GROCERY OUTLET HLDG CORP GO
COM · Common Stock · CUSIP 39874R101 · ISIN US39874R1014
- SectorConsumer staples
- IndustryRetail-Grocery Stores
- HeadquartersEmeryville, CA
- FilingsSEC EDGAR
* Summed across managers. Shares that two managers' reports both contain – a subsidiary's holdings that its parent's report includes too, or a sub-adviser's in its client's – are counted once ($9.1m this quarter). Holder counts are more reliable. Shares outstanding: 98.1m as of 2025-10-30, from the company's own SEC filing; the percentage can still exceed 100%: lent-out shares are counted by the lender and the buyer, and some reports overlap without saying so. Implied quarter-end price ≈ $16.05. Options: 10 managers hold calls ($10.0m notional), 9 hold puts ($7.8m).
Trends to Q3 2025
Institutional holders
Managers reporting a position, each quarter
Numbers
| Quarter | Holders |
|---|---|
| Q3 2022 | 251 |
| Q4 2022 | 244 |
| Q1 2023 | 226 |
| Q2 2023 | 238 |
| Q3 2023 | 245 |
| Q4 2023 | 254 |
| Q1 2024 | 251 |
| Q2 2024 | 216 |
| Q3 2024 | 236 |
| Q4 2024 | 236 |
| Q1 2025 | 229 |
| Q2 2025 | 240 |
| Q3 2025 | 246 |
Buyers vs sellers
Managers adding to or starting a position, vs cutting or selling out
Numbers
| Quarter | Bought or added | Cut or sold out |
|---|---|---|
| Q4 2023 | 142 | 108 |
| Q1 2024 | 137 | 140 |
| Q2 2024 | 128 | 144 |
| Q3 2024 | 124 | 122 |
| Q4 2024 | 113 | 136 |
| Q1 2025 | 125 | 139 |
| Q2 2025 | 145 | 122 |
| Q3 2025 | 128 | 135 |
Calls vs puts
Options held, notional value, last 4 quarters. P/C = puts ÷ calls
Numbers
| Quarter | Calls | Puts | P/C |
|---|---|---|---|
| Q4 2024 | $2.3m | $6.6m | 2.85 |
| Q1 2025 | $6.2m | $3.7m | 0.60 |
| Q2 2025 | $2.8m | $2.7m | 0.96 |
| Q3 2025 | $10.0m | $7.8m | 0.79 |
Biggest buyers
| T. Rowe Price Investment Management, Inc. | Added | +3.7m |
| MORGAN STANLEY | Added | +2.4m |
| MILLENNIUM MANAGEMENT LLC | Added | +1.8m |
| J. Goldman & Co LP | Added | +1.3m |
| Rivermont Capital Management LP | Added | +1.1m |
| Boston Partners | Added | +1.0m |
| Point72 Asset Management, L.P. | New | +601.1k |
| Van Berkom & Associates Inc. | Added | +543.5k |
| Balyasny Asset Management L.P. | New | +540.5k |
| GOLDMAN SACHS GROUP INC | Added | +537.5k |
Biggest sellers
| CITADEL ADVISORS LLC | Reduced | -1.7m |
| FMR LLC | Reduced | -1.1m |
| STADIUM CAPITAL MANAGEMENT LLC | Sold out | -877.9k |
| VOLORIDGE INVESTMENT MANAGEMENT, LLC | Sold out | -651.2k |
| Whitebark Investors LP | Reduced | -650.0k |
| DZ BANK AG Deutsche Zentral Genossenschafts Bank, Frankfurt am Main | Reduced | -575.6k |
| FIRST TRUST ADVISORS LP | Reduced | -546.7k |
| Clearbridge Investments, LLC | Reduced | -453.5k |
| Irenic Capital Management LP | Reduced | -450.9k |
| Trexquant Investment LP | Reduced | -422.8k |
Biggest calls
| BARCLAYS PLC | New | $6.7m414.6k shares |
| CITADEL ADVISORS LLC | Reduced | $889.2k55.4k shares |
| SIMPLEX TRADING, LLC | Reduced | $685.0k42.7k shares |
| GROUP ONE TRADING LLC | Added | $415.7k25.9k shares |
| BANK OF AMERICA CORP /DE/ | Unchanged | $401.2k25.0k shares |
| IMC-Chicago, LLC | New | $247.2k15.4k shares |
| JANE STREET GROUP, LLC | New | $219.9k13.7k shares |
| WOLVERINE TRADING, LLC | New | $216.5k13.5k shares |
| SUSQUEHANNA INTERNATIONAL GROUP, LLP | Reduced | $199.0k12.4k shares |
| Walleye Capital LLC | Reduced | $62.6k3.9k shares |
Biggest puts
| SUSQUEHANNA INTERNATIONAL GROUP, LLP | Added | $3.4m210.7k shares |
| CITADEL ADVISORS LLC | Added | $2.1m131.9k shares |
| SIMPLEX TRADING, LLC | Added | $950.0k59.2k shares |
| IMC-Chicago, LLC | New | $367.5k22.9k shares |
| JANE STREET GROUP, LLC | Reduced | $252.0k15.7k shares |
| CSS LLC/IL | New | $240.8k15.0k shares |
| Walleye Capital LLC | Reduced | $223.1k13.9k shares |
| WOLVERINE TRADING, LLC | Added | $206.9k12.9k shares |
| GROUP ONE TRADING LLC | Added | $104.3k6.5k shares |
Options at notional value: the value of the shares the contracts control, as filers report them, not what the options cost. Not included in the holders, shares or buying above.
Major shareholders (over 5%)
Anyone who owns more than 5% of a class of the company's shares has to say so: on Schedule 13D if they may try to influence or control the company, on 13G if they're a passive investor, and update it as the stake changes. Each holder's latest filing, from 19 Dec 2024 on; percentages are of the share class, as the holder worked them out.
| Holder | Stake |
|---|---|
| T. Rowe Price Investment Management, Inc. 13G · institution +2.9 pts · filed 2026-05-15 | 19.0% |
| BlackRock, Inc. 13G · institution filed 2025-07-17 | 14.4% |
| Pertento Partners LLP 13G · passive investor +0.6 pts · filed 2026-10-16 | 6.2% |
| VANGUARD PORTFOLIO MANAGEMENT LLC 13G · institution new · filed 2026-04-29 | 6.2% |
| J. Goldman & Co LP 13G · institution new · filed 2026-08-14 | 6.1% |
Fell to 5% or below in the last year: FMR LLC (0.0%, 2026-06-05), VANGUARD GROUP INC (0.0%, 2026-03-27; now reported by VANGUARD PORTFOLIO MANAGEMENT LLC)
Insider purchases and sales in Q3 2025
Shares bought or sold by the company's own officers, directors and 10% owners, in the open market or privately, as they reported to the SEC on Form 4 (due within two business days of the trade). Grants, option exercises, shares withheld for tax and gifts aren't included.
Officers and directors buying vs selling
Number of people, by quarter (10% owners not included)
Numbers
| Quarter | Buying | Bought | Selling | Sold | Sold under a plan |
|---|---|---|---|---|---|
| Q4 2023 | 0 | — | 1 | $172.4k | — |
| Q1 2024 | 1 | $1.0m | 9 | $16.2m | $58.0k |
| Q2 2024 | 2 | $2.3m | 1 | $29.9k | — |
| Q3 2024 | 0 | — | 1 | $10.7m | — |
| Q4 2024 | 1 | $2.0m | 0 | — | — |
| Q1 2025 | 5 | $2.7m | 7 | $1.6m | — |
| Q2 2025 | 1 | $274.7k | 2 | $45.5k | $26.6k |
| Q3 2025 | 0 | — | 1 | $475.2k | — |
| Date | Insider | Trade | Value |
|---|---|---|---|
| 2025-08-15 | Wilson Steven K. EVP, Chief Purchasing Officer | Sold | $91.2k5.0k shares |
| 2025-08-08 | Wilson Steven K. EVP, Chief Purchasing Officer | Sold | $384.0k20.0k shares |
Their holding: how much the trade added to or took from the insider's holding (direct, or the trust or fund named). The same trade is sometimes reported by more than one insider, such as a fund and the director who represents it; totals count it once. A value is left blank where the reported price is far from the market price (usually a typo).
Holders, Q3 2025
| Manager | Shares | Change |
|---|---|---|
| BlackRock, Inc. 0.00% of their portfolio | 14.3m $230.0m | Reduced -63.4k |
| FMR LLC 0.01% of their portfolio | 13.6m $218.1m | Reduced -1.1m |
| VANGUARD GROUP INC 0.00% of their portfolio | 11.0m $177.2m | Reduced -307.4k |
| T. Rowe Price Investment Management, Inc. 0.10% of their portfolio | 10.2m $164.3m | Added +3.7m |
| MACKENZIE FINANCIAL CORP 0.09% of their portfolio | 4.7m $75.2m | Reduced -75.2k |
| DIMENSIONAL FUND ADVISORS LP 0.02% of their portfolio | 4.6m $74.1m | Added +221.7k |
| MARSHALL WACE, LLP 0.08% of their portfolio | 4.6m $73.5m | Added +20.8k |
| STATE STREET CORP 0.00% of their portfolio | 3.9m $62.8m | Added +47.9k |
| Van Berkom & Associates Inc. 1.74% of their portfolio | 3.8m $60.3m | Added +543.5k |
| MORGAN STANLEY 0.00% of their portfolio | 3.7m $59.8m | Added +2.4m |
| WELLINGTON MANAGEMENT GROUP LLP 0.01% of their portfolio | 3.5m $56.9m | Added +129.1k |
| Clearbridge Investments, LLC 0.03% of their portfolio | 2.6m $42.4m | Reduced -453.5k |
| Fisher Asset Management, LLC 0.01% of their portfolio | 2.6m $41.2m | Reduced -91.3k |
| J. Goldman & Co LP 1.51% of their portfolio | 2.5m $40.0m | Added +1.3m |
| GEODE CAPITAL MANAGEMENT, LLC 0.00% of their portfolio | 2.4m $38.3m | Reduced -2.4k |
| MILLENNIUM MANAGEMENT LLC 0.02% of their portfolio | 1.8m $29.3m | Added +1.8m |
| CHARLES SCHWAB INVESTMENT MANAGEMENT INC 0.00% of their portfolio | 1.7m $27.3m | Added +44.2k |
| GOLDMAN SACHS GROUP INC 0.00% of their portfolio | 1.6m $25.6m | Added +537.5k |
| Boston Partners 0.02% of their portfolio | 1.5m $23.5m | Added +1.0m |
| UBS Group AG 0.00% of their portfolio | 1.5m $23.3m | Added +508.4k |
| Rivermont Capital Management LP 5.72% of their portfolio | 1.4m $21.7m | Added +1.1m |
| NORTHERN TRUST CORP 0.00% of their portfolio | 1.1m $18.2m | Reduced -111.9k |
| Irenic Capital Management LP 3.49% of their portfolio | 1.1m $17.8m | Reduced -450.9k |
| Invesco Ltd. 0.00% of their portfolio | 927.0k $14.9m | Added +40.2k |
| BANK OF AMERICA CORP /DE/ 0.00% of their portfolio | 887.8k $14.2m | Added +195.5k |
| Glenmede Investment Management, LP 0.06% of their portfolio | 801.6k $12.9m | Reduced -67.5k |
| Rip Road Capital Partners LP 11.74% of their portfolio | 679.7k $10.9m | Reduced -80.1k |
| Solas Capital Management, LLC 6.62% of their portfolio | 676.1k $10.9m | Reduced -303.5k |
| BNP PARIBAS FINANCIAL MARKETS 0.01% of their portfolio | 651.8k $10.5m | Reduced -17.3k |
| BRIDGEWAY CAPITAL MANAGEMENT, LLC 0.22% of their portfolio | 651.5k $10.5m | Added +416.5k |
| Whitebark Investors LP 4.97% of their portfolio | 650.0k $10.4m | Reduced -650.0k |
| Point72 Asset Management, L.P. 0.02% of their portfolio | 601.1k $9.6m | New |
| Bank of New York Mellon Corp 0.00% of their portfolio | 568.1k $9.1m | Reduced -74.7k |
| Balyasny Asset Management L.P. 0.02% of their portfolio | 540.5k $8.7m | New |
| BECKER CAPITAL MANAGEMENT INC 0.25% of their portfolio | 534.1k $8.6m | Reduced -242.1k |
| PRINCIPAL FINANCIAL GROUP INC 0.00% of their portfolio | 473.4k $7.6m | Reduced -12.4k |
| Empowered Funds, LLC 0.07% of their portfolio | 416.5k $6.7m | New |
| BARCLAYS PLC 0.00% of their portfolio | 406.2k $6.5m | Reduced -79.1k |
| Public Sector Pension Investment Board 0.02% of their portfolio | 382.7k $6.1m | Added +48.5k |
| AQR CAPITAL MANAGEMENT LLC 0.00% of their portfolio | 379.0k $6.1m | Added +51.4k |
| Dana Investment Advisors, Inc. 0.17% of their portfolio | 369.2k $5.9m | New |
| Granite Investment Partners, LLC 0.33% of their portfolio | 363.2k $5.8m | Reduced -392.1k |
| Grandeur Peak Global Advisors, LLC 0.78% of their portfolio | 362.3k $5.8m | Reduced -204.1k |
| JPMORGAN CHASE & CO 0.00% of their portfolio | 342.0k $5.5m | Added +121.6k |
| Russell Investments Group, Ltd. 0.01% of their portfolio | 340.6k $5.5m | Added +156.4k |
| Susquehanna Portfolio Strategies, LLC 0.08% of their portfolio | 329.5k $5.3m | Added +294.4k |
| RICE HALL JAMES & ASSOCIATES, LLC 0.28% of their portfolio | 315.9k $5.1m | Added +196.7k |
| RHUMBLINE ADVISERS 0.00% of their portfolio | 288.1k $4.6m | Reduced -947 |
| BOOTHBAY FUND MANAGEMENT, LLC 0.12% of their portfolio | 285.0k $4.6m | Added +241.9k |
| HEARTLAND ADVISORS INC 0.23% of their portfolio | 277.1k $4.4m | New |
| WELLS FARGO & COMPANY/MN 0.00% of their portfolio | 274.2k $4.4m | Added +138.2k |
| Legal & General Group Plc 0.00% of their portfolio | 258.2k $4.1m | Reduced -6.5k |
| TWO SIGMA INVESTMENTS, LP 0.01% of their portfolio | 255.0k $4.1m | Reduced -419.9k |
| UBS AM, a distinct business unit of UBS ASSET MANAGEMENT AMERICAS LLC 0.00% of their portfolio | 235.7k $3.8m | Reduced -147.7k |
| Interval Partners, LP 0.08% of their portfolio | 231.0k $3.7m | New |
| Nuveen, LLC 0.00% of their portfolio | 218.9k $3.5m | Reduced -4.1k |
| New Age Alpha Advisors, LLC 0.14% of their portfolio | 210.8k $3.4m | Reduced -4.5k |
| Quantinno Capital Management LP 0.01% of their portfolio | 201.3k $3.2m | Added +120.7k |
| D. E. Shaw & Co., Inc. 0.00% of their portfolio | 200.5k $3.2m | Added +84.3k |
| TD Asset Management Inc 0.00% of their portfolio | 196.6k $3.2m | Added +28.2k |
| DEUTSCHE BANK AG\ 0.00% of their portfolio | 193.0k $3.1m | Added +117.4k |
| Swiss National Bank 0.00% of their portfolio | 190.0k $3.0m | Added +4.1k |
| AMERICAN CENTURY COMPANIES INC 0.00% of their portfolio | 186.7k $3.0m | Added +44.2k |
| AMERIPRISE FINANCIAL INC 0.00% of their portfolio | 185.6k $3.0m | Reduced -10.4k |
| Pier Capital, LLC 0.46% of their portfolio | 183.1k $2.9m | New |
| CenterBook Partners LP 0.14% of their portfolio | 178.1k $2.9m | Reduced -149.5k |
| HUSSMAN STRATEGIC ADVISORS, INC. 0.58% of their portfolio | 168.0k $2.7m | New |
| FIRST TRUST ADVISORS LP 0.00% of their portfolio | 154.3k $2.5m | Reduced -546.7k |
| Cetera Investment Advisers 0.00% of their portfolio | 141.2k $2.3m | Reduced -30.4k |
| Red Spruce Capital, LLC 0.83% of their portfolio | 126.8k $2.0m | Reduced -1.2k |
| ROYAL BANK OF CANADA 0.00% of their portfolio | 124.1k $2.0m | Reduced -397.1k |
| Corient Private Wealth LP 0.00% of their portfolio | 122.8k $2.0m | Reduced -41.2k |
| SUSQUEHANNA INTERNATIONAL GROUP, LLP 0.00% of their portfolio | 122.8k $2.0m | Reduced -114.6k |
| CANADA LIFE ASSURANCE Co 0.00% of their portfolio | 110.5k $1.8m | Reduced -5.0k |
| JANE STREET GROUP, LLC 0.00% of their portfolio | 110.2k $1.8m | New |
| ArrowMark Colorado Holdings LLC 0.03% of their portfolio | 110.0k $1.8m | New |
| RENAISSANCE TECHNOLOGIES LLC 0.00% of their portfolio | 108.0k $1.7m | Reduced -360.3k |
| ALLIANCEBERNSTEIN L.P. 0.00% of their portfolio | 103.8k $1.7m | Added +310 |
| MAVERICK CAPITAL LTD 0.02% of their portfolio | 100.8k $1.6m | New |
| CITIGROUP INC 0.00% of their portfolio | 99.8k $1.6m | Reduced -68.7k |
| PRUDENTIAL FINANCIAL INC 0.00% of their portfolio | 98.8k $1.6m | Reduced -2.5k |
| NEW YORK STATE TEACHERS RETIREMENT SYSTEM 0.00% of their portfolio | 98.7k $1.6m | Added +100 |
| PRICE T ROWE ASSOCIATES INC /MD/ 0.00% of their portfolio | 97.2k $1.6m | Added +5.7k |
| CALIFORNIA STATE TEACHERS RETIREMENT SYSTEM 0.00% of their portfolio | 90.4k $1.5m | Added +5.9k |
| NEW YORK STATE COMMON RETIREMENT FUND 0.00% of their portfolio | 87.3k $1.4m | Reduced -25.1k |
| Summit Trail Advisors, LLC 0.02% of their portfolio | 86.0k $1.4m | Added +15.0k |
| AXA Investment Managers S.A. 0.00% of their portfolio | 84.3k $1.4m | First filing |
| ADVISORY RESEARCH INC 0.18% of their portfolio | 83.3k $1.3m | New |
| Verition Fund Management LLC 0.01% of their portfolio | 76.4k $1.2m | Reduced -63.0k |
| Cascade Investment Advisors, Inc. 0.71% of their portfolio | 73.5k $1.2m | Added +10.4k |
| LPL Financial LLC 0.00% of their portfolio | 72.3k $1.2m | New |
| Manhattan West Asset Management, LLC 0.24% of their portfolio | 72.0k $1.2m | Added +3.9k |
| Thrivent Financial for Lutherans 0.00% of their portfolio | 70.8k $1.1m | Reduced -1.3k |
| Squarepoint Ops LLC 0.00% of their portfolio | 68.5k $1.1m | Reduced -66.5k |
| LMR Partners LLP 0.01% of their portfolio | 61.5k $987.7k | New |
| HSBC HOLDINGS PLC 0.00% of their portfolio | 60.2k $972.7k | Added +30.8k |
| MetLife Investment Management, LLC 0.00% of their portfolio | 56.7k $909.5k | Unchanged |
| DARK FOREST CAPITAL MANAGEMENT LP 0.03% of their portfolio | 55.0k $882.6k | Reduced -150.8k |
| Illinois Municipal Retirement Fund 0.01% of their portfolio | 52.9k $848.2k | Reduced -532 |
| SG Americas Securities, LLC 0.00% of their portfolio | 52.0k $835.0k | Added +5.1k |