Vault-13

INNOVATOR ETFS TRUST BMAR

US EQTY BUFR MAR · ETP · CUSIP 45782C391

100 institutional holders +2 vs Q3 2025
2,148,1132.1m shares reported held*
$114.0mreported value*
9 new 5 added 49 reduced 11 sold out net sold ≈ $7.3m (-136.8k shares)

* Summed across managers. Shares that two managers' reports both contain – a subsidiary's holdings that its parent's report includes too, or a sub-adviser's in its client's – are counted once. Holder counts are more reliable. Implied quarter-end price ≈ $53.05.

Trends to Q4 2025

Institutional holders

Managers reporting a position, each quarter

050100150Q3 22: 51Q4 22: 49Q1 23: 67Q2 23: 71Q3 23: 67Q4 23: 70Q1 24: 94Q2 24: 100Q3 24: 96Q4 24: 98Q1 25: 104Q2 25: 100Q3 25: 98Q4 25: 100100Q3 22Q2 23Q1 24Q4 24Q4 25
Numbers
QuarterHolders
Q3 202251
Q4 202249
Q1 202367
Q2 202371
Q3 202367
Q4 202370
Q1 202494
Q2 2024100
Q3 202496
Q4 202498
Q1 2025104
Q2 2025100
Q3 202598
Q4 2025100

Buyers vs sellers

Managers adding to or starting a position, vs cutting or selling out

Bought or addedCut or sold out
1000100Q1 24: 65 bought or addedQ1 24: 23 cut or sold outQ2 24: 38 bought or addedQ2 24: 32 cut or sold outQ2 24Q3 24: 16 bought or addedQ3 24: 51 cut or sold outQ4 24: 14 bought or addedQ4 24: 48 cut or sold outQ4 24Q1 25: 51 bought or addedQ1 25: 38 cut or sold outQ2 25: 26 bought or addedQ2 25: 49 cut or sold outQ2 25Q3 25: 18 bought or addedQ3 25: 46 cut or sold outQ4 25: 14 bought or addedQ4 25: 60 cut or sold outQ4 25
Numbers
QuarterBought or addedCut or sold out
Q1 20246523
Q2 20243832
Q3 20241651
Q4 20241448
Q1 20255138
Q2 20252649
Q3 20251846
Q4 20251460

Biggest buyers

My Personal CFO, LLC New +48,290+48.3k
Lido Advisors, LLC New +16,500+16.5k
Beacon Pointe Advisors, LLC Added +16,376+16.4k
Arax Advisory Partners New +11,633+11.6k
BCS Wealth Management Added +10,689+10.7k
Merit Financial Group, LLC New +3,882+3.9k
MML INVESTORS SERVICES, LLC Added +1,476+1.5k
GTS SECURITIES LLC Added +1,166+1.2k
Cape Investment Advisory, Inc. New +1,100+1.1k
OPTIMA CAPITAL LLC New +700+700

Biggest sellers

ENVESTNET ASSET MANAGEMENT INC Reduced -34,959-35.0k
SUSQUEHANNA INTERNATIONAL GROUP, LLP Sold out -32,388-32.4k
Consolidated Portfolio Review Corp Sold out -21,918-21.9k
Stuart Chaussee & Associates, Inc. Sold out -16,500-16.5k
JPMORGAN CHASE & CO Reduced -16,039-16.0k
Cerity Partners LLC Reduced -14,269-14.3k
CORRADO ADVISORS, LLC Reduced -12,223-12.2k
Penserra Capital Management LLC Reduced -11,124-11.1k
OSAIC HOLDINGS, INC. Reduced -10,945-10.9k
COMMONWEALTH EQUITY SERVICES, LLC Reduced -8,829-8.8k

Major shareholders (over 5%)

Anyone who owns more than 5% of a class of the company's shares has to say so: on Schedule 13D if they may try to influence or control the company, on 13G if they're a passive investor, and update it as the stake changes. Each holder's latest filing, from 19 Dec 2024 on; percentages are of the share class, as the holder worked them out.

No one currently above 5% in the filings since 19 Dec 2024.

Fell to 5% or below in the last year: Brookstone Capital Management (0.9%, 2026-09-02)

Holders, Q4 2025

#ManagerLocationShares Value% of their portfolioChangeShares change
1 Penserra Capital Management LLC 0.22% of their portfolio ORINDA, CA 349,029349.0k $18.5m $18.5m 0.22% Reduced -11.1k -11,124
2 MACROVIEW INVESTMENT MANAGEMENT LLC 5.06% of their portfolio BETHESDA, MD 138,452138.5k $7.3m $7.3m 5.06% Unchanged
3 COMMONWEALTH EQUITY SERVICES, LLC 0.01% of their portfolio WALTHAM, MA 117,050117.0k $6.2m $6.2m 0.01% Reduced -8.8k -8,829
4 OSAIC HOLDINGS, INC. 0.01% of their portfolio SCOTTSDALE, AZ 109,141109.1k $5.8m $5.8m 0.01% Reduced -10.9k -10,945
5 HighTower Advisors, LLC 0.01% of their portfolio CHICAGO, IL 100,345100.3k $5.3m $5.3m 0.01% Reduced -269 -269
6 Retirement Planning Group, LLC 0.16% of their portfolio LEAWOOD, KS 89,24489.2k $4.7m $4.7m 0.16% Reduced -2.0k -1,966
7 Valtinson Bruner Financial Planning LLC 1.16% of their portfolio NEW BRIGHTON, MN 76,10176.1k $4.0m $4.0m 1.16% Reduced -1.6k -1,608
8 Cerity Partners LLC 0.01% of their portfolio NEW YORK, NY 71,01471.0k $3.8m $3.8m 0.01% Reduced -14.3k -14,269
9 RAYMOND JAMES FINANCIAL INC 0.00% of their portfolio ST. PETERSBURG, FL 62,76362.8k $3.3m $3.3m 0.00% Reduced -30 -30
10 My Personal CFO, LLC 1.07% of their portfolio VANCOUVER, WA 48,29048.3k $2.6m $2.6m 1.07% New
11 Cetera Investment Advisers 0.00% of their portfolio SCHAUMBURG, IL 39,29039.3k $2.1m $2.1m 0.00% Reduced -2.7k -2,652
12 Main Street Financial Solutions, LLC 0.15% of their portfolio NEWTOWN, PA 38,73338.7k $2.1m $2.1m 0.15% Reduced -250 -250
13 BLUE BELL PRIVATE WEALTH MANAGEMENT, LLC 0.27% of their portfolio BLUE BELL, PA 35,26735.3k $1.9m $1.9m 0.27% Reduced -1.9k -1,937
14 Fragasso Financial Advisors Inc 0.11% of their portfolio SEWICKLEY, PA 34,64034.6k $1.8m $1.8m 0.11% Unchanged
15 Cambridge Investment Research Advisors, Inc. 0.00% of their portfolio FAIRFIELD, IA 34,55734.6k $1.8m $1.8m 0.00% Reduced -161 -161
16 Beacon Pointe Advisors, LLC 0.01% of their portfolio NEWPORT BEACH, CA 32,82932.8k $1.7m $1.7m 0.01% Added +16.4k +16,376
17 Spire Wealth Management 0.06% of their portfolio MCLEAN, VA 32,32632.3k $1.7m $1.7m 0.06% Reduced -1.3k -1,292
18 Kestra Advisory Services, LLC 0.01% of their portfolio AUSTIN, TX 30,65330.7k $1.6m $1.6m 0.01% Reduced -4.7k -4,663
19 INTEGRAL INVESTMENT ADVISORS, INC. 0.40% of their portfolio TURLOCK, CA 30,36530.4k $1.6m $1.6m 0.40% Reduced -90 -90
20 LPL Financial LLC 0.00% of their portfolio FORT MILL, SC 28,41628.4k $1.5m $1.5m 0.00% Reduced -2.0k -2,017
21 First Commonwealth Financial Corp /PA/ 0.25% of their portfolio Indiana, PA 28,28128.3k $1.5m $1.5m 0.25% Reduced -32 -32
22 Brookstone Capital Management 0.02% of their portfolio WHEATON, IL 28,14228.1k $1.5m $1.5m 0.02% Reduced -3.9k -3,927
23 Lantz Financial LLC 0.31% of their portfolio NAPERVILLE, IL 27,67327.7k $1.5m $1.5m 0.31% Unchanged
24 Snowden Capital Advisors LLC 0.04% of their portfolio New York, NY 27,11527.1k $1.4m $1.4m 0.04% Reduced -4 -4
25 ENVESTNET ASSET MANAGEMENT INC 0.00% of their portfolio Berwyn, PA 21,83321.8k $1.2m $1.2m 0.00% Reduced -35.0k -34,959
26 BECK CAPITAL MANAGEMENT, LLC 0.27% of their portfolio AUSTIN, TX 21,54121.5k $1.1m $1.1m 0.27% Reduced -400 -400
27 BCS Wealth Management 0.11% of their portfolio JOHNSON CITY, TN 21,37821.4k $1.1m $1.1m 0.11% Added +10.7k +10,689
28 Chris Bulman Inc 0.48% of their portfolio ROSEVILLE, CA 20,36220.4k $1.1m $1.1m 0.48% Reduced -765 -765
29 MERCER GLOBAL ADVISORS INC /ADV 0.00% of their portfolio DENVER, CO 19,02419.0k $1.0m $1.0m 0.00% Unchanged
30 Weaver Consulting Group 0.23% of their portfolio HUNTINGTON BEACH, CA 18,05918.1k $958.0k $958.0k 0.23% Reduced -428 -428
31 FSA Advisors, Inc. 0.64% of their portfolio TROY, MI 17,44117.4k $925.2k $925.2k 0.64% Reduced -136 -136
32 Janney Montgomery Scott LLC 0.00% of their portfolio PHILADELPHIA, PA 16,96417.0k $900.0k $900.0k 0.00% Reduced -589 -589
33 Lido Advisors, LLC 0.00% of their portfolio Los Angeles, CA 16,50016.5k $875.3k $875.3k 0.00% New
34 OLD MISSION CAPITAL LLC 0.03% of their portfolio CHICAGO, IL 16,09716.1k $853.9k $853.9k 0.03% Reduced -7.6k -7,585
35 JPMORGAN CHASE & CO 0.00% of their portfolio NEW YORK, NY 16,05916.1k $851.9k $851.9k 0.00% Reduced -16.0k -16,039
36 MML INVESTORS SERVICES, LLC 0.00% of their portfolio SPRINGFIELD, MA 15,88615.9k $842.7k $842.7k 0.00% Added +1.5k +1,476
37 DHJJ Financial Advisors, Ltd. 0.26% of their portfolio NAPERVILLE, IL 14,71314.7k $780.5k $780.5k 0.26% Reduced -199 -199
38 Ballast Rock Private Wealth LLC 0.46% of their portfolio CHARLESTON, SC 13,76313.8k $730.1k $730.1k 0.46% First filing
39 Ausdal Financial Partners, Inc. 0.03% of their portfolio Davenport, IA 13,45613.5k $713.8k $713.8k 0.03% Reduced -176 -176
40 Strategic Blueprint, LLC 0.04% of their portfolio ATLANTA, GA 13,10113.1k $695.0k $695.0k 0.04% Reduced -210 -210
41 Trek Financial, LLC 0.04% of their portfolio Scottsdale, AZ 12,65312.7k $671.2k $671.2k 0.04% Unchanged
42 NOVEM GROUP 0.08% of their portfolio Rochester, NY 12,51812.5k $664.1k $664.1k 0.08% Unchanged
43 Arax Advisory Partners 0.02% of their portfolio NEW YORK, NY 11,63311.6k $617.1k $617.1k 0.02% New
44 BENJAMIN EDWARDS INC 0.01% of their portfolio Clayton, MO 10,89710.9k $578.1k $578.1k 0.01% Reduced -300 -300
45 Bellwether Advisors, LLC 0.09% of their portfolio LINCOLN, NE 10,70910.7k $568.1k $568.1k 0.09% Unchanged
46 Vantage Financial Partners, LLC 0.11% of their portfolio ELM GROVE, WI 10,44510.4k $554.1k $554.1k 0.11% Unchanged
47 Sigma Planning Corp 0.01% of their portfolio ANN ARBOR, MI 9,6409.6k $511.4k $511.4k 0.01% Reduced -33 -33
48 Summit Wealth Partners, LLC 0.08% of their portfolio Orlando, FL 8,3498.3k $442.9k $442.9k 0.08% Unchanged
49 TopTier Wealth Management, LLC 0.28% of their portfolio MUSKEGO, WI 7,8757.9k $417.8k $417.8k 0.28% First filing
50 CORRADO ADVISORS, LLC 0.21% of their portfolio RAMSEY, NJ 7,8607.9k $417.0k $417.0k 0.21% Reduced -12.2k -12,223
51 Wood Tarver Financial Group, LLC 0.12% of their portfolio BOISE, ID 7,8237.8k $414.0k $414.0k 0.12% Unchanged
52 Castellan Group 0.05% of their portfolio LOUISVILLE, KY 7,7287.7k $410.0k $410.0k 0.05% Reduced -200 -200
53 Orion Capital Management LLC 0.13% of their portfolio CORONADO, CA 7,4307.4k $394.1k $394.1k 0.13% Unchanged
54 Outlook Wealth Advisors, LLC 0.09% of their portfolio SHENANDOAH, TX 7,0917.1k $376.2k $376.2k 0.09% Reduced -284 -284
55 COFG Advisors, LLC 0.09% of their portfolio OAK BROOK, IL 6,9797.0k $370.2k $370.2k 0.09% First filing
56 WPWealth LLP 0.06% of their portfolio FORT WORTH, TX 6,8126.8k $361.4k $361.4k 0.06% Reduced -1.3k -1,281
57 Advisory Services Network, LLC 0.01% of their portfolio ATLANTA, GA 6,7076.7k $355.8k $355.8k 0.01% Unchanged
58 CreativeOne Wealth, LLC 0.01% of their portfolio OVERLAND PARK, KS 6,7066.7k $355.7k $355.7k 0.01% Reduced -7 -7
59 Secure Asset Management, LLC 0.05% of their portfolio Troy, MI 5,9986.0k $318.2k $318.2k 0.05% Reduced -40 -40
60 GTS SECURITIES LLC 0.01% of their portfolio NEW YORK, NY 5,9516.0k $315.7k $315.7k 0.01% Added +1.2k +1,166
61 Continuum Advisory, LLC 0.03% of their portfolio EAGLE, ID 5,7765.8k $306.4k $306.4k 0.03% Unchanged
62 Beacon Financial Advisory LLC 0.06% of their portfolio CLEVELAND, OH 5,0925.1k $270.1k $270.1k 0.06% Reduced -855 -855
63 Gaddis Premier Wealth Advisors LLC 0.20% of their portfolio DURANT, OK 5,0755.1k $269.2k $269.2k 0.20% First filing
64 Stratos Wealth Advisors, LLC 0.01% of their portfolio BEACHWOOD, OH 5,0585.1k $268.3k $268.3k 0.01% Reduced -34 -34
65 KFG WEALTH MANAGEMENT, LLC 0.03% of their portfolio GRANGER, IN 4,8874.9k $259.2k $259.2k 0.03% Added +105 +105
66 Keystone Wealth Services, LLC 0.05% of their portfolio PALM DESERT, CA 4,8574.9k $257.7k $257.7k 0.05% Unchanged
67 TRUIST FINANCIAL CORP 0.00% of their portfolio CHARLOTTE, NC 4,7504.8k $252.0k $252.0k 0.00% Unchanged
68 Buska Wealth Management, LLC 0.09% of their portfolio WAUSAU, WI 4,6934.7k $249.0k $249.0k 0.09% Reduced -1.0k -1,002
69 VISTA INVESTMENT MANAGEMENT 0.08% of their portfolio PITTSBURGH, PA 4,5004.5k $238.7k $238.7k 0.08% Unchanged
70 Crown Wealth Group, LLC 0.07% of their portfolio Charlotte, NC 4,4004.4k $233.4k $233.4k 0.07% Unchanged
71 Arkadios Wealth Advisors 0.00% of their portfolio ATLANTA, GA 4,3264.3k $229.5k $229.5k 0.00% Reduced -126 -126
72 Fortitude Advisory Group L.L.C. 0.09% of their portfolio GIG HARBOR, WA 4,1924.2k $222.4k $222.4k 0.09% Reduced -108 -108
73 Clear Point Advisors Inc. 0.17% of their portfolio MELVILLE, NY 4,1474.1k $220.0k $220.0k 0.17% Reduced -400 -400
74 Merit Financial Group, LLC 0.00% of their portfolio ALPHARETTA, GA 3,8823.9k $205.9k $205.9k 0.00% New
75 IFP Advisors, Inc 0.00% of their portfolio TAMPA, FL 3,6513.7k $193.7k $193.7k 0.00% Reduced -343 -343
76 Integrity Financial Corp /WA 0.09% of their portfolio JACKSON, WY 3,3423.3k $177.3k $177.3k 0.09% Reduced -616 -616
77 Steward Partners Investment Advisory, LLC 0.00% of their portfolio STAMFORD, CT 3,0623.1k $162.4k $162.4k 0.00% Unchanged
78 IMG Wealth Management, Inc. 0.09% of their portfolio JACKSONVILLE, FL 2,5242.5k $133.9k $133.9k 0.09% Unchanged
79 Financial Network Wealth Advisors LLC 0.11% of their portfolio MURRAY, UT 1,9512.0k $103.5k $103.5k 0.11% Unchanged
80 WealthShield Partners, LLC 0.01% of their portfolio CARY, NC 1,9261.9k $102.2k $102.2k 0.01% Reduced -91 -91
81 AE Wealth Management LLC 0.00% of their portfolio TOPEKA, KS 1,9041.9k $101.0k $101.0k 0.00% Reduced -148 -148
82 Cape Investment Advisory, Inc. 0.02% of their portfolio MCDONOUGH, GA 1,1001.1k $58.4k $58.4k 0.02% New
83 CoreCap Advisors, LLC 0.00% of their portfolio SOUTHFIELD, MI 835835 $44.3k $44.3k 0.00% Unchanged
84 OPTIMA CAPITAL LLC 0.02% of their portfolio PORTLAND, OR 700700 $37.1k $37.1k 0.02% New
85 Farther Finance Advisors, LLC 0.00% of their portfolio SAN FRANCISCO, CA 650650 $34.5k $34.5k 0.00% Reduced -4 -4
86 CREATIVE FINANCIAL DESIGNS INC /ADV 0.00% of their portfolio KOKOMO, IN 500500 $26.5k $26.5k 0.00% Unchanged
87 Allworth Financial LP 0.00% of their portfolio FOLSOM, CA 400400 $21.2k $21.2k 0.00% Unchanged
88 Keating Financial Advisory Services, Inc. 0.00% of their portfolio MANHATTAN, KS 394394 $20.9k $20.9k 0.00% First filing
89 Geneos Wealth Management Inc. 0.00% of their portfolio ENGLEWOOD, CO 320320 $17.0k $17.0k 0.00% Unchanged
90 CHAPMAN FINANCIAL GROUP, LLC 0.01% of their portfolio KAILUA, HI 300300 $15.9k $15.9k 0.01% Unchanged
91 CNB Bank 0.01% of their portfolio CLEARFIELD, PA 232232 $12.3k $12.3k 0.01% Unchanged
92 Larson Financial Group LLC 0.00% of their portfolio ST LOUIS, MO 212212 $11.2k $11.2k 0.00% Unchanged
93 AdvisorNet Financial, Inc 0.00% of their portfolio MINNETONKA, MN 198198 $10.5k $10.5k 0.00% Unchanged
94 LANARK FINANCIAL, INC. 0.00% of their portfolio BIRMINGHAM, AL 180180 $9.5k $9.5k 0.00% Unchanged
95 EverSource Wealth Advisors, LLC 0.00% of their portfolio BIRMINGHAM, AL 175175 $9.3k $9.3k 0.00% Unchanged
96 ASSETMARK, INC 0.00% of their portfolio CONCORD, CA 9797 $5.1k $5.1k 0.00% Unchanged
97 UBS Group AG 0.00% of their portfolio ZURICH, V8 9494 $5.0k $5.0k 0.00% New
98 CWM, LLC 0.00% of their portfolio OMAHA, NE 1818 $1.0k $1.0k 0.00% Unchanged
99 Jessup Wealth Management, Inc 0.00% of their portfolio DAYTON, OH 1414 $743 $743 0.00% New
100 Pinnacle Wealth Planning Services, Inc. 0.00% of their portfolio MANSFIELD, OH 22 $106 $106 0.00% New