CREATIVE REALITIES INC CREX
COM · Common Stock · CUSIP 22530J309
- SectorTechnology
- IndustryServices-Computer Integrated Systems Design
- HeadquartersLouisville, KY
- FilingsSEC EDGAR
* Summed across managers. Shares that two managers' reports both contain – a subsidiary's holdings that its parent's report includes too, or a sub-adviser's in its client's – are counted once. Holder counts are more reliable. Implied quarter-end price ≈ $4.13.
Trends to Q2 2026
Institutional holders
Managers reporting a position, each quarter
Numbers
| Quarter | Holders |
|---|---|
| Q1 2023 | 10 |
| Q2 2023 | 14 |
| Q3 2023 | 18 |
| Q4 2023 | 19 |
| Q1 2024 | 22 |
| Q2 2024 | 25 |
| Q3 2024 | 28 |
| Q4 2024 | 32 |
| Q1 2025 | 31 |
| Q2 2025 | 28 |
| Q3 2025 | 30 |
| Q4 2025 | 27 |
| Q1 2026 | 30 |
| Q2 2026 | 36 |
Buyers vs sellers
Managers adding to or starting a position, vs cutting or selling out
Numbers
| Quarter | Bought or added | Cut or sold out |
|---|---|---|
| Q3 2024 | 13 | 2 |
| Q4 2024 | 17 | 6 |
| Q1 2025 | 11 | 9 |
| Q2 2025 | 12 | 14 |
| Q3 2025 | 13 | 10 |
| Q4 2025 | 14 | 13 |
| Q1 2026 | 13 | 9 |
| Q2 2026 | 15 | 11 |
Biggest buyers
| Mink Brook Asset Management LLC | Added | +403.6k |
| PERKINS CAPITAL MANAGEMENT INC | New | +300.1k |
| Union Square Park Capital Management, LLC | New | +253.4k |
| AWM Investment Company, Inc. | New | +200.0k |
| MYDA Advisors LLC | New | +200.0k |
| BlackRock, Inc. | New | +32.2k |
| VANGUARD CAPITAL MANAGEMENT LLC | Added | +29.4k |
| Worth Venture Partners, LLC | Added | +23.1k |
| MORGAN STANLEY | Added | +17.0k |
| NORTHERN TRUST CORP | Added | +5.4k |
Biggest sellers
| CITADEL ADVISORS LLC | Reduced | -32.2k |
| GOLDMAN SACHS GROUP INC | Reduced | -24.8k |
| DIMENSIONAL FUND ADVISORS LP | Reduced | -16.1k |
| XTX Topco Ltd | Sold out | -14.7k |
| Advisory Services Network, LLC | Reduced | -10.0k |
| GEODE CAPITAL MANAGEMENT, LLC | Reduced | -7.1k |
| UBS Group AG | Reduced | -1.4k |
| Rothschild Wealth LLC | Reduced | -600 |
| FMR LLC | Reduced | -67 |
| ROYAL BANK OF CANADA | Reduced | -66 |
Major shareholders (over 5%)
Anyone who owns more than 5% of a class of the company's shares has to say so: on Schedule 13D if they may try to influence or control the company, on 13G if they're a passive investor, and update it as the stake changes. Each holder's latest filing, from 19 Dec 2024 on; percentages are of the share class, as the holder worked them out.
| Holder | Stake |
|---|---|
North Run Strategic Opportunities Fund I, LP
13D · may seek influence
new · filed 2025-11-14
Stated purposeThe Reporting Persons will monitor and evaluate their investment in the Issuer on a continuing basis and may engage in discussions with management, the board of directors of the Issuer and other shareholders of the Issuer concerning the business, operations and future plans of the Issuer. Depending on various factors, including, without limitation: (a) the Issuer's business, operations, assets, financial condition and prospects; (b) market, general economic and other conditions; and (c) other investment opportunities available to the Reporting Persons, the Reporting Persons may take such actions with respect to this investment as they deem appropriate including, without limitation, (1) acquiring Shares or other securities of the Issuer, (2) making proposals to the Issuer regarding changes … Full filing |
19.9% |
| Slipstream Funding, LLC 13D · may seek influence filed 2026-01-07 | 14.1% |
MILLS RICHARD C
13D · may seek influence
-0.9 pts · filed 2026-07-02
Stated purposeExcept as noted in Item 6 of this Amendment No. 3, as of the date of the filing of this Amendment No. 3, the Reporting Person does not have a plan or proposal that relates to or would result in any of the transactions enumerated in sub items (a) through (j) of the instructions to Item 4 of this Schedule 13D. Notwithstanding the foregoing, the Reporting Person reserves the right to effect any such actions as any of them may deem necessary or appropriate in the future. Full filing |
11.9% |
| LYTTON LAURENCE W 13G · passive investor +3.6 pts · filed 2026-05-15 | 8.7% |
Insider purchases and sales since 1 Apr 2026
Shares bought or sold by the company's own officers, directors and 10% owners, in the open market or privately, as they reported to the SEC on Form 4 (due within two business days of the trade). Grants, option exercises, shares withheld for tax and gifts aren't included.
Officers and directors buying vs selling
Number of people, by quarter (10% owners not included)
Numbers
| Quarter | Buying | Bought | Selling | Sold | Sold under a plan |
|---|---|---|---|---|---|
| Q4 2024 | 0 | — | 0 | — | — |
| Q1 2025 | 0 | — | 0 | — | — |
| Q2 2025 | 1 | $52.2k | 0 | — | — |
| Q3 2025 | 0 | — | 0 | — | — |
| Q4 2025 | 0 | — | 0 | — | — |
| Q1 2026 | 0 | — | 0 | — | — |
| Q2 2026 | 2 | $800.0k | 0 | — | — |
| Q3 2026 | 0 | — | 0 | — | — |
| Date | Insider | Trade | Value |
|---|---|---|---|
| 2026-06-30 | MILLS RICHARD C Chief Executive Officer, director | Bought | $700.0k200.0k shares |
| 2026-06-30 | Koshewa Tamra L Chief Financial Officer | Bought | $100.0k28.6k shares |
Their holding: how much the trade added to or took from the insider's holding (direct, or the trust or fund named). The same trade is sometimes reported by more than one insider, such as a fund and the director who represents it; totals count it once. A value is left blank where the reported price is far from the market price (usually a typo).
Holders, Q2 2026
| Manager | Shares | Change |
|---|---|---|
| Mink Brook Asset Management LLC 2.13% of their portfolio | 1.2m $4.8m | Added +403.6k |
| Cerity Partners LLC 0.00% of their portfolio | 331.9k $1.4m | Unchanged |
| PERKINS CAPITAL MANAGEMENT INC 0.93% of their portfolio | 300.1k $1.2m | New |
| VANGUARD CAPITAL MANAGEMENT LLC 0.00% of their portfolio | 285.0k $1.2m | Added +29.4k |
| Union Square Park Capital Management, LLC 0.76% of their portfolio | 253.4k $1.0m | New |
| AWM Investment Company, Inc. 0.07% of their portfolio | 200.0k $826.0k | New |
| MYDA Advisors LLC 0.20% of their portfolio | 200.0k $826.0k | New |
| North Star Investment Management Corp. 0.04% of their portfolio | 160.0k $660.8k | Unchanged |
| Prospera Financial Services Inc 0.01% of their portfolio | 133.2k $550.0k | Unchanged |
| RAYMOND JAMES FINANCIAL INC 0.00% of their portfolio | 110.4k $456.1k | Unchanged |
| GEODE CAPITAL MANAGEMENT, LLC 0.00% of their portfolio | 78.3k $323.3k | Reduced -7.1k |
| Advisory Services Network, LLC 0.00% of their portfolio | 70.0k $289.1k | Reduced -10.0k |
| RENAISSANCE TECHNOLOGIES LLC 0.00% of their portfolio | 68.8k $284.2k | Added +301 |
| Rothschild Wealth LLC 0.02% of their portfolio | 64.3k $265.6k | Reduced -600 |
| Sargent Investment Group, LLC 0.03% of their portfolio | 56.6k $234.0k | Added +250 |
| Worth Venture Partners, LLC 0.48% of their portfolio | 51.7k $213.6k | Added +23.1k |
| VANGUARD FIDUCIARY TRUST CO 0.00% of their portfolio | 49.1k $202.8k | Added +327 |
| CITADEL ADVISORS LLC 0.00% of their portfolio | 41.6k $172.0k | Reduced -32.2k |
| DIMENSIONAL FUND ADVISORS LP 0.00% of their portfolio | 38.8k $160.1k | Reduced -16.1k |
| BlackRock, Inc. 0.00% of their portfolio | 32.2k $133.0k | New |
| MORGAN STANLEY 0.00% of their portfolio | 29.0k $119.8k | Added +17.0k |
| GOLDMAN SACHS GROUP INC 0.00% of their portfolio | 22.2k $91.8k | Reduced -24.8k |
| NORTHERN TRUST CORP 0.00% of their portfolio | 20.5k $84.6k | Added +5.4k |
| COMMONWEALTH EQUITY SERVICES, LLC 0.00% of their portfolio | 15.0k $62.0k | Unchanged |
| STATE STREET CORP 0.00% of their portfolio | 11.1k $45.9k | Unchanged |
| UBS Group AG 0.00% of their portfolio | 1.8k $7.6k | Reduced -1.4k |
| NATIONAL BANK OF CANADA /FI/ 0.00% of their portfolio | 1.4k $5.6k | Unchanged |
| OSAIC HOLDINGS, INC. 0.00% of their portfolio | 1.2k $5.0k | Unchanged |
| Indiana Trust & Investment Management Co 0.00% of their portfolio | 570 $2.4k | Unchanged |
| ROYAL BANK OF CANADA 0.00% of their portfolio | 344 $1.0k | Reduced -66 |
| FMR LLC 0.00% of their portfolio | 83 $342 | Reduced -67 |
| BARCLAYS PLC 0.00% of their portfolio | 46 $190 | New |
| ELKHORN PARTNERS LIMITED PARTNERSHIP 0.00% of their portfolio | 15 $62 | Unchanged |
| Caitong International Asset Management Co., Ltd 0.00% of their portfolio | 5 $21 | New |
| Arax Advisory Partners 0.00% of their portfolio | 4 $17 | Reduced -6 |
| Larson Financial Group LLC 0.00% of their portfolio | 1 $4 | Unchanged |