Vault-13

INNOVATOR ETFS TRUST UJAN

US EQT ULTRA BF · ETP · CUSIP 45782C300

97 institutional holders +14 vs Q4 2024
5,363,5525.4m shares reported held*
$204.6mreported value*
18 new 28 added 30 reduced 4 sold out net bought ≈ $105.9m (+2.8m shares)

* Summed across managers. Shares that two managers' reports both contain – a subsidiary's holdings that its parent's report includes too, or a sub-adviser's in its client's – are counted once. Holder counts are more reliable. Implied quarter-end price ≈ $38.14.

Trends to Q1 2025

Institutional holders

Managers reporting a position, each quarter

050100Q3 22: 88Q4 22: 91Q1 23: 78Q2 23: 72Q3 23: 71Q4 23: 71Q1 24: 87Q2 24: 88Q3 24: 80Q4 24: 83Q1 25: 9797Q3 22Q1 23Q3 23Q1 24Q3 24Q1 25
Numbers
QuarterHolders
Q3 202288
Q4 202291
Q1 202378
Q2 202372
Q3 202371
Q4 202371
Q1 202487
Q2 202488
Q3 202480
Q4 202483
Q1 202597

Buyers vs sellers

Managers adding to or starting a position, vs cutting or selling out

Bought or addedCut or sold out
50050Q2 23: 13 bought or addedQ2 23: 43 cut or sold outQ3 23: 18 bought or addedQ3 23: 40 cut or sold outQ3 23Q4 23: 23 bought or addedQ4 23: 34 cut or sold outQ1 24: 45 bought or addedQ1 24: 27 cut or sold outQ1 24Q2 24: 23 bought or addedQ2 24: 44 cut or sold outQ3 24: 22 bought or addedQ3 24: 49 cut or sold outQ3 24Q4 24: 17 bought or addedQ4 24: 43 cut or sold outQ1 25: 46 bought or addedQ1 25: 34 cut or sold outQ1 25
Numbers
QuarterBought or addedCut or sold out
Q2 20231343
Q3 20231840
Q4 20232334
Q1 20244527
Q2 20242344
Q3 20242249
Q4 20241743
Q1 20254634

Biggest buyers

Brookstone Capital Management Added +1,400,283+1.4m
Talon Private Wealth, LLC New +852,671+852.7k
IHT Wealth Management, LLC New +92,679+92.7k
Clearstead Advisors, LLC New +80,287+80.3k
Lantz Financial LLC New +52,618+52.6k
OLD MISSION CAPITAL LLC New +42,438+42.4k
COMMONWEALTH EQUITY SERVICES, LLC Added +40,121+40.1k
CWM, LLC Added +39,199+39.2k
Spire Wealth Management Added +32,352+32.4k
OSAIC HOLDINGS, INC. Added +22,026+22.0k

Biggest sellers

Fermata Advisors, LLC Reduced -41,567-41.6k
RAYMOND JAMES FINANCIAL INC Reduced -40,481-40.5k
MONEY CONCEPTS CAPITAL CORP Sold out -9,894-9.9k
Atria Wealth Solutions, Inc. Sold out -6,891-6.9k
Chicago Partners Investment Group LLC Reduced -6,435-6.4k
SUSQUEHANNA INTERNATIONAL GROUP, LLP Reduced -6,302-6.3k
CoreCap Advisors, LLC Reduced -4,283-4.3k
MGO ONE SEVEN LLC Reduced -4,017-4.0k
Cambridge Investment Research Advisors, Inc. Reduced -3,663-3.7k
Arete Wealth Advisors, LLC Reduced -2,996-3.0k

Major shareholders (over 5%)

Anyone who owns more than 5% of a class of the company's shares has to say so: on Schedule 13D if they may try to influence or control the company, on 13G if they're a passive investor, and update it as the stake changes. Each holder's latest filing, from 19 Dec 2024 on; percentages are of the share class, as the holder worked them out.

No one currently above 5% in the filings since 19 Dec 2024.

Fell to 5% or below in the last year: Brookstone Capital Management (1.7%, 2026-08-06)

Holders, Q1 2025

#ManagerLocationShares Value% of their portfolioChangeShares change
1 Brookstone Capital Management 0.79% of their portfolio WHEATON, IL 1,444,4031.4m $55.1m $55.1m 0.79% Added +1.4m +1,400,283
2 Talon Private Wealth, LLC 4.36% of their portfolio THE VILLAGES, FL 852,671852.7k $32.5m $32.5m 4.36% New
3 Fermata Advisors, LLC 3.44% of their portfolio SONOMA, CA 498,653498.7k $19.0m $19.0m 3.44% Reduced -41.6k -41,567
4 COMMONWEALTH EQUITY SERVICES, LLC 0.01% of their portfolio WALTHAM, MA 224,928224.9k $8.6m $8.6m 0.01% Added +40.1k +40,121
5 C2P Capital Advisory Group, LLC d.b.a. Prosperity Capital Advisors 0.55% of their portfolio Westlake, OH 183,451183.5k $7.0m $7.0m 0.55% Added +14.4k +14,381
6 Strategic Blueprint, LLC 0.28% of their portfolio ATLANTA, GA 135,176135.2k $5.2m $5.2m 0.28% Reduced -771 -771
7 MGO ONE SEVEN LLC 0.16% of their portfolio Beachwood, OH 109,426109.4k $4.2m $4.2m 0.16% Reduced -4.0k -4,017
8 OSAIC HOLDINGS, INC. 0.01% of their portfolio SCOTTSDALE, AZ 101,342101.3k $3.9m $3.9m 0.01% Added +22.0k +22,026
9 TRUIST FINANCIAL CORP 0.01% of their portfolio CHARLOTTE, NC 96,62896.6k $3.7m $3.7m 0.01% Added +10.7k +10,728
10 IHT Wealth Management, LLC 0.11% of their portfolio Chicago, IL 92,67992.7k $3.6m $3.6m 0.11% New
11 CWM, LLC 0.01% of their portfolio OMAHA, NE 81,17581.2k $3.1m $3.1m 0.01% Added +39.2k +39,199
12 Clearstead Advisors, LLC 0.05% of their portfolio CLEVELAND, OH 80,28780.3k $3.1m $3.1m 0.05% New
13 Berkshire Money Management, Inc. 0.34% of their portfolio DALTON, MA 79,79379.8k $3.0m $3.0m 0.34% Unchanged
14 Advus Financial Partners, LLC 0.84% of their portfolio WINTER PARK, FL 78,25278.3k $3.0m $3.0m 0.84% Unchanged
15 Prairie Wealth Advisors, Inc. 1.23% of their portfolio OMAHA, NE 65,76465.8k $2.5m $2.5m 1.23% Added +1.9k +1,853
16 Allworth Financial LP 0.01% of their portfolio FOLSOM, CA 54,74054.7k $2.1m $2.1m 0.01% Reduced -115 -115
17 Spire Wealth Management 0.06% of their portfolio MCLEAN, VA 52,89752.9k $2.0m $2.0m 0.06% Added +32.4k +32,352
18 Lantz Financial LLC 0.55% of their portfolio NAPERVILLE, IL 52,61852.6k $2.0m $2.0m 0.55% New
19 IMG Wealth Management, Inc. 1.66% of their portfolio JACKSONVILLE, FL 48,47348.5k $1.8m $1.8m 1.66% Added +1.0k +1,049
20 WEALTH ENHANCEMENT ADVISORY SERVICES, LLC 0.00% of their portfolio PLYMOUTH, MN 44,83744.8k $1.7m $1.7m 0.00% Added +4.3k +4,255
21 PFG Advisors 0.09% of their portfolio Phoenix, AZ 43,80743.8k $1.7m $1.7m 0.09% Added +140 +140
22 OLD MISSION CAPITAL LLC 0.03% of their portfolio CHICAGO, IL 42,43842.4k $1.6m $1.6m 0.03% New
23 ENVESTNET ASSET MANAGEMENT INC 0.00% of their portfolio Berwyn, PA 39,76939.8k $1.5m $1.5m 0.00% Added +19.8k +19,827
24 Cambridge Investment Research Advisors, Inc. 0.01% of their portfolio FAIRFIELD, IA 39,50239.5k $1.5m $1.5m 0.01% Reduced -3.7k -3,663
25 CENTRAL VALLEY ADVISORS, LLC 0.57% of their portfolio SACRAMENTO, CA 39,18539.2k $1.5m $1.5m 0.57% Added +20.4k +20,354
26 Kestra Advisory Services, LLC 0.01% of their portfolio AUSTIN, TX 38,05238.1k $1.5m $1.5m 0.01% Reduced -88 -88
27 RAYMOND JAMES FINANCIAL INC 0.00% of their portfolio ST. PETERSBURG, FL 37,53137.5k $1.4m $1.4m 0.00% Reduced -40.5k -40,481
28 Long Island Wealth Management, Inc. 0.74% of their portfolio MELVILLE, NY 31,92431.9k $1.2m $1.2m 0.74% Reduced -400 -400
29 MML INVESTORS SERVICES, LLC 0.00% of their portfolio SPRINGFIELD, MA 30,38830.4k $1.2m $1.2m 0.00% Added +12.0k +12,011
30 Accurate Wealth Management, LLC 0.21% of their portfolio WESLEY CHAPEL, FL 29,24429.2k $1.1m $1.1m 0.21% Added +3.9k +3,871
31 Cetera Investment Advisers 0.00% of their portfolio SCHAUMBURG, IL 28,10228.1k $1.1m $1.1m 0.00% Reduced -618 -618
32 LPL Financial LLC 0.00% of their portfolio FORT MILL, SC 25,96426.0k $990.3k $990.3k 0.00% Reduced -806 -806
33 HighTower Advisors, LLC 0.00% of their portfolio CHICAGO, IL 23,45823.5k $894.7k $894.7k 0.00% Added +12.8k +12,804
34 KFG WEALTH MANAGEMENT, LLC 0.16% of their portfolio GRANGER, IN 23,19423.2k $884.7k $884.7k 0.16% Added +4.4k +4,448
35 Mutual Advisors, LLC 0.02% of their portfolio OMAHA, NE 21,16121.2k $803.0k $803.0k 0.02% New
36 Compass Advisory Group LLC 0.27% of their portfolio MELVILLE, NY 20,59620.6k $785.6k $785.6k 0.27% Reduced -687 -687
37 MBL Wealth, LLC 0.08% of their portfolio CHARLOTTE, NC 20,53520.5k $783.2k $783.2k 0.08% Added +1.1k +1,136
38 Maltin Wealth Management, Inc. 0.35% of their portfolio RIDGEWOOD, NJ 19,71319.7k $751.9k $751.9k 0.35% Unchanged
39 Focus Partners Wealth 0.00% of their portfolio ST LOUIS, MO 19,34019.3k $737.7k $737.7k 0.00% New
40 Orion Porfolio Solutions, LLC 0.01% of their portfolio OMAHA, NE 16,89616.9k $644.4k $644.4k 0.01% New
41 Orion Portfolio Solutions, LLC 0.00% of their portfolio Omaha, NE 16,89616.9k $644.4k $644.4k 0.00% New
42 Wood Tarver Financial Group, LLC 0.20% of their portfolio BOISE, ID 16,22516.2k $618.8k $618.8k 0.20% Reduced -3 -3
43 Southland Equity Partners LLC 0.14% of their portfolio WILDWOOD, MO 16,04016.0k $611.8k $611.8k 0.14% Reduced -2.7k -2,655
44 Trek Financial, LLC 0.04% of their portfolio Scottsdale, AZ 15,99316.0k $610.0k $610.0k 0.04% Added +8.4k +8,422
45 Arete Wealth Advisors, LLC 0.05% of their portfolio CHICAGO, IL 15,91615.9k $607.0k $607.0k 0.05% Reduced -3.0k -2,996
46 CITADEL ADVISORS LLC 0.00% of their portfolio MIAMI, FL 15,15515.2k $578.0k $578.0k 0.00% Added +1.6k +1,635
47 JT Stratford LLC 0.10% of their portfolio GAINESVILLE, GA 14,14014.1k $539.3k $539.3k 0.10% Reduced -485 -485
48 Diligent Investors, LLC 0.13% of their portfolio REDLANDS, CA 13,89013.9k $529.8k $529.8k 0.13% Unchanged
49 City Center Advisors, LLC 0.61% of their portfolio TROY, MI 13,74413.7k $524.2k $524.2k 0.61% Added +490 +490
50 RFG Advisory, LLC 0.01% of their portfolio BIRMINGHAM, AL 13,18113.2k $502.7k $502.7k 0.01% Added +6.3k +6,285
51 Hiley Hunt Wealth Management 0.27% of their portfolio OMAHA, NE 12,82412.8k $490.1k $490.1k 0.27% New
52 Valmark Advisers, Inc. 0.01% of their portfolio AKRON, OH 11,72011.7k $447.0k $447.0k 0.01% Unchanged
53 HARBOUR INVESTMENTS, INC. 0.01% of their portfolio MADISON, WI 11,55511.6k $440.7k $440.7k 0.01% Added +587 +587
54 Chicago Partners Investment Group LLC 0.01% of their portfolio CHICAGO, IL 11,07311.1k $424.4k $424.4k 0.01% Reduced -6.4k -6,435
55 TOUNJIAN ADVISORY PARTNERS, LLC 0.08% of their portfolio FORT MYERS, FL 10,75810.8k $410.3k $410.3k 0.08% First filing
56 Arkadios Wealth Advisors 0.02% of their portfolio ATLANTA, GA 10,58210.6k $403.6k $403.6k 0.02% New
57 JANE STREET GROUP, LLC 0.00% of their portfolio NEW YORK, NY 9,7969.8k $373.6k $373.6k 0.00% Reduced -2.3k -2,294
58 WorthPointe, LLC 0.17% of their portfolio La Jolla, CA 9,7809.8k $373.0k $373.0k 0.17% New
59 Continuum Advisory, LLC 0.05% of their portfolio EAGLE, ID 9,6999.7k $369.9k $369.9k 0.05% Unchanged
60 Bedel Financial Consulting, Inc. 0.05% of their portfolio INDIANAPOLIS, IN 9,2219.2k $353.0k $353.0k 0.05% Reduced -199 -199
61 SUSQUEHANNA INTERNATIONAL GROUP, LLP 0.00% of their portfolio BALA CYNWYD, PA 8,8758.9k $338.5k $338.5k 0.00% Reduced -6.3k -6,302
62 TOWNSQUARE CAPITAL LLC 0.00% of their portfolio Lehi, UT 8,5938.6k $327.8k $327.8k 0.00% Added +135 +135
63 XML Financial, LLC 0.03% of their portfolio BETHESDA, MD 8,3918.4k $320.0k $320.0k 0.03% Reduced -53 -53
64 Virtue Capital Management, LLC 0.04% of their portfolio BRENTWOOD, TN 8,3008.3k $316.9k $316.9k 0.04% New
65 Tradition Wealth Management, LLC 0.03% of their portfolio EDINA, MN 7,8447.8k $299.2k $299.2k 0.03% Reduced -643 -643
66 Koshinski Asset Management, Inc. 0.03% of their portfolio DECATUR, IL 7,8427.8k $299.1k $299.1k 0.03% Unchanged
67 AVANTAX ADVISORY SERVICES, INC. 0.00% of their portfolio DALLAS, TX 7,4347.4k $283.5k $283.5k 0.00% Reduced -293 -293
68 NOVUS ADVISORS, LLC 0.27% of their portfolio GREENVILLE, SC 6,9967.0k $266.8k $266.8k 0.27% New
69 Advisory Services Network, LLC 0.00% of their portfolio ATLANTA, GA 6,3926.4k $243.8k $243.8k 0.00% New
70 BENJAMIN EDWARDS INC 0.00% of their portfolio Clayton, MO 6,3486.3k $242.1k $242.1k 0.00% New
71 FC Advisory LLC 0.08% of their portfolio WEST CHESTER, PA 5,8355.8k $222.6k $222.6k 0.08% Added +255 +255
72 Valtinson Bruner Financial Planning LLC 0.07% of their portfolio NEW BRIGHTON, MN 5,6265.6k $214.6k $214.6k 0.07% Unchanged
73 Visionary Wealth Advisors 0.01% of their portfolio O'FALLON, IL 5,6005.6k $213.6k $213.6k 0.01% Unchanged
74 JPMORGAN CHASE & CO 0.00% of their portfolio NEW YORK, NY 4,1684.2k $159.0k $159.0k 0.00% Added +3.9k +3,923
75 CoreCap Advisors, LLC 0.01% of their portfolio SOUTHFIELD, MI 4,0274.0k $153.6k $153.6k 0.01% Reduced -4.3k -4,283
76 Orion Capital Management LLC 0.06% of their portfolio CORONADO, CA 3,9834.0k $151.9k $151.9k 0.06% Unchanged
77 DHJJ Financial Advisors, Ltd. 0.06% of their portfolio NAPERVILLE, IL 3,8833.9k $148.1k $148.1k 0.06% Reduced -1.4k -1,365
78 MORGAN STANLEY 0.00% of their portfolio NEW YORK, NY 3,6753.7k $140.2k $140.2k 0.00% Unchanged
79 WealthShield Partners, LLC 0.02% of their portfolio CARY, NC 3,5383.5k $134.9k $134.9k 0.02% Added +3.3k +3,275
80 AE Wealth Management LLC 0.00% of their portfolio TOPEKA, KS 3,3623.4k $128.2k $128.2k 0.00% Reduced -61 -61
81 Stonebridge Financial Group, LLC 0.01% of their portfolio Wormleysburg, PA 3,2903.3k $125.5k $125.5k 0.01% Unchanged
82 PRINCIPAL SECURITIES, INC. 0.00% of their portfolio DES MOINES, IA 2,3922.4k $93.2k $93.2k 0.00% Unchanged
83 BARCLAYS PLC 0.00% of their portfolio LONDON, X0 1,3241.3k $50.5k $50.5k 0.00% Reduced -2.5k -2,476
84 Capital Analysts, LLC 0.00% of their portfolio FORT WASHINGTON, PA 1,0951.1k $42.0k $42.0k 0.00% Unchanged
85 Archer Investment Corp 0.01% of their portfolio Carmel, IN 1,0571.1k $40.3k $40.3k 0.01% Unchanged
86 Steward Partners Investment Advisory, LLC 0.00% of their portfolio STAMFORD, CT 1,0541.1k $40.2k $40.2k 0.00% Reduced -1.6k -1,564
87 BLUE BELL PRIVATE WEALTH MANAGEMENT, LLC 0.01% of their portfolio BLUE BELL, PA 1,0001.0k $38.1k $38.1k 0.01% Unchanged
88 Sunbelt Securities, Inc. 0.00% of their portfolio HOUSTON, TX 1,0001.0k $38.1k $38.1k 0.00% Reduced -1.5k -1,475
89 Arax Advisory Partners 0.00% of their portfolio NEW YORK, NY 860860 $32.8k $32.8k 0.00% Reduced -340 -340
90 Financial Network Wealth Advisors LLC 0.04% of their portfolio MURRAY, UT 780780 $29.8k $29.8k 0.04% New
91 Physician Wealth Advisors, Inc. 0.00% of their portfolio MIDVALE, UT 586586 $22.4k $22.4k 0.00% Unchanged
92 UBS Group AG 0.00% of their portfolio ZURICH, V8 584584 $22.3k $22.3k 0.00% Added +446 +446
93 IFP Advisors, Inc 0.00% of their portfolio TAMPA, FL 410410 $15.6k $15.6k 0.00% Unchanged
94 LANARK FINANCIAL, INC. 0.00% of their portfolio BIRMINGHAM, AL 166166 $6.0k $6.0k 0.00% New
95 Larson Financial Group LLC 0.00% of their portfolio ST LOUIS, MO 3535 $1.3k $1.3k 0.00% Unchanged
96 Truvestments Capital LLC 0.00% of their portfolio SARASOTA, FL 2727 $1.0k $1.0k 0.00% Unchanged
97 CONCOURSE FINANCIAL GROUP SECURITIES, INC. — of their portfolio BIRMINGHAM, AL 00 $0 $0 — Reduced -613 -613