Vault-13

INNOVATOR ETFS TRUST UMAY

US EQT ULTRA BF · ETP · CUSIP 45782C292

47 institutional holders -1 vs Q1 2025
1,032,5791.0m shares reported held*
$35.9mreported value*
7 new 16 added 9 reduced 7 sold out net bought ≈ $8.1m (+233.5k shares)

* Summed across managers. Shares that two managers' reports both contain – a subsidiary's holdings that its parent's report includes too, or a sub-adviser's in its client's – are counted once. Holder counts are more reliable. Implied quarter-end price ≈ $34.78.

Trends to Q2 2025

Institutional holders

Managers reporting a position, each quarter

0204060Q3 22: 31Q4 22: 40Q1 23: 40Q2 23: 50Q3 23: 51Q4 23: 48Q1 24: 41Q2 24: 53Q3 24: 47Q4 24: 51Q1 25: 48Q2 25: 4747Q3 22Q2 23Q1 24Q4 24Q2 25
Numbers
QuarterHolders
Q3 202231
Q4 202240
Q1 202340
Q2 202350
Q3 202351
Q4 202348
Q1 202441
Q2 202453
Q3 202447
Q4 202451
Q1 202548
Q2 202547

Buyers vs sellers

Managers adding to or starting a position, vs cutting or selling out

Bought or addedCut or sold out
40040Q3 23: 12 bought or addedQ3 23: 29 cut or sold outQ4 23: 13 bought or addedQ4 23: 27 cut or sold outQ4 23Q1 24: 9 bought or addedQ1 24: 32 cut or sold outQ2 24: 26 bought or addedQ2 24: 14 cut or sold outQ2 24Q3 24: 11 bought or addedQ3 24: 24 cut or sold outQ4 24: 6 bought or addedQ4 24: 22 cut or sold outQ4 24Q1 25: 13 bought or addedQ1 25: 28 cut or sold outQ2 25: 23 bought or addedQ2 25: 16 cut or sold outQ2 25
Numbers
QuarterBought or addedCut or sold out
Q3 20231229
Q4 20231327
Q1 2024932
Q2 20242614
Q3 20241124
Q4 2024622
Q1 20251328
Q2 20252316

Biggest buyers

Spire Wealth Management Added +42,412+42.4k
CENTRAL VALLEY ADVISORS, LLC Added +38,704+38.7k
OSAIC HOLDINGS, INC. Added +26,633+26.6k
OLD MISSION CAPITAL LLC Added +18,785+18.8k
SUSQUEHANNA INTERNATIONAL GROUP, LLP New +16,089+16.1k
Kestra Advisory Services, LLC Added +15,453+15.5k
Cetera Investment Advisers Added +14,997+15.0k
AXXCESS WEALTH MANAGEMENT, LLC New +14,969+15.0k
MML INVESTORS SERVICES, LLC Added +14,770+14.8k
ENVESTNET ASSET MANAGEMENT INC Added +14,433+14.4k

Biggest sellers

CITADEL ADVISORS LLC Sold out -12,474-12.5k
GTS SECURITIES LLC Sold out -8,904-8.9k
WorthPointe, LLC Sold out -6,411-6.4k
Outlook Wealth Advisors, LLC Sold out -6,049-6.0k
Bedel Financial Consulting, Inc. Sold out -6,017-6.0k
BARCLAYS PLC Reduced -5,163-5.2k
CoreCap Advisors, LLC Reduced -3,351-3.4k
Arete Wealth Advisors, LLC Reduced -1,908-1.9k
Strategic Blueprint, LLC Reduced -1,828-1.8k
WEALTH ALLIANCE, LLC Reduced -1,015-1.0k

Major shareholders (over 5%)

Anyone who owns more than 5% of a class of the company's shares has to say so: on Schedule 13D if they may try to influence or control the company, on 13G if they're a passive investor, and update it as the stake changes. Each holder's latest filing, from 19 Dec 2024 on; percentages are of the share class, as the holder worked them out.

HolderStakeChangeShares Last filed
Brookstone Capital Management 13G · institution new · filed 2026-06-03 36.1% new 1.4m≈ $54.8m 2026-06-03

Holders, Q2 2025

#ManagerLocationShares Value% of their portfolioChangeShares change
1 C2P Capital Advisory Group, LLC d.b.a. Prosperity Capital Advisors 0.33% of their portfolio Westlake, OH 144,191144.2k $5.0m $5.0m 0.33% Added +13.1k +13,064
2 Kestra Advisory Services, LLC 0.01% of their portfolio AUSTIN, TX 72,57472.6k $2.5m $2.5m 0.01% Added +15.5k +15,453
3 OSAIC HOLDINGS, INC. 0.00% of their portfolio SCOTTSDALE, AZ 58,21458.2k $2.0m $2.0m 0.00% Added +26.6k +26,633
4 CENTRAL VALLEY ADVISORS, LLC 0.66% of their portfolio SACRAMENTO, CA 55,63755.6k $1.9m $1.9m 0.66% Added +38.7k +38,704
5 Castle Rock Wealth Management, LLC 0.43% of their portfolio WALNUT CREEK, CA 51,90351.9k $1.8m $1.8m 0.43% Unchanged
6 Spire Wealth Management 0.06% of their portfolio MCLEAN, VA 50,53850.5k $1.8m $1.8m 0.06% Added +42.4k +42,412
7 ENVESTNET ASSET MANAGEMENT INC 0.00% of their portfolio Berwyn, PA 50,42650.4k $1.8m $1.8m 0.00% Added +14.4k +14,433
8 Cetera Investment Advisers 0.00% of their portfolio SCHAUMBURG, IL 47,20347.2k $1.6m $1.6m 0.00% Added +15.0k +14,997
9 COMMONWEALTH EQUITY SERVICES, LLC 0.00% of their portfolio WALTHAM, MA 45,47045.5k $1.6m $1.6m 0.00% Added +9.9k +9,921
10 KFG WEALTH MANAGEMENT, LLC 0.22% of their portfolio GRANGER, IN 39,10739.1k $1.4m $1.4m 0.22% Unchanged
11 OLD MISSION CAPITAL LLC 0.04% of their portfolio CHICAGO, IL 38,61938.6k $1.3m $1.3m 0.04% Added +18.8k +18,785
12 TRUIST FINANCIAL CORP 0.00% of their portfolio CHARLOTTE, NC 35,09035.1k $1.2m $1.2m 0.00% Unchanged
13 Brookstone Capital Management 0.01% of their portfolio WHEATON, IL 32,03632.0k $1.1m $1.1m 0.01% Added +4.3k +4,309
14 LPL Financial LLC 0.00% of their portfolio FORT MILL, SC 27,48427.5k $955.3k $955.3k 0.00% Added +1.2k +1,237
15 RAYMOND JAMES FINANCIAL INC 0.00% of their portfolio ST. PETERSBURG, FL 27,05627.1k $940.5k $940.5k 0.00% Added +11.1k +11,088
16 MML INVESTORS SERVICES, LLC 0.00% of their portfolio SPRINGFIELD, MA 21,58321.6k $750.0k $750.0k 0.00% Added +14.8k +14,770
17 SUSQUEHANNA INTERNATIONAL GROUP, LLP 0.00% of their portfolio BALA CYNWYD, PA 16,08916.1k $559.3k $559.3k 0.00% New
18 HARBOUR INVESTMENTS, INC. 0.01% of their portfolio MADISON, WI 15,67015.7k $544.7k $544.7k 0.01% Unchanged
19 AE Wealth Management LLC 0.00% of their portfolio TOPEKA, KS 15,40415.4k $535.4k $535.4k 0.00% Added +170 +170
20 Wood Tarver Financial Group, LLC 0.16% of their portfolio BOISE, ID 15,38115.4k $534.0k $534.0k 0.16% Reduced -10 -10
21 Allworth Financial LP 0.00% of their portfolio FOLSOM, CA 15,36215.4k $534.0k $534.0k 0.00% Unchanged
22 AXXCESS WEALTH MANAGEMENT, LLC 0.01% of their portfolio CARLSBAD, CA 14,96915.0k $520.3k $520.3k 0.01% New
23 Bison Wealth, LLC 0.04% of their portfolio ATLANTA, GA 14,14014.1k $491.5k $491.5k 0.04% Unchanged
24 MILESTONE ASSET MANAGEMENT, LLC 0.10% of their portfolio PITTSBURGH, PA 14,03014.0k $487.7k $487.7k 0.10% Unchanged
25 ROYAL BANK OF CANADA 0.00% of their portfolio TORONTO, A6 13,24413.2k $460.0k $460.0k 0.00% Added +6.6k +6,622
26 WEALTH ALLIANCE, LLC 0.04% of their portfolio MELLVILLE, NY 11,22011.2k $390.0k $390.0k 0.04% Reduced -1.0k -1,015
27 IMG Wealth Management, Inc. 0.26% of their portfolio JACKSONVILLE, FL 9,7089.7k $337.4k $337.4k 0.26% Reduced -643 -643
28 Steward Partners Investment Advisory, LLC 0.00% of their portfolio STAMFORD, CT 9,1949.2k $319.6k $319.6k 0.00% Unchanged
29 Strategic Blueprint, LLC 0.01% of their portfolio ATLANTA, GA 8,7558.8k $304.3k $304.3k 0.01% Reduced -1.8k -1,828
30 O'Connor Financial Group LLC 0.14% of their portfolio QUINCY, IL 8,7368.7k $306.2k $306.2k 0.14% New
31 Cambridge Investment Research Advisors, Inc. 0.00% of their portfolio FAIRFIELD, IA 7,6697.7k $267.0k $267.0k 0.00% Added +97 +97
32 RIVERCHASE WEALTH MANAGEMENT, LLC 0.16% of their portfolio Flower Mound, TX 7,4637.5k $259.4k $259.4k 0.16% New
33 Focus Partners Advisor Solutions, LLC 0.00% of their portfolio SAINT LOUIS, MO 7,3557.4k $255.7k $255.7k 0.00% New
34 Allegiance Financial Group Advisory Services LLC 0.07% of their portfolio VIENNA, VA 7,3557.4k $255.7k $255.7k 0.07% Unchanged
35 Arete Wealth Advisors, LLC 0.02% of their portfolio CHICAGO, IL 7,3407.3k $255.0k $255.0k 0.02% Reduced -1.9k -1,908
36 RETIREMENT GUYS FORMULA LLC 0.10% of their portfolio MAUMEE, OH 7,3337.3k $254.9k $254.9k 0.10% Unchanged
37 Capital Investment Advisory Services, LLC 0.01% of their portfolio RALEIGH, NC 3,5253.5k $122.5k $122.5k 0.01% Unchanged
38 JPMORGAN CHASE & CO 0.00% of their portfolio NEW YORK, NY 1,8121.8k $63.0k $63.0k 0.00% Reduced -635 -635
39 CoreCap Advisors, LLC 0.00% of their portfolio SOUTHFIELD, MI 994994 $34.6k $34.6k 0.00% Reduced -3.4k -3,351
40 Ameritas Advisory Services, LLC 0.00% of their portfolio Lincoln, NE 727727 $25.3k $25.3k 0.00% New
41 IFP Advisors, Inc 0.00% of their portfolio TAMPA, FL 500500 $17.4k $17.4k 0.00% Reduced -138 -138
42 WealthShield Partners, LLC 0.00% of their portfolio CARY, NC 474474 $16.5k $16.5k 0.00% New
43 Financial Network Wealth Advisors LLC 0.02% of their portfolio MURRAY, UT 462462 $16.1k $16.1k 0.02% Unchanged
44 Archer Investment Corp 0.00% of their portfolio Carmel, IN 350350 $12.2k $12.2k 0.00% Unchanged
45 Larson Financial Group LLC 0.00% of their portfolio ST LOUIS, MO 186186 $6.5k $6.5k 0.00% Unchanged
46 BARCLAYS PLC 0.00% of their portfolio LONDON, X0 11 $35 $35 0.00% Reduced -5.2k -5,163
47 CONCOURSE FINANCIAL GROUP SECURITIES, INC. — of their portfolio BIRMINGHAM, AL 00 $0 $0 — Unchanged