APPLE INC AAPL
COM · Common Stock · CUSIP 037833100 · ISIN US0378331005
American multinational technology company based in Cupertino, California
* Summed across managers. Shares that two managers' reports both contain – a subsidiary's holdings that its parent's report includes too, or a sub-adviser's in its client's – are counted once ($15.3bn this quarter). Holder counts are more reliable. Shares outstanding: 14.7bn as of 2026-01-16, from the company's own SEC filing; the percentage can still exceed 100%: lent-out shares are counted by the lender and the buyer, and some reports overlap without saying so. Implied quarter-end price ≈ $270.78. Options: 133 managers hold calls ($67.9bn notional), 202 hold puts ($55.6bn).
Trends to Q4 2025
Institutional holders
Managers reporting a position, each quarter
Numbers
| Quarter | Holders |
|---|---|
| Q3 2022 | 4,347 |
| Q4 2022 | 4,554 |
| Q1 2023 | 4,524 |
| Q2 2023 | 4,594 |
| Q3 2023 | 4,616 |
| Q4 2023 | 4,974 |
| Q1 2024 | 5,020 |
| Q2 2024 | 5,130 |
| Q3 2024 | 5,102 |
| Q4 2024 | 5,667 |
| Q1 2025 | 5,606 |
| Q2 2025 | 5,596 |
| Q3 2025 | 5,610 |
| Q4 2025 | 6,117 |
Buyers vs sellers
Managers adding to or starting a position, vs cutting or selling out
Numbers
| Quarter | Bought or added | Cut or sold out |
|---|---|---|
| Q1 2024 | 2,080 | 2,673 |
| Q2 2024 | 2,416 | 2,433 |
| Q3 2024 | 2,074 | 2,766 |
| Q4 2024 | 2,100 | 2,706 |
| Q1 2025 | 2,135 | 3,239 |
| Q2 2025 | 2,322 | 3,002 |
| Q3 2025 | 2,440 | 2,837 |
| Q4 2025 | 2,178 | 3,077 |
Calls vs puts
Options held, notional value, last 4 quarters. P/C = puts ÷ calls
Numbers
| Quarter | Calls | Puts | P/C |
|---|---|---|---|
| Q1 2025 | $46.4bn | $41.5bn | 0.89 |
| Q2 2025 | $42.5bn | $39.8bn | 0.94 |
| Q3 2025 | $73.2bn | $58.4bn | 0.80 |
| Q4 2025 | $67.9bn | $55.6bn | 0.82 |
Biggest buyers
| Invesco Ltd. | Added | +120.2m |
| HSBC HOLDINGS PLC | Added | +36.3m |
| Corient Private Wealth LP | Added | +32.0m |
| VANGUARD GROUP INC | Added | +26.9m |
| Capital International Investors | Added | +15.8m |
| ALLIANCEBERNSTEIN L.P. | Added | +11.6m |
| Capital Research Global Investors | Added | +9.9m |
| T. Rowe Price Investment Management, Inc. | Added | +8.9m |
| BNP PARIBAS ASSET MANAGEMENT Holding S.A. | Added | +8.4m |
| BlackRock, Inc. | Added | +8.3m |
Biggest sellers
| JPMORGAN CHASE & CO | Reduced | -247.9m |
| ARROWSTREET CAPITAL, LIMITED PARTNERSHIP | Reduced | -10.8m |
| Berkshire Hathaway Inc | Reduced | -10.3m |
| PRICE T ROWE ASSOCIATES INC /MD/ | Reduced | -9.3m |
| BARCLAYS PLC | Reduced | -7.1m |
| WELLINGTON MANAGEMENT GROUP LLP | Reduced | -6.4m |
| MACQUARIE GROUP LTD | Reduced | -5.4m |
| UBS Group AG | Reduced | -5.3m |
| BANK OF NOVA SCOTIA | Reduced | -5.1m |
| Amundi | Reduced | -5.1m |
Biggest calls
| SUSQUEHANNA INTERNATIONAL GROUP, LLP | Added | $12.0bn44.2m shares |
| CITADEL ADVISORS LLC | Reduced | $8.6bn31.7m shares |
| JANE STREET GROUP, LLC | Reduced | $8.4bn30.9m shares |
| IMC-Chicago, LLC | Reduced | $4.7bn17.1m shares |
| GOLDMAN SACHS GROUP INC | Added | $4.3bn15.9m shares |
| JPMORGAN CHASE & CO | Reduced | $2.8bn10.3m shares |
| SIMPLEX TRADING, LLC | Reduced | $2.5bn9.3m shares |
| CTC LLC | Added | $2.3bn84.7k shares |
| Optiver Holding B.V. | Added | $1.9bn6.9m shares |
| Polar Capital Holdings Plc | Added | $1.5bn5.7m shares |
Biggest puts
| SUSQUEHANNA INTERNATIONAL GROUP, LLP | Reduced | $7.6bn28.1m shares |
| CITADEL ADVISORS LLC | Reduced | $6.2bn22.9m shares |
| JANE STREET GROUP, LLC | Reduced | $4.3bn15.8m shares |
| IMC-Chicago, LLC | Reduced | $3.2bn11.7m shares |
| UBS Group AG | Added | $2.7bn9.8m shares |
| MILLENNIUM MANAGEMENT LLC | Added | $2.5bn9.0m shares |
| CITIGROUP INC | Added | $2.4bn8.8m shares |
| SIMPLEX TRADING, LLC | Reduced | $2.1bn7.7m shares |
| CTC LLC | Added | $2.0bn74.0k shares |
| GOLDMAN SACHS GROUP INC | Added | $1.8bn6.6m shares |
Options at notional value: the value of the shares the contracts control, as filers report them, not what the options cost. Not included in the holders, shares or buying above.
Major shareholders (over 5%)
Anyone who owns more than 5% of a class of the company's shares has to say so: on Schedule 13D if they may try to influence or control the company, on 13G if they're a passive investor, and update it as the stake changes. Each holder's latest filing, from 19 Dec 2024 on; percentages are of the share class, as the holder worked them out.
| Holder | Stake |
|---|---|
| VANGUARD CAPITAL MANAGEMENT LLC 13G · institution new · filed 2026-04-29 | 7.5% |
Fell to 5% or below in the last year: VANGUARD GROUP INC (0.0%, 2026-03-26; now reported by VANGUARD CAPITAL MANAGEMENT LLC)
Insider purchases and sales in Q4 2025
Shares bought or sold by the company's own officers, directors and 10% owners, in the open market or privately, as they reported to the SEC on Form 4 (due within two business days of the trade). Grants, option exercises, shares withheld for tax and gifts aren't included.
Officers and directors buying vs selling
Number of people, by quarter (10% owners not included)
Numbers
| Quarter | Buying | Bought | Selling | Sold | Sold under a plan |
|---|---|---|---|---|---|
| Q1 2024 | 0 | — | 1 | $18.1m | — |
| Q2 2024 | 0 | — | 7 | $86.5m | $71.2m |
| Q3 2024 | 0 | — | 2 | $23.7m | — |
| Q4 2024 | 0 | — | 7 | $176.3m | $129.9m |
| Q1 2025 | 0 | — | 1 | $343.1k | — |
| Q2 2025 | 0 | — | 5 | $42.7m | $41.8m |
| Q3 2025 | 0 | — | 2 | $28.7m | $7.8m |
| Q4 2025 | 0 | — | 5 | $58.6m | $57.6m |
| Date | Insider | Trade | Value |
|---|---|---|---|
| 2025-11-07 | KONDO CHRIS Principal Accounting Officer | Sold | $1.0m3.8k shares |
| 2025-10-16 | Parekh Kevan Senior Vice President, CFO | Sold plan | $1.0m4.2k shares |
| 2025-10-02 | COOK TIMOTHY D Chief Executive Officer, director | Sold plan | $33.4m130.0k shares |
| 2025-10-02 | Adams Katherine L. SVP, GC and Secretary | Sold plan | $12.1m47.1k shares |
| 2025-10-02 | O'BRIEN DEIRDRE Senior Vice President | Sold plan | $11.1m43.0k shares |
Their holding: how much the trade added to or took from the insider's holding (direct, or the trust or fund named). The same trade is sometimes reported by more than one insider, such as a fund and the director who represents it; totals count it once. A value is left blank where the reported price is far from the market price (usually a typo).
Holders, Q4 2025
| Manager | Shares | Change |
|---|---|---|
| VANGUARD GROUP INC 5.62% of their portfolio | 1.4bn $387.7bn | Added +26.9m |
| BlackRock, Inc. 5.33% of their portfolio | 1.2bn $313.9bn | Added +8.3m |
| STATE STREET CORP 5.51% of their portfolio | 604.1m $164.2bn | Added +6.6m |
| GEODE CAPITAL MANAGEMENT, LLC 5.99% of their portfolio | 358.0m $97.0bn | Added +1.9m |
| FMR LLC 4.26% of their portfolio | 307.4m $83.6bn | Added +4.1m |
| MORGAN STANLEY 3.74% of their portfolio | 230.5m $62.7bn | Added +1.4m |
| Berkshire Hathaway Inc 22.60% of their portfolio | 227.9m $62.0bn | Reduced -10.3m |
| JPMORGAN CHASE & CO 4.12% of their portfolio | 225.4m $61.3bn | Reduced -247.9m |
| PRICE T ROWE ASSOCIATES INC /MD/ 5.97% of their portfolio | 203.5m $55.3bn | Reduced -9.3m |
| Invesco Ltd. 4.97% of their portfolio | 193.7m $52.7bn | Added +120.2m |
| NORGES BANK 5.59% of their portfolio | 192.3m $52.3bn | Not comparable |
| NORTHERN TRUST CORP 5.57% of their portfolio | 160.7m $43.7bn | Reduced -4.0m |
| BANK OF AMERICA CORP /DE/ 2.44% of their portfolio | 123.6m $33.6bn | Added +587.1k |
| Legal & General Group Plc 6.66% of their portfolio | 110.5m $30.0bn | Added +1.6k |
| UBS AM, a distinct business unit of UBS ASSET MANAGEMENT AMERICAS LLC 6.06% of their portfolio | 105.5m $28.7bn | Added +189.1k |
| CHARLES SCHWAB INVESTMENT MANAGEMENT INC 4.22% of their portfolio | 99.8m $27.1bn | Reduced -14.2k |
| GOLDMAN SACHS GROUP INC 3.83% of their portfolio | 99.2m $27.0bn | Added +2.6m |
| Bank of New York Mellon Corp 4.69% of their portfolio | 97.8m $26.6bn | Added +355.2k |
| WELLINGTON MANAGEMENT GROUP LLP 3.68% of their portfolio | 77.3m $21.0bn | Reduced -6.4m |
| Nuveen, LLC 5.34% of their portfolio | 75.0m $20.4bn | Added +2.7m |
| HSBC HOLDINGS PLC 5.71% of their portfolio | 73.9m $20.1bn | Added +36.3m |
| Capital International Investors 3.06% of their portfolio | 71.8m $19.5bn | Added +15.8m |
| ROYAL BANK OF CANADA 3.36% of their portfolio | 70.2m $19.1bn | Added +7.4m |
| Amundi 4.38% of their portfolio | 59.3m $16.1bn | Reduced -5.1m |
| WELLS FARGO & COMPANY/MN 3.10% of their portfolio | 58.3m $15.8bn | Reduced -1.7m |
| DIMENSIONAL FUND ADVISORS LP 3.28% of their portfolio | 57.6m $15.7bn | Added +251.2k |
| Capital Research Global Investors 2.78% of their portfolio | 55.5m $15.1bn | Added +9.9m |
| Fisher Asset Management, LLC 5.12% of their portfolio | 55.1m $15.0bn | Added +704.3k |
| FRANKLIN RESOURCES INC 3.17% of their portfolio | 47.4m $12.9bn | Added +2.0m |
| DEUTSCHE BANK AG\ 4.11% of their portfolio | 46.4m $12.6bn | Reduced -678.6k |
| AMERIPRISE FINANCIAL INC 2.80% of their portfolio | 45.5m $12.4bn | Reduced -1.2m |
| UBS Group AG 2.40% of their portfolio | 44.5m $12.1bn | Reduced -5.3m |
| Corient Private Wealth LP 3.81% of their portfolio | 41.2m $5.7bn | Added +32.0m |
| ALLIANCEBERNSTEIN L.P. 3.49% of their portfolio | 40.7m $11.1bn | Added +11.6m |
| Swiss National Bank 6.58% of their portfolio | 40.7m $11.1bn | Reduced -2.4m |
| California Public Employees Retirement System 5.65% of their portfolio | 36.4m $9.9bn | Added +1.1m |
| JENNISON ASSOCIATES LLC 5.82% of their portfolio | 35.7m $9.7bn | Reduced -1.8m |
| Sumitomo Mitsui Trust Group, Inc. 5.62% of their portfolio | 35.2m $9.6bn | Reduced -1.3m |
| BARCLAYS PLC 3.80% of their portfolio | 34.8m $9.5bn | Reduced -7.1m |
| H&H International Investment, LLC 50.30% of their portfolio | 32.4m $8.8bn | Reduced -2.5m |
| Mitsubishi UFJ Asset Management Co., Ltd. 5.85% of their portfolio | 31.9m $8.6bn | Added +1.4m |
| National Pension Service 6.08% of their portfolio | 30.2m $8.2bn | Added +468.3k |
| RAYMOND JAMES FINANCIAL INC 2.54% of their portfolio | 30.1m $8.2bn | Added +303.8k |
| T. Rowe Price Investment Management, Inc. 3.04% of their portfolio | 28.3m $7.7bn | Added +8.9m |
| BANK OF MONTREAL /CAN/ 3.13% of their portfolio | 28.2m $7.7bn | Reduced -1.3m |
| Capital World Investors 1.02% of their portfolio | 27.5m $7.5bn | Added +7.1m |
| JANUS HENDERSON GROUP PLC 3.32% of their portfolio | 27.3m $7.4bn | Reduced -998.0k |
| MASSACHUSETTS FINANCIAL SERVICES CO /MA/ 2.36% of their portfolio | 26.9m $7.3bn | Reduced -1.5m |
| RHUMBLINE ADVISERS 5.83% of their portfolio | 26.5m $7.2bn | Reduced -1.1m |
| AMERICAN CENTURY COMPANIES INC 3.56% of their portfolio | 26.0m $7.1bn | Reduced -1.7m |
| CANADA PENSION PLAN INVESTMENT BOARD 4.44% of their portfolio | 24.4m $6.6bn | Reduced -484.3k |
| LPL Financial LLC 1.75% of their portfolio | 23.6m $6.4bn | Added +755.4k |
| STATE FARM MUTUAL AUTOMOBILE INSURANCE CO 5.03% of their portfolio | 23.6m $6.4bn | Reduced -751.5k |
| CALIFORNIA STATE TEACHERS RETIREMENT SYSTEM 6.25% of their portfolio | 23.0m $6.2bn | Reduced -526.1k |
| VICTORY CAPITAL MANAGEMENT INC 3.41% of their portfolio | 22.3m $6.1bn | Added +2.8m |
| NORDEA INVESTMENT MANAGEMENT AB 5.14% of their portfolio | 22.0m $6.0bn | Added +794.8k |
| PRINCIPAL FINANCIAL GROUP INC 2.91% of their portfolio | 21.0m $5.7bn | Added +126.8k |
| DZ BANK AG Deutsche Zentral Genossenschafts Bank, Frankfurt am Main 4.72% of their portfolio | 19.8m $5.4bn | Reduced -153.3k |
| PNC Financial Services Group, Inc. 2.83% of their portfolio | 19.1m $5.2bn | Reduced -146.8k |
| BNP PARIBAS FINANCIAL MARKETS 3.28% of their portfolio | 19.0m $5.2bn | Added +7.4m |
| Assenagon Asset Management S.A. 7.69% of their portfolio | 18.9m $5.1bn | Added +2.4m |
| Swedbank AB 4.75% of their portfolio | 18.1m $4.9bn | Reduced -1.5m |
| ARROWSTREET CAPITAL, LIMITED PARTNERSHIP 2.76% of their portfolio | 17.4m $4.7bn | Reduced -10.8m |
| Mariner, LLC 5.59% of their portfolio | 17.3m $4.7bn | Added +853.9k |
| NEW YORK STATE COMMON RETIREMENT FUND 6.25% of their portfolio | 17.2m $4.7bn | Reduced -585.2k |
| TD Asset Management Inc 3.72% of their portfolio | 17.0m $4.6bn | Added +785.2k |
| SCHRODER INVESTMENT MANAGEMENT GROUP 3.38% of their portfolio | 16.4m $4.5bn | Added +962.5k |
| NEUBERGER BERMAN GROUP LLC 3.28% of their portfolio | 16.2m $4.4bn | Reduced -551.7k |
| Aberdeen Group plc 6.80% of their portfolio | 16.2m $4.4bn | Reduced -207.2k |
| CITIGROUP INC 2.96% of their portfolio | 16.0m $4.3bn | Added +586.3k |
| BNP PARIBAS ASSET MANAGEMENT Holding S.A. 4.96% of their portfolio | 15.9m $4.3bn | Added +8.4m |
| VOYA INVESTMENT MANAGEMENT LLC 4.16% of their portfolio | 15.5m $4.2bn | Added +452.7k |
| Fayez Sarofim & Co 9.40% of their portfolio | 14.4m $3.9bn | Reduced -966.4k |
| NATIONAL BANK OF CANADA /FI/ 3.99% of their portfolio | 14.3m $3.9bn | Reduced -3.0m |
| Russell Investments Group, Ltd. 4.23% of their portfolio | 14.3m $3.9bn | Added +1.0m |
| Clearbridge Investments, LLC 3.07% of their portfolio | 14.1m $3.8bn | Reduced -1.2m |
| PRUDENTIAL FINANCIAL INC 4.48% of their portfolio | 13.6m $3.7bn | Reduced -1.2m |
| Robeco Institutional Asset Management B.V. 5.15% of their portfolio | 13.3m $3.6bn | Added +43.0k |
| ADAGE CAPITAL PARTNERS GP, L.L.C. 5.44% of their portfolio | 13.2m $3.6bn | Reduced -140.1k |
| AVIVA PLC 5.95% of their portfolio | 13.0m $3.5bn | Added +714.0k |
| STATE BOARD OF ADMINISTRATION OF FLORIDA RETIREMENT SYSTEM 6.23% of their portfolio | 13.0m $3.5bn | Reduced -404.7k |
| SG Americas Securities, LLC 4.51% of their portfolio | 12.6m $3.4bn | Added +7.2m |
| MANUFACTURERS LIFE INSURANCE COMPANY, THE 2.80% of their portfolio | 12.5m $3.4bn | Reduced -1.1m |
| AQR CAPITAL MANAGEMENT LLC 1.78% of their portfolio | 12.5m $3.4bn | Added +1.7m |
| BESSEMER GROUP INC 5.12% of their portfolio | 12.3m $3.3bn | Added +322.0k |
| NEW YORK STATE TEACHERS RETIREMENT SYSTEM 6.33% of their portfolio | 12.0m $3.3bn | Reduced -370.8k |
| CANADA LIFE ASSURANCE Co 5.66% of their portfolio | 12.0m $3.3bn | Reduced -3.6m |
| Allianz Asset Management GmbH 3.66% of their portfolio | 11.8m $3.2bn | Added +648.9k |
| ENVESTNET ASSET MANAGEMENT INC 0.94% of their portfolio | 11.7m $3.2bn | Reduced -703.3k |
| Ensign Peak Advisors, Inc 5.48% of their portfolio | 11.4m $3.1bn | Reduced -495.2k |
| ProShare Advisors LLC 5.47% of their portfolio | 11.4m $3.1bn | Added +2.0m |
| Creative Planning 2.20% of their portfolio | 11.3m $3.1bn | Added +426.1k |
| STIFEL FINANCIAL CORP 2.76% of their portfolio | 11.3m $3.1bn | Reduced -184.1k |
| Universal- Beteiligungs- und Servicegesellschaft mbH 4.94% of their portfolio | 11.2m $3.0bn | Added +84.4k |
| Korea Investment CORP 5.97% of their portfolio | 11.2m $3.0bn | Reduced -98.3k |
| HighTower Advisors, LLC 3.27% of their portfolio | 11.0m $3.0bn | Reduced -244.2k |
| ACADIAN ASSET MANAGEMENT LLC 4.89% of their portfolio | 11.0m $3.0bn | Added +1.5m |
| Sanders Capital, LLC 3.42% of their portfolio | 10.9m $3.0bn | Reduced -53.8k |
| DekaBank Deutsche Girozentrale 3.57% of their portfolio | 10.9m $2.1bn | Unchanged |
| CIBC Private Wealth Group LLC 4.85% of their portfolio | 10.6m $2.9bn | Reduced -134.2k |