Vault-13

INNOVATOR ETFS TRUST KJUL

US SML CP PWR B · ETP · CUSIP 45782C284

81 institutional holders -7 vs Q1 2025
2,942,8852.9m shares reported held*
$86.0mreported value*
9 new 22 added 28 reduced 15 sold out net sold ≈ $20.0m (-688.4k shares)

* Summed across managers. Shares that two managers' reports both contain – a subsidiary's holdings that its parent's report includes too, or a sub-adviser's in its client's – are counted once. Holder counts are more reliable. Implied quarter-end price ≈ $29.21.

Trends to Q2 2025

Institutional holders

Managers reporting a position, each quarter

050100Q3 22: 54Q4 22: 61Q1 23: 58Q2 23: 59Q3 23: 71Q4 23: 86Q1 24: 82Q2 24: 77Q3 24: 81Q4 24: 93Q1 25: 88Q2 25: 8181Q3 22Q2 23Q1 24Q4 24Q2 25
Numbers
QuarterHolders
Q3 202254
Q4 202261
Q1 202358
Q2 202359
Q3 202371
Q4 202386
Q1 202482
Q2 202477
Q3 202481
Q4 202493
Q1 202588
Q2 202581

Buyers vs sellers

Managers adding to or starting a position, vs cutting or selling out

Bought or addedCut or sold out
1000100Q3 23: 59 bought or addedQ3 23: 13 cut or sold outQ4 23: 36 bought or addedQ4 23: 32 cut or sold outQ4 23Q1 24: 18 bought or addedQ1 24: 49 cut or sold outQ2 24: 27 bought or addedQ2 24: 43 cut or sold outQ2 24Q3 24: 45 bought or addedQ3 24: 27 cut or sold outQ4 24: 24 bought or addedQ4 24: 42 cut or sold outQ4 24Q1 25: 23 bought or addedQ1 25: 59 cut or sold outQ2 25: 31 bought or addedQ2 25: 43 cut or sold outQ2 25
Numbers
QuarterBought or addedCut or sold out
Q3 20235913
Q4 20233632
Q1 20241849
Q2 20242743
Q3 20244527
Q4 20242442
Q1 20252359
Q2 20253143

Biggest buyers

CARY STREET PARTNERS FINANCIAL LLC New +154,931+154.9k
XML Financial, LLC New +151,735+151.7k
Trek Financial, LLC New +107,774+107.8k
COMMONWEALTH EQUITY SERVICES, LLC Added +78,827+78.8k
RED CRANE WEALTH MANAGEMENT, LLC New +67,607+67.6k
Crown Wealth Group, LLC Added +45,029+45.0k
OSAIC HOLDINGS, INC. Added +27,280+27.3k
WEALTH ENHANCEMENT ADVISORY SERVICES, LLC Added +26,018+26.0k
Straight Path Wealth Management New +22,951+23.0k
Kestra Advisory Services, LLC Added +13,962+14.0k

Biggest sellers

Gradient Investments LLC Sold out -368,120-368.1k
ALTFEST L J & CO INC Sold out -364,596-364.6k
HighTower Advisors, LLC Reduced -236,152-236.2k
Maltin Wealth Management, Inc. Sold out -189,823-189.8k
Onyx Bridge Wealth Group LLC Sold out -98,915-98.9k
Brookstone Capital Management Sold out -42,800-42.8k
Chris Bulman Inc Sold out -41,134-41.1k
Cambridge Investment Research Advisors, Inc. Reduced -15,055-15.1k
OLD MISSION CAPITAL LLC Sold out -13,210-13.2k
Atlantic Private Wealth, LLC Sold out -12,965-13.0k

Holders, Q2 2025

#ManagerLocationShares Value% of their portfolioChangeShares change
1 COMMONWEALTH EQUITY SERVICES, LLC 0.01% of their portfolio WALTHAM, MA 346,488346.5k $10.1m $10.1m 0.01% Added +78.8k +78,827
2 HighTower Advisors, LLC 0.01% of their portfolio CHICAGO, IL 216,716216.7k $6.3m $6.3m 0.01% Reduced -236.2k -236,152
3 CARY STREET PARTNERS FINANCIAL LLC 0.13% of their portfolio RICHMOND, VA 154,931154.9k $4.5m $4.5m 0.13% New
4 XML Financial, LLC 0.38% of their portfolio BETHESDA, MD 151,735151.7k $4.4m $4.4m 0.38% New
5 OSAIC HOLDINGS, INC. 0.01% of their portfolio SCOTTSDALE, AZ 141,131141.1k $4.1m $4.1m 0.01% Added +27.3k +27,280
6 Trek Financial, LLC 0.21% of their portfolio Scottsdale, AZ 107,774107.8k $3.1m $3.1m 0.21% New
7 Cetera Investment Advisers 0.00% of their portfolio SCHAUMBURG, IL 94,73994.7k $2.8m $2.8m 0.00% Reduced -7.6k -7,604
8 Kestra Advisory Services, LLC 0.01% of their portfolio AUSTIN, TX 88,72888.7k $2.6m $2.6m 0.01% Added +14.0k +13,962
9 Berger Financial Group, Inc 0.14% of their portfolio PLYMOUTH, MN 72,83172.8k $2.1m $2.1m 0.14% Added +670 +670
10 BLAIR WILLIAM & CO/IL 0.01% of their portfolio CHICAGO, IL 71,17771.2k $2.1m $2.1m 0.01% Reduced -710 -710
11 PRINCIPAL SECURITIES, INC. 0.04% of their portfolio DES MOINES, IA 69,29869.3k $2.0m $2.0m 0.04% Reduced -810 -810
12 RED CRANE WEALTH MANAGEMENT, LLC 1.80% of their portfolio SAN FRANCISCO, CA 67,60767.6k $2.0m $2.0m 1.80% New
13 WEALTH ENHANCEMENT ADVISORY SERVICES, LLC 0.00% of their portfolio PLYMOUTH, MN 59,80759.8k $1.8m $1.8m 0.00% Added +26.0k +26,018
14 Crown Wealth Group, LLC 0.63% of their portfolio Charlotte, NC 57,34457.3k $1.7m $1.7m 0.63% Added +45.0k +45,029
15 Diligent Investors, LLC 0.38% of their portfolio REDLANDS, CA 55,29955.3k $1.6m $1.6m 0.38% Reduced -613 -613
16 Cypress Wealth Services, LLC 0.26% of their portfolio PALM DESERT, CA 50,15450.2k $1.5m $1.5m 0.26% Reduced -615 -615
17 ODonnell Financial Services, LLC 0.55% of their portfolio SAN RAFAEL, CA 49,18649.2k $1.4m $1.4m 0.55% Reduced -2.7k -2,652
18 RAYMOND JAMES FINANCIAL INC 0.00% of their portfolio ST. PETERSBURG, FL 48,87048.9k $1.4m $1.4m 0.00% Reduced -8.8k -8,826
19 INDEPENDENT FINANCIAL GROUP, LLC 0.04% of their portfolio SAN DIEGO, CA 48,11648.1k $1.4m $1.4m 0.04% Added +2.7k +2,677
20 Fragasso Financial Advisors Inc 0.09% of their portfolio SEWICKLEY, PA 47,03047.0k $1.4m $1.4m 0.09% Reduced -4.2k -4,200
21 Compass Advisory Group LLC 0.43% of their portfolio MELVILLE, NY 46,08446.1k $1.3m $1.3m 0.43% Unchanged
22 CORRADO ADVISORS, LLC 0.77% of their portfolio RAMSEY, NJ 43,32443.3k $1.3m $1.3m 0.77% Reduced -487 -487
23 Long Island Wealth Management, Inc. 0.64% of their portfolio MELVILLE, NY 42,25642.3k $1.2m $1.2m 0.64% Added +9.5k +9,509
24 LPL Financial LLC 0.00% of their portfolio FORT MILL, SC 41,89141.9k $1.2m $1.2m 0.00% Added +11.7k +11,654
25 Capital Investment Advisory Services, LLC 0.09% of their portfolio RALEIGH, NC 39,28939.3k $1.1m $1.1m 0.09% Unchanged
26 M Holdings Securities, Inc. 0.20% of their portfolio PORTLAND, OR 39,12739.1k $1.1m $1.1m 0.20% Added +3.2k +3,154
27 Focus Partners Wealth 0.00% of their portfolio ST LOUIS, MO 37,68537.7k $1.1m $1.1m 0.00% Added +8.6k +8,555
28 Jacobi Capital Management LLC 0.07% of their portfolio PITTSTON, PA 35,42835.4k $1.0m $1.0m 0.07% Added +1.2k +1,155
29 Cambridge Investment Research Advisors, Inc. 0.00% of their portfolio FAIRFIELD, IA 34,48734.5k $1.0m $1.0m 0.00% Reduced -15.1k -15,055
30 GILL CAPITAL PARTNERS, LLC 0.30% of their portfolio DENVER, CO 32,41632.4k $946.4k $946.4k 0.30% Unchanged
31 AVANTAX ADVISORY SERVICES, INC. 0.00% of their portfolio DALLAS, TX 28,60228.6k $835.0k $835.0k 0.00% Reduced -4.0k -3,994
32 IFP Advisors, Inc 0.02% of their portfolio TAMPA, FL 27,06927.1k $790.3k $790.3k 0.02% Added +5.8k +5,760
33 WorthPointe, LLC 0.32% of their portfolio La Jolla, CA 25,86925.9k $755.2k $755.2k 0.32% Unchanged
34 TRUIST FINANCIAL CORP 0.00% of their portfolio CHARLOTTE, NC 24,95425.0k $728.5k $728.5k 0.00% Reduced -122 -122
35 DHJJ Financial Advisors, Ltd. 0.26% of their portfolio NAPERVILLE, IL 24,88924.9k $726.6k $726.6k 0.26% Added +857 +857
36 Wood Tarver Financial Group, LLC 0.21% of their portfolio BOISE, ID 24,17924.2k $705.0k $705.0k 0.21% Reduced -7.6k -7,606
37 Straight Path Wealth Management 0.23% of their portfolio Jenison, MI 22,95123.0k $670.1k $670.1k 0.23% New
38 Global Strategic Investment Solutions, LLC 0.07% of their portfolio Scottsdale, AZ 22,36922.4k $653.1k $653.1k 0.07% Reduced -3.1k -3,061
39 Capital Analysts, LLC 0.02% of their portfolio FORT WASHINGTON, PA 21,58421.6k $630.0k $630.0k 0.02% Reduced -584 -584
40 FOUNDERS FINANCIAL SECURITIES LLC 0.04% of their portfolio TOWSON, MD 20,19820.2k $589.7k $589.7k 0.04% Added +5.0k +4,955
41 Tradition Wealth Management, LLC 0.04% of their portfolio EDINA, MN 18,33318.3k $535.2k $535.2k 0.04% Reduced -505 -505
42 BLUE BELL PRIVATE WEALTH MANAGEMENT, LLC 0.08% of their portfolio BLUE BELL, PA 17,02117.0k $496.9k $496.9k 0.08% Reduced -374 -374
43 Chicago Partners Investment Group LLC 0.01% of their portfolio CHICAGO, IL 16,77816.8k $501.2k $501.2k 0.01% Unchanged
44 Forvis Mazars Wealth Advisors, LLC 0.01% of their portfolio Springfield, MO 15,89115.9k $463.9k $463.9k 0.01% Reduced -1.3k -1,291
45 ENVESTNET ASSET MANAGEMENT INC 0.00% of their portfolio Berwyn, PA 15,45515.5k $451.2k $451.2k 0.00% Reduced -1.3k -1,268
46 WEALTH ALLIANCE, LLC 0.05% of their portfolio MELLVILLE, NY 15,04715.0k $439.3k $439.3k 0.05% Unchanged
47 MML INVESTORS SERVICES, LLC 0.00% of their portfolio SPRINGFIELD, MA 14,38414.4k $420.0k $420.0k 0.00% Reduced -163 -163
48 UBS Group AG 0.00% of their portfolio ZURICH, V8 12,84112.8k $374.9k $374.9k 0.00% Added +5.3k +5,287
49 Outlook Wealth Advisors, LLC 0.10% of their portfolio SHENANDOAH, TX 12,71112.7k $371.1k $371.1k 0.10% Unchanged
50 FSA Advisors, Inc. 0.28% of their portfolio TROY, MI 11,89511.9k $347.3k $347.3k 0.28% Reduced -318 -318
51 LEIGH BALDWIN & CO., LLC 0.22% of their portfolio CAZENOVIA, NY 11,20011.2k $327.0k $327.0k 0.22% Added +1.5k +1,500
52 Miller Financial Services LLC 0.41% of their portfolio MARSHALL, MI 10,96111.0k $320.0k $320.0k 0.41% Reduced -63 -63
53 Sunbelt Securities, Inc. 0.03% of their portfolio HOUSTON, TX 10,82210.8k $318.5k $318.5k 0.03% Added +200 +200
54 WEALTHGARDEN F.S. LLC 0.26% of their portfolio EL SEGUNDO, CA 10,67710.7k $314.2k $314.2k 0.26% Reduced -786 -786
55 NorthCrest Asset Manangement, LLC 0.01% of their portfolio PLYMOUTH, MN 10,40810.4k $307.7k $307.7k 0.01% Unchanged
56 Kingsview Wealth Management, LLC 0.01% of their portfolio GRANTS PASS, OR 10,35810.4k $302.4k $302.4k 0.01% Reduced -607 -607
57 Valtinson Bruner Financial Planning LLC 0.09% of their portfolio NEW BRIGHTON, MN 10,05710.1k $293.6k $293.6k 0.09% Reduced -1.3k -1,284
58 U.S. Capital Wealth Advisors, LLC 0.01% of their portfolio AUSTIN, TX 9,1429.1k $266.9k $266.9k 0.01% Reduced -392 -392
59 Atria Wealth Solutions, Inc. 0.01% of their portfolio NEW YORK, NY 7,7497.7k $228.4k $228.4k 0.01% Unchanged
60 BCGM Wealth Management, LLC 0.06% of their portfolio LAFAYETTE, IN 7,6107.6k $222.2k $222.2k 0.06% Unchanged
61 Janney Montgomery Scott LLC 0.00% of their portfolio PHILADELPHIA, PA 7,5407.5k $220.0k $220.0k 0.00% Unchanged
62 BCS Wealth Management 0.05% of their portfolio JOHNSON CITY, TN 7,4407.4k $217.0k $217.0k 0.05% Added +75 +75
63 ACAS, LLC 0.14% of their portfolio RANCHO SANTA FE, CA 7,1347.1k $215.6k $215.6k 0.14% New
64 Sigma Planning Corp 0.01% of their portfolio ANN ARBOR, MI 7,0237.0k $205.0k $205.0k 0.01% New
65 Allworth Financial LP 0.00% of their portfolio FOLSOM, CA 6,5356.5k $190.8k $190.8k 0.00% Unchanged
66 HARBOUR INVESTMENTS, INC. 0.00% of their portfolio MADISON, WI 6,2006.2k $181.0k $181.0k 0.00% Unchanged
67 PFS Partners, LLC 0.09% of their portfolio MINE HILL, NJ 5,9125.9k $172.6k $172.6k 0.09% Added +4.6k +4,605
68 Steward Partners Investment Advisory, LLC 0.00% of their portfolio STAMFORD, CT 2,6982.7k $78.8k $78.8k 0.00% Added +377 +377
69 INVESTMENT MANAGEMENT CORP /VA/ /ADV 0.05% of their portfolio ROANOKE, VA 1,8961.9k $55.4k $55.4k 0.05% Unchanged
70 CoreCap Advisors, LLC 0.00% of their portfolio SOUTHFIELD, MI 1,6031.6k $46.8k $46.8k 0.00% Added +1.2k +1,177
71 Compass Financial Services Inc 0.02% of their portfolio WEST DES MOINES, IA 1,1741.2k $34.3k $34.3k 0.02% Unchanged
72 Ameritas Advisory Services, LLC 0.00% of their portfolio Lincoln, NE 1,0001.0k $29.2k $29.2k 0.00% New
73 EVOLUTION WEALTH MANAGEMENT INC. 0.03% of their portfolio FORT MYERS, FL 901901 $26.3k $26.3k 0.03% First filing
74 WELLS FARGO & COMPANY/MN 0.00% of their portfolio SAN FRANCISCO, CA 793793 $23.2k $23.2k 0.00% Unchanged
75 MORGAN STANLEY 0.00% of their portfolio NEW YORK, NY 680680 $19.9k $19.9k 0.00% Unchanged
76 AE Wealth Management LLC 0.00% of their portfolio TOPEKA, KS 500500 $14.6k $14.6k 0.00% Unchanged
77 Whipplewood Advisors, LLC 0.01% of their portfolio LITTLETON, CO 393393 $11.5k $11.5k 0.01% Reduced -1.7k -1,671
78 Spire Wealth Management 0.00% of their portfolio MCLEAN, VA 208208 $6.1k $6.1k 0.00% Unchanged
79 Cape Investment Advisory, Inc. 0.00% of their portfolio MCDONOUGH, GA 200200 $5.8k $5.8k 0.00% Unchanged
80 Financial Network Wealth Advisors LLC 0.00% of their portfolio MURRAY, UT 103103 $3.0k $3.0k 0.00% New
81 CONCOURSE FINANCIAL GROUP SECURITIES, INC. — of their portfolio BIRMINGHAM, AL 00 $0 $0 — Unchanged