INNOVATOR ETFS TRUST BFEB
US EQTY BUFR FEB · ETP · CUSIP 45782C433
* Summed across managers. Shares that two managers' reports both contain – a subsidiary's holdings that its parent's report includes too, or a sub-adviser's in its client's – are counted once. Holder counts are more reliable. Implied quarter-end price ≈ $33.31.
Trends to Q3 2023
Institutional holders
Managers reporting a position, each quarter
Numbers
| Quarter | Holders |
|---|---|
| Q3 2022 | 52 |
| Q4 2022 | 50 |
| Q1 2023 | 79 |
| Q2 2023 | 76 |
| Q3 2023 | 74 |
Buyers vs sellers
Managers adding to or starting a position, vs cutting or selling out
Numbers
| Quarter | Bought or added | Cut or sold out |
|---|---|---|
| Q4 2022 | 8 | 28 |
| Q1 2023 | 52 | 21 |
| Q2 2023 | 21 | 41 |
| Q3 2023 | 17 | 31 |
Biggest buyers
| OSAIC HOLDINGS, INC. | Added | +60.4k |
| Penserra Capital Management LLC | Added | +42.9k |
| TOWNSQUARE CAPITAL LLC | New | +16.1k |
| OLD MISSION CAPITAL LLC | Added | +13.7k |
| BLUE BELL PRIVATE WEALTH MANAGEMENT, LLC | Added | +12.3k |
| Snowden Capital Advisors LLC | Added | +6.1k |
| Mariner, LLC | Added | +4.7k |
| ROYAL BANK OF CANADA | New | +4.4k |
| JPMORGAN CHASE & CO | New | +3.0k |
| Mutual Advisors, LLC | Added | +2.2k |
Biggest sellers
| Gradient Investments LLC | Reduced | -410.6k |
| Brookstone Capital Management | Reduced | -158.1k |
| Steward Financial Group LLC | Reduced | -49.9k |
| Sigma Planning Corp | Reduced | -36.4k |
| Janney Montgomery Scott LLC | Reduced | -27.0k |
| Cetera Advisors LLC | Reduced | -16.4k |
| Krilogy Financial LLC | Sold out | -14.1k |
| Accuvest Global Advisors | Reduced | -13.3k |
| CreativeOne Wealth, LLC | Sold out | -12.2k |
| CITADEL ADVISORS LLC | Reduced | -11.1k |
Major shareholders (over 5%)
Anyone who owns more than 5% of a class of the company's shares has to say so: on Schedule 13D if they may try to influence or control the company, on 13G if they're a passive investor, and update it as the stake changes. Each holder's latest filing, from 19 Dec 2024 on; percentages are of the share class, as the holder worked them out.
No one currently above 5% in the filings since 19 Dec 2024.
Fell to 5% or below in the last year: Brookstone Capital Management (2.0%, 2026-10-02)
Holders, Q3 2023
| Manager | Shares | Change |
|---|---|---|
| Accuvest Global Advisors 3.31% of their portfolio | 181.2k $6.0m | Reduced -13.3k |
| OSAIC HOLDINGS, INC. 0.01% of their portfolio | 164.7k $5.5m | Added +60.4k |
| Penserra Capital Management LLC 0.10% of their portfolio | 141.5k $4.7m | Added +42.9k |
| Mariner, LLC 0.01% of their portfolio | 122.3k $4.1m | Added +4.7k |
| Valtinson Bruner Financial Planning LLC 1.56% of their portfolio | 85.6k $2.9m | Reduced -600 |
| HighTower Advisors, LLC 0.01% of their portfolio | 84.2k $2.8m | Added +741 |
| Janney Montgomery Scott LLC 0.01% of their portfolio | 79.7k $2.7m | Reduced -27.0k |
| BLAIR WILLIAM & CO/IL 0.01% of their portfolio | 72.0k $2.4m | Unchanged |
| My Personal CFO, LLC 1.84% of their portfolio | 68.5k $2.3m | Unchanged |
| Fragasso Financial Advisors Inc 0.23% of their portfolio | 66.3k $2.2m | Unchanged |
| COMMONWEALTH EQUITY SERVICES, LLC 0.00% of their portfolio | 54.5k $1.8m | Reduced -4.7k |
| Cetera Advisors LLC 0.03% of their portfolio | 53.2k $1.8m | Reduced -16.4k |
| Cambridge Investment Research Advisors, Inc. 0.01% of their portfolio | 49.1k $1.6m | Added +14 |
| Mutual Advisors, LLC 0.06% of their portfolio | 48.9k $1.6m | Added +2.2k |
| Bellwether Advisors, LLC 0.38% of their portfolio | 41.4k $1.4m | Unchanged |
| BLUE BELL PRIVATE WEALTH MANAGEMENT, LLC 0.34% of their portfolio | 37.8k $1.3m | Added +12.3k |
| DHJJ Financial Advisors, Ltd. 0.63% of their portfolio | 37.1k $1.2m | Reduced -1.9k |
| LINCOLN NATIONAL CORP 0.02% of their portfolio | 31.8k $1.1m | Reduced -680 |
| ENVESTNET ASSET MANAGEMENT INC 0.00% of their portfolio | 30.6k $1.0m | Reduced -686 |
| Beacon Pointe Advisors, LLC 0.01% of their portfolio | 30.3k $1.0m | Reduced -872 |
| MML INVESTORS SERVICES, LLC 0.01% of their portfolio | 28.9k $964.0k | Added +94 |
| Berkshire Money Management, Inc. 0.13% of their portfolio | 26.7k $890.2k | Unchanged |
| INTEGRAL INVESTMENT ADVISORS, INC. 0.57% of their portfolio | 24.5k $815.4k | Unchanged |
| OLD MISSION CAPITAL LLC 0.03% of their portfolio | 24.4k $813.6k | Added +13.7k |
| Cetera Advisor Networks LLC 0.00% of their portfolio | 23.6k $786.2k | Reduced -137 |
| Cerity Partners LLC 0.00% of their portfolio | 22.0k $732.9k | Unchanged |
| Cetera Investment Advisers 0.01% of their portfolio | 19.6k $652.1k | Reduced -262 |
| BCS Wealth Management 0.26% of their portfolio | 19.0k $632.0k | Reduced -3.6k |
| Brookstone Capital Management 0.01% of their portfolio | 16.6k $550.9k | Reduced -158.1k |
| SUSQUEHANNA INTERNATIONAL GROUP, LLP 0.00% of their portfolio | 16.5k $549.9k | Added +639 |
| TOWNSQUARE CAPITAL LLC 0.01% of their portfolio | 16.1k $537.9k | New |
| Snowden Capital Advisors LLC 0.02% of their portfolio | 15.8k $526.2k | Added +6.1k |
| Visionary Wealth Advisors 0.04% of their portfolio | 15.4k $514.2k | Reduced -300 |
| Chicago Partners Investment Group LLC 0.03% of their portfolio | 15.1k $498.7k | Unchanged |
| CoreCap Advisors, LLC 0.03% of their portfolio | 13.8k $459.4k | Added +851 |
| Arax Advisory Partners 0.05% of their portfolio | 12.7k $421.7k | Reduced -133 |
| Raymond James Financial Services Advisors, Inc. 0.00% of their portfolio | 11.4k $380.5k | Unchanged |
| OneDigital Investment Advisors LLC 0.01% of their portfolio | 11.2k $371.6k | Unchanged |
| CITADEL ADVISORS LLC 0.00% of their portfolio | 10.8k $358.2k | Reduced -11.1k |
| Lantz Financial LLC 0.14% of their portfolio | 10.2k $339.6k | Unchanged |
| KFG WEALTH MANAGEMENT, LLC 0.18% of their portfolio | 10.1k $335.6k | Unchanged |
| BCGM Wealth Management, LLC 0.15% of their portfolio | 10.0k $333.1k | Unchanged |
| Outlook Wealth Advisors, LLC 0.13% of their portfolio | 10.0k $332.2k | Unchanged |
| PCA Investment Advisory Services Inc. 0.23% of their portfolio | 9.6k $319.6k | Reduced -120 |
| Strategic Blueprint, LLC 0.03% of their portfolio | 8.8k $291.8k | Reduced -11 |
| Sigma Planning Corp 0.01% of their portfolio | 8.1k $269.0k | Reduced -36.4k |
| Orion Capital Management LLC 0.16% of their portfolio | 7.2k $239.9k | Unchanged |
| SILVER OAK SECURITIES, INCORPORATED 0.05% of their portfolio | 7.0k $234.8k | Reduced -2.1k |
| Bluesphere Advisors LLC 0.15% of their portfolio | 6.2k $206.6k | Unchanged |
| Vantage Financial Partners, LLC 0.08% of their portfolio | 6.1k $203.5k | Reduced -3.0k |
| ROYAL BANK OF CANADA 0.00% of their portfolio | 4.4k $147.0k | New |
| Larson Financial Group LLC 0.01% of their portfolio | 4.2k $141.6k | Unchanged |
| Steward Financial Group LLC 0.04% of their portfolio | 4.2k $138.0k | Reduced -49.9k |
| Archer Investment Corp 0.05% of their portfolio | 4.0k $133.3k | Reduced -1.5k |
| JPMORGAN CHASE & CO 0.00% of their portfolio | 3.0k $100.2k | New |
| AlphaCore Capital LLC 0.02% of their portfolio | 3.0k $99.9k | Unchanged |
| MORGAN STANLEY 0.00% of their portfolio | 2.5k $83.3k | Unchanged |
| Global Trust Asset Management, LLC 0.04% of their portfolio | 2.5k $83.3k | Unchanged |
| Sunbelt Securities, Inc. 0.01% of their portfolio | 2.1k $69.1k | Unchanged |
| Spire Wealth Management 0.00% of their portfolio | 2.1k $68.8k | Unchanged |
| Sugarloaf Wealth Management, LLC 0.01% of their portfolio | 1.8k $58.9k | Unchanged |
| NewEdge Advisors, LLC 0.00% of their portfolio | 1.7k $58.2k | Added +671 |
| WealthShield Partners, LLC 0.01% of their portfolio | 1.6k $53.3k | Unchanged |
| Integrity Financial Corp /WA 0.04% of their portfolio | 1.6k $53.1k | Unchanged |
| BENJAMIN F. EDWARDS & COMPANY, INC. 0.00% of their portfolio | 1.4k $48.0k | Unchanged |
| CREATIVE FINANCIAL DESIGNS INC /ADV 0.00% of their portfolio | 1.2k $41.6k | Unchanged |
| UBS Group AG 0.00% of their portfolio | 973 $32.4k | Reduced -94 |
| AdvisorNet Financial, Inc 0.00% of their portfolio | 875 $29.2k | Unchanged |
| JDM Financial Group LLC 0.01% of their portfolio | 450 $15.0k | Unchanged |
| Gradient Investments LLC 0.00% of their portfolio | 434 $14.5k | Reduced -410.6k |
| HARBOUR INVESTMENTS, INC. 0.00% of their portfolio | 362 $12.1k | Unchanged |
| 1832 Asset Management L.P. 0.00% of their portfolio | 200 $6.7k | Unchanged |
| FMR LLC 0.00% of their portfolio | 3 $100 | New |
| CONCOURSE FINANCIAL GROUP SECURITIES, INC. 0.00% of their portfolio | 0 $0 | Unchanged |