| JPMORGAN CHASE & CO 0.00% of their portfolio | 160 $6.9k | Reduced -28.7k |
| BARCLAYS PLC 0.00% of their portfolio | 100 $4.3k | Reduced -48 |
| Wood Tarver Financial Group, LLC 0.00% of their portfolio | 53 $2.0k | First filing |
| CONCOURSE FINANCIAL GROUP SECURITIES, INC. 0.00% of their portfolio | 0 $0 | Unchanged |