E L F BEAUTY INC ELF
COM · Common Stock · CUSIP 26856L103 · ISIN US26856L1035
- SectorConsumer staples
- IndustryPerfumes, Cosmetics & Other Toilet Preparations
- HeadquartersOakland, CA
- Founded2004
- Websiteelfcosmetics.com
- FilingsSEC EDGAR
* Summed across managers. Shares that two managers' reports both contain – a subsidiary's holdings that its parent's report includes too, or a sub-adviser's in its client's – are counted once ($5.9m this quarter). Holder counts are more reliable. Shares outstanding: 59.1m as of 2026-01-29, from the company's own SEC filing; the percentage can still exceed 100%: lent-out shares are counted by the lender and the buyer, and some reports overlap without saying so. Implied quarter-end price ≈ $76.08. Options: 24 managers hold calls ($305.2m notional), 22 hold puts ($328.6m).
Trends to Q4 2025
Institutional holders
Managers reporting a position, each quarter
Numbers
| Quarter | Holders |
|---|---|
| Q3 2022 | 223 |
| Q4 2022 | 284 |
| Q1 2023 | 334 |
| Q2 2023 | 392 |
| Q3 2023 | 410 |
| Q4 2023 | 438 |
| Q1 2024 | 517 |
| Q2 2024 | 576 |
| Q3 2024 | 493 |
| Q4 2024 | 534 |
| Q1 2025 | 433 |
| Q2 2025 | 502 |
| Q3 2025 | 503 |
| Q4 2025 | 462 |
Buyers vs sellers
Managers adding to or starting a position, vs cutting or selling out
Numbers
| Quarter | Bought or added | Cut or sold out |
|---|---|---|
| Q1 2024 | 281 | 248 |
| Q2 2024 | 322 | 261 |
| Q3 2024 | 294 | 317 |
| Q4 2024 | 267 | 259 |
| Q1 2025 | 239 | 304 |
| Q2 2025 | 301 | 230 |
| Q3 2025 | 252 | 251 |
| Q4 2025 | 216 | 287 |
Calls vs puts
Options held, notional value, last 4 quarters. P/C = puts ÷ calls
Numbers
| Quarter | Calls | Puts | P/C |
|---|---|---|---|
| Q1 2025 | $318.6m | $318.7m | 1.00 |
| Q2 2025 | $690.8m | $772.1m | 1.12 |
| Q3 2025 | $670.7m | $783.9m | 1.17 |
| Q4 2025 | $305.2m | $328.6m | 1.08 |
Biggest buyers
| BNP PARIBAS FINANCIAL MARKETS | Added | +896.3k |
| Ilex Capital Partners (UK) LLP | Added | +828.0k |
| PRICE T ROWE ASSOCIATES INC /MD/ | Added | +711.5k |
| Swedbank AB | Added | +672.1k |
| Point72 Asset Management, L.P. | New | +639.8k |
| ARMISTICE CAPITAL, LLC | Added | +525.0k |
| Ensign Peak Advisors, Inc | Added | +361.4k |
| MILLENNIUM MANAGEMENT LLC | Added | +331.6k |
| UBS Group AG | Added | +317.9k |
| MANE GLOBAL CAPITAL MANAGEMENT LP | New | +294.2k |
Biggest sellers
| FMR LLC | Reduced | -983.7k |
| BlackRock, Inc. | Reduced | -859.1k |
| Champlain Investment Partners, LLC | Reduced | -849.1k |
| FULLER & THALER ASSET MANAGEMENT, INC. | Sold out | -609.1k |
| JPMORGAN CHASE & CO | Reduced | -580.5k |
| Atreides Management, LP | Sold out | -538.3k |
| ZEVENBERGEN CAPITAL INVESTMENTS LLC | Sold out | -467.0k |
| WELLINGTON MANAGEMENT GROUP LLP | Reduced | -429.8k |
| LORD, ABBETT & CO. LLC | Sold out | -314.5k |
| Clearbridge Investments, LLC | Reduced | -301.9k |
Biggest calls
| SUSQUEHANNA INTERNATIONAL GROUP, LLP | Reduced | $53.6m704.4k shares |
| JANE STREET GROUP, LLC | Added | $48.8m642.0k shares |
| CITADEL ADVISORS LLC | Reduced | $44.8m589.3k shares |
| Squarepoint Ops LLC | Added | $35.0m459.8k shares |
| IMC-Chicago, LLC | Added | $32.8m431.0k shares |
| D. E. Shaw & Co., Inc. | Reduced | $15.6m204.9k shares |
| MILLENNIUM MANAGEMENT LLC | Added | $14.9m195.8k shares |
| BARCLAYS PLC | Unchanged | $11.4m150.0k shares |
| SIMPLEX TRADING, LLC | Reduced | $10.7m140.1k shares |
| Qube Research & Technologies Ltd | Added | $4.5m59.0k shares |
Biggest puts
| SUSQUEHANNA INTERNATIONAL GROUP, LLP | Reduced | $73.0m960.4k shares |
| CITADEL ADVISORS LLC | Reduced | $51.0m670.9k shares |
| JPMORGAN CHASE & CO | Reduced | $28.1m370.0k shares |
| IMC-Chicago, LLC | Reduced | $25.7m338.0k shares |
| D. E. Shaw & Co., Inc. | Reduced | $25.4m334.6k shares |
| PEAK6 LLC | Added | $24.5m321.8k shares |
| JANE STREET GROUP, LLC | Reduced | $19.6m258.4k shares |
| Squarepoint Ops LLC | Reduced | $16.8m221.1k shares |
| BARCLAYS PLC | Unchanged | $11.4m150.0k shares |
| HRT FINANCIAL LP | New | $6.5m85.3k shares |
Options at notional value: the value of the shares the contracts control, as filers report them, not what the options cost. Not included in the holders, shares or buying above.
Major shareholders (over 5%)
Anyone who owns more than 5% of a class of the company's shares has to say so: on Schedule 13D if they may try to influence or control the company, on 13G if they're a passive investor, and update it as the stake changes. Each holder's latest filing, from 19 Dec 2024 on; percentages are of the share class, as the holder worked them out.
| Holder | Stake |
|---|---|
| BAILLIE GIFFORD & CO 13G · institution -1.1 pts · filed 2026-08-04 | 11.9% |
| VANGUARD CAPITAL MANAGEMENT LLC 13G · institution new · filed 2026-04-29 | 5.0% |
Fell to 5% or below in the last year: VANGUARD GROUP INC (0.0%, 2026-03-26; now reported by VANGUARD CAPITAL MANAGEMENT LLC)
Insider purchases and sales in Q4 2025
Shares bought or sold by the company's own officers, directors and 10% owners, in the open market or privately, as they reported to the SEC on Form 4 (due within two business days of the trade). Grants, option exercises, shares withheld for tax and gifts aren't included.
Officers and directors buying vs selling
Number of people, by quarter (10% owners not included)
Numbers
| Quarter | Buying | Bought | Selling | Sold | Sold under a plan |
|---|---|---|---|---|---|
| Q1 2024 | 0 | — | 6 | $24.8m | $23.0m |
| Q2 2024 | 0 | — | 7 | $71.7m | $35.5m |
| Q3 2024 | 0 | — | 3 | $12.6m | $12.6m |
| Q4 2024 | 0 | — | 3 | $1.4m | — |
| Q1 2025 | 0 | — | 2 | $641.5k | — |
| Q2 2025 | 0 | — | 7 | $27.5m | $10.0m |
| Q3 2025 | 0 | — | 7 | $14.0m | $13.2m |
| Q4 2025 | 0 | — | 2 | $15.8m | $15.4m |
| Date | Insider | Trade | Value |
|---|---|---|---|
| 2025-12-04 | AMIN TARANG Chief Executive Officer, director | Sold | $121.5k1.5k shares |
| 2025-12-04 | Milsten Scott See remarks | Sold | $72.3k906 shares |
| 2025-11-24 | Levitan Lauren Cooks Director | Sold | $269.5k3.8k shares |
| 2025-10-01 | AMIN TARANG Chief Executive Officer, director | Sold plan | $15.4m116.3k shares |
Their holding: how much the trade added to or took from the insider's holding (direct, or the trust or fund named). The same trade is sometimes reported by more than one insider, such as a fund and the director who represents it; totals count it once. A value is left blank where the reported price is far from the market price (usually a typo).
Holders, Q4 2025
| Manager | Shares | Change |
|---|---|---|
| BAILLIE GIFFORD & CO 0.45% of their portfolio | 7.2m $545.8m | Reduced -172.0k |
| VANGUARD GROUP INC 0.01% of their portfolio | 5.5m $417.3m | Added +140.3k |
| BlackRock, Inc. 0.01% of their portfolio | 5.4m $407.6m | Reduced -859.1k |
| PRICE T ROWE ASSOCIATES INC /MD/ 0.02% of their portfolio | 2.2m $167.1m | Added +711.5k |
| STATE STREET CORP 0.00% of their portfolio | 1.7m $132.1m | Added +13.2k |
| Clearbridge Investments, LLC 0.10% of their portfolio | 1.6m $123.5m | Reduced -301.9k |
| Swedbank AB 0.10% of their portfolio | 1.4m $103.8m | Added +672.1k |
| Ensign Peak Advisors, Inc 0.18% of their portfolio | 1.3m $100.3m | Added +361.4k |
| Ilex Capital Partners (UK) LLP 2.70% of their portfolio | 1.3m $95.6m | Added +828.0k |
| Champlain Investment Partners, LLC 0.93% of their portfolio | 1.2m $92.3m | Reduced -849.1k |
| MORGAN STANLEY 0.01% of their portfolio | 1.2m $90.1m | Added +138.4k |
| GEODE CAPITAL MANAGEMENT, LLC 0.00% of their portfolio | 1.0m $79.1m | Added +21.0k |
| Capital International Investors 0.01% of their portfolio | 936.8k $71.2m | Unchanged |
| Capital World Investors 0.01% of their portfolio | 929.6k $70.7m | Added +267.7k |
| BNP PARIBAS FINANCIAL MARKETS 0.04% of their portfolio | 924.9k $70.3m | Added +896.3k |
| UBS Group AG 0.01% of their portfolio | 902.0k $68.6m | Added +317.9k |
| Capital Research Global Investors 0.01% of their portfolio | 766.1k $58.3m | Added +219.8k |
| MACKENZIE FINANCIAL CORP 0.07% of their portfolio | 759.1k $58.2m | Reduced -94.4k |
| ARMISTICE CAPITAL, LLC 1.22% of their portfolio | 658.0k $50.0m | Added +525.0k |
| Point72 Asset Management, L.P. 0.08% of their portfolio | 639.8k $48.7m | New |
| DIMENSIONAL FUND ADVISORS LP 0.01% of their portfolio | 620.3k $47.2m | Added +94.0k |
| Balyasny Asset Management L.P. 0.09% of their portfolio | 609.9k $46.4m | Added +286.2k |
| Prime Capital Management Co Ltd 5.46% of their portfolio | 604.5k $46.0m | Unchanged |
| CHARLES SCHWAB INVESTMENT MANAGEMENT INC 0.01% of their portfolio | 601.3k $45.7m | Added +14.8k |
| PRIMECAP MANAGEMENT CO/CA/ 0.03% of their portfolio | 583.1k $44.3m | Added +140.1k |
| AMERIPRISE FINANCIAL INC 0.01% of their portfolio | 563.2k $42.8m | Added +284.2k |
| CITADEL ADVISORS LLC 0.03% of their portfolio | 563.2k $42.8m | Added +67.5k |
| GOLDMAN SACHS GROUP INC 0.01% of their portfolio | 529.6k $40.3m | Added +74.2k |
| NORGES BANK 0.00% of their portfolio | 511.5k $38.9m | Not comparable |
| NORTHERN TRUST CORP 0.00% of their portfolio | 499.1k $38.0m | Reduced -32.2k |
| VOYA INVESTMENT MANAGEMENT LLC 0.03% of their portfolio | 455.8k $34.7m | Reduced -236.5k |
| BNP PARIBAS ASSET MANAGEMENT Holding S.A. 0.04% of their portfolio | 429.5k $32.7m | Added +218.3k |
| Aberdeen Group plc 0.05% of their portfolio | 412.0k $31.3m | Added +30.4k |
| JPMORGAN CHASE & CO 0.00% of their portfolio | 377.4k $28.7m | Reduced -580.5k |
| Bank of New York Mellon Corp 0.00% of their portfolio | 373.2k $28.4m | Added +3.5k |
| CONGRESS ASSET MANAGEMENT CO 0.20% of their portfolio | 370.9k $28.2m | Added +14.4k |
| MILLENNIUM MANAGEMENT LLC 0.02% of their portfolio | 370.3k $28.2m | Added +331.6k |
| SUSQUEHANNA INTERNATIONAL GROUP, LLP 0.04% of their portfolio | 356.1k $27.1m | Added +83.9k |
| Baird Financial Group, Inc. 0.04% of their portfolio | 352.1k $26.8m | Added +26.9k |
| AQR CAPITAL MANAGEMENT LLC 0.01% of their portfolio | 329.4k $25.1m | Added +130.4k |
| RAYMOND JAMES FINANCIAL INC 0.01% of their portfolio | 320.9k $24.5m | Reduced -106.1k |
| MANE GLOBAL CAPITAL MANAGEMENT LP 1.22% of their portfolio | 294.2k $22.4m | New |
| BANK OF AMERICA CORP /DE/ 0.00% of their portfolio | 286.9k $21.8m | Reduced -16.7k |
| Mitsubishi UFJ Trust & Banking Corp 0.04% of their portfolio | 247.7k $18.8m | Reduced -10.0k |
| WELLINGTON MANAGEMENT GROUP LLP 0.00% of their portfolio | 242.1k $18.4m | Reduced -429.8k |
| WELLS FARGO & COMPANY/MN 0.00% of their portfolio | 231.6k $17.6m | Reduced -17.5k |
| MetLife Investment Management, LLC 0.08% of their portfolio | 221.9k $16.9m | Added +78.4k |
| SCHRODER INVESTMENT MANAGEMENT GROUP 0.01% of their portfolio | 219.8k $16.7m | Added +12.6k |
| FMR LLC 0.00% of their portfolio | 215.0k $16.3m | Reduced -983.7k |
| Lighthouse Investment Partners, LLC 0.52% of their portfolio | 204.7k $15.6m | Added +203.1k |
| Cannell & Spears LLC 0.28% of their portfolio | 195.3k $14.9m | New |
| Portolan Capital Management, LLC 0.78% of their portfolio | 192.3k $14.6m | Reduced -295.2k |
| Rockefeller Capital Management L.P. 0.03% of their portfolio | 191.8k $14.6m | Added +87.2k |
| JACOBSON & SCHMITT ADVISORS, LLC 2.42% of their portfolio | 188.9k $14.4m | Added +48.5k |
| JANUS HENDERSON GROUP PLC 0.01% of their portfolio | 183.5k $14.0m | Reduced -6.8k |
| FRED ALGER MANAGEMENT, LLC 0.05% of their portfolio | 163.7k $12.4m | Added +38.7k |
| KBC Group NV 0.03% of their portfolio | 158.8k $12.1m | Reduced -54.9k |
| MASSACHUSETTS FINANCIAL SERVICES CO /MA/ 0.00% of their portfolio | 158.3k $12.0m | Reduced -113.0k |
| SG Americas Securities, LLC 0.02% of their portfolio | 155.3k $11.8m | Added +147.7k |
| BARCLAYS PLC 0.00% of their portfolio | 151.4k $11.5m | Added +60.2k |
| RHUMBLINE ADVISERS 0.01% of their portfolio | 148.2k $11.3m | Reduced -1.2k |
| CITIGROUP INC 0.01% of their portfolio | 147.3k $11.2m | Added +126.1k |
| AMERICAN CENTURY COMPANIES INC 0.01% of their portfolio | 144.9k $11.0m | Added +25.3k |
| UBS AM, a distinct business unit of UBS ASSET MANAGEMENT AMERICAS LLC 0.00% of their portfolio | 136.3k $10.4m | Reduced -1.5k |
| Invesco Ltd. 0.00% of their portfolio | 132.7k $10.1m | Added +1.8k |
| KORNITZER CAPITAL MANAGEMENT INC /KS 0.21% of their portfolio | 130.9k $10.0m | Added +15.2k |
| Tidal Investments LLC 0.04% of their portfolio | 130.8k $9.9m | Added +123.1k |
| PRINCIPAL FINANCIAL GROUP INC 0.00% of their portfolio | 128.1k $9.7m | Reduced -3.5k |
| Summit Creek Advisors LLC 1.48% of their portfolio | 124.0k $9.4m | Added +22.5k |
| Teca Partners, LP 5.53% of their portfolio | 119.7k $9.1m | Added +50.6k |
| CWM, LLC 0.02% of their portfolio | 117.8k $9.0m | Added +1.2k |
| PDT Partners, LLC 0.56% of their portfolio | 113.8k $8.7m | Added +10.7k |
| Woodline Partners LP 0.03% of their portfolio | 112.8k $8.6m | Reduced -284.4k |
| Swiss National Bank 0.01% of their portfolio | 111.9k $8.5m | Added +1.9k |
| Susquehanna Portfolio Strategies, LLC 0.13% of their portfolio | 110.8k $8.4m | Reduced -1.8k |
| Ibex Investors LLC 5.71% of their portfolio | 106.6k $8.1m | Added +4.6k |
| Nuveen, LLC 0.00% of their portfolio | 101.5k $7.7m | Added +3.2k |
| WASHINGTON TRUST Co 0.25% of their portfolio | 98.8k $7.5m | Reduced -36.0k |
| Trexquant Investment LP 0.07% of their portfolio | 97.8k $7.4m | New |
| LPL Financial LLC 0.00% of their portfolio | 96.9k $7.4m | Reduced -28.2k |
| ENVESTNET ASSET MANAGEMENT INC 0.00% of their portfolio | 96.5k $7.3m | Reduced -69.7k |
| Retirement Systems of Alabama 0.02% of their portfolio | 88.2k $6.7m | Reduced -53.3k |
| Legal & General Group Plc 0.00% of their portfolio | 87.7k $6.7m | Reduced -15.5k |
| Freemont Management S.A. 1.32% of their portfolio | 87.2k $6.6m | Added +73.0k |
| California Public Employees Retirement System 0.00% of their portfolio | 82.0k $6.2m | Added +8.0k |
| Twin Tree Management, LP 0.63% of their portfolio | 80.4k $6.1m | Added +53.3k |
| BI Asset Management Fondsmaeglerselskab A/S 0.05% of their portfolio | 73.8k $5.6m | Added +22.4k |
| Granahan Investment Management, LLC 0.24% of their portfolio | 73.2k $5.6m | Reduced -25.6k |
| TRAN CAPITAL MANAGEMENT, L.P. 0.66% of their portfolio | 72.5k $5.5m | Added +16.4k |
| Taproot Management LP 0.88% of their portfolio | 71.8k $5.5m | First filing |
| ROYCE & ASSOCIATES LP 0.05% of their portfolio | 69.0k $5.2m | New |
| HRT FINANCIAL LP 0.02% of their portfolio | 66.9k $5.1m | New |
| Granite Investment Partners, LLC 0.30% of their portfolio | 66.5k $5.1m | Reduced -4.5k |
| ALLIANCEBERNSTEIN L.P. 0.00% of their portfolio | 66.1k $5.0m | Reduced -4.9k |
| OSAIC HOLDINGS, INC. 0.01% of their portfolio | 61.5k $4.7m | Reduced -2.9k |
| BLAIR WILLIAM & CO/IL 0.01% of their portfolio | 61.4k $4.7m | Reduced -6.6k |
| STATE OF WISCONSIN INVESTMENT BOARD 0.01% of their portfolio | 60.5k $4.6m | Reduced -7.5k |
| Prescott Group Capital Management, L.L.C. 0.42% of their portfolio | 60.0k $4.6m | New |
| Bridgefront Capital, LLC 1.14% of their portfolio | 59.4k $4.5m | New |
| American Alpha Advisors, LLC 2.78% of their portfolio | 58.0k $4.4m | Added +21.0k |