Vault-13

INNOVATOR ETFS TRUST BMAR

US EQTY BUFR MAR · ETP · CUSIP 45782C391

94 institutional holders +24 vs Q4 2023
3,083,7433.1m shares reported held*
$128.5mreported value*
29 new 36 added 16 reduced 7 sold out net bought ≈ $73.2m (+1.8m shares)

* Summed across managers. Shares that two managers' reports both contain – a subsidiary's holdings that its parent's report includes too, or a sub-adviser's in its client's – are counted once. Holder counts are more reliable. Implied quarter-end price ≈ $41.67.

Trends to Q1 2024

Institutional holders

Managers reporting a position, each quarter

050100Q3 22: 51Q4 22: 49Q1 23: 67Q2 23: 71Q3 23: 67Q4 23: 70Q1 24: 9494Q3 22Q1 23Q3 23Q1 24
Numbers
QuarterHolders
Q3 202251
Q4 202249
Q1 202367
Q2 202371
Q3 202367
Q4 202370
Q1 202494

Buyers vs sellers

Managers adding to or starting a position, vs cutting or selling out

Bought or addedCut or sold out
1000100Q4 22: 9 bought or addedQ4 22: 27 cut or sold outQ4 22Q1 23: 43 bought or addedQ1 23: 21 cut or sold outQ1 23Q2 23: 20 bought or addedQ2 23: 35 cut or sold outQ2 23Q3 23: 19 bought or addedQ3 23: 31 cut or sold outQ3 23Q4 23: 14 bought or addedQ4 23: 38 cut or sold outQ4 23Q1 24: 65 bought or addedQ1 24: 23 cut or sold outQ1 24
Numbers
QuarterBought or addedCut or sold out
Q4 2022927
Q1 20234321
Q2 20232035
Q3 20231931
Q4 20231438
Q1 20246523

Biggest buyers

Outlook Wealth Advisors, LLC New +364,499+364.5k
PERSONAL CFO SOLUTIONS, LLC New +262,866+262.9k
Brookstone Capital Management New +234,442+234.4k
Retirement Planning Group, LLC Added +118,209+118.2k
COMMONWEALTH EQUITY SERVICES, LLC Added +75,108+75.1k
OSAIC HOLDINGS, INC. Added +59,589+59.6k
Penserra Capital Management LLC Added +56,784+56.8k
Belpointe Asset Management LLC New +46,454+46.5k
LINCOLN NATIONAL CORP Added +42,632+42.6k
HighTower Advisors, LLC Added +38,834+38.8k

Biggest sellers

AE Wealth Management LLC Sold out -24,052-24.1k
OLD MISSION CAPITAL LLC Reduced -16,401-16.4k
Cetera Advisors LLC Sold out -12,310-12.3k
TOWNSQUARE CAPITAL LLC Reduced -11,268-11.3k
ROYAL BANK OF CANADA Reduced -9,455-9.5k
SILVER OAK SECURITIES, INCORPORATED Sold out -8,401-8.4k
Janney Montgomery Scott LLC Reduced -6,389-6.4k
CITADEL ADVISORS LLC Sold out -6,179-6.2k
Valtinson Bruner Financial Planning LLC Reduced -4,510-4.5k
UBS Group AG Sold out -2,863-2.9k

Major shareholders (over 5%)

Anyone who owns more than 5% of a class of the company's shares has to say so: on Schedule 13D if they may try to influence or control the company, on 13G if they're a passive investor, and update it as the stake changes. Each holder's latest filing, from 19 Dec 2024 on; percentages are of the share class, as the holder worked them out.

No one currently above 5% in the filings since 19 Dec 2024.

Fell to 5% or below in the last year: Brookstone Capital Management (0.9%, 2026-09-02)

Holders, Q1 2024

#ManagerLocationShares Value% of their portfolioChangeShares change
1 Outlook Wealth Advisors, LLC 4.69% of their portfolio SHENANDOAH, TX 364,499364.5k $15.2m $15.2m 4.69% New
2 PERSONAL CFO SOLUTIONS, LLC 1.71% of their portfolio CHESTER, NJ 262,866262.9k $11.0m $11.0m 1.71% New
3 Brookstone Capital Management 0.17% of their portfolio WHEATON, IL 234,442234.4k $9.8m $9.8m 0.17% New
4 Penserra Capital Management LLC 0.11% of their portfolio ORINDA, CA 209,710209.7k $8.7m $8.7m 0.11% Added +56.8k +56,784
5 OSAIC HOLDINGS, INC. 0.01% of their portfolio SCOTTSDALE, AZ 132,595132.6k $5.5m $5.5m 0.01% Added +59.6k +59,589
6 Retirement Planning Group, LLC 0.41% of their portfolio LEAWOOD, KS 129,689129.7k $5.4m $5.4m 0.41% Added +118.2k +118,209
7 COMMONWEALTH EQUITY SERVICES, LLC 0.01% of their portfolio WALTHAM, MA 125,979126.0k $5.2m $5.2m 0.01% Added +75.1k +75,108
8 HighTower Advisors, LLC 0.01% of their portfolio CHICAGO, IL 92,18992.2k $3.8m $3.8m 0.01% Added +38.8k +38,834
9 Valtinson Bruner Financial Planning LLC 1.45% of their portfolio NEW BRIGHTON, MN 81,93881.9k $3.4m $3.4m 1.45% Reduced -4.5k -4,510
10 Cambridge Investment Research Advisors, Inc. 0.01% of their portfolio FAIRFIELD, IA 71,69171.7k $3.0m $3.0m 0.01% Added +31.2k +31,219
11 LINCOLN NATIONAL CORP 0.04% of their portfolio RADNOR, PA 54,47154.5k $2.3m $2.3m 0.04% Added +42.6k +42,632
12 ENVESTNET ASSET MANAGEMENT INC 0.00% of their portfolio Berwyn, PA 53,29553.3k $2.2m $2.2m 0.00% Added +28.8k +28,821
13 My Personal CFO, LLC 1.26% of their portfolio VANCOUVER, WA 52,31052.3k $2.2m $2.2m 1.26% Added +17.1k +17,110
14 Belpointe Asset Management LLC 0.14% of their portfolio RENO, NV 46,45446.5k $1.9m $1.9m 0.14% New
15 Fragasso Financial Advisors Inc 0.16% of their portfolio SEWICKLEY, PA 45,55945.6k $1.9m $1.9m 0.16% Added +486 +486
16 Main Street Financial Solutions, LLC 0.20% of their portfolio NEWTOWN, PA 44,83244.8k $1.9m $1.9m 0.20% Unchanged
17 Cerity Partners LLC 0.00% of their portfolio NEW YORK, NY 44,70744.7k $1.9m $1.9m 0.00% Added +32.1k +32,052
18 WPWealth LLP 0.47% of their portfolio FORT WORTH, TX 43,37243.4k $1.8m $1.8m 0.47% Reduced -640 -640
19 Kestra Advisory Services, LLC 0.01% of their portfolio AUSTIN, TX 42,42942.4k $1.8m $1.8m 0.01% Added +37.0k +36,989
20 Janney Montgomery Scott LLC 0.01% of their portfolio PHILADELPHIA, PA 40,40040.4k $1.7m $1.7m 0.01% Reduced -6.4k -6,389
21 SUSQUEHANNA INTERNATIONAL GROUP, LLP 0.00% of their portfolio BALA CYNWYD, PA 37,25737.3k $1.6m $1.6m 0.00% Added +23.8k +23,828
22 Cetera Investment Advisers 0.00% of their portfolio SCHAUMBURG, IL 36,53536.5k $1.5m $1.5m 0.00% Added +30.8k +30,835
23 Spire Wealth Management 0.03% of their portfolio MCLEAN, VA 35,54235.5k $1.5m $1.5m 0.03% Added +10.3k +10,344
24 BLUE BELL PRIVATE WEALTH MANAGEMENT, LLC 0.32% of their portfolio BLUE BELL, PA 35,45835.5k $1.5m $1.5m 0.32% Reduced -551 -551
25 MML INVESTORS SERVICES, LLC 0.01% of their portfolio SPRINGFIELD, MA 30,99531.0k $1.3m $1.3m 0.01% Added +19.6k +19,570
26 CoreCap Advisors, LLC 0.06% of their portfolio SOUTHFIELD, MI 27,72627.7k $1.2m $1.2m 0.06% Added +12.7k +12,724
27 BECK CAPITAL MANAGEMENT, LLC 0.33% of their portfolio AUSTIN, TX 27,40127.4k $1.1m $1.1m 0.33% Reduced -2.8k -2,797
28 RAYMOND JAMES & ASSOCIATES 0.00% of their portfolio ST PETERSBURG, FL 27,39927.4k $1.1m $1.1m 0.00% Added +899 +899
29 First Commonwealth Financial Corp /PA/ 0.30% of their portfolio Indiana, PA 27,21727.2k $1.1m $1.1m 0.30% Added +12.0k +12,045
30 Raymond James Financial Services Advisors, Inc. 0.00% of their portfolio ST. PETERSBURG, FL 26,27826.3k $1.1m $1.1m 0.00% New
31 RFG Advisory, LLC 0.04% of their portfolio BIRMINGHAM, AL 25,62925.6k $1.1m $1.1m 0.04% Added +18.4k +18,422
32 STEPHENS INC /AR/ 0.02% of their portfolio LITTLE ROCK, AR 25,43225.4k $1.1m $1.1m 0.02% New
33 Snowden Capital Advisors LLC 0.03% of their portfolio New York, NY 25,14425.1k $1.0m $1.0m 0.03% Added +10.5k +10,519
34 INTEGRAL INVESTMENT ADVISORS, INC. 0.40% of their portfolio TURLOCK, CA 23,25423.3k $967.6k $967.6k 0.40% Reduced -346 -346
35 MERCER GLOBAL ADVISORS INC /ADV 0.00% of their portfolio DENVER, CO 21,52421.5k $897.0k $897.0k 0.00% New
36 TOWNSQUARE CAPITAL LLC 0.01% of their portfolio Lehi, UT 21,04621.0k $876.9k $876.9k 0.01% Reduced -11.3k -11,268
37 Strategic Blueprint, LLC 0.06% of their portfolio ATLANTA, GA 20,52220.5k $855.1k $855.1k 0.06% Added +449 +449
38 Consolidated Portfolio Review Corp 0.22% of their portfolio WOODBURY, NY 20,10620.1k $837.8k $837.8k 0.22% New
39 PFG Investments, LLC 0.05% of their portfolio WOODBURY, NY 20,10620.1k $837.8k $837.8k 0.05% New
40 Castellan Group 0.39% of their portfolio LOUISVILLE, KY 18,39818.4k $766.6k $766.6k 0.39% New
41 Buska Wealth Management, LLC 0.33% of their portfolio WAUSAU, WI 18,01818.0k $750.8k $750.8k 0.33% First filing
42 Vantage Financial Partners, LLC 0.20% of their portfolio ELM GROVE, WI 17,77417.8k $740.6k $740.6k 0.20% Added +9.1k +9,091
43 Lantz Financial LLC 0.24% of their portfolio NAPERVILLE, IL 17,63117.6k $734.6k $734.6k 0.24% Added +3.2k +3,201
44 Beacon Pointe Advisors, LLC 0.01% of their portfolio NEWPORT BEACH, CA 17,43617.4k $726.5k $726.5k 0.01% Added +4.4k +4,391
45 LPL Financial LLC 0.00% of their portfolio FORT MILL, SC 16,32516.3k $680.2k $680.2k 0.00% Added +7.2k +7,235
46 DHJJ Financial Advisors, Ltd. 0.29% of their portfolio NAPERVILLE, IL 15,87215.9k $661.3k $661.3k 0.29% Reduced -2.3k -2,321
47 BCS Wealth Management 0.18% of their portfolio JOHNSON CITY, TN 13,69913.7k $571.0k $571.0k 0.18% New
48 Stratos Wealth Advisors, LLC 0.03% of their portfolio BEACHWOOD, OH 13,69513.7k $570.7k $570.7k 0.03% New
49 Ausdal Financial Partners, Inc. 0.06% of their portfolio Davenport, IA 13,15613.2k $548.2k $548.2k 0.06% New
50 Sigma Planning Corp 0.02% of their portfolio ANN ARBOR, MI 12,81012.8k $533.8k $533.8k 0.02% New
51 Arax Advisory Partners 0.06% of their portfolio NEW YORK, NY 12,78412.8k $532.7k $532.7k 0.06% Added +1.2k +1,226
52 Trek Financial, LLC 0.04% of their portfolio Scottsdale, AZ 12,65312.7k $527.2k $527.2k 0.04% New
53 WEALTH ENHANCEMENT ADVISORY SERVICES, LLC 0.00% of their portfolio PLYMOUTH, MN 12,19312.2k $508.1k $508.1k 0.00% Added +3.4k +3,366
54 FSA Advisors, Inc. 0.54% of their portfolio TROY, MI 12,18212.2k $507.6k $507.6k 0.54% Added +5.1k +5,056
55 Bellwether Advisors, LLC 0.10% of their portfolio LINCOLN, NE 11,33411.3k $472.3k $472.3k 0.10% Reduced -2.9k -2,862
56 BENJAMIN F. EDWARDS & COMPANY, INC. 0.01% of their portfolio ST. LOUIS, MO 9,9379.9k $414.0k $414.0k 0.01% Added +983 +983
57 Orion Capital Management LLC 0.21% of their portfolio CORONADO, CA 9,2609.3k $385.8k $385.8k 0.21% Reduced -1.5k -1,500
58 BROWN WEALTH MANAGEMENT, LLC 0.15% of their portfolio NAPERVILLE, IL 8,8788.9k $369.9k $369.9k 0.15% Unchanged
59 Pinnacle Wealth Management Group, Inc. 0.27% of their portfolio PLYMOUTH, MI 8,8008.8k $366.7k $366.7k 0.27% Unchanged
60 Weaver Consulting Group 0.12% of their portfolio HUNTINGTON BEACH, CA 8,0948.1k $337.2k $337.2k 0.12% Reduced -958 -958
61 Beacon Financial Advisory LLC 0.16% of their portfolio CLEVELAND, OH 7,8577.9k $327.4k $327.4k 0.16% Added +971 +971
62 Firestone Capital Management 0.09% of their portfolio SOUTH MIAMI, FL 7,8037.8k $325.1k $325.1k 0.09% New
63 OLD MISSION CAPITAL LLC 0.01% of their portfolio CHICAGO, IL 6,7806.8k $282.5k $282.5k 0.01% Reduced -16.4k -16,401
64 Advisory Services Network, LLC 0.01% of their portfolio ATLANTA, GA 6,6456.6k $276.9k $276.9k 0.01% Added +6.5k +6,469
65 VISTA INVESTMENT MANAGEMENT 0.11% of their portfolio PITTSBURGH, PA 6,5876.6k $274.5k $274.5k 0.11% New
66 Sunbelt Securities, Inc. 0.03% of their portfolio HOUSTON, TX 6,2506.2k $260.4k $260.4k 0.03% Added +1.2k +1,250
67 Tradition Wealth Management, LLC 0.03% of their portfolio EDINA, MN 5,9445.9k $247.7k $247.7k 0.03% New
68 Clear Point Advisors Inc. 0.20% of their portfolio MELVILLE, NY 5,7745.8k $240.6k $240.6k 0.20% Unchanged
69 Bright Futures Wealth Management, LLC. 0.13% of their portfolio WEBSTER, NY 14580, NY 5,6345.6k $243.7k $243.7k 0.13% First filing
70 Mutual Advisors, LLC 0.01% of their portfolio OMAHA, NE 5,5075.5k $229.5k $229.5k 0.01% Reduced -95 -95
71 Continuum Advisory, LLC 0.03% of their portfolio EAGLE, ID 5,3925.4k $224.3k $224.3k 0.03% Reduced -116 -116
72 Integrity Financial Corp /WA 0.15% of their portfolio JACKSON, WY 5,1835.2k $216.0k $216.0k 0.15% Unchanged
73 Keystone Wealth Services, LLC 0.07% of their portfolio PALM DESERT, CA 4,8574.9k $202.4k $202.4k 0.07% New
74 Arkadios Wealth Advisors 0.02% of their portfolio ATLANTA, GA 4,8124.8k $200.5k $200.5k 0.02% New
75 PCA Investment Advisory Services Inc. 0.11% of their portfolio CINCINNATI, OH 4,8104.8k $200.4k $200.4k 0.11% New
76 Steward Partners Investment Advisory, LLC 0.00% of their portfolio STAMFORD, CT 4,1684.2k $173.7k $173.7k 0.00% Added +3.9k +3,869
77 HARBOUR INVESTMENTS, INC. 0.01% of their portfolio MADISON, WI 4,0014.0k $166.7k $166.7k 0.01% Added +183 +183
78 Larson Financial Group LLC 0.01% of their portfolio ST LOUIS, MO 3,8143.8k $158.9k $158.9k 0.01% Unchanged
79 IFP Advisors, Inc 0.01% of their portfolio TAMPA, FL 3,3383.3k $139.1k $139.1k 0.01% Added +890 +890
80 Castleview Partners, LLC 0.04% of their portfolio DALLAS, TX 1,7221.7k $71.8k $71.8k 0.04% Unchanged
81 Sugarloaf Wealth Management, LLC 0.01% of their portfolio DULUTH, GA 1,6641.7k $69.3k $69.3k 0.01% New
82 PRINCIPAL SECURITIES, INC. 0.00% of their portfolio DES MOINES, IA 1,6501.6k $68.8k $68.8k 0.00% New
83 Cape Investment Advisory, Inc. 0.02% of their portfolio MCDONOUGH, GA 1,1001.1k $45.8k $45.8k 0.02% Unchanged
84 Capital Investment Advisory Services, LLC 0.00% of their portfolio RALEIGH, NC 874874 $36.4k $36.4k 0.00% Reduced -76 -76
85 CREATIVE FINANCIAL DESIGNS INC /ADV 0.00% of their portfolio KOKOMO, IN 500500 $20.8k $20.8k 0.00% Unchanged
86 NorthRock Partners, LLC 0.00% of their portfolio MINNEAPOLIS, MN 489489 $20.4k $20.4k 0.00% New
87 ROYAL BANK OF CANADA 0.00% of their portfolio TORONTO, A6 484484 $20.0k $20.0k 0.00% Reduced -9.5k -9,455
88 AdvisorNet Financial, Inc 0.00% of their portfolio MINNETONKA, MN 443443 $18.5k $18.5k 0.00% Unchanged
89 VIMA LLC 0.01% of their portfolio TROY, MI 235235 $8.1k $8.1k 0.01% New
90 LANARK FINANCIAL, INC. 0.00% of their portfolio BIRMINGHAM, AL 180180 $7.0k $7.0k 0.00% New
91 Geneos Wealth Management Inc. 0.00% of their portfolio ENGLEWOOD, CO 160160 $6.7k $6.7k 0.00% New
92 EverSource Wealth Advisors, LLC 0.00% of their portfolio BIRMINGHAM, AL 150150 $6.1k $6.1k 0.00% New
93 CWM, LLC 0.00% of their portfolio OMAHA, NE 99 $0 $0 0.00% New
94 CONCOURSE FINANCIAL GROUP SECURITIES, INC. 0.00% of their portfolio BIRMINGHAM, AL 00 $0 $0 0.00% Unchanged