Vault-13

AMERICAN CENTY ETF TR AVUV

US SML CP VALU · ETP · CUSIP 025072877

887 institutional holders +22 vs Q2 2025
129,613,663129.6m shares reported held*
$12.9bnreported value*
79 new 470 added 255 reduced 46 sold out net bought ≈ $721.5m (+7.2m shares)

* Summed across managers. Shares that two managers' reports both contain – a subsidiary's holdings that its parent's report includes too, or a sub-adviser's in its client's – are counted once ($13.5m this quarter). Holder counts are more reliable. Implied quarter-end price ≈ $99.52. Options: 3 managers hold calls ($3.7m notional), 3 hold puts ($1.8m).

Trends to Q3 2025

Institutional holders

Managers reporting a position, each quarter

05001kQ3 22: 280Q4 22: 357Q1 23: 406Q2 23: 421Q3 23: 452Q4 23: 569Q1 24: 631Q2 24: 653Q3 24: 708Q4 24: 807Q1 25: 820Q2 25: 865Q3 25: 887887Q3 22Q2 23Q1 24Q4 24Q3 25
Numbers
QuarterHolders
Q3 2022280
Q4 2022357
Q1 2023406
Q2 2023421
Q3 2023452
Q4 2023569
Q1 2024631
Q2 2024653
Q3 2024708
Q4 2024807
Q1 2025820
Q2 2025865
Q3 2025887

Buyers vs sellers

Managers adding to or starting a position, vs cutting or selling out

Bought or addedCut or sold out
1k01kQ4 23: 379 bought or addedQ4 23: 112 cut or sold outQ1 24: 439 bought or addedQ1 24: 169 cut or sold outQ1 24Q2 24: 451 bought or addedQ2 24: 189 cut or sold outQ3 24: 499 bought or addedQ3 24: 170 cut or sold outQ3 24Q4 24: 508 bought or addedQ4 24: 185 cut or sold outQ1 25: 526 bought or addedQ1 25: 276 cut or sold outQ1 25Q2 25: 541 bought or addedQ2 25: 298 cut or sold outQ3 25: 549 bought or addedQ3 25: 301 cut or sold outQ3 25
Numbers
QuarterBought or addedCut or sold out
Q4 2023379112
Q1 2024439169
Q2 2024451189
Q3 2024499170
Q4 2024508185
Q1 2025526276
Q2 2025541298
Q3 2025549301

Calls vs puts

Options held, notional value, last 4 quarters. P/C = puts ÷ calls

CallsPuts
$0$5m$10m$15mQ4 24 calls: $724.0kQ4 24 puts: $11.6mQ4 24P/C 16.05Q1 25 calls: $1.8mQ1 25 puts: $941.4kQ1 25P/C 0.53Q2 25 calls: $2.7mQ2 25 puts: $1.5mQ2 25P/C 0.55Q3 25 calls: $3.7mQ3 25 puts: $1.8mQ3 25P/C 0.50
Numbers
QuarterCallsPutsP/C
Q4 2024$724.0k$11.6m16.05
Q1 2025$1.8m$941.4k0.53
Q2 2025$2.7m$1.5m0.55
Q3 2025$3.7m$1.8m0.50

Biggest buyers

Creative Planning Added +2,207,389+2.2m
ZIONS BANCORPORATION, NATIONAL ASSOCIATION /UT/ Added +546,160+546.2k
JPMORGAN CHASE & CO Added +540,778+540.8k
RW Investment Management LLC Added +525,426+525.4k
Savant Capital, LLC Added +408,295+408.3k
RETIREMENT FINANCIAL SOLUTIONS, LLC New +370,283+370.3k
Focus Partners Advisor Solutions, LLC Added +309,349+309.3k
NORTHWESTERN MUTUAL WEALTH MANAGEMENT CO Added +239,996+240.0k
Unison Advisors LLC Added +237,136+237.1k
Cetera Investment Advisers Added +233,565+233.6k

Biggest sellers

Empowered Funds, LLC Reduced -1,125,014-1.1m
ROYAL BANK OF CANADA Reduced -764,113-764.1k
Corient Private Wealth LP Reduced -275,885-275.9k
HB Wealth Management, LLC Reduced -230,569-230.6k
Parcion Private Wealth LLC Reduced -211,171-211.2k
CGC Financial Services, LLC Reduced -153,951-154.0k
Simplicity Wealth,LLC Reduced -124,939-124.9k
Rockefeller Capital Management L.P. Reduced -112,079-112.1k
Convergence Financial, LLC Reduced -91,791-91.8k
Clarus Group, Inc. Reduced -69,491-69.5k

Biggest calls

CITADEL ADVISORS LLC Reduced $2.2m22.4k shares
Cubist Systematic Strategies, LLC Added $1.0m10.4k shares
Belvedere Trading LLC Added $408.1k4.1k shares

Biggest puts

CITADEL ADVISORS LLC Added $1.2m12.2k shares
Cubist Systematic Strategies, LLC Reduced $567.3k5.7k shares
Belvedere Trading LLC Added $59.7k600 shares

Options at notional value: the value of the shares the contracts control, as filers report them, not what the options cost. Not included in the holders, shares or buying above.

Holders, Q3 2025

#ManagerLocationShares Value% of their portfolioChangeShares change
1 Creative Planning 1.28% of their portfolio OVERLAND PARK, KS 16,802,46116.8m $1.7bn $1.7bn 1.28% Added +2.2m +2,207,389
2 Focus Partners Wealth 0.98% of their portfolio ST LOUIS, MO 6,091,3856.1m $606.3m $606.3m 0.98% Added +182.8k +182,781
3 LPL Financial LLC 0.15% of their portfolio FORT MILL, SC 5,109,9315.1m $508.6m $508.6m 0.15% Added +226.8k +226,811
4 Mason Investment Advisory Services, Inc. 13.72% of their portfolio RESTON, VA 2,767,6972.8m $275.5m $275.5m 13.72% Added +6.4k +6,353
5 Truepoint, Inc. 6.37% of their portfolio CINCINNATI, OH 2,749,7752.7m $273.7m $273.7m 6.37% Added +56.7k +56,652
6 MORGAN STANLEY 0.02% of their portfolio NEW YORK, NY 2,748,9922.7m $273.6m $273.6m 0.02% Added +7.7k +7,686
7 BANK OF AMERICA CORP /DE/ 0.02% of their portfolio CHARLOTTE, NC 2,348,0292.3m $233.7m $233.7m 0.02% Added +150.6k +150,648
8 ENVESTNET ASSET MANAGEMENT INC 0.07% of their portfolio Berwyn, PA 2,308,6682.3m $229.8m $229.8m 0.07% Added +57.6k +57,605
9 NORTHWESTERN MUTUAL WEALTH MANAGEMENT CO 0.15% of their portfolio MILWAUKEE, WI 2,244,9322.2m $223.4m $223.4m 0.15% Added +240.0k +239,996
10 Focus Partners Advisor Solutions, LLC 2.52% of their portfolio SAINT LOUIS, MO 2,241,2122.2m $221.9m $221.9m 2.52% Added +309.3k +309,349
11 AMERIPRISE FINANCIAL INC 0.04% of their portfolio MINNEAPOLIS, MN 1,920,8541.9m $191.2m $191.2m 0.04% Added +109.2k +109,161
12 OSAIC HOLDINGS, INC. 0.19% of their portfolio SCOTTSDALE, AZ 1,377,7581.4m $137.3m $137.3m 0.19% Reduced -5.4k -5,419
13 UBS Group AG 0.03% of their portfolio ZURICH, V8 1,335,2931.3m $132.9m $132.9m 0.03% Added +54.0k +54,003
14 WELLS FARGO & COMPANY/MN 0.03% of their portfolio SAN FRANCISCO, CA 1,311,8621.3m $130.6m $130.6m 0.03% Added +48.1k +48,136
15 Unison Advisors LLC 11.89% of their portfolio PROVIDENCE, RI 1,308,8691.3m $130.3m $130.3m 11.89% Added +237.1k +237,136
16 HighTower Advisors, LLC 0.14% of their portfolio CHICAGO, IL 1,276,7321.3m $127.1m $127.1m 0.14% Added +10.1k +10,052
17 Plancorp, LLC 3.93% of their portfolio SAINT LOUIS, MO 1,258,9181.3m $125.3m $125.3m 3.93% Added +127.0k +126,963
18 Waverly Advisors, LLC 1.24% of their portfolio BIRMINGHAM, AL 1,243,9041.2m $123.8m $123.8m 1.24% Added +60.5k +60,550
19 Evensky & Katz LLC 7.00% of their portfolio CORAL GABLES, FL 1,211,7151.2m $120.6m $120.6m 7.00% Reduced -10.0k -10,003
20 RAYMOND JAMES FINANCIAL INC 0.04% of their portfolio ST. PETERSBURG, FL 1,132,5181.1m $112.7m $112.7m 0.04% Added +17.1k +17,053
21 Alesco Advisors, LLC, An ESL Co 2.88% of their portfolio Pittsford, NY 1,069,6361.1m $106.5m $106.5m 2.88% Reduced -17.2k -17,167
22 Prime Capital Investment Advisors, LLC 1.32% of their portfolio OVERLAND PARK, KS 1,056,1361.1m $105.1m $105.1m 1.32% Reduced -22.2k -22,250
23 TCI Wealth Advisors, Inc. 6.14% of their portfolio Tucson, AZ 1,033,1761.0m $102.8m $102.8m 6.14% Added +117.7k +117,722
24 Sequoia Financial Advisors, LLC 0.61% of their portfolio Akron, OH 1,001,5761.0m $99.7m $99.7m 0.61% Added +62.3k +62,297
25 COMMONWEALTH EQUITY SERVICES, LLC 0.13% of their portfolio WALTHAM, MA 994,882994.9k $99.0m $99.0m 0.13% Reduced -13.0k -13,032
26 JPMORGAN CHASE & CO 0.00% of their portfolio NEW YORK, NY 911,500911.5k $90.7m $90.7m 0.00% Added +540.8k +540,778
27 RW Investment Management LLC 8.83% of their portfolio Eagle, ID 860,585860.6k $85.7m $85.7m 8.83% Added +525.4k +525,426
28 Avantax Planning Partners, Inc. 2.37% of their portfolio DUBUQUE, IA 831,724831.7k $82.8m $82.8m 2.37% Added +34.1k +34,131
29 AMERICAN CENTURY COMPANIES INC 0.04% of their portfolio KANSAS CITY, MO 796,316796.3k $79.3m $79.3m 0.04% Added +37.7k +37,748
30 Savant Capital, LLC 0.47% of their portfolio ROCKFORD, IL 780,288780.3k $77.7m $77.7m 0.47% Added +408.3k +408,295
31 ROYAL BANK OF CANADA 0.01% of their portfolio TORONTO, A6 779,377779.4k $77.6m $77.6m 0.01% Reduced -764.1k -764,113
32 Foster Group, Inc. 2.27% of their portfolio WEST DES MOINES, IA 725,819725.8k $72.2m $72.2m 2.27% Added +34.1k +34,054
33 Beaird Harris Wealth Management, LLC 4.98% of their portfolio DALLAS, TX 705,596705.6k $70.2m $70.2m 4.98% Added +43.7k +43,669
34 OXFORD FINANCIAL GROUP, LTD. LLC 3.90% of their portfolio INDIANAPOLIS, IN 692,014692.0k $68.9m $68.9m 3.90% Reduced -38.2k -38,245
35 Moisand Fitzgerald Tamayo, LLC 7.46% of their portfolio ORLANDO, FL 636,120636.1k $63.3m $63.3m 7.46% Added +369 +369
36 Cresset Asset Management, LLC 0.27% of their portfolio Chicago, IL 620,532620.5k $61.8m $61.8m 0.27% Added +32.6k +32,608
37 SATOVSKY ASSET MANAGEMENT LLC 12.31% of their portfolio NEW YORK, NY 619,638619.6k $61.7m $61.7m 12.31% Reduced -264 -264
38 Cetera Investment Advisers 0.07% of their portfolio SCHAUMBURG, IL 614,276614.3k $61.1m $61.1m 0.07% Added +233.6k +233,565
39 TruWealth Advisors, LLC 3.05% of their portfolio Metairie, LA 605,662605.7k $60.3m $60.3m 3.05% Added +15.3k +15,350
40 COMERICA BANK 0.22% of their portfolio DALLAS, TX 595,798595.8k $59.3m $59.3m 0.22% Reduced -14.8k -14,848
41 PDS Planning, Inc 4.02% of their portfolio DUBLIN, OH 583,399583.4k $58.1m $58.1m 4.02% Added +22.0k +22,008
42 Meredith Wealth Planning 18.39% of their portfolio MARYVILLE, IL 583,079583.1k $58.0m $58.0m 18.39% Added +17.5k +17,480
43 Envestnet Portfolio Solutions, Inc. 0.21% of their portfolio BERWYN, PA 573,716573.7k $57.1m $57.1m 0.21% Reduced -33.3k -33,330
44 Krilogy Financial LLC 2.03% of their portfolio ST. LOUIS, MO 553,505553.5k $54.1m $54.1m 2.03% Added +98.2k +98,180
45 ZIONS BANCORPORATION, NATIONAL ASSOCIATION /UT/ 2.69% of their portfolio SALT LAKE CITY, UT 546,721546.7k $54.4m $54.4m 2.69% Added +546.2k +546,160
46 NorthCoast Asset Management LLC 0.20% of their portfolio STAMFORD, CT 505,994506.0k $50.4m $50.4m 0.20% Added +12.1k +12,101
47 Burton Enright Welch 6.84% of their portfolio WALNUT CREEK, CA 455,237455.2k $45.3m $45.3m 6.84% Added +23.4k +23,380
48 Werba Rubin Papier Wealth Management 7.29% of their portfolio SAN JOSE, CA 453,155453.2k $45.1m $45.1m 7.29% Reduced -2.1k -2,114
49 Mariner, LLC 0.06% of their portfolio Overland Park, KS 451,747451.7k $45.0m $45.0m 0.06% Added +27.3k +27,269
50 Marquette Asset Management, LLC 6.85% of their portfolio MINNEAPOLIS, MN 449,371449.4k $44.7m $44.7m 6.85% Added +14.2k +14,183
51 FIRST CITIZENS BANK & TRUST CO 0.95% of their portfolio RALEIGH, NC 444,857444.9k $44.3m $44.3m 0.95% Reduced -30.5k -30,535
52 PNC Financial Services Group, Inc. 0.03% of their portfolio Pittsburgh, PA 416,396416.4k $41.4m $41.4m 0.03% Added +58.7k +58,675
53 AlphaCore Capital LLC 1.38% of their portfolio LA JOLLA, CA 410,678410.7k $40.9m $40.9m 1.38% Added +35.4k +35,408
54 Parcion Private Wealth LLC 2.55% of their portfolio BELLEVUE, WA 409,900409.9k $40.8m $40.8m 2.55% Reduced -211.2k -211,171
55 Financial Partners Group, Inc 4.88% of their portfolio Overland Park, KS 394,040394.0k $39.2m $39.2m 4.88% Added +656 +656
56 MEANS INVESTMENT CO., INC. 3.35% of their portfolio BANGOR, ME 388,452388.5k $38.7m $38.7m 3.35% Added +28.2k +28,194
57 FIFTH THIRD BANCORP 0.12% of their portfolio CINCINNATI, OH 386,276386.3k $38.4m $38.4m 0.12% Added +44.9k +44,905
58 HB Wealth Management, LLC 0.25% of their portfolio Atlanta, GA 374,876374.9k $37.3m $37.3m 0.25% Reduced -230.6k -230,569
59 Team Hewins, LLC 12.59% of their portfolio FOSTER CITY, CA 374,680374.7k $37.3m $37.3m 12.59% Added +3.6k +3,569
60 WEALTH ENHANCEMENT ADVISORY SERVICES, LLC 0.06% of their portfolio PLYMOUTH, MN 371,834371.8k $36.9m $36.9m 0.06% Added +4.1k +4,120
61 RETIREMENT FINANCIAL SOLUTIONS, LLC 7.63% of their portfolio KNOXVILLE, TN 370,283370.3k $36.9m $36.9m 7.63% New
62 QUARRY HILL ADVISORS, LLC 18.88% of their portfolio ST PAUL, MN 369,775369.8k $36.8m $36.8m 18.88% Added +24.9k +24,924
63 Empirical Financial Services, LLC d.b.a. Empirical Wealth Management 0.72% of their portfolio Seattle, WA 361,072361.1k $35.9m $35.9m 0.72% Added +31.1k +31,114
64 ORRSTOWN FINANCIAL SERVICES INC 5.76% of their portfolio HARRISBURG, PA 338,337338.3k $33.7m $33.7m 5.76% Reduced -21.7k -21,738
65 Farther Finance Advisors, LLC 0.50% of their portfolio SAN FRANCISCO, CA 333,576333.6k $33.2m $33.2m 0.50% Added +228.3k +228,273
66 RED LIGHTHOUSE INVESTMENT MANAGEMENT, LLC 11.50% of their portfolio HILLSDALE, NY 330,693330.7k $32.9m $32.9m 11.50% Reduced -1.1k -1,091
67 Glenview Trust Co 0.51% of their portfolio Louisville, KY 324,002324.0k $32.2m $32.2m 0.51% Added +4.6k +4,604
68 Cambridge Investment Research Advisors, Inc. 0.09% of their portfolio FAIRFIELD, IA 316,161316.2k $31.5m $31.5m 0.09% Added +23.6k +23,627
69 Wealthcare Advisory Partners LLC 0.65% of their portfolio WEST CHESTER, PA 315,585315.6k $31.4m $31.4m 0.65% Added +74.8k +74,765
70 Sherrill & Hutchins Financial Advisory, Inc 22.52% of their portfolio ATLANTA, GA 312,304312.3k $31.1m $31.1m 22.52% Reduced -3.6k -3,630
71 MAI Capital Management 0.19% of their portfolio INDEPENDENCE, OH 311,364311.4k $31.0m $31.0m 0.19% Added +27.5k +27,514
72 BWM Planning, LLC 9.12% of their portfolio THE WOODLANDS, TX 307,762307.8k $30.6m $30.6m 9.12% Added +10.3k +10,330
73 High Probability Advisors, LLC 4.16% of their portfolio Pittsford, NY 304,569304.6k $30.3m $30.3m 4.16% Added +6.5k +6,491
74 Avior Wealth Management, LLC 0.97% of their portfolio OMAHA, NE 302,838302.8k $30.1m $30.1m 0.97% Reduced -25.6k -25,616
75 WMG Financial Advisors, LLC 10.01% of their portfolio Knoxville, TN 301,474301.5k $30.0m $30.0m 10.01% Reduced -3.4k -3,355
76 N.E.W. Advisory Services LLC 2.66% of their portfolio DE PERE, WI 298,783298.8k $29.7m $29.7m 2.66% Added +8.3k +8,346
77 Bare Financial Services, Inc 8.76% of their portfolio GAP, PA 294,833294.8k $29.3m $29.3m 8.76% Added +24.1k +24,136
78 Creative Capital Management Investments LLC 9.28% of their portfolio SAN DIEGO, CA 291,631291.6k $29.0m $29.0m 9.28% Added +4.4k +4,427
79 Greenline Partners, LLC 3.52% of their portfolio NEW YORK, NY 290,797290.8k $28.9m $28.9m 3.52% Added +31.1k +31,129
80 Kondo Wealth Advisors, Inc. 11.55% of their portfolio PASADENA, CA 287,655287.7k $28.6m $28.6m 11.55% Added +16.4k +16,369
81 KEB ASSET MANAGEMENT, LLC 6.25% of their portfolio SPRINGFIELD, IL 280,008280.0k $27.9m $27.9m 6.25% Added +41.5k +41,453
82 EAGLE WEALTH STRATEGIES LLC 13.60% of their portfolio MULLICA HILL, NJ 274,705274.7k $27.3m $27.3m 13.60% Reduced -1.6k -1,558
83 KESTRA PRIVATE WEALTH SERVICES, LLC 0.35% of their portfolio AUSTIN, TX 272,890272.9k $27.2m $27.2m 0.35% Added +2.0k +2,027
84 Bluespring Wealth Management, LLC 2.36% of their portfolio AUSTIN, TX 272,522272.5k $27.1m $27.1m 2.36% Added +10.8k +10,757
85 Valued Wealth Advisors LLC 12.42% of their portfolio HOLLADAY, UT 268,986269.0k $26.8m $26.8m 12.42% Added +21.9k +21,874
86 Venturi Wealth Management, LLC 1.24% of their portfolio AUSTIN, TX 268,228268.2k $26.7m $26.7m 1.24% Added +122.2k +122,189
87 Apollon Wealth Management, LLC 0.47% of their portfolio MOUNT PLEASANT, SC 267,417267.4k $26.6m $26.6m 0.47% Added +5.9k +5,865
88 Intelligence Driven Advisers, LLC 3.68% of their portfolio CARLSBAD, CA 266,861266.9k $26.6m $26.6m 3.68% Added +5.4k +5,412
89 ACORN FINANCIAL ADVISORY SERVICES INC /ADV 3.99% of their portfolio Reston, VA 261,133261.1k $26.0m $26.0m 3.99% Added +2.0k +1,985
90 McMill Wealth Management 7.40% of their portfolio NORFOLK, NE 260,851260.9k $26.0m $26.0m 7.40% Added +35.1k +35,062
91 Corient Private Wealth LP 0.04% of their portfolio MIAMI, FL 260,495260.5k $25.9m $25.9m 0.04% Reduced -275.9k -275,885
92 CWM, LLC 0.08% of their portfolio OMAHA, NE 253,105253.1k $25.2m $25.2m 0.08% Added +61.0k +61,011
93 Falcon Wealth Planning 2.19% of their portfolio Ontario, CA 245,195245.2k $24.4m $24.4m 2.19% Added +8.8k +8,773
94 FINANCIAL MANAGEMENT NETWORK INC 4.06% of their portfolio MISSION VIEJO, CA 244,757244.8k $24.6m $24.6m 4.06% Added +40.7k +40,665
95 Harbor Group, Inc. 3.85% of their portfolio BEDFORD, NH 243,365243.4k $24.2m $24.2m 3.85% Reduced -14.3k -14,336
96 Hill Investment Group Partners, LLC 2.94% of their portfolio ST. LOUIS, MO 242,480242.5k $24.1m $24.1m 2.94% Reduced -7.5k -7,495
97 JONES FINANCIAL COMPANIES LLLP 0.02% of their portfolio DES PERES, MO 240,540240.5k $24.2m $24.2m 0.02% Added +57.6k +57,604
98 DEFINE FINANCIAL, LLC 14.26% of their portfolio SAN DIEGO, CA 238,823238.8k $23.8m $23.8m 14.26% Added +4.9k +4,877
99 Atria Investments, Inc 0.27% of their portfolio Charlotte, NC 238,594238.6k $23.7m $23.7m 0.27% Reduced -7.2k -7,234
100 Pathstone Holdings, LLC 0.09% of their portfolio ENGLEWOOD, NJ 236,220236.2k $23.5m $23.5m 0.09% Added +18.2k +18,168