INNOVATOR ETFS TRUST IAPR
INTRNL DEV APRL · ETP · CUSIP 45782C367
99
institutional holders
+19 vs Q1 2025
6.0m
shares reported held*
$175.4mreported value*
23 new
39 added
21 reduced
5 sold out
net bought ≈ $52.8m (+1.8m shares)
* Summed across managers. Shares that two managers' reports both contain – a subsidiary's holdings that its parent's report includes too, or a sub-adviser's in its client's – are counted once. Holder counts are more reliable. Implied quarter-end price ≈ $29.10.
Trends to Q2 2025
Institutional holders
Managers reporting a position, each quarter
Numbers
| Quarter | Holders |
|---|---|
| Q3 2022 | 29 |
| Q4 2022 | 35 |
| Q1 2023 | 46 |
| Q2 2023 | 74 |
| Q3 2023 | 72 |
| Q4 2023 | 86 |
| Q1 2024 | 79 |
| Q2 2024 | 85 |
| Q3 2024 | 78 |
| Q4 2024 | 85 |
| Q1 2025 | 80 |
| Q2 2025 | 99 |
Buyers vs sellers
Managers adding to or starting a position, vs cutting or selling out
Bought or addedCut or sold out
Numbers
| Quarter | Bought or added | Cut or sold out |
|---|---|---|
| Q3 2023 | 29 | 34 |
| Q4 2023 | 25 | 38 |
| Q1 2024 | 25 | 48 |
| Q2 2024 | 48 | 28 |
| Q3 2024 | 22 | 42 |
| Q4 2024 | 26 | 38 |
| Q1 2025 | 22 | 40 |
| Q2 2025 | 62 | 26 |
Biggest buyers
| Americana Partners, LLC | Added | +1.3m |
| Strategic Blueprint, LLC | Added | +119.9k |
| NewEdge Advisors, LLC | Added | +113.5k |
| GILL CAPITAL PARTNERS, LLC | New | +35.1k |
| OSAIC HOLDINGS, INC. | Added | +34.5k |
| Farther Finance Advisors, LLC | New | +32.6k |
| Kestra Advisory Services, LLC | Added | +25.2k |
| OLD MISSION CAPITAL LLC | Added | +21.3k |
| JPMORGAN CHASE & CO | New | +20.1k |
| PRINCIPAL SECURITIES, INC. | Added | +20.1k |
Biggest sellers
| Cetera Investment Advisers | Reduced | -162.6k |
| Capasso Planning Partners LLC | Sold out | -42.9k |
| Cambridge Investment Research Advisors, Inc. | Reduced | -34.6k |
| Maltin Wealth Management, Inc. | Sold out | -12.9k |
| TOWNSQUARE CAPITAL LLC | Sold out | -12.3k |
| Composition Wealth, LLC | Reduced | -11.0k |
| COMMONWEALTH EQUITY SERVICES, LLC | Reduced | -10.8k |
| SageView Advisory Group, LLC | Reduced | -8.6k |
| Forvis Mazars Wealth Advisors, LLC | Reduced | -8.4k |
| Wealthspire Retirement, LLC | Reduced | -6.2k |
Holders, Q2 2025
| Manager | Shares | Change |
|---|---|---|
| Americana Partners, LLC 1.35% of their portfolio | 1.3m $39.0m | Added +1.3m |
| Composition Wealth, LLC 0.32% of their portfolio | 651.6k $19.1m | Reduced -11.0k |
| HFG Wealth Management, LLC 8.11% of their portfolio | 483.1k $13.3m | Reduced -4.8k |
| PFS Partners, LLC 4.30% of their portfolio | 292.2k $8.5m | Added +392 |
| COMMONWEALTH EQUITY SERVICES, LLC 0.01% of their portfolio | 288.7k $8.4m | Reduced -10.8k |
| Strategic Blueprint, LLC 0.39% of their portfolio | 272.5k $8.0m | Added +119.9k |
| NewEdge Advisors, LLC 0.02% of their portfolio | 133.5k $3.9m | Added +113.5k |
| Cetera Investment Advisers 0.01% of their portfolio | 128.4k $3.8m | Reduced -162.6k |
| PRINCIPAL SECURITIES, INC. 0.06% of their portfolio | 108.0k $3.2m | Added +20.1k |
| RAYMOND JAMES FINANCIAL INC 0.00% of their portfolio | 105.6k $3.1m | Added +5.9k |
| OSAIC HOLDINGS, INC. 0.01% of their portfolio | 103.8k $3.0m | Added +34.5k |
| Tradition Wealth Management, LLC 0.23% of their portfolio | 100.5k $2.9m | Reduced -823 |
| CORRADO ADVISORS, LLC 1.79% of their portfolio | 100.1k $2.9m | Added +9.2k |
| NorthCoast Asset Management LLC 0.01% of their portfolio | 83.7k $2.4m | Added +8.7k |
| Fragasso Financial Advisors Inc 0.16% of their portfolio | 81.2k $2.4m | Added +904 |
| Kestra Advisory Services, LLC 0.01% of their portfolio | 65.9k $1.9m | Added +25.2k |
| Brookstone Capital Management 0.02% of their portfolio | 63.2k $1.8m | Added +15.8k |
| INVESTMENT MANAGEMENT CORP /VA/ /ADV 1.61% of their portfolio | 60.7k $1.8m | Reduced -168 |
| Chris Bulman Inc 0.99% of their portfolio | 59.3k $1.7m | Added +16.7k |
| CWM, LLC 0.01% of their portfolio | 57.8k $1.7m | Added +2.8k |
| LPL Financial LLC 0.00% of their portfolio | 57.1k $1.7m | Added +10.6k |
| WPWealth LLP 0.30% of their portfolio | 57.0k $1.7m | Added +9.7k |
| ENVESTNET ASSET MANAGEMENT INC 0.00% of their portfolio | 54.4k $1.6m | Added +11.3k |
| Berger Financial Group, Inc 0.10% of their portfolio | 53.2k $1.6m | Reduced -394 |
| SUSQUEHANNA INTERNATIONAL GROUP, LLP 0.00% of their portfolio | 52.7k $1.5m | Added +5.8k |
| Global Strategic Investment Solutions, LLC 0.16% of their portfolio | 49.7k $1.5m | Reduced -1.8k |
| FIDUCIARY FINANCIAL GROUP, LLC 0.21% of their portfolio | 40.1k $1.2m | Added +8.0k |
| SageView Advisory Group, LLC 0.04% of their portfolio | 39.8k $1.2m | Reduced -8.6k |
| IFP Advisors, Inc 0.03% of their portfolio | 38.7k $1.1m | Added +3.4k |
| MAI Capital Management 0.01% of their portfolio | 36.1k $1.1m | Reduced -162 |
| GILL CAPITAL PARTNERS, LLC 0.33% of their portfolio | 35.1k $1.0m | New |
| ODonnell Financial Services, LLC 0.38% of their portfolio | 34.1k $996.8k | Reduced -807 |
| TRUIST FINANCIAL CORP 0.00% of their portfolio | 33.9k $991.1k | Reduced -368 |
| HighTower Advisors, LLC 0.00% of their portfolio | 32.9k $960.8k | Added +4.9k |
| Farther Finance Advisors, LLC 0.02% of their portfolio | 32.6k $953.9k | New |
| BCS Wealth Management 0.19% of their portfolio | 30.3k $885.0k | Added +3.7k |
| OLD MISSION CAPITAL LLC 0.02% of their portfolio | 29.3k $857.7k | Added +21.3k |
| Cardinal Point Capital Management ULC 0.06% of their portfolio | 26.6k $776.3k | Unchanged |
| AVANTAX ADVISORY SERVICES, INC. 0.00% of their portfolio | 26.4k $771.6k | Added +1.9k |
| Steward Partners Investment Advisory, LLC 0.00% of their portfolio | 21.8k $636.5k | Added +11.8k |
| Triad Wealth Partners, LLC 0.13% of their portfolio | 21.5k $629.6k | Added +10.2k |
| AdvisorNet Financial, Inc 0.04% of their portfolio | 21.1k $617.4k | Unchanged |
| Siligmueller & Norvid Wealth Advisors LLC 0.23% of their portfolio | 20.7k $604.2k | Unchanged |
| Wealthspire Retirement, LLC 0.04% of their portfolio | 20.3k $594.1k | Reduced -6.2k |
| Avantax Planning Partners, Inc. 0.02% of their portfolio | 20.2k $589.3k | Unchanged |
| JPMORGAN CHASE & CO 0.00% of their portfolio | 20.1k $588.0k | New |
| Compass Advisory Group LLC 0.18% of their portfolio | 19.8k $579.9k | Reduced -1.5k |
| Forvis Mazars Wealth Advisors, LLC 0.01% of their portfolio | 19.6k $572.6k | Reduced -8.4k |
| FOUNDERS FINANCIAL SECURITIES LLC 0.04% of their portfolio | 18.3k $535.1k | Added +4.3k |
| SIGNATUREFD, LLC 0.01% of their portfolio | 18.2k $532.3k | New |
| Valmark Advisers, Inc. 0.01% of their portfolio | 18.0k $527.3k | Unchanged |
| Merit Financial Group, LLC 0.01% of their portfolio | 17.6k $513.7k | New |
| WEALTH ALLIANCE, LLC 0.06% of their portfolio | 17.3k $505.7k | Added +4.5k |
| DHJJ Financial Advisors, Ltd. 0.18% of their portfolio | 17.3k $505.5k | Added +3.4k |
| NATIONS FINANCIAL GROUP INC, /IA/ /ADV 0.03% of their portfolio | 16.9k $494.9k | Unchanged |
| Advus Financial Partners, LLC 0.12% of their portfolio | 15.6k $454.9k | New |
| Compound Planning, Inc. 0.02% of their portfolio | 14.5k $425.3k | Added +339 |
| Janney Montgomery Scott LLC 0.00% of their portfolio | 14.4k $421.0k | Reduced -1.0k |
| Atria Investments, Inc 0.00% of their portfolio | 14.2k $414.6k | New |
| Straight Path Wealth Management 0.14% of their portfolio | 14.1k $413.7k | Added +763 |
| Focus Partners Wealth 0.00% of their portfolio | 14.0k $410.5k | New |
| Prairie Wealth Advisors, Inc. 0.17% of their portfolio | 14.0k $408.5k | Reduced -50 |
| Helium Advisors LLC 0.25% of their portfolio | 13.8k $402.4k | New |
| Diligent Investors, LLC 0.09% of their portfolio | 13.3k $389.3k | Added +1.6k |
| PFG Advisors 0.02% of their portfolio | 12.8k $373.7k | New |
| Financial Network Wealth Advisors LLC 0.44% of their portfolio | 12.3k $360.3k | Unchanged |
| Beacon Financial Advisory LLC 0.09% of their portfolio | 12.2k $355.4k | Added +1.4k |
| AMERICAN ASSET MANAGEMENT INC. 0.32% of their portfolio | 11.9k $348.0k | New |
| COMMONS CAPITAL, LLC 0.25% of their portfolio | 11.3k $331.4k | New |
| GOLDMAN SACHS GROUP INC 0.00% of their portfolio | 11.2k $327.8k | New |
| Beacon Pointe Advisors, LLC 0.00% of their portfolio | 11.1k $325.4k | Reduced -417 |
| First Commonwealth Financial Corp /PA/ 0.07% of their portfolio | 10.9k $318.7k | New |
| OneDigital Investment Advisors LLC 0.00% of their portfolio | 10.3k $302.0k | Added +530 |
| CAPTRUST FINANCIAL ADVISORS 0.00% of their portfolio | 10.3k $301.9k | Added +1.4k |
| BLVD Private Wealth, LLC 0.28% of their portfolio | 10.3k $300.2k | First filing |
| Allworth Financial LP 0.00% of their portfolio | 10.2k $297.7k | Unchanged |
| Lantz Financial LLC 0.07% of their portfolio | 10.0k $292.5k | New |
| Snowden Capital Advisors LLC 0.01% of their portfolio | 9.9k $288.5k | Unchanged |
| BENJAMIN EDWARDS INC 0.00% of their portfolio | 9.8k $285.9k | New |
| WEBSTERROGERS FINANCIAL ADVISORS, LLC 0.08% of their portfolio | 9.1k $266.3k | New |
| WorthPointe, LLC 0.11% of their portfolio | 9.1k $266.2k | New |
| UBS Group AG 0.00% of their portfolio | 8.5k $249.2k | Added +8.3k |
| Cambridge Investment Research Advisors, Inc. 0.00% of their portfolio | 8.4k $245.0k | Reduced -34.6k |
| Kingsview Wealth Management, LLC 0.00% of their portfolio | 8.4k $244.4k | Added +644 |
| TWO SIGMA SECURITIES, LLC 0.03% of their portfolio | 8.3k $243.5k | New |
| CRA Financial Services, LLC 0.04% of their portfolio | 8.2k $239.2k | New |
| RIVERCHASE WEALTH MANAGEMENT, LLC 0.14% of their portfolio | 7.8k $227.6k | New |
| Atria Wealth Solutions, Inc. 0.01% of their portfolio | 7.6k $221.0k | New |
| Ausdal Financial Partners, Inc. 0.01% of their portfolio | 7.0k $204.6k | New |
| Sunbelt Securities, Inc. 0.01% of their portfolio | 3.3k $87.5k | Added +200 |
| ROYAL BANK OF CANADA 0.00% of their portfolio | 1.8k $52.0k | Added +900 |
| HARBOUR INVESTMENTS, INC. 0.00% of their portfolio | 1.2k $36.5k | Reduced -2.3k |
| CoreCap Advisors, LLC 0.00% of their portfolio | 732 $21.4k | Reduced -21 |
| BANK OF MONTREAL /CAN/ 0.00% of their portfolio | 500 $14.6k | Unchanged |
| Capital Investment Advisory Services, LLC 0.00% of their portfolio | 409 $12.0k | Unchanged |
| MORGAN STANLEY 0.00% of their portfolio | 200 $5.8k | Unchanged |
| ASSETMARK, INC 0.00% of their portfolio | 108 $3.2k | Unchanged |
| Cape Investment Advisory, Inc. 0.00% of their portfolio | 100 $2.9k | Unchanged |
| CONCOURSE FINANCIAL GROUP SECURITIES, INC. — of their portfolio | 0 $0 | Unchanged |