APPFOLIO INC APPF
COM CL A · Common Stock · CUSIP 03783C100 · ISIN US03783C1009
Company that offers SaaS applications for vertical markets
- SectorTechnology
- IndustryServices-Prepackaged Software
- HeadquartersSanta Barbara, CA
- Founded2007
- Websiteappfolioinc.com
- FilingsSEC EDGAR
* Summed across managers. Shares that two managers' reports both contain – a subsidiary's holdings that its parent's report includes too, or a sub-adviser's in its client's – are counted once ($10.2m this quarter). Holder counts are more reliable. Implied quarter-end price ≈ $173.23. Options: 10 managers hold calls ($18.9m notional), 10 hold puts ($22.2m).
Trends to Q4 2023
Institutional holders
Managers reporting a position, each quarter
Numbers
| Quarter | Holders |
|---|---|
| Q3 2022 | 163 |
| Q4 2022 | 188 |
| Q1 2023 | 194 |
| Q2 2023 | 215 |
| Q3 2023 | 247 |
| Q4 2023 | 296 |
Buyers vs sellers
Managers adding to or starting a position, vs cutting or selling out
Numbers
| Quarter | Bought or added | Cut or sold out |
|---|---|---|
| Q4 2022 | 107 | 73 |
| Q1 2023 | 110 | 80 |
| Q2 2023 | 113 | 88 |
| Q3 2023 | 151 | 81 |
| Q4 2023 | 169 | 103 |
Calls vs puts
Options held, notional value, last 4 quarters. P/C = puts ÷ calls
Numbers
| Quarter | Calls | Puts | P/C |
|---|---|---|---|
| Q1 2023 | $9.2m | $572.6k | 0.06 |
| Q2 2023 | $17.2m | $1.0m | 0.06 |
| Q3 2023 | $19.9m | $5.5m | 0.28 |
| Q4 2023 | $18.9m | $22.2m | 1.17 |
Biggest buyers
| MORGAN STANLEY | Added | +485.5k |
| JPMORGAN CHASE & CO | Added | +182.4k |
| MILLENNIUM MANAGEMENT LLC | Added | +161.0k |
| LORD, ABBETT & CO. LLC | Added | +157.9k |
| BlackRock Inc. | Added | +122.1k |
| Driehaus Capital Management LLC | Added | +110.0k |
| WELLINGTON MANAGEMENT GROUP LLP | New | +107.6k |
| JACOBS LEVY EQUITY MANAGEMENT, INC | New | +91.2k |
| RENAISSANCE TECHNOLOGIES LLC | Added | +89.7k |
| PRICE T ROWE ASSOCIATES INC /MD/ | Added | +86.3k |
Biggest sellers
| Echo Street Capital Management LLC | Sold out | -862.7k |
| BROWN CAPITAL MANAGEMENT LLC | Reduced | -225.0k |
| Ashe Capital Management, LP | Reduced | -191.4k |
| 12 West Capital Management LP | Reduced | -175.0k |
| DYNAMO INTERNACIONAL GESTAO DE RECURSOS LTDA. | Reduced | -142.2k |
| PRUDENTIAL FINANCIAL INC | Reduced | -59.5k |
| GW&K Investment Management, LLC | Reduced | -55.9k |
| Invesco Ltd. | Reduced | -54.6k |
| FRED ALGER MANAGEMENT, LLC | Reduced | -43.6k |
| Insight Holdings Group, LLC | Reduced | -40.5k |
Biggest calls
| CITADEL ADVISORS LLC | Added | $7.1m40.8k shares |
| SUSQUEHANNA INTERNATIONAL GROUP, LLP | Added | $6.4m37.0k shares |
| PEAK6 Investments LLC | Reduced | $2.7m15.4k shares |
| SIMPLEX TRADING, LLC | Reduced | $952.0k5.5k shares |
| Walleye Trading LLC | Reduced | $658.3k3.8k shares |
| JANE STREET GROUP, LLC | New | $502.4k2.9k shares |
| WOLVERINE TRADING, LLC | Reduced | $363.8k2.1k shares |
| Walleye Capital LLC | Reduced | $277.2k1.6k shares |
| GROUP ONE TRADING LLC | New | $17.3k100 shares |
| CONCOURSE FINANCIAL GROUP SECURITIES, INC. | Unchanged | $00 shares |
Biggest puts
| CITADEL ADVISORS LLC | Added | $8.1m46.7k shares |
| SUSQUEHANNA INTERNATIONAL GROUP, LLP | Added | $6.8m39.0k shares |
| BARCLAYS PLC | New | $4.3m25.0k shares |
| SIMPLEX TRADING, LLC | New | $1.5m8.8k shares |
| JANE STREET GROUP, LLC | Reduced | $485.1k2.8k shares |
| WOLVERINE TRADING, LLC | New | $346.5k2.0k shares |
| Walleye Capital LLC | Added | $294.5k1.7k shares |
| Walleye Trading LLC | Added | $242.5k1.4k shares |
| GROUP ONE TRADING LLC | Added | $86.6k500 shares |
| CONCOURSE FINANCIAL GROUP SECURITIES, INC. | Unchanged | $00 shares |
Options at notional value: the value of the shares the contracts control, as filers report them, not what the options cost. Not included in the holders, shares or buying above.
Major shareholders (over 5%)
Anyone who owns more than 5% of a class of the company's shares has to say so: on Schedule 13D if they may try to influence or control the company, on 13G if they're a passive investor, and update it as the stake changes. Each holder's latest filing, from 19 Dec 2024 on; percentages are of the share class, as the holder worked them out.
| Holder | Stake |
|---|---|
| DUCA MAURICE J 13D · may seek influence filed 2026-08-13 | 21.2% |
| Schauser Klaus 13G · exempt (held before listing) filed 2025-11-14 | 11.1% |
| PRINCIPAL GLOBAL INVESTORS 13G · institution +1.3 pts · filed 2026-08-05 | 6.4% |
| VANGUARD PORTFOLIO MANAGEMENT LLC 13G · institution new · filed 2026-04-28 | 6.1% |
| Ashe Capital Management, LP 13G · institution +1.1 pts · filed 2025-08-14 | 5.8% |
| VANGUARD CAPITAL MANAGEMENT LLC 13G · institution new · filed 2026-04-29 | 5.0% |
Fell to 5% or below in the last year: VANGUARD GROUP INC (0.0%, 2026-03-26; now reported by VANGUARD PORTFOLIO MANAGEMENT LLC)
Insider purchases and sales in Q4 2023
Shares bought or sold by the company's own officers, directors and 10% owners, in the open market or privately, as they reported to the SEC on Form 4 (due within two business days of the trade). Grants, option exercises, shares withheld for tax and gifts aren't included.
Officers and directors buying vs selling
Number of people, by quarter (10% owners not included)
Numbers
| Quarter | Buying | Bought | Selling | Sold | Sold under a plan |
|---|---|---|---|---|---|
| Q1 2022 | 0 | — | 0 | — | — |
| Q2 2022 | 0 | — | 3 | $1.7m | — |
| Q3 2022 | 0 | — | 3 | $11.7m | — |
| Q4 2022 | 0 | — | 1 | $58.1k | — |
| Q1 2023 | 0 | — | 0 | — | — |
| Q2 2023 | 1 | $5.8m | 0 | — | — |
| Q3 2023 | 0 | — | 1 | $174.8k | $174.8k |
| Q4 2023 | 0 | — | 2 | $2.4m | — |
| Date | Insider | Trade | Value |
|---|---|---|---|
| 2023-11-20 | Trigg William Shane Chief Executive Officer, director | Sold | $1.5m7.4k shares |
| 2023-11-20 | Mazza Matthew S Chief Legal Officer | Sold | $924.4k4.6k shares |
Their holding: how much the trade added to or took from the insider's holding (direct, or the trust or fund named). The same trade is sometimes reported by more than one insider, such as a fund and the director who represents it; totals count it once. A value is left blank where the reported price is far from the market price (usually a typo).
Holders, Q4 2023
| Manager | Shares | Change |
|---|---|---|
| VANGUARD GROUP INC 0.01% of their portfolio | 2.1m $360.1m | Added +76.9k |
| BlackRock Inc. 0.01% of their portfolio | 1.7m $289.7m | Added +122.1k |
| BROWN CAPITAL MANAGEMENT LLC 4.12% of their portfolio | 1.6m $274.7m | Reduced -225.0k |
| Ashe Capital Management, LP 21.80% of their portfolio | 1.4m $250.9m | Reduced -191.4k |
| MORGAN STANLEY 0.01% of their portfolio | 692.3k $119.9m | Added +485.5k |
| FRED ALGER MANAGEMENT, LLC 0.49% of their portfolio | 528.4k $91.5m | Reduced -43.6k |
| LORD, ABBETT & CO. LLC 0.16% of their portfolio | 520.0k $90.1m | Added +157.9k |
| STATE STREET CORP 0.00% of their portfolio | 441.1k $76.4m | Added +21.5k |
| GEODE CAPITAL MANAGEMENT, LLC 0.01% of their portfolio | 432.6k $75.0m | Added +27.1k |
| GILDER GAGNON HOWE & CO LLC 1.00% of their portfolio | 421.3k $73.0m | Added +15.3k |
| DF DENT & CO INC 0.81% of their portfolio | 354.1k $61.3m | Reduced -9.8k |
| GW&K Investment Management, LLC 0.47% of their portfolio | 288.2k $49.9m | Reduced -55.9k |
| Driehaus Capital Management LLC 0.58% of their portfolio | 279.1k $48.3m | Added +110.0k |
| Nellore Capital Management LLC 8.88% of their portfolio | 278.6k $48.3m | Reduced -32.8k |
| NEW YORK STATE COMMON RETIREMENT FUND 0.07% of their portfolio | 275.5k $47.7m | Reduced -39.5k |
| PRICE T ROWE ASSOCIATES INC /MD/ 0.01% of their portfolio | 259.9k $45.0m | Added +86.3k |
| RENAISSANCE TECHNOLOGIES LLC 0.06% of their portfolio | 225.2k $39.0m | Added +89.7k |
| NORGES BANK 0.01% of their portfolio | 222.0k $38.5m | Added +58.6k |
| Nuveen Asset Management, LLC 0.01% of their portfolio | 218.1k $37.8m | Added +79.9k |
| JPMORGAN CHASE & CO 0.00% of their portfolio | 215.9k $37.4m | Added +182.4k |
| NORTHERN TRUST CORP 0.01% of their portfolio | 202.1k $35.0m | Reduced -213 |
| MILLENNIUM MANAGEMENT LLC 0.03% of their portfolio | 194.2k $33.6m | Added +161.0k |
| Zeno Equity Partners LLP 8.82% of their portfolio | 193.0k $33.4m | First filing |
| CHARLES SCHWAB INVESTMENT MANAGEMENT INC 0.01% of their portfolio | 170.2k $29.5m | Added +20.2k |
| Insight Holdings Group, LLC 0.64% of their portfolio | 152.9k $26.5m | Reduced -40.5k |
| Ranger Investment Management, L.P. 1.53% of their portfolio | 145.5k $25.2m | Added +697 |
| FIRST TRUST ADVISORS LP 0.03% of their portfolio | 135.4k $23.5m | Added +9.1k |
| Bank of New York Mellon Corp 0.00% of their portfolio | 134.6k $23.3m | Reduced -138 |
| EAGLE ASSET MANAGEMENT INC 0.12% of their portfolio | 131.0k $22.7m | Reduced -271 |
| 12 West Capital Management LP 2.04% of their portfolio | 125.0k $21.7m | Reduced -175.0k |
| LONG WALK MANAGEMENT LP 13.69% of their portfolio | 122.0k $21.1m | Added +47.0k |
| GOLDMAN SACHS GROUP INC 0.00% of their portfolio | 121.3k $21.0m | Added +72.4k |
| Greenstone Partners & Co., LLC 10.94% of their portfolio | 113.1k $19.6m | Unchanged |
| MARSHALL WACE, LLP 0.04% of their portfolio | 110.1k $19.1m | Added +80.2k |
| WELLINGTON MANAGEMENT GROUP LLP 0.00% of their portfolio | 107.6k $18.6m | New |
| Qube Research & Technologies Ltd 0.04% of their portfolio | 92.1k $16.0m | Added +64.3k |
| JACOBS LEVY EQUITY MANAGEMENT, INC 0.08% of their portfolio | 91.2k $15.8m | New |
| DIMENSIONAL FUND ADVISORS LP 0.00% of their portfolio | 84.0k $14.5m | Reduced -30.6k |
| Cubist Systematic Strategies, LLC 0.18% of their portfolio | 83.5k $14.5m | Added +60.1k |
| FULLER & THALER ASSET MANAGEMENT, INC. 0.07% of their portfolio | 83.1k $14.4m | Added +8.1k |
| UBS AM, a distinct business unit of UBS ASSET MANAGEMENT AMERICAS LLC 0.01% of their portfolio | 80.4k $13.9m | Added +61.8k |
| WCM INVESTMENT MANAGEMENT, LLC 0.04% of their portfolio | 74.7k $12.9m | New |
| FEDERATED HERMES, INC. 0.03% of their portfolio | 73.2k $12.7m | Reduced -963 |
| CITADEL ADVISORS LLC 0.01% of their portfolio | 71.0k $12.3m | Added +51.0k |
| VICTORY CAPITAL MANAGEMENT INC 0.01% of their portfolio | 70.0k $12.1m | Added +64.5k |
| DYNAMO INTERNACIONAL GESTAO DE RECURSOS LTDA. 2.16% of their portfolio | 69.8k $12.1m | Reduced -142.2k |
| PRUDENTIAL FINANCIAL INC 0.02% of their portfolio | 68.2k $11.8m | Reduced -59.5k |
| D. E. Shaw & Co., Inc. 0.02% of their portfolio | 67.2k $11.6m | Added +49.2k |
| Russell Investments Group, Ltd. 0.02% of their portfolio | 67.2k $11.6m | Added +17.2k |
| BLAIR WILLIAM & CO/IL 0.04% of their portfolio | 64.2k $11.1m | Reduced -1.0k |
| Atika Capital Management LLC 1.50% of their portfolio | 61.0k $10.6m | Reduced -22.5k |
| SYON CAPITAL LLC 0.42% of their portfolio | 57.3k $9.9m | New |
| Quadrature Capital Ltd 0.17% of their portfolio | 53.6k $9.3m | Added +2.3k |
| AQR CAPITAL MANAGEMENT LLC 0.02% of their portfolio | 50.2k $8.7m | Added +31.4k |
| ARROWSTREET CAPITAL, LIMITED PARTNERSHIP 0.01% of their portfolio | 49.7k $8.6m | Added +40.7k |
| ACADIAN ASSET MANAGEMENT LLC 0.03% of their portfolio | 47.2k $8.2m | Added +22.8k |
| BARCLAYS PLC 0.00% of their portfolio | 46.6k $8.1m | Added +39.3k |
| TWO SIGMA ADVISERS, LP 0.02% of their portfolio | 45.2k $7.8m | Reduced -28.9k |
| Allspring Global Investments Holdings, LLC 0.01% of their portfolio | 43.6k $7.5m | Added +36.3k |
| Nicholas Investment Partners, LP 0.87% of their portfolio | 42.9k $7.4m | Added +11.6k |
| TWO SIGMA INVESTMENTS, LP 0.02% of their portfolio | 41.5k $7.2m | Reduced -26.7k |
| Squarepoint Ops LLC 0.03% of their portfolio | 41.4k $7.2m | New |
| ROYAL BANK OF CANADA 0.00% of their portfolio | 41.3k $7.1m | Added +2.9k |
| PUTNAM INVESTMENTS LLC 0.01% of their portfolio | 41.0k $7.1m | Added +26.2k |
| Pier Capital, LLC 1.00% of their portfolio | 40.3k $7.0m | Reduced -737 |
| M&G INVESTMENT MANAGEMENT LTD 0.04% of their portfolio | 38.4k $6.6m | New |
| MISSION WEALTH MANAGEMENT, LP 0.22% of their portfolio | 37.8k $6.5m | Reduced -9.0k |
| TUDOR INVESTMENT CORP ET AL 0.09% of their portfolio | 37.5k $6.5m | Added +35.5k |
| CANADA LIFE ASSURANCE Co 0.01% of their portfolio | 37.4k $6.5m | Reduced -695 |
| Swiss National Bank 0.00% of their portfolio | 37.1k $6.4m | Reduced -4.0k |
| CASTLEARK MANAGEMENT LLC 0.27% of their portfolio | 35.7k $6.2m | Added +8.9k |
| Assenagon Asset Management S.A. 0.02% of their portfolio | 34.9k $6.0m | Added +17.7k |
| NEXT CENTURY GROWTH INVESTORS LLC 0.58% of their portfolio | 34.3k $5.9m | Added +4.9k |
| Trexquant Investment LP 0.13% of their portfolio | 32.4k $5.6m | Added +29.1k |
| BANK OF AMERICA CORP /DE/ 0.00% of their portfolio | 31.7k $5.5m | Reduced -2.5k |
| CREDIT SUISSE AG/ 0.01% of their portfolio | 31.7k $5.5m | Added +8.6k |
| UBS Group AG 0.00% of their portfolio | 30.8k $5.3m | Added +18.6k |
| Aerodigm Wealth, LLC 2.42% of their portfolio | 30.8k $5.3m | New |
| BNP PARIBAS FINANCIAL MARKETS 0.01% of their portfolio | 28.2k $4.9m | Added +5.6k |
| RHUMBLINE ADVISERS 0.00% of their portfolio | 27.2k $4.7m | Reduced -313 |
| POLEN CAPITAL MANAGEMENT LLC 0.01% of their portfolio | 27.1k $4.7m | Reduced -7.6k |
| ALLIANCEBERNSTEIN L.P. 0.00% of their portfolio | 26.8k $4.6m | Added +2.9k |
| Hillsdale Investment Management Inc. 0.36% of their portfolio | 25.7k $4.5m | Reduced -135 |
| JANE STREET GROUP, LLC 0.01% of their portfolio | 25.2k $4.4m | Added +19.4k |
| JUPITER ASSET MANAGEMENT LTD 0.04% of their portfolio | 23.7k $4.1m | New |
| ENVESTNET ASSET MANAGEMENT INC 0.00% of their portfolio | 23.1k $4.0m | Reduced -5.8k |
| Ancora Advisors LLC 0.09% of their portfolio | 22.4k $3.9m | Reduced -19.6k |
| Man Group plc 0.01% of their portfolio | 21.5k $3.7m | New |
| GSA CAPITAL PARTNERS LLP 0.31% of their portfolio | 21.2k $3.7m | Added +15.9k |
| VOLORIDGE INVESTMENT MANAGEMENT, LLC 0.01% of their portfolio | 20.8k $3.6m | Reduced -4.0k |
| Legal & General Group Plc 0.00% of their portfolio | 20.5k $3.5m | Added +1.5k |
| Walleye Capital LLC 0.05% of their portfolio | 20.4k $3.5m | Added +10.0k |
| NATIXIS ADVISORS, LLC 0.01% of their portfolio | 20.3k $3.5m | Added +2.7k |
| CALIFORNIA STATE TEACHERS RETIREMENT SYSTEM 0.00% of their portfolio | 19.9k $3.5m | Reduced -833 |
| Jump Financial, LLC 0.11% of their portfolio | 19.4k $3.4m | Added +13.9k |
| Baker Avenue Asset Management, LP 0.15% of their portfolio | 19.4k $3.4m | Added +1.1k |
| Graham Capital Management, L.P. 0.10% of their portfolio | 18.4k $3.2m | Added +7.3k |
| HRT FINANCIAL LP 0.02% of their portfolio | 17.9k $3.1m | New |
| Edgestream Partners, L.P. 0.22% of their portfolio | 17.7k $3.1m | New |
| Engineers Gate Manager LP 0.09% of their portfolio | 17.5k $3.0m | Added +12.9k |