AMERICAN CENTY ETF TR KORP
DIVERSIFID CRP · ETP · CUSIP 025072109
68
institutional holders
+11 vs Q1 2025
10.5m
shares reported held*
$495.2mreported value*
13 new
32 added
12 reduced
3 sold out
net bought ≈ $173.0m (+3.7m shares)
* Summed across managers. Shares that two managers' reports both contain – a subsidiary's holdings that its parent's report includes too, or a sub-adviser's in its client's – are counted once. Holder counts are more reliable. Implied quarter-end price ≈ $47.06. Options: 1 managers hold calls ($0 notional), 0 hold puts (—).
Trends to Q2 2025
Institutional holders
Managers reporting a position, each quarter
Numbers
| Quarter | Holders |
|---|---|
| Q3 2022 | 31 |
| Q4 2022 | 25 |
| Q1 2023 | 26 |
| Q2 2023 | 25 |
| Q3 2023 | 28 |
| Q4 2023 | 38 |
| Q1 2024 | 36 |
| Q2 2024 | 39 |
| Q3 2024 | 48 |
| Q4 2024 | 54 |
| Q1 2025 | 57 |
| Q2 2025 | 68 |
Buyers vs sellers
Managers adding to or starting a position, vs cutting or selling out
Bought or addedCut or sold out
Numbers
| Quarter | Bought or added | Cut or sold out |
|---|---|---|
| Q3 2023 | 16 | 8 |
| Q4 2023 | 23 | 12 |
| Q1 2024 | 16 | 14 |
| Q2 2024 | 23 | 14 |
| Q3 2024 | 36 | 6 |
| Q4 2024 | 30 | 19 |
| Q1 2025 | 37 | 17 |
| Q2 2025 | 45 | 15 |
Biggest buyers
| Gallagher Fiduciary Advisors, LLC | New | +962.6k |
| Atria Investments, Inc | New | +958.5k |
| Comprehensive Wealth Management, LLC | New | +523.0k |
| ARQ WEALTH ADVISORS, LLC | New | +210.1k |
| ENVESTNET ASSET MANAGEMENT INC | Added | +168.5k |
| J.W. COLE ADVISORS, INC. | New | +164.2k |
| ROYAL BANK OF CANADA | Added | +160.2k |
| PNC Financial Services Group, Inc. | Added | +102.9k |
| UBS Group AG | Added | +101.5k |
| JPMORGAN CHASE & CO | New | +56.7k |
Biggest sellers
| Merit Financial Group, LLC | Reduced | -40.8k |
| WEALTH ENHANCEMENT ADVISORY SERVICES, LLC | Reduced | -12.2k |
| JANE STREET GROUP, LLC | Sold out | -4.5k |
| AVANTAX ADVISORY SERVICES, INC. | Reduced | -1.3k |
| AMERIPRISE FINANCIAL INC | Reduced | -1.1k |
| Larson Financial Group LLC | Reduced | -948 |
| Investment Advisory Group, LLC | Reduced | -500 |
| MML INVESTORS SERVICES, LLC | Reduced | -478 |
| Geneos Wealth Management Inc. | Reduced | -250 |
| COMERICA BANK | Sold out | -250 |
Biggest calls
| CONCOURSE FINANCIAL GROUP SECURITIES, INC. | Unchanged | $00 shares |
Biggest puts
| None |
Options at notional value: the value of the shares the contracts control, as filers report them, not what the options cost. Not included in the holders, shares or buying above.
Holders, Q2 2025
| Manager | Shares | Change |
|---|---|---|
| ENVESTNET ASSET MANAGEMENT INC 0.02% of their portfolio | 1.5m $70.3m | Added +168.5k |
| MORGAN STANLEY 0.00% of their portfolio | 1.2m $57.7m | Added +36.4k |
| AMERICAN CENTURY COMPANIES INC 0.03% of their portfolio | 1.2m $57.5m | Reduced -2 |
| Gallagher Fiduciary Advisors, LLC 1.75% of their portfolio | 962.6k $45.3m | New |
| Atria Investments, Inc 0.53% of their portfolio | 958.5k $45.1m | New |
| Flaharty Asset Management, LLC 3.98% of their portfolio | 618.8k $29.1m | Added +14.7k |
| Comprehensive Wealth Management, LLC 19.82% of their portfolio | 523.0k $24.6m | New |
| LPL Financial LLC 0.01% of their portfolio | 477.8k $22.5m | Added +27.9k |
| Core Wealth Advisors, Inc. 4.35% of their portfolio | 321.3k $15.1m | Added +2.5k |
| PNC Financial Services Group, Inc. 0.01% of their portfolio | 319.0k $15.0m | Added +102.9k |
| ROYAL BANK OF CANADA 0.00% of their portfolio | 309.6k $14.6m | Added +160.2k |
| WELLS FARGO & COMPANY/MN 0.00% of their portfolio | 248.2k $11.7m | Added +28.0k |
| ARQ WEALTH ADVISORS, LLC 3.37% of their portfolio | 210.1k $9.8m | New |
| J.W. COLE ADVISORS, INC. 0.16% of their portfolio | 164.2k $7.7m | New |
| Kestra Advisory Services, LLC 0.04% of their portfolio | 153.8k $7.2m | Added +22.2k |
| UBS Group AG 0.00% of their portfolio | 153.4k $7.2m | Added +101.5k |
| Lindenwold Advisors, INC 3.21% of their portfolio | 131.4k $6.2m | Added +14.9k |
| WEALTH ENHANCEMENT ADVISORY SERVICES, LLC 0.01% of their portfolio | 100.4k $4.7m | Reduced -12.2k |
| OSAIC HOLDINGS, INC. 0.01% of their portfolio | 88.0k $4.1m | Added +30.3k |
| RAYMOND JAMES FINANCIAL INC 0.00% of their portfolio | 85.6k $4.0m | Added +2.4k |
| D.A. DAVIDSON & CO. 0.03% of their portfolio | 84.4k $4.0m | Added +1.1k |
| Fifth Third Securities, Inc. 0.26% of their portfolio | 74.6k $3.5m | Added +83 |
| Merit Financial Group, LLC 0.04% of their portfolio | 71.1k $3.3m | Reduced -40.8k |
| Private Advisor Group, LLC 0.01% of their portfolio | 57.1k $2.7m | Added +13.1k |
| JPMORGAN CHASE & CO 0.00% of their portfolio | 56.7k $2.7m | New |
| TME FINANCIAL, INC. 1.53% of their portfolio | 40.2k $1.9m | Added +12.0k |
| COMMONWEALTH EQUITY SERVICES, LLC 0.00% of their portfolio | 32.7k $1.5m | Added +10.6k |
| Fortis Group Advisors, LLC 0.27% of their portfolio | 31.3k $1.5m | Added +12.5k |
| Golden State Wealth Management, LLC 0.13% of their portfolio | 22.7k $1.1m | New |
| LEIGH BALDWIN & CO., LLC 0.70% of their portfolio | 22.6k $1.1m | Added +6.7k |
| PARTNERS WEALTH MANAGEMENT, LLC 1.13% of their portfolio | 21.2k $988.5k | Unchanged |
| Camarda Financial Advisors, LLC 0.39% of their portfolio | 21.1k $991.0k | Added +632 |
| CALTON & ASSOCIATES, INC. 0.16% of their portfolio | 19.8k $932.2k | Added +370 |
| Southland Equity Partners LLC 0.20% of their portfolio | 19.5k $919.4k | Added +149 |
| Independent Advisor Alliance 0.02% of their portfolio | 16.1k $755.5k | Added +4.3k |
| Joseph P. Lucia & Associates, LLC 0.30% of their portfolio | 15.8k $744.7k | Added +8.5k |
| AVANTAX ADVISORY SERVICES, INC. 0.00% of their portfolio | 15.5k $730.9k | Reduced -1.3k |
| SUSQUEHANNA INTERNATIONAL GROUP, LLP 0.00% of their portfolio | 12.8k $601.3k | New |
| OneDigital Investment Advisors LLC 0.01% of their portfolio | 11.8k $557.8k | New |
| AE Wealth Management LLC 0.00% of their portfolio | 10.5k $496.4k | Added +2.8k |
| Cambridge Investment Research Advisors, Inc. 0.00% of their portfolio | 10.1k $475.0k | Reduced -132 |
| Cooper Capital Advisors LLC 0.43% of their portfolio | 9.4k $442.9k | Unchanged |
| AMERIPRISE FINANCIAL INC 0.00% of their portfolio | 8.3k $389.6k | Reduced -1.1k |
| Mariner, LLC 0.00% of their portfolio | 8.0k $377.5k | New |
| Larson Financial Group LLC 0.01% of their portfolio | 7.9k $370.5k | Reduced -948 |
| Compound Planning, Inc. 0.01% of their portfolio | 6.3k $295.3k | New |
| Investment Advisory Group, LLC 0.09% of their portfolio | 6.2k $291.8k | Reduced -500 |
| THOROUGHBRED FINANCIAL SERVICES, LLC 0.02% of their portfolio | 6.1k $286.0k | Unchanged |
| MML INVESTORS SERVICES, LLC 0.00% of their portfolio | 5.5k $259.0k | Reduced -478 |
| Morey & Quinn Wealth Partners, LLC 0.21% of their portfolio | 5.5k $258.0k | New |
| IHT Wealth Management, LLC 0.01% of their portfolio | 5.3k $248.5k | Reduced -229 |
| Atria Wealth Solutions, Inc. 0.01% of their portfolio | 4.8k $225.8k | New |
| HARBOUR INVESTMENTS, INC. 0.00% of their portfolio | 4.2k $197.3k | Added +2.8k |
| Park Square Financial Group, LLC 0.11% of their portfolio | 3.1k $148.1k | Added +2.6k |
| Capital Analysts, LLC 0.00% of their portfolio | 2.2k $103.0k | Added +14 |
| JONES FINANCIAL COMPANIES LLLP 0.00% of their portfolio | 1.6k $75.6k | Added +652 |
| Westside Investment Management, Inc. 0.01% of their portfolio | 620 $29.2k | Unchanged |
| PRINCIPAL SECURITIES, INC. 0.00% of their portfolio | 611 $28.8k | Reduced -18 |
| Global Retirement Partners, LLC 0.00% of their portfolio | 610 $28.7k | First filing |
| CREATIVE FINANCIAL DESIGNS INC /ADV 0.00% of their portfolio | 521 $24.5k | Added +6 |
| Aptus Capital Advisors, LLC 0.00% of their portfolio | 382 $18.0k | Unchanged |
| GPS Wealth Strategies Group, LLC 0.00% of their portfolio | 322 $15.2k | Unchanged |
| BANK OF AMERICA CORP /DE/ 0.00% of their portfolio | 316 $14.9k | Added +23 |
| Cape Investment Advisory, Inc. 0.01% of their portfolio | 300 $14.1k | Unchanged |
| Geneos Wealth Management Inc. 0.00% of their portfolio | 250 $11.8k | Reduced -250 |
| NewEdge Advisors, LLC 0.00% of their portfolio | 207 $9.7k | Unchanged |
| Sunbelt Securities, Inc. 0.00% of their portfolio | 13 $575 | Unchanged |
| CONCOURSE FINANCIAL GROUP SECURITIES, INC. — of their portfolio | 0 $0 | Unchanged |