Vault-13

INNOVATOR ETFS TRUST PFEB

US EQTY PWR BUF · ETP · CUSIP 45782C417

183 institutional holders +5 vs Q1 2024
15,250,09915.3m shares reported held*
$536.0mreported value*
13 new 28 added 76 reduced 10 sold out net sold ≈ $51.4m (-1.5m shares)

* Summed across managers. Shares that two managers' reports both contain – a subsidiary's holdings that its parent's report includes too, or a sub-adviser's in its client's – are counted once. Holder counts are more reliable. Implied quarter-end price ≈ $35.15.

Trends to Q2 2024

Institutional holders

Managers reporting a position, each quarter

0100200Q3 22: 86Q4 22: 86Q1 23: 145Q2 23: 145Q3 23: 134Q4 23: 140Q1 24: 178Q2 24: 183183Q3 22Q1 23Q3 23Q1 24Q2 24
Numbers
QuarterHolders
Q3 202286
Q4 202286
Q1 2023145
Q2 2023145
Q3 2023134
Q4 2023140
Q1 2024178
Q2 2024183

Buyers vs sellers

Managers adding to or starting a position, vs cutting or selling out

Bought or addedCut or sold out
2000200Q4 22: 17 bought or addedQ4 22: 44 cut or sold outQ4 22Q1 23: 118 bought or addedQ1 23: 19 cut or sold outQ2 23: 35 bought or addedQ2 23: 74 cut or sold outQ2 23Q3 23: 24 bought or addedQ3 23: 77 cut or sold outQ4 23: 35 bought or addedQ4 23: 71 cut or sold outQ4 23Q1 24: 129 bought or addedQ1 24: 34 cut or sold outQ2 24: 41 bought or addedQ2 24: 86 cut or sold outQ2 24
Numbers
QuarterBought or addedCut or sold out
Q4 20221744
Q1 202311819
Q2 20233574
Q3 20232477
Q4 20233571
Q1 202412934
Q2 20244186

Biggest buyers

OSAIC HOLDINGS, INC. Added +338,363+338.4k
NorthCoast Asset Management LLC New +231,223+231.2k
Gradient Investments LLC Added +77,983+78.0k
OneDigital Investment Advisors LLC Added +50,670+50.7k
Diversify Advisory Services, LLC Added +50,670+50.7k
OLD MISSION CAPITAL LLC New +42,608+42.6k
Penserra Capital Management LLC Added +36,993+37.0k
LPL Financial LLC Added +35,379+35.4k
Focus Partners Wealth New +22,647+22.6k
WOLVERINE TRADING, LLC New +19,084+19.1k

Biggest sellers

Brookstone Capital Management Reduced -913,739-913.7k
LINCOLN NATIONAL CORP Sold out -455,538-455.5k
Composition Wealth, LLC Reduced -221,888-221.9k
WEALTH ENHANCEMENT ADVISORY SERVICES, LLC Reduced -219,524-219.5k
MERCER GLOBAL ADVISORS INC /ADV Reduced -79,604-79.6k
Belpointe Asset Management LLC Reduced -73,309-73.3k
ALLIANCEBERNSTEIN L.P. Reduced -70,185-70.2k
MAI Capital Management Reduced -46,637-46.6k
Cetera Investment Advisers Reduced -34,511-34.5k
Beacon Pointe Advisors, LLC Reduced -30,750-30.8k

Major shareholders (over 5%)

Anyone who owns more than 5% of a class of the company's shares has to say so: on Schedule 13D if they may try to influence or control the company, on 13G if they're a passive investor, and update it as the stake changes. Each holder's latest filing, from 19 Dec 2024 on; percentages are of the share class, as the holder worked them out.

No one currently above 5% in the filings since 19 Dec 2024.

Fell to 5% or below in the last year: Brookstone Capital Management (3.6%, 2026-09-02)

Holders, Q2 2024

#ManagerLocationShares Value% of their portfolioChangeShares change
1 ALLIANCEBERNSTEIN L.P. 0.04% of their portfolio NASHVILLE, TN 2,960,4943.0m $104.0m $104.0m 0.04% Reduced -70.2k -70,185
2 Gradient Investments LLC 1.77% of their portfolio ARDEN HILLS, MN 2,246,5312.2m $78.9m $78.9m 1.77% Added +78.0k +77,983
3 Penserra Capital Management LLC 0.46% of their portfolio ORINDA, CA 1,038,9481.0m $36.5m $36.5m 0.46% Added +37.0k +36,993
4 OSAIC HOLDINGS, INC. 0.07% of their portfolio SCOTTSDALE, AZ 888,732888.7k $31.2m $31.2m 0.07% Added +338.4k +338,363
5 Janney Montgomery Scott LLC 0.06% of their portfolio PHILADELPHIA, PA 561,005561.0k $19.7m $19.7m 0.06% Reduced -3.8k -3,802
6 COMMONWEALTH EQUITY SERVICES, LLC 0.03% of their portfolio WALTHAM, MA 555,661555.7k $19.5m $19.5m 0.03% Reduced -23.5k -23,504
7 Kestra Advisory Services, LLC 0.07% of their portfolio AUSTIN, TX 350,593350.6k $12.3m $12.3m 0.07% Reduced -3.9k -3,937
8 Raymond James Financial Services Advisors, Inc. 0.01% of their portfolio ST. PETERSBURG, FL 257,735257.7k $9.1m $9.1m 0.01% Reduced -7.4k -7,359
9 NorthCoast Asset Management LLC 0.07% of their portfolio STAMFORD, CT 231,223231.2k $8.1m $8.1m 0.07% New
10 Cetera Investment Advisers 0.02% of their portfolio SCHAUMBURG, IL 216,086216.1k $7.6m $7.6m 0.02% Reduced -34.5k -34,511
11 ENVESTNET ASSET MANAGEMENT INC 0.00% of their portfolio Berwyn, PA 178,641178.6k $6.3m $6.3m 0.00% Reduced -29.6k -29,610
12 Brookstone Capital Management 0.10% of their portfolio WHEATON, IL 178,094178.1k $6.3m $6.3m 0.10% Reduced -913.7k -913,739
13 WEALTH ENHANCEMENT ADVISORY SERVICES, LLC 0.01% of their portfolio PLYMOUTH, MN 164,961165.0k $5.8m $5.8m 0.01% Reduced -219.5k -219,524
14 Beacon Pointe Advisors, LLC 0.07% of their portfolio NEWPORT BEACH, CA 162,532162.5k $5.7m $5.7m 0.07% Reduced -30.8k -30,750
15 HighTower Advisors, LLC 0.01% of their portfolio CHICAGO, IL 156,265156.3k $5.5m $5.5m 0.01% Reduced -2.0k -2,009
16 Southland Equity Partners LLC 1.53% of their portfolio WILDWOOD, MO 152,296152.3k $5.4m $5.4m 1.53% Reduced -369 -369
17 BCS Wealth Management 2.41% of their portfolio JOHNSON CITY, TN 140,950140.9k $5.0m $5.0m 2.41% Reduced -695 -695
18 LPL Financial LLC 0.00% of their portfolio FORT MILL, SC 130,010130.0k $4.6m $4.6m 0.00% Added +35.4k +35,379
19 Cerity Partners LLC 0.01% of their portfolio NEW YORK, NY 129,544129.5k $4.6m $4.6m 0.01% Added +3.2k +3,248
20 Forvis Mazars Wealth Advisors, LLC 0.11% of their portfolio Springfield, MO 121,939121.9k $4.3m $4.3m 0.11% Reduced -1.1k -1,073
21 Cambridge Investment Research Advisors, Inc. 0.02% of their portfolio FAIRFIELD, IA 118,389118.4k $4.2m $4.2m 0.02% Reduced -3.6k -3,612
22 AE Wealth Management LLC 0.04% of their portfolio TOPEKA, KS 115,563115.6k $4.1m $4.1m 0.04% Reduced -16.4k -16,365
23 Castle Rock Wealth Management, LLC 0.97% of their portfolio WALNUT CREEK, CA 110,489110.5k $3.9m $3.9m 0.97% Reduced -2.8k -2,833
24 Weaver Consulting Group 1.34% of their portfolio HUNTINGTON BEACH, CA 109,392109.4k $3.8m $3.8m 1.34% Unchanged
25 Sigma Planning Corp 0.12% of their portfolio ANN ARBOR, MI 108,448108.4k $3.8m $3.8m 0.12% Reduced -23.9k -23,888
26 STEPHENS INC /AR/ 0.05% of their portfolio LITTLE ROCK, AR 101,875101.9k $3.6m $3.6m 0.05% Reduced -3.7k -3,690
27 Tradition Wealth Management, LLC 0.32% of their portfolio EDINA, MN 94,54094.5k $3.3m $3.3m 0.32% Reduced -18.4k -18,438
28 NewEdge Advisors, LLC 0.02% of their portfolio NEW ORLEANS, LA 91,04291.0k $3.2m $3.2m 0.02% Reduced -2.2k -2,219
29 MERCER GLOBAL ADVISORS INC /ADV 0.01% of their portfolio DENVER, CO 88,40088.4k $3.1m $3.1m 0.01% Reduced -79.6k -79,604
30 YARGER WEALTH STRATEGIES, LLC 1.83% of their portfolio WESTERVILLE, OH 86,73486.7k $3.0m $3.0m 1.83% Unchanged
31 World Investment Advisors 0.19% of their portfolio LINCROFT, NJ 86,24786.2k $3.0m $3.0m 0.19% Added +9.6k +9,622
32 CoreCap Advisors, LLC 0.30% of their portfolio SOUTHFIELD, MI 82,34582.3k $2.9m $2.9m 0.30% Reduced -3.9k -3,853
33 Stratos Wealth Advisors, LLC 0.14% of their portfolio BEACHWOOD, OH 79,90379.9k $2.8m $2.8m 0.14% Unchanged
34 MTM FINANCIAL GROUP, LLC 1.78% of their portfolio BETHLEHEM, PA 79,38179.4k $2.8m $2.8m 1.78% Added +175 +175
35 TOWNSQUARE CAPITAL LLC 0.04% of their portfolio Lehi, UT 75,96476.0k $2.7m $2.7m 0.04% Reduced -6.0k -6,030
36 OneDigital Investment Advisors LLC 0.03% of their portfolio OVERLAND PARK, KS 73,66573.7k $2.6m $2.6m 0.03% Added +50.7k +50,670
37 MAI Capital Management 0.03% of their portfolio INDEPENDENCE, OH 72,76672.8k $2.6m $2.6m 0.03% Reduced -46.6k -46,637
38 Diversify Advisory Services, LLC 0.14% of their portfolio SANDY, UT 70,67070.7k $2.5m $2.5m 0.14% Added +50.7k +50,670
39 Certified Advisory Corp 0.29% of their portfolio ALTAMONTE SPRINGS, FL 66,81966.8k $2.3m $2.3m 0.29% Unchanged
40 WorthPointe, LLC 1.03% of their portfolio La Jolla, CA 64,45764.5k $2.3m $2.3m 1.03% Reduced -31 -31
41 BLUE BELL PRIVATE WEALTH MANAGEMENT, LLC 0.45% of their portfolio BLUE BELL, PA 61,46661.5k $2.2m $2.2m 0.45% Reduced -708 -708
42 KFG WEALTH MANAGEMENT, LLC 0.76% of their portfolio GRANGER, IN 54,55454.6k $1.9m $1.9m 0.76% Reduced -368 -368
43 CORRADO ADVISORS, LLC 1.24% of their portfolio RAMSEY, NJ 54,44154.4k $1.9m $1.9m 1.24% Reduced -643 -643
44 TRUIST FINANCIAL CORP 0.00% of their portfolio CHARLOTTE, NC 53,78153.8k $1.9m $1.9m 0.00% Reduced -8.5k -8,530
45 Visionary Wealth Advisors 0.12% of their portfolio O'FALLON, IL 53,21653.2k $1.9m $1.9m 0.12% Reduced -582 -582
46 McAlister, Sweet & Associates, Inc. 1.32% of their portfolio HOUSTON, TX 52,19152.2k $1.8m $1.8m 1.32% Reduced -635 -635
47 Chris Bulman Inc 1.25% of their portfolio ROSEVILLE, CA 51,86551.9k $1.8m $1.8m 1.25% First filing
48 Sequoia Financial Advisors, LLC 0.02% of their portfolio Akron, OH 51,61651.6k $1.8m $1.8m 0.02% Unchanged
49 Advisory Services Network, LLC 0.04% of their portfolio ATLANTA, GA 51,05851.1k $1.8m $1.8m 0.04% Added +216 +216
50 Global Strategic Investment Solutions, LLC 0.21% of their portfolio Scottsdale, AZ 48,41948.4k $1.7m $1.7m 0.21% Unchanged
51 Bullseye Investment Management, LLC 1.12% of their portfolio CINCINNATI, OH 48,35548.4k $1.7m $1.7m 1.12% Reduced -4.8k -4,765
52 SUSQUEHANNA INTERNATIONAL GROUP, LLP 0.00% of their portfolio BALA CYNWYD, PA 48,32148.3k $1.7m $1.7m 0.00% Added +12.7k +12,689
53 JANE STREET GROUP, LLC 0.00% of their portfolio NEW YORK, NY 45,61245.6k $1.6m $1.6m 0.00% Reduced -17.4k -17,449
54 CreativeOne Wealth, LLC 0.08% of their portfolio OVERLAND PARK, KS 43,74743.7k $1.5m $1.5m 0.08% Reduced -12.1k -12,125
55 Weaver Capital Management LLC 0.49% of their portfolio SUWANEE, GA 43,26443.3k $1.5m $1.5m 0.49% Reduced -5.4k -5,438
56 GILL CAPITAL PARTNERS, LLC 0.58% of their portfolio DENVER, CO 42,62842.6k $1.5m $1.5m 0.58% Reduced -2.4k -2,434
57 OLD MISSION CAPITAL LLC 0.04% of their portfolio CHICAGO, IL 42,60842.6k $1.5m $1.5m 0.04% New
58 Atria Wealth Solutions, Inc. 0.02% of their portfolio NEW YORK, NY 40,09440.1k $1.4m $1.4m 0.02% Unchanged
59 Belpointe Asset Management LLC 0.09% of their portfolio RENO, NV 38,47838.5k $1.4m $1.4m 0.09% Reduced -73.3k -73,309
60 Lineweaver Wealth Advisors, LLC 0.28% of their portfolio VALLEY VIEW, OH 37,78537.8k $1.3m $1.3m 0.28% Unchanged
61 Composition Wealth, LLC 0.03% of their portfolio LOS ANGELES, CA 37,71037.7k $1.3m $1.3m 0.03% Reduced -221.9k -221,888
62 AVANTAX ADVISORY SERVICES, INC. 0.01% of their portfolio DALLAS, TX 37,35337.4k $1.3m $1.3m 0.01% Reduced -2.8k -2,781
63 FSA Advisors, Inc. 1.32% of their portfolio TROY, MI 35,99136.0k $1.3m $1.3m 1.32% Reduced -87 -87
64 Trek Financial, LLC 0.10% of their portfolio Scottsdale, AZ 34,50234.5k $1.2m $1.2m 0.10% Unchanged
65 WEALTH ALLIANCE, LLC 0.16% of their portfolio MELLVILLE, NY 34,34234.3k $1.2m $1.2m 0.16% Reduced -12 -12
66 Financial Network Wealth Advisors LLC 0.89% of their portfolio MURRAY, UT 33,93733.9k $1.2m $1.2m 0.89% Reduced -593 -593
67 Apollon Wealth Management, LLC 0.04% of their portfolio MOUNT PLEASANT, SC 33,70033.7k $1.2m $1.2m 0.04% Unchanged
68 Cornerstone Wealth Group, LLC 0.10% of their portfolio HUNTERSVILLE, NC 32,83732.8k $1.2m $1.2m 0.10% Reduced -471 -471
69 Patriot Financial Group Insurance Agency, LLC 0.17% of their portfolio Westborough, MA 32,26932.3k $1.1m $1.1m 0.17% Reduced -705 -705
70 MACROVIEW INVESTMENT MANAGEMENT LLC 1.20% of their portfolio BETHESDA, MD 32,10332.1k $1.1m $1.1m 1.20% Added +315 +315
71 Diligent Investors, LLC 0.28% of their portfolio REDLANDS, CA 31,76231.8k $1.1m $1.1m 0.28% Reduced -226 -226
72 Keystone Wealth Services, LLC 0.34% of their portfolio PALM DESERT, CA 31,08931.1k $1.1m $1.1m 0.34% Unchanged
73 WPWealth LLP 0.26% of their portfolio FORT WORTH, TX 30,28530.3k $1.1m $1.1m 0.26% Unchanged
74 Continuum Advisory, LLC 0.15% of their portfolio EAGLE, ID 29,92729.9k $1.1m $1.1m 0.15% Reduced -329 -329
75 BCGM Wealth Management, LLC 0.36% of their portfolio LAFAYETTE, IN 29,69329.7k $1.0m $1.0m 0.36% Unchanged
76 CRA Financial Services, LLC 0.21% of their portfolio NORTHFIELD, NJ 29,49029.5k $1.0m $1.0m 0.21% Unchanged
77 MML INVESTORS SERVICES, LLC 0.00% of their portfolio SPRINGFIELD, MA 28,38328.4k $997.0k $997.0k 0.00% Reduced -135 -135
78 Cape Investment Advisory, Inc. 0.41% of their portfolio MCDONOUGH, GA 26,20026.2k $920.4k $920.4k 0.41% Added +300 +300
79 ATTICUS WEALTH MANAGEMENT, LLC 0.30% of their portfolio Palm Beach Gardens, FL 25,94925.9k $911.6k $911.6k 0.30% Unchanged
80 Brown Financial Advisors 0.40% of their portfolio MILFORD, OH 25,73425.7k $904.0k $904.0k 0.40% First filing
81 Foundations Investment Advisors, LLC 0.02% of their portfolio PHOENIX, AZ 23,86423.9k $838.3k $838.3k 0.02% Added +2.3k +2,271
82 Focus Partners Wealth 0.00% of their portfolio ST LOUIS, MO 22,64722.6k $796.0k $796.0k 0.00% New
83 Betterment LLC 0.00% of their portfolio NEW YORK, NY 22,20122.2k $780.0k $780.0k 0.00% Reduced -15.1k -15,093
84 Cresset Asset Management, LLC 0.00% of their portfolio Chicago, IL 21,97022.0k $771.8k $771.8k 0.00% Added +1 +1
85 CITADEL ADVISORS LLC 0.00% of their portfolio MIAMI, FL 21,94721.9k $771.0k $771.0k 0.00% Reduced -6.4k -6,424
86 RFG Advisory, LLC 0.02% of their portfolio BIRMINGHAM, AL 21,20121.2k $744.8k $744.8k 0.02% Added +492 +492
87 B. Riley Wealth Advisors, Inc. 0.02% of their portfolio MEMPHIS, TN 21,15021.1k $743.0k $743.0k 0.02% Added +5.9k +5,901
88 Frisch Financial Group, Inc. 0.22% of their portfolio MELVILLE, NY 20,63720.6k $725.0k $725.0k 0.22% Unchanged
89 RAYMOND JAMES & ASSOCIATES 0.00% of their portfolio ST PETERSBURG, FL 19,11319.1k $671.4k $671.4k 0.00% Reduced -84 -84
90 WOLVERINE TRADING, LLC 0.01% of their portfolio CHICAGO, IL 19,08419.1k $670.4k $670.4k 0.01% New
91 Pinnacle Wealth Management Group, Inc. 0.45% of their portfolio PLYMOUTH, MI 19,03119.0k $668.6k $668.6k 0.45% Unchanged
92 Kingsview Wealth Management, LLC 0.02% of their portfolio GRANTS PASS, OR 18,93318.9k $665.1k $665.1k 0.02% Added +2.2k +2,198
93 Bedel Financial Consulting, Inc. 0.09% of their portfolio INDIANAPOLIS, IN 18,34818.3k $644.6k $644.6k 0.09% Unchanged
94 DHJJ Financial Advisors, Ltd. 0.27% of their portfolio NAPERVILLE, IL 18,10318.1k $636.0k $636.0k 0.27% Reduced -395 -395
95 Lakeridge Wealth Management LLC 0.36% of their portfolio MENTOR, OH 17,05017.1k $599.0k $599.0k 0.36% Unchanged
96 GTS SECURITIES LLC 0.01% of their portfolio NEW YORK, NY 16,98317.0k $596.6k $596.6k 0.01% Unchanged
97 CWM, LLC 0.00% of their portfolio OMAHA, NE 16,52716.5k $581.0k $581.0k 0.00% Added +63 +63
98 Focus Financial Network, Inc. 0.02% of their portfolio MINNEAPOLIS, MN 16,07816.1k $569.2k $569.2k 0.02% Added +1.3k +1,280
99 KINGSWOOD WEALTH ADVISORS, LLC 0.05% of their portfolio SAN DIEGO, CA 15,90815.9k $558.8k $558.8k 0.05% Unchanged
100 BLAIR WILLIAM & CO/IL 0.00% of their portfolio CHICAGO, IL 15,88815.9k $558.1k $558.1k 0.00% Unchanged